Preparation and some physicochemical properties of freeze-dried vegetables carving

Freeze-drying is a very gentle dehydration method to preserve the highest quality and give the final product a longer shelf-life, based on the principle of removing the ice by sublimation. This research aimed to study freeze-dried manufacturing processes of vegetable carving for application in the foodservice industry. Plant materials used in this study were pumpkin, carrot and Chinese radish which were carved into a rose shape. To prepare, all carved-rose vegetables were dipped in 1.0% CaCl2 solution as a firming agent for 5 mins before freeze-dried operations at the temperature of –50°C under vacuum (~30 Pa) for 50 hrs. Dyeing operation was conducted specifically in carved-rose Chinese radish using pink (0.05 and 0.1%) and red (0.05 and 0.1%) food-grade colour after pretreatment with CaCl2 . The results showed that dried carved-rose vegetables had low water activity (0.32-0.42) and moisture content (8.01-11.44%). The physical properties of freeze-dried pumpkin and carrot carving were firmed and presented a spongy texture with small bubbles spread continuously throughout the piece which helps protect the structural collapse. However, carved-rose radish had a slight shrinkage but it was restored as fresh after immersing in water. Rehydration time was 5 mins for pumpkin and carrot, and 10 mins for Chinese radish which showed remarkable that firm-liked fresh vegetables. Then, freeze-dried vegetables were packed in an aluminum bag filled with nitrogen gas and kept at 25±1°C for 2-months storage. The sensory characteristics evaluated by specialists were ranged in the medium to very like throughout the storage periods. Thus, freeze-dried carved-rose vegetable seems to be very interesting, moreover, conduction on a larger scale for the foodservice industry was particularly noticeable.

FOOD TOURISM MOTIVATION AND CUSTOMER SATISFACTION ON HIPSTER CAFÉ IN JOHOR BAHRU, MALAYSIA

Hipster Café has developed in accordance with the hipster ideology of the food and beverage industry. Hipster, according to Greif (2016), refers to "rebel consumers" who describe their lifestyle and purchases in ways that vary from the standard. Interrelated with this was the introduction of the hipster concept into the food industry. Food tourism motivation plays an important factor in keeping hipster cafés competitive in the foodservice industry. As a result, this study aims to find out what young people think about the food tourism motivations and customer satisfaction of Hipster Café, as they have been recognized as regular visitors.

Different serving shapes of cooked jasmine rice on a plate affect the consumer's visual preference

This research aimed to investigate how five different serving shapes of cooked jasmine rice (round, square, triangular, flower, and heart shapes) affected visual hedonic preference and consumer perception (n = 100). Cooked rice was placed on a plate without food, the heart, flower, and triangle serving shapes had higher artistic mean scores than the round shape. And cooked rice placed in the shape of a heart on a plate with food had a higher mean score on ‘liking in shape’ than round or square shapes. The findings of this study could be beneficial to food styling, presenting, and catering in the foodservice industry, resulting in increased sales, particularly in restaurants and hotels. Furthermore, for more successful food marketing and advertising, one can use the shapes of a heart as a serving shape for cooked jasmine rice box labels.

A phenomenological exploration into sustainability in the foodservice industry in the MEA region

Purpose Previous research on sustainability in the foodservice industry has emphasized its environmental, social and economic dimensions predominantly studied within a Western context or in developed countries. This paper aims to question this positioning by considering the MEA (Middle East and African) context. Second, this paper examines sustainability forms according to the type of restaurant and explains how these forms compare with and contribute to the broader scholarship on sustainability in the service marketing literature and practice. Design/methodology/approach The paper follows a phenomenological perspective and a grounded theory approach. The authors conducted in-depth interviews with 40 owners of different types of restaurants (traditional, modern and fast-food) in the capital city of Lebanon, Beirut. Findings This paper identifies four dimensions that are expressed in different ways depending on the type of restaurant. This paper also found that sustainability in the foodservice industry in the MEA region has some differences and similarities relative to the literature where current studies mainly focus on the Western context. While the most dominant form of sustainability in the MEA context is related to the social dimension implemented by restaurants through philanthropy and community support activities, the less important aspect refers to activities about ecology and environmental protection. Research limitations/implications The research highlights that sustainable activities in the MEA context are shaped by deep-rooted traditions of philanthropic offerings and community-based activities profoundly embedded within the Arab region. Second, the study contributes to current practices and research related to the foodservice literature by emphasizing the dynamics of the change in terms of sustainability perceptions across different kinds of restaurants and how the type of restaurant can affect the adoption and implementation of sustainable activities. The limits of this study are related to its small sample size and the exclusion of psychographic factors, such as age and gender, which can deepen the knowledge of sustainable actions implemented by female and male restaurant owners and people of different age ranges. Social implications With its focus on the foodservice industry in the MEA underpinning restaurateurs’ lack of ecological sustainability, this research shows that nongovernmental organizations could play a vital role in terms of raising awareness about ecological issues and how restaurateurs can be involved in eco-friendly initiatives. Originality/value The paper contributes to the foodservice literature and the emerging research on sustainability in restaurants by presenting an approach based on examining sustainable restaurants in a developing country context. The paper does so by adopting a restaurant owner’s perspective and analyzing three types of restaurants, namely, traditional, modern and fast-food restaurants.

Are we missing the boat? Examining managers’ perspectives on employee wellbeing in the foodservice industry

The purpose of this research note was to examine managers’ perspectives on employee wellbeing in the foodservice industry. Particularly, this study conducted 14 semi-structured individual interviews with upper-level managers of various organizations within the foodservice industry. Thematic analyses were employed to analyze the data. The overall findings addressed the essence of considering employee wellbeing in the industry. Particularly, this study revealed managers’ interpretation of employee wellbeing, identified major influences on employee wellbeing, reported the current measures, and presented the major challenges facing most organizations regarding improving employee wellbeing. From a theoretical point of view, this study used a qualitative approach and reflected managers’ perspectives on the concept of employee wellbeing. Building on those findings, this study provides practical implications, which mainly involves using a forward-thinking, top-down approach to enhance employee wellbeing, and highlights the roles of organizational support and organizational culture. Based on the findings, this study also discusses future research directions and limitations.