scholarly journals An Analysis of the Success Factors for Passenger Boarding Enthusiasm for Low-Cost Regional Airline Routes

2020 ◽  
Vol 12 (16) ◽  
pp. 6600
Author(s):  
Enhou Zu ◽  
Shao-Yu Liu ◽  
Bi-Min Hsu ◽  
Yu-Cheng Wang ◽  
Edwin M. Lau

Airports are important air transportation facilities, providing cargo transportation, aircraft takeoff and landing, and passenger services. Trade liberalization and globalization along with shifting economies and trading focuses have led to the rapid growth of airline and cargo transportation in Asia-Pacific regions. Therefore, Asian countries are constantly expanding and improving their airport facilities. Thus, improving and measuring airline service quality has attracted significant research attention in recent years. The Chinese Government has also actively promoted low-cost tourism, although competition in low-cost carrier markets was bound to be fierce. This not only promoted tourism industries but also attracted many foreign visitors to taking low-cost carriers to China for sightseeing. With international oil prices and regional economy issues, full-service carriers face considerable operational pressure on cost and competition. This study used the fuzzy delphi and decision making trial and evaluation laboratory methods to explore and analyze key factors for passengers choosing low-cost airlines. We considered passengers using U Airlines to travel from Shanghai to Taiwan (Taoyuan, Kaohsiung Far) and investigated service quality, low-price strategies, switching costs, and boarding willingness factors. We found that boarding willingness and service quality were strongly relevant to passenger satisfaction. Service quality should be prioritized, followed by switching cost, to enhance passenger boarding willingness. Low-cost regional airlines need to prioritize improving service quality empathy and service quality responsiveness with limited resources. Performance indicators such as willingness, service quality assurance, and service quality reliability showed significant benefits for overall service performance and passenger boarding willingness.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Hsiu-Fen Lin

PurposeBy extending the existing service quality dimensions and reflecting the low-cost carriers (LCCs) context, the purpose ot this study aims to develop the research model to examine whether passenger satisfaction mediates the relationship between service quality and behavioral intentions of LCCs across low- and high-experience passengers.Design/methodology/approachData collected from 320 passengers (180 for low-experience passengers and 140 for high-experience passengers) to test the research model. The partial least square structural equation modeling approach was used to perform the path modeling and multi-group analysis.FindingsThe results confirm that passenger satisfaction mediates the relationship between four service quality constructs (tangible features, service reliability, quality of personnel and online ticketing service) and behavioral intentions (repurchase and recommendation intentions) for both low- and high-experience passengers. However, convenient flight schedule has a significant influence on passenger satisfaction only for low-experience passengers.Practical implicationsThe results of multi-group analysis indicated that passenger satisfaction exerts stronger effect on recommendation intentions for low-experience passengers. LCCs managers' priority should be placed on providing satisfying service experiences to less experienced passengers. Improved passenger satisfaction through superior service quality motivates low-experience passengers to recommend LCCs, thus increasing the positive word-of-mouth promotion.Originality/valueTheoretically, this study is first considering both low- and high-experience LCCs passenger perceptions to examine how passenger satisfaction mediates the relationship between service quality and post-purchase intentions. From the managerial perspective, the findings can provide useful management insights into developing multi-faceted strategies that allow LCCs firms to restore passenger confidence and retain their repurchase intentions.


The notion of service innovation has gained significant source of competitive advantage to any organization, in general, and also to firms in the hospitality industry. Any organization desiring to succeed must continually seek to create innovative products or services to gain and sustain an edge in the increasingly competitive market environment. This paper reviews extant literature associated with service innovation from two perspectives. A general literature review of the concepts associated with service innovation is performed drawing attention to such items as, the concept of service innovation; the definitions of service innovation; the differences between product and service innovation; the dimensions of service innovation; the drivers of service innovation; patterns of service innovation; effects of service innovation; and service innovation success factors. Second, a literature review associated with service innovation in the hospitality industry is undertaken. This latter review draws attention to the benefits of service innovation in the hospitality industry; the types of innovations in hospitality firms; and summarizes the findings of recent studies on service innovation in hospitality firms. Overall, the study found evidence of significant research attention to service innovation in the context of services in the hospitality industry. Moreover, it was found that some regions or countries, such as Europe and the Far East (Taiwan, in particular) appeared to be the recipients of greater attention in service innovation literature associated with the hospitality industry


