scholarly journals Transparent Farmers: how farmers are using technology for new ways of selling and communicating with consumers

10.29007/fmhh ◽  
2018 ◽  
Author(s):  
Jorge Luis Zapico ◽  
Maja Söderberg

There is a growing number of farmers embracing information and communication technologies (ICT) as a way of enabling direct sales to consumers and creating added value through involving the consumers and making food production more transparent. This article presents the case of Nybrukarna, a community supported agriculture (CSA) cooperative in the south of Sweden, and explores how social media is used in their operation. The social media posts during a growing season were analyzed and used to identify different cases. Three main themes were identified: (1) practical communication and feedback from customers; (2) increasing transparency of crop production and values; (3) marketing and direct sales. These results were combined with information from a survey with feedback of the CSA customers, and a survey with growers in similar context, for identifying and discussing challenges, drivers, and opportunities for future development and research.

Author(s):  
Tomas Brusell

When modern technology permeates every corner of life, there are ignited more and more hopes among the disabled to be compensated for the loss of mobility and participation in normal life, and with Information and Communication Technologies (ICT), Exoskeleton Technologies and truly hands free technologies (HMI), it's possible for the disabled to be included in the social and pedagogic spheres, especially via computers and smartphones with social media apps and digital instruments for Augmented Reality (AR) .In this paper a nouvel HMI technology is presented with relevance for the inclusion of disabled in every day life with specific focus on the future development of "smart cities" and "smart homes".


Author(s):  
Kamil Demirhan

This chapter analyzes the capacity of social media usage and the social media strategies of political parties that became the members of Turkish Parliament after 2011 election. The social media usage increases in parallel to the improvements in Information and Communication Technologies (ICTs) and it becomes an important tool with its communicative functions to realize activities in social, political, and economic fields. In the globalization process, developments in ICTs and changes in the meaning of democracy have been realized parallel to each other. Politics has become more open to interaction and the participation of different actors. ICTs have created new opportunities to interaction and participation of social actors. These improvements require transformations in the role and functions of political parties. They have to arrange their programs and structures according to participative understanding of democracy and new technologies. Social media usage is seen as a requirement for political parties and party leaders for adaptation to these developments, and it is also seen as a device with its potential for realizing participation, communication, and interaction to adapt to the changes in the understanding of politics.


2015 ◽  
pp. 1196-1225 ◽  
Author(s):  
Kamil Demirhan

This chapter analyzes the capacity of social media usage and the social media strategies of political parties that became the members of Turkish Parliament after 2011 election. The social media usage increases in parallel to the improvements in Information and Communication Technologies (ICTs) and it becomes an important tool with its communicative functions to realize activities in social, political, and economic fields. In the globalization process, developments in ICTs and changes in the meaning of democracy have been realized parallel to each other. Politics has become more open to interaction and the participation of different actors. ICTs have created new opportunities to interaction and participation of social actors. These improvements require transformations in the role and functions of political parties. They have to arrange their programs and structures according to participative understanding of democracy and new technologies. Social media usage is seen as a requirement for political parties and party leaders for adaptation to these developments, and it is also seen as a device with its potential for realizing participation, communication, and interaction to adapt to the changes in the understanding of politics.


Author(s):  
Cynthia H. W. Corrêa

Networked social movements have amplified the emancipation of protesters everywhere. In Brazil, a conflict arose after the São Paulo State Secretariat for Education announced the closing of 94 public schools, impacting 311,000 people. In response, about 30 students organized the occupation of the State School Fernão Dias Paes. Subsequently, the occupation spread to other schools. Based on a case study of the first school occupied in the city of São Paulo, this research aims to identify the role of information and communication technologies (ICTs) and social media tools in generating and sustaining the successful occupation protest of public schools in São Paulo. This chapter covers theories on demonstrations initiated online, on the social panorama in Latin America and educational issues in Brazil. It also addresses and analyzes the occupation process at this school, which reached visibility and support at national and international levels using ICTs and social media, confirming the steps of occupy movements around the world.


2017 ◽  
Vol 6 (2) ◽  
pp. 30-37 ◽  
Author(s):  
Niyazi Gümüş

Rapid changes in information and communication technologies cause serious developments in marketing field similar to every sector. In parallel with these developments, the social media channels which appear as Web 2.0 applications have a number of advantages in comparison with traditional media channels. Social media gained a place in marketing activities because of its advantages. Social media is added on instruments in line with these developments that countries benefit in marketing activities for attracting more tourists, investment and becoming prominent against the other cities. Cities intensively benefit from social media because of social media’s properties like reaching the large masses, low marketing cost, interaction, receiving feedbacks rapidly, etc. Within this context, the purpose of this research is to determine the use statuses of social media by metropolitan municipalities as part of city marketing. In accordance with this purpose, official social media accounts of 30 metropolitan municipalities are investigated between the dates of 01/09/2016 and 30/09/2016, then their shares in social media channels are investigated in the context of city marketing.It is observed that two metropolitan municipalities do not have official Facebook accounts, four metropolitan municipalities do not have an official Twitter account as well. Again, it is found that 19 metropolitan municipalities do not have an official Instagram account and 17 metropolitan municipalities do not have official YouTube account. In consequence, it is observed that, our metropolitan municipalities do not benefit from social media effectively for city marketing activities.


