Language change in contact: How social class and gender influence multilingual Kui speakers’ language use and identity construction in north-eastern Thailand
Men and women in the Kui society in north-eastern Thailand use Kui, Thai, and other languages differently and at varying confidence levels. This paper investigates relationships between gendered differences in language use and socioeconomic status and age factors of such use. It specifically examines how Kui minority language use and competence are conditioned by gender and discusses potential reasons for this variation by examining gendered language awareness and sociolinguistic attitudes. Moreover, it discusses whether societal role expectations in collectivistic cultures influence the model of linguistic change and if women in the Kui society function as “leaders of linguistic change,” as represented in Labov’s sociolinguistic model. The findings reveal current Kui-speaking preferences and give predictions on prospective language use, which is a stable situation of multilingualism whereby current Kui speakers continue to socialize and teach the language to prospective Kui speakers. The results confirm the applicability of Labov’s model; however, the unique characteristics of Kui’s linguistic situation indicate a need to adapt the model to account for cultural differences in collectivistic non-western societies.