Social Networking for Educational Purposes

2015 ◽  
pp. 304-326
Author(s):  
Nikleia Eteokleous-Grigoriou ◽  
Despo Ktoridou
Keyword(s):  
Social Networking ◽  
Best Practice ◽  
Social Networking Site ◽  
Special Interest Groups ◽  
Education Students ◽  
Online Groups ◽  
Educational Role ◽  
The Social ◽  
Cultural Skills

This chapter examines and evaluates the role, usefulness, and value of social networking as perceived by higher education students. It examines the educational role of social networking by developing Special Interest Groups (SIGs) within a social networking site (Facebook). It also tries to examine the development of socio-cultural skills through the SIGs created within the social networking site. Specifically, this chapter describes and presents an evaluation of the use of three Facebook SIGs by faculty and students of five Universities in Cyprus in three discipline areas: 1) MIS – Management Information Systems; 2) Computer Science; and 3) Engineering. A mixed method approach was employed, collecting quantitative data (through questionnaires) and qualitative data (through focus groups and Facebook SIGs' observations). The results highlight the promising and important role as well as the value of such online groups in both social and academic life. Additionally, the development of socio-cultural skills through the use of Facebook and specifically the SIGs is discussed. Finally, the chapter discusses the “best practice” policies for Facebook integration for educational purposes.

Social Networking for Educational Purposes

2014 ◽  
pp. 394-416 ◽  
Author(s):  
Nikleia Eteokleous-Grigoriou ◽  
Despo Ktoridou
Keyword(s):  
Social Networking ◽  
Best Practice ◽  
Social Networking Site ◽  
Special Interest Groups ◽  
Education Students ◽  
Online Groups ◽  
Educational Role ◽  
The Social ◽  
Cultural Skills

This chapter examines and evaluates the role, usefulness, and value of social networking as perceived by higher education students. It examines the educational role of social networking by developing Special Interest Groups (SIGs) within a social networking site (Facebook). It also tries to examine the development of socio-cultural skills through the SIGs created within the social networking site. Specifically, this chapter describes and presents an evaluation of the use of three Facebook SIGs by faculty and students of five Universities in Cyprus in three discipline areas: 1) MIS – Management Information Systems; 2) Computer Science; and 3) Engineering. A mixed method approach was employed, collecting quantitative data (through questionnaires) and qualitative data (through focus groups and Facebook SIGs’ observations). The results highlight the promising and important role as well as the value of such online groups in both social and academic life. Additionally, the development of socio-cultural skills through the use of Facebook and specifically the SIGs is discussed. Finally, the chapter discusses the “best practice” policies for Facebook integration for educational purposes.

Social Networking for Educational Purposes

2016 ◽  
pp. 663-686
Author(s):  
Nikleia Eteokleous-Grigoriou ◽  
Despo Ktoridou
Keyword(s):  
Social Networking ◽  
Best Practice ◽  
Social Networking Site ◽  
Special Interest Groups ◽  
Education Students ◽  
Online Groups ◽  
Educational Role ◽  
The Social ◽  
Cultural Skills

This chapter examines and evaluates the role, usefulness, and value of social networking as perceived by higher education students. It examines the educational role of social networking by developing Special Interest Groups (SIGs) within a social networking site (Facebook). It also tries to examine the development of socio-cultural skills through the SIGs created within the social networking site. Specifically, this chapter describes and presents an evaluation of the use of three Facebook SIGs by faculty and students of five Universities in Cyprus in three discipline areas: 1) MIS – Management Information Systems; 2) Computer Science; and 3) Engineering. A mixed method approach was employed, collecting quantitative data (through questionnaires) and qualitative data (through focus groups and Facebook SIGs' observations). The results highlight the promising and important role as well as the value of such online groups in both social and academic life. Additionally, the development of socio-cultural skills through the use of Facebook and specifically the SIGs is discussed. Finally, the chapter discusses the “best practice” policies for Facebook integration for educational purposes.

