scholarly journals The Effect of Product Innovation on Interest with Satisfaction as Mediation

2021 ◽  
Vol 5 (1) ◽  
pp. 45-58
Author(s):  
Auditia Setiobudi

In the future, the food and beverage industry is very promising for industry players due to the trend growth of the food and beverage industry in Indonesia. The food and beverage business is starting to grow rapidly in Indonesia so that it attracts many people to innovate. One form of innovation is the frozen food industry. This study aims to determine the effect of product innovation on repurchase interest by looking at consumer satisfaction as a mediating effect on the frozen food industry. The population in this study were 147 people who were frozen food consumers. Sei. By using a purposive sampling approach and using the Slovin formula, it was determined that the number of samples in this study were 108 respondents. The results of this study indicate that product innovation has a positive and significant effect on customer satisfaction. Product innovation and customer satisfaction have a significant effect on repurchase interest. Consumer satisfaction can mediate the effect of product innovation on consumer repurchase interest. Keywords: Product Innovation; Consumer Satisfaction; Repurchase Interest; Mediation; frozen food.

2021 ◽  
Vol 6 (26) ◽  
pp. 155-162
Author(s):  
Mohd Faizal Md Saleh ◽  
Norhazliza Abd. Halim ◽  
An-Nisa’ Mohd Farid

Hipster Café has developed in accordance with the hipster ideology of the food and beverage industry. Hipster, according to Greif (2016), refers to "rebel consumers" who describe their lifestyle and purchases in ways that vary from the standard. Interrelated with this was the introduction of the hipster concept into the food industry. Food tourism motivation plays an important factor in keeping hipster cafés competitive in the foodservice industry. As a result, this study aims to find out what young people think about the food tourism motivations and customer satisfaction of Hipster Café, as they have been recognized as regular visitors.


2016 ◽  
Vol 2 (2) ◽  
pp. 69 ◽  
Author(s):  
Nur Atiqah Rochin Demong ◽  
Abdul Kadir Othman ◽  
Salmi Bawasa

Customer satisfaction is the ultimate aim to food and beverage F&B industry as it ascertains that satisfied customers will stay loyal and reduce the amount of complaints towards their brand of choice. The main purpose of the research is to understand the influencing factors on customer satisfaction towards American brand in F&B industry in Malaysia. Convenience sampling method was used involving the respondents that consist of customers and shoppers within five mega malls in Kuala Lumpur to represent the total population of the study. The researcher used a multiple regression analysis to analyze 384 data from customers. The results indicate a positive and significant influence of all influencing factors (perceived quality, perceived value and Customer Expectation) on customer satisfaction. Customer expectation is seen to be the factor that was highly influential towards satisfaction, followed by perceived quality and perceived value. The implications of the study are discussed in the paper.


1990 ◽  
Vol 22 (1) ◽  
pp. 79-100 ◽  
Author(s):  
D L Rigby

In this paper the performance of the food and beverage industry in six regions of Canada between 1961 and 1984 is examined. The impact of spatial variations in commodity prices and techniques of production on the rate of profit are separated. Significant regional disparities in both production and market performance exist within the food sector and lend little support to the industry-mix thesis. Price variations are the principal cause of regional differences in manufacturing profitability. The rate of profit in the food industry declined in all regions, though at a slower rate than in manufacturing as a whole.


2018 ◽  
Vol 18 (3) ◽  
pp. 171
Author(s):  
Agus - Sudibyo ◽  
Aslam Hasan

<p>A survey of 102 small to medium sized food processors and manufactures in DKI, West Jawa and Banten province, Indonesia  has been conducted for to know the quality assurance (QA) program. The survey was carried out with method to identify and to distribute a questionnaire and also to interview to small and medium scale food industry respondents selected that develope the QA program. The results of the study reveals that the main reasons for implementing one or more quality assurance (QA) programs in the food business were satisfy/meet customers requirements, to seek the highest standard of quality and food safety, provide cotinous quality control and maintenance, reduce legal liability, improve the business structure, facilitatenew market entry and/or to expand market size and sales.  Conversely, the main reasons for not implementing one or more QA programs were :  the cost of QA implementation and maintenance of QA programs to high, there was no need or no legal requirement to implement QA, the businees was too small.  There was insufficient time, a lack of information or lack of resources. The failure to implement QA systems has the potential to exclude small and medium sized food processors and manufactures from many domestic and international markets.</p>


