scholarly journals Social Overload and Discontinuance Intention on Facebook: A Comparative Study

2021 ◽  
Vol 13 (22) ◽  
pp. 12556
Author(s):  
Chaeyoung Lim ◽  
Jongchang Ahn

When users begin to feel uncomfortable about the influence of social network services (SNSs) on their lives, they react with various discontinuance behaviors. This comparative study intends to provide a comprehensive explanation of how the fatigue or regret phenomenon is related -to users’ diverse reactions against SNSs. This study attempts to answer two questions: 1) How do specific types of relationships influence social overload from SNS interactions on Facebook? and 2) How does social overload threaten the free usage of services and lead to users’ dissatisfaction with SNSs, and how do these constructs influence users’ intent to discontinue usage of SNSs? To this end, we test a reactance model with Facebook users (n = 433) using Partial Least Squares Structural Equation Modeling (PLS-SEM). This study found significant results of the reactance mechanism using samples from two countries, Korea and Japan, which support the generalizability of the reactance mechanism in SNS fatigue. The path of the psychological reactance mechanism in SNSs could differ by country. We also found that reactions toward persona non grata in SNSs differed by country. Our findings suggest that the specific cultural context should be considered when analyzing social overload in SNSs. In previous studies, insufficient attention has been paid to the social features or contexts of SNS. This study proposes a new categorization of relationships in the context of SNSs through the persona non grata concept. As SNSs are social platforms, emotions perceived from the social features of SNSs are an important construct that motivates people to continue using SNSs. Therefore, promoting free activities for users can be an important strategy for maintaining their motivation to use the service. It should be noted that the sample used in this study was slightly unbalanced by the inclusion of a greater proportion of young participants.

2014 ◽  
Vol 2014 ◽  
pp. 1-5 ◽  
Author(s):  
Duc T. Nguyen ◽  
Jai E. Jung

Social network services (e.g., Twitter and Facebook) can be regarded as social sensors which can capture a number of events in the society. Particularly, in terms of time and space, various smart devices have improved the accessibility to the social network services. In this paper, we present a social software platform to detect a number of meaningful events from information diffusion patterns on such social network services. The most important feature is to process the social sensor signal for understanding social events and to support users to share relevant information along the social links. The platform has been applied to fetch and cluster tweets from Twitter into relevant categories to reveal hot topics.


Pedagogika ◽  
2017 ◽  
Vol 127 (3) ◽  
pp. 132-147
Author(s):  
Šarūnė Magelinskaitė-Legkauskienė ◽  
Visvaldas Legkauskas ◽  
Albina Kepalaitė

While social competence is widely studied, relatively few studies are aimed at investigating social competence at elementary school years. Furthermore, social competence tends to be dependent on social and cultural context; hence instrument developed in one country may require significant adaptations in other countries. Thus, the purpose of the present study was to develop a Lithuanian questionnaire for assessment of social competence at elementary school. Individual items for the Elementary School Social Competence Questionnaire were drawn from the Early Developement Instrument (Janus et al., 2007), the Social Emotional School Readiness Scale (Bustin, 2007), and the Social Competence Inventory (Rydell et al., 1997). The study was conducted in two waves. In the first wave subjects were 437 first graders (198 boys and 239 girls) from Lithuania. In the second wave, which took place a year after, 192 boys and 228 girls participated. The Elementary School Social Competence Questionnaire was developed from the initial pool of items using structural equation modeling. The Questionnaire contained the Communicative Social Competence Subscale and the Ability to Take Directions Subscale. The initial measurement model was confirmed using confirmatory factor analysis on the dataset obtained during the second wave of measurement. Both subscales demonstrated good internal and test-retest reliability. Construct validity of the instrument was assessed by correlating its subscales with student-teacher relationship, in-class popularity, and school anxiety measures.


2017 ◽  
Vol 14 (02) ◽  
pp. 1740008 ◽  
Author(s):  
Arash Hajikhani ◽  
Jari Porras ◽  
Helinä Melkas

Marketing is the front-end strategy of firms to communicate the value of their products or services to customers; therefore, innovations in marketing have tremendous value in comparison to the whole innovation strategy of firms. The emergence of social network services (SNSs) as a dominant communication platform among firms and users provides an opportunity to evaluate the innovativeness of a firm’s marketing strategy. With an analysis of Twitter data, the study indicates how users react to content from different profile types. This result could inspire firms and the social media strategists of companies to diversify their content over multiple user profiles.


2021 ◽  
pp. 014303432098520
Author(s):  
Ma. Jenina N. Nalipay ◽  
Yuyang Cai ◽  
Ronnel B. King

The purpose of the present study was to examine whether parents’ utility value perceptions predicted their children’s utility value perceptions, demonstrating social contagion effects. We also examined whether utility value would predict achievement. This is a cross-sectional study that utilized data from a subsample of adolescent students from the Program for International Student Assessment (PISA 2015), which focused on science learning and achievement from 18 regions. We performed multi-level structural equation modeling to analyze the data. Results revealed that parents’ utility value perceptions predicted students’ utility value perceptions, which, in turn, predicted science achievement. The findings of this study provide evidence of the social contagion of utility value perceptions from parents to their children and the critical role of utility value in predicting achievement across various regions/countries. Our study highlights the crucial role parents play in adolescents’ motivational and learning outcomes and suggest parental involvement in programs toward enhancing adolescents’ motivation and achievement.


2021 ◽  
Vol 11 (6) ◽  
pp. 2530
Author(s):  
Minsoo Lee ◽  
Soyeon Oh

Over the past few years, the number of users of social network services has been exponentially increasing and it is now a natural source of data that can be used by recommendation systems to provide important services to humans by analyzing applicable data and providing personalized information to users. In this paper, we propose an information recommendation technique that enables smart recommendations based on two specific types of analysis on user behaviors, such as the user influence and user activity. The components to measure the user influence and user activity are identified. The accuracy of the information recommendation is verified using Yelp data and shows significantly promising results that could create smarter information recommendation systems.


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