Effective marketing communication via social networking site: The moderating role of the social tie

2016 ◽  
Vol 69 (6) ◽  
pp. 2265-2270 ◽  
Author(s):  
George Chung-Chi Shen ◽  
Jyh-Shen Chiou ◽  
Chih-Hui Hsiao ◽  
Chun-Hsien Wang ◽  
Hsin-Ni Li
Keyword(s):  
Social Networking ◽  
Social Networking Site ◽  
Marketing Communication ◽  
The Social ◽  
Moderating Role

scholarly journals How social networking site addiction drives university students’ academic achievement: The mediating role of learning engagement

2019 ◽  
Vol 13 ◽  
Author(s):  
Yuan Li ◽  
Chong Yao ◽  
Siyao Zeng ◽  
Xinye Wang ◽  
Tianjiao Lu ◽  
...  
Keyword(s):  
Academic Achievement ◽  
University Students ◽  
Social Networking ◽  
Social Networking Site ◽  
Learning Engagement ◽  
Bootstrap Analysis ◽  
Mediating Role ◽  
The Social ◽  
The Relationship

AbstractThe main aim of this study was to explore the mediating role of learning engagement on the relationship between social networking site (SNS) addiction and academic achievement among 406 university students. The Social Networking Site Addiction Scale, Utrecht Work Engagement Scale for Students, and Chinese Students Academic Achievement Scale were used to evaluate students’ SNS addiction, learning engagement, and academic achievement. Correlation analysis indicated that SNS addiction, learning engagement, and academic achievement were significantly correlated with each other. The causal steps regression and bootstrap analysis show that learning engagement mediated the relationship between SNS addiction and academic achievement. Implications for research and instructions for how to improve university students’ academic achievement are discussed.

scholarly journals PERAN SITUS JEJARING SOSIAL DALAM PERSEPSI RESELLER

IQTISHODUNA ◽  
2016 ◽  
Vol 10 (2) ◽  
pp. 135-141
Author(s):  
M Fatkhur Rozi
Keyword(s):  
Focus Group ◽  
Social Networking ◽  
Social Networking Sites ◽  
Rapid Development ◽  
Group Discussion ◽  
Social Networking Site ◽  
Focus Group Discussions ◽  
Group Discussions ◽  
The Social

The rapid development and growth of social networking sites in Indonesia raises opportunities forsales activity mainly resellers. Sales activity via the social networking site is an outgrowth of an earlierconcept that e-marketing. The purpose of this study wanted to gain an understanding of the role of the resellersocial networking sites. Methods used in this study is the Focus Group Discussion with 12 people resellersmobile products and clothing as participants. The results of the study explained that social networking sitesis an Internet-based tool that serves as a medium of communication for the promotion, negotiation, andtransaction. Of exposure obtained explanations focus group discussions that social networking sites are ameans of informing bid, bid development, and role as a reseller. The role of social networking sites is as amedium for conveying information, interactions, and transactions.

scholarly journals Peer Phubbing and Social Networking Site Addiction: The Mediating Role of Social Anxiety and the Moderating Role of Family Financial Difficulty

2021 ◽  
Vol 12 ◽  
Author(s):  
Xiaoyuan Chu ◽  
Shutian Ji ◽  
Xingchao Wang ◽  
Jingyue Yu ◽  
Yuxin Chen ◽  
...  
Keyword(s):  
Social Anxiety ◽  
Social Networking ◽  
Social Networking Site ◽  
Financial Difficulty ◽  
Mediating Role ◽  
Capacity Model ◽  
The Social ◽  
Underlying Mechanisms ◽  
The Relationship

A growing body of research has pinpointed the consequences as well as mechanisms of phubbing. However, few studies have explored the relationship between peer phubbing and social networking site addiction. Based on the self-determination theory, the exclusion theory of anxiety, the social compensation model, and the reserve capacity model, the present study examined whether peer phubbing was positively related to social networking site addiction among undergraduates, whether social anxiety mediated the relationship, and whether this mediating process was moderated by family financial difficulty. Our theoretical model was tested using the data collected from 1,401 Chinese undergraduates (Mage = 18.83 years, standard deviation = 0.93). The participants completed anonymous questionnaires that assessed their peer phubbing, social anxiety, social networking site addiction, and family financial difficulty. The correlation analysis indicated that peer phubbing was positively associated with social networking site addiction. The testing for moderated mediation further revealed that social anxiety partially mediated the association between peer phubbing and social networking site addiction, with family financial difficulty moderating the first stage. To be specific, the indirect association between peer phubbing and social networking site addiction via social anxiety was stronger for undergraduates in high family financial difficulty. The results from this study extend research on the potential consequences of phubbing as well as highlight the significance of uncovering the underlying mechanisms.