Author(s):  
Lasmono Tri Sunaryanto ◽  
Gatot Sasongko ◽  
Ira Yumastuti

This study wants to develop the cluster-based food and beverage industry value chain that corresponds to the potential in the regions in Java Economic Corridor. Targeted research: a description of SME development strategies that have been implemented, composed, and can be applied to an SME cluster development strategy of food and beverage, as well as a proven implementation strategy of SME cluster development of food and beverage. To achieve these objectives, implemented descriptive methods, techniques of data collection through surveys, analysis desk, and the FGD. The data will be analyzed with descriptive statistics. Results of study on PT KML and 46 units of food and drink SMEs in Malang shows that the condition of the SME food-beverage cluster is: not formal, and still as the center. As for the condition of the existence of information technology: the majority of SMEs do not have the PC and only 11% who have it, of which only 23% have a PC that has an internet connection, as well as PC ownership is mostly just used for administration, with WORD and EXCEL programs, and only 4% (1 unit SMEs) who use the internet marketing media.


2021 ◽  
Vol 6 (2) ◽  
pp. 172
Author(s):  
Charly Hongdiyanto ◽  
Kevin Liemena

<p>Food and beverage industry in Indonesia has been growing constantly every year and also contributed to manufacture and economy growth in both current and the next following years. The important role of food and beverage industry is transparent through the consistent contribution and significant impact toward Gross Domestic Product and food and beverage startup businesses has been experiencing growth every year due to the growth of population in Indonesia. This study was made to know the effect of product quality and service quality towards customer loyalty of Fuzee Sushi. There is also customer satisfaction as a mediator between product quality and service quality to customer loyalty. This research aims on Fuzee Sushi’ customers that has bought the product more than once. An online questionnaire was distributed to the entire sample and used five points Likert scale as a measurement method. The data are analyzed using Partial Least Square. The result of this research showed that product quality has positive relationship toward customer loyalty directly however, service quality does not have positive impact directly toward customer loyalty. Product quality and service quality mediated by customer satisfaction has positive impact towards customer loyalty. The findings purpose is to understand more about product quality, service quality, customer satisfaction, and customer loyalty relationship in start-up food and beverage business in Indonesia.<strong></strong></p><p><strong> </strong></p>


2020 ◽  
Vol 13 (2) ◽  
pp. 276-282
Author(s):  
Priyanka Handa ◽  
Bhupinder Singh

The current health pandemic and crisis has added a mountain of challenges across the food and beverage industry, as consumer buying patterns are changing and both production of goods and other business operations have been disrupted. Human touch should be minimized to reduce such kind of infections. So automation of food industry should be increased. The food industry has traditionally lagged behind other industries in adopting new technology, and plant automation is no exception. However, rapid advances in computer technology and heightened expectations of consumers and regulatory agencies for improved food quality and safety have forced the food industry to consider automation of most manufacturing processes. Though the food industry presents many unique challenges to complete automation, the industry has been successful in putting many automatic processes into place. Sensors and controllers are electronic devices and are the main backbone for the automation of food industry. In this paper some important electronic sensors and biosensors used for food automation are described.


2020 ◽  
Vol 19 (1) ◽  
pp. 50-58
Author(s):  
Liliana Dewi ◽  
Tania Callista

KITAKITA FS is a company engaged in food and beverage. The movement of the food and beverage industry with a very rapid increase is one of the things that drives KITAKITA FS in establishing a company. Service quality and price are factors that support customer satisfaction and customer satisfaction is the main factor that supports business continuity. Therefore, this study aims to determine the effect of service quality and price on customer satisfaction KITAKITA FS. This research is quantitative research. The method used in this study is multiple linear analysis. The population in this study was 257 consumers who had come to KITAKITA FS more than once. The sampling technique used in this study is simple random sampling. Data collection is done using a questionnaire distributed to 156 respondents. The results of the study show that service quality and price have a significant effect on customer satisfaction. The results of this study are used to improve service quality and prices of KITAKITA FS that have not met customer satisfaction.


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