2019 ◽  
Vol 6 (11) ◽  
pp. 95
Author(s):  
Daniel Delmás Martín

La docencia en el s. XXI va a cambiar radicalmente. A finales del siglo pasado, con el nacimiento de internet, surgen las Tecnologías de la Información y la Comunicación (TIC) que cambian completamente la vida de las personas. Dichas tecnologías han de entrar en las aulas. Este trabajo es fruto del esfuerzo por introducir las TIC en las aulas y ayudar a los alumnos en la creación de sus Entornos Personales de Aprendizaje (PLE), con el objetivo de mejorar el proceso de enseñanza-aprendizaje para los estudiantes de protocolo.Los pasados enero-marzo de 2018 en la clase de protocolo y organización de eventos de la Universitat Jaume I de Castellón, se convirtió la red social Twitter en una herramienta docente con el fin mejorar el aprendizaje de los alumnos de los conceptos de esta materia. Este trabajo presenta el método empleado y los resultados obtenidos._______________________Teaching in the 21th century is going to change radically. At the end of last century, with the Internet’s birth, Information and Communication Technologies (ICT) arise to change people’s lives. These technologies must enter the classrooms. This paper is the outcome of the effort to introduce ICT in the classroom and to help the students to create their own Personal Learning Environment (PLE) to improve their understanding and learning of protocol concepts.Last January-March 2018 in the events organizing and protocol subject at Jaume’s I University in Castellón, we converted the social media Twitter into teaching material in order to improve the learning process of the students in this theme. This paper presents the method and the results used. 


2018 ◽  
Vol 7 (4.7) ◽  
pp. 197
Author(s):  
Lenar V. Gabdullin ◽  
Rinat A. Bikulov ◽  
Ilnaz M. Khamitov ◽  
Yuliya S. Stepanova

Logistic barter is a normal commodity exchange among producers where one thing is exchanged to another without monetary pay on the basis of globally integrated trade procedure. The approach of barter logistics is not abandon money, however ignores it among producers.  Logistics has touched and touches such heights, while the requirement for a "universal equivalent of goods" among producers could simply cease to exist [1]. A powerful combination of logistics and e-commerce is expected to lead to significant changes in the overall business landscape. E-commerce will provide an opportunity for many companies to make the necessary communications and conclude transactions with each other, and logistics will provide an opportunity to more effectively use this information to manage activities in their business. Instead of a two-way relationship between the supplier and the customer, the business will increasingly be based on networks of supply chains, made up of groups of suppliers and customer groups [2]. E-commerce, e-sourcing, e-markets are better to be united under the auspices of logistics barter into an e-integrator, which will be the serving element of the LBP-provider. An e-integrator is an integrator of information and communication technologies for supply chains of logistics barter, in the form of electronic means, taking into account a closing link, e-commerce, and the reverse distribution of added value. The paper describes the new LBP-providers which are not a servicing element of the economy, but become operators of an alternative economy themselves. We have also considered the basics for the mathematical concept of a future LBP (logistic barter) operator.  


Author(s):  
E.G. Abdulla-Zade ◽  
◽  
R.E. Shertsel ◽  
A.I. Ivanus ◽  
◽  
...  

Questions and problems related to new production relations arising from the use of information and communication technologies in the technological processes of agricultural production (point farming, differentiation of information support through the reception, processing, presentation of information about the state of the soil, animals, the environment, etc.) between the object and the subject of management are investigated and analyzed. The system of collecting and wireless transmission of data on the state of the soil by means of mobile and stationary sensors with the subsequent analysis of information for making optimal management decisions in crop production is considered.


2013 ◽  
pp. 1521-1534
Author(s):  
Hakikur Rahman

With the advent of innovative technologies and multi-dimensional researches along the setting of entrepreneurship development, philosophy, context and business handling has been transformed from being traditional to innovative. Depending on diversity and nature of the transformation, innovation has been shifted from closed to open to crowdsourcing innovation. Ranging from small entrepreneurs to corporate business houses are being immensely benefited by the innovation techniques, especially utilizing information and communication technologies. However, the road to innovation, despite being a paradigm shift is not smooth and ready for many, particularly the small and medium enterprises who mainly deal with the clients at the outer peripheries of the social circle. This chapter synthesizes issues of opportunities and challenges for small and medium enterprises by carrying out a broad literature review and synthesis. Furthermore, the chapter will provide a few research hints to be applicable for researchers and research institutions.


Sign in / Sign up

Export Citation Format

Share Document