scholarly journals The Influence of Internet and Social Media on Purchasing Decisions in Kuwait

2018 ◽  
Vol 10 (2) ◽  
pp. 792
Author(s):  
Khalid Abdulkareem Al-Enezi ◽  
Imad Fakhri Taha Al Shaikhli ◽  
Sufyan Salim Mahmood AlDabbagh
Keyword(s):  
Social Networks ◽  
Social Networking ◽  
Quantitative Methods ◽  
Purchasing Decisions ◽  
The Social ◽  
Digital Scanning ◽  
Networking Tool ◽  
The Relationship ◽  
Selection Of

<span>This research aims to measure the role of social networks in influencing purchasing decisions among consumers in Kuwait; the research used the quantitative methods, and analytical the technique to get the results, and the research developed a measure to study the relationship between the variables to the study and selection of a sample of consumers of (100). The results indicated that the social networking variables (exchange of information, evaluation of product) possess influence on purchasing decisions. Furthermore, the results indicate that majority of respondents do their digital scanning more often before intend to go to the store. The unexpected results came from the question “traditional advertising (TV, Newspaper, Magazine, Billboards) are more effective than the social networking; 23% agreed, 36% said no, and 41% said sometimes. In light of these findings, the study made a series of recommendations; the most important are; The executives and sales representatives need to understand the benefits offered by social networks, and understand the advantages and functions and tools of social communication, and knowing how to apply them effectively and efficiently, and then use the appropriate social networking tool.</span>

scholarly journals The Effects of Visual Displays of Furniture Product Photos Through the Social Networking Site, Instagram on Consume Perception

2018 ◽  
Vol 3 (2) ◽  
pp. 11-24
Author(s):  
Dini Cinda Kirana ◽  
◽  
Achmad Syarief ◽  
Dona Saphiranti
Keyword(s):  
Social Networking ◽  
Visual Display ◽  
Design Principles ◽  
Consumer Perceptions ◽  
Social Networking Site ◽  
Creative Economy ◽  
Communication Model ◽  
Visual Appearance ◽  
The Social ◽  
The Impact

At present, the growth of Instagram as an online site is phenomenal, because of the shift from its original function as a social communication medium into a marketing platform. Furniture products used to be only available for in-store purchase, can now be easily purchased online. The present study attempted to discover the level of influence and effectiveness of the visual appearance of the furniture products photos through the social networking site, Instagram on consumer perceptions, which is measured using the EPIC (Empathy, Persuasion, Impact and Communication) model. The purpose of the study was to identify the effectiveness of the visual display of furniture product photos on the Instagram social networking site on consumer’s perceptions, and to map the use of the ideal visual display of furniture product photos for online product marketing purposes. The research used comparative analytical methods on photos of furniture products from six accounts of small creative economy entrepreneurs of similar products that are advertised through the social networking site, Instagram. The data of this study are limited in the scope of visual perception of furniture product photos uploaded through the social networking site, Instagram on consumer perceptions. The results showed that the visual display in the form of photos of furniture products through the social networking site, Instagram had an effective result on consumer perceptions. The visual display is declared effective as a media for promoting furniture products through the social networking site, Instagram based on the four dimensions of EPIC. The dimensions of Empathy and Impact are the most dominant aspects. The visual display mapping used as an advertising photo is not only influenced by the Empathy dimension and the Impact dimension, but also dominantly influenced by the associated design principles, namely, Unity and Domination. Both dimensions have a significant correlation value compared to other dimensions. Keywords: Furniture Marketing, Instagram, Consumer Perception, EPIC Model, Design Principles

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