2019 ◽  
Vol 9 (3) ◽  
pp. 466
Author(s):  
Yasintha Soelasih ◽  
Sumani Sumani

ABSTRACT: The purpose of this study is to examine the mediating effect of passenger satisfaction on service quality, fares and word of mouth on low-cost flights in Indonesia. The theory of this study is derived into the research model with the instruments used in compiling the questionnaire for primary data collection. Samples taken as many as 248 with the criteria samples have used low-cost flights in Indonesia. Sampling was conducted at Soekarno Hatta Cengkareng Airport, Indonesia with purposive sampling at three low-cost airlines. Instrument testing is done using reliability and validity test. For reliability, it uses Cronbach's alpha while for validity it uses confirmatory factor analysis. In the hypothesis test used SEM with Lisrel. Service quality has a direct and indirect effect on word of mouth. While the tariff does not have a direct or indirect effect on word of mouth. Passenger satisfaction as mediation variable is important in forming word of mouth, compared without the mediation variable. Passengers still measure the quality of service received with perceived satisfaction. Therefore airlines with low-cost airlines still need to pay attention to passenger satisfaction, not just at relatively cheap fares. ABSTRAK: Tujuan penelitian ini untuk mengkaji pengaruh mediasi kepuasan penumpang terhadap kualitas pelayanan, tarif dan wouth of mouth pada penerbangan bertarif murah di Indonesia. Kajian teori yang diturunkan kedalam model penelitian dengan instrument yang digunakan dalam menyusun kuesioner untuk pengambilan data primer. Sampel yang terambil sebanyak 248 dengan kriteria sudah pernah menggunakan penerbangan bertarif murah di Indonesia. Pengambilan sampel dilakukan di Bandara Soekarno Hatta Cengkareng, Indonesia dengan purposive sampling pada tiga perusahaan penerbangan bertarif murah. Dilakukan uji instrument dengan menggunakan reliabilitas dan validitas. Untuk reliabilitas maka menggunakan cronbach’s alpha sedangkan untuk validitas menggunakan confirmatory factor analysis. Pada uji hipotesis digunakan SEM dengan Lisrel. Kualitas pelayanan mempunyai pengaruh baik langsung maupun tidak langsung terhadap word of mouth. Sedangkan tariff tidak mempunyai pengaruh baik langsung maupun tidak langsung terhadap word of mouth. Variabel mediasi kepuasan penumpang penting dalam membentuk word of mouth, dibandingkan tanpa adanya variable mediasi. Penumpang tetap mengukur kualitas pelayanan yang diterima dengan kepuasan yang dirasakan. Oleh karena itu perusahaan penerbangan dengan konsep penerbangan bertarif murah tetap perlu memperhatikan kepuasan penumpang, bukan hanya pada tarif yang relative murah.


Axioms ◽  
2021 ◽  
Vol 10 (3) ◽  
pp. 140
Author(s):  
Sun-Weng Huang ◽  
James J. H. Liou ◽  
Shih-Hsiung Cheng ◽  
William Tang ◽  
Jessica. C. Y. Ma ◽  
...  

The global economy has been hit by the unexpected COVID-19 outbreak, and foreign investment has been seen as one of the most important tools to boost the economy. However, in the highly uncertain post-epidemic era, determining how to attract foreign investment is the key to revitalizing the economy. What are the important factors for governments to attract investment, and how to improve them? This will be an important decision in the post-epidemic era. Therefore, this study develops a novel decision-making model to explore the key factors in attracting foreign investment. The model first uses fuzzy Delphi to explore the key factors of attracting foreign investment in the post-epidemic era, and then uses DEMATEL to construct the causal relationships among these factors. To overcome the uncertainty of various information sources and inconsistent messages from decision-makers, this study combined neutrosophic set theory to conduct quantitative analysis. The results of the study show that the model is suitable for analyzing the key factors of investment attraction in the post-epidemic period. Based on the results of the study, we also propose strategies that will help the relevant policy-making departments to understand the root causes of the problem and to formulate appropriate investment strategies in advance. In addition, the model is also used for comparative analysis, which reveals that this novel approach can integrate more incomplete information and present expert opinions in a more objective way.


Electronics ◽  
2021 ◽  
Vol 10 (4) ◽  
pp. 517
Author(s):  
Seong-heum Kim ◽  
Youngbae Hwang

Owing to recent advancements in deep learning methods and relevant databases, it is becoming increasingly easier to recognize 3D objects using only RGB images from single viewpoints. This study investigates the major breakthroughs and current progress in deep learning-based monocular 3D object detection. For relatively low-cost data acquisition systems without depth sensors or cameras at multiple viewpoints, we first consider existing databases with 2D RGB photos and their relevant attributes. Based on this simple sensor modality for practical applications, deep learning-based monocular 3D object detection methods that overcome significant research challenges are categorized and summarized. We present the key concepts and detailed descriptions of representative single-stage and multiple-stage detection solutions. In addition, we discuss the effectiveness of the detection models on their baseline benchmarks. Finally, we explore several directions for future research on monocular 3D object detection.


Sign in / Sign up

Export Citation Format

Share Document