Constructing a Globalized E-Commerce Site

2011 ◽  
pp. 464-470
Author(s):  
Tom S. Chan
Keyword(s):  
Web Site ◽  
Native Language ◽  
English Speakers ◽  
The World ◽  
English Speaking ◽  
Good Visibility ◽  
Global Reach

Traditional boundaries and marketplace definitions are fast becoming irrelevant due to globalization. According to recent statistics, there are approximately 208 million English speakers and 608 million non-English speakers online, and 64.2% of Web users speak a native language other than English (Global Reach, 2004). The world outside of English-speaking countries is obviously coming online fast. As with activities such as TV, radio and print, people surf in their own language. A single-language Web site simply could not provide good visibility and accessibility in this age of globalize Internet. In this article, we will focus on the approaches in the construction of an effective globalized e-commerce Web site.

Constructing a Globalized E-Commerce Site

2011 ◽  
pp. 96-101
Author(s):  
Tom S. Chan
Keyword(s):  
Web Site ◽  
Native Language ◽  
English Speakers ◽  
The World ◽  
English Speaking ◽  
Good Visibility ◽  
Global Reach

Traditional boundaries and marketplace definitions are fast becoming irrelevant due to globalization. According to recent statistics, there are approximately 208 million English speakers and 608 million non-English speakers online, and 64.2% of Web users speak a native language other than English (Global Reach, 2004). The world outside of English-speaking countries is obviously coming online fast. As with activities such as TV, radio and print, people surf in their own language. A single-language Web site simply could not provide good visibility and accessibility in this age of globalize Internet. In this article, we will focus on the approaches in the construction of an effective globalized e-commerce Web site.

scholarly journals NATIVESPEAKERISM AND WORLD ENGLISHES: TEACHERS PERCEPTION TOWARDS NON-NATIVE ENGLISH VARIETIES

2021 ◽  
Vol 11 (2) ◽  
Author(s):  
Ronald Maraden Silalahi
Keyword(s):  
Foreign Language ◽  
World Englishes ◽  
English Speakers ◽  
Group Discussions ◽  
Teachers Perceptions ◽  
Contextual Understanding ◽  
The World ◽  
English Speaking ◽  
Native English Speaking ◽  
Native English Speaking Teachers

<p>In the last decade, the development of information technology confirms English as a Lingua Franca used by native English speakers and nonnative English speakers. English in a global context has triggered the emergence of new English variants, resulting from the assimilation of English into a local language known as World Englishes. On the other hand, Teaching English as a Foreign Language (TEAFL) in Indonesia is still oriented towards the ideology of nativespeakerism which believes that TEAFL should be done by Native English-Speaking Teachers (NEST) because they are believed to have better linguistic competence and contextual understanding than Nonnative English-Speaking Teachers (NNEST). This article is directed to determine the perceptions of English teachers in Indonesia regarding the world Englishes phenomenon. This research is qualitative research with 20 informants consisting of 10 Nonnative English-Speaking Teachers and 10 Native English-Speaking Teachers. Four Focus Group Discussions (FGDs), each consisting of 5 informants, will be conducted to gather as much information as possible related to teachers’ perceptions. This research is expected to provide an overview of foreign language teaching in Indonesia. The results showed that nativespeakerism has a strong correlation with the world Englishes phenomenon. In the Indonesian context, this is shaped by the stigma that forms in society. This research is expected to enrich teaching studies, specifically in teaching foreign languages.</p>

scholarly journals Compreensibilidade e percepções de brasileiros sobre o estudo da pronúncia do inglês

2020 ◽  
Vol 73 (1) ◽  
pp. 363-390
Author(s):  
Melissa Bettoni ◽  
Priscilla Rizzi
Keyword(s):  
Native Language ◽  
World Englishes ◽  
English Speakers ◽  
Specific Knowledge ◽  
Advanced Level ◽  
Audio Recordings ◽  
English Speaking ◽  
Positive Correlations

The present study aimed at investigating students’ perceptions about the study of pronunciation and the comprehensibility of their speech. Twenty-four English-speaking Brazilians at the advanced level or higher had audio recordings of their sentences judged by four English speakers from different nationalities representing the three circles in Kachru’s World Englishes Model (1985). Comprehensibility, accentedness, number of mispronunciations at the segmental level (such as palatalization, voicing, devoicing, epenthesis), native language of the judge, and perceptions about the study of pronunciation were tabulated and compared quantitatively and qualitatively. Results indicated positive correlations among better compreensibility, less accentedness and fewer mispronunciations at the segmental level; and, between comprehensibility and the desire for specific knowledge regarding pronunciation.

Language, Speech, and Sound

2018 ◽  
Author(s):  
Wendy Webster
Keyword(s):  
Rapid Expansion ◽  
Speech And Language ◽  
Wide Range ◽  
The World ◽  
War Effort ◽  
English Speaking ◽  
English Speaking World ◽  
Global Reach

This chapter focuses on the place of speech and language in the experiences of people arriving in Britain, and in the formation of British attitudes to them. The presence of refugees, exiles, troops, and war-workers made Britain increasingly multilingual—their voices and accents changed British soundscapes. Changing soundscapes sometimes provoked hostility, with foreign speech heard as an alien sound labelled ‘jabber’. But the presence in Britain of people speaking a very wide range of languages was an asset to the war effort, particularly to wartime propaganda. Their work at the BBC was indispensable in the rapid expansion of services broadcasting to Europe and the world, giving BBC messages their global reach. English was widely regarded as occupying the apex of a hierarchy of languages, but the arrival of people from the English-speaking world with many different accents prompted debates about which kinds of English speech were more civilized than others.

scholarly journals Accepting labels in two languages: Relationships with exposure and language awareness

2017 ◽  
Vol 8 ◽  
Author(s):  
Dolly P. Rojo ◽  
Catharine H. Echols
Keyword(s):  
Native Language ◽  
English Speakers ◽  
Willingness To Accept ◽  
Language Awareness ◽  
English Speaking

In a study investigating how exposure to a non-native language influences acceptance of vocabulary from that language, English-speaking children heard novel labels from Spanish and English speakers. Children were categorized, based on their exposure to and fluency in Spanish, as minimal exposure, moderate exposure, or bilingual. Moderate-exposure children accepted labels from both speakers more frequently than minimal exposure children, and were statistically equivalent to bilinguals. Additionally, children’s language awareness was assessed; it was associated both with their willingness to accept labels across two languages and with the amount of exposure to Spanish.

The effect of pitch interplay on English-speaking learners of Mandarin

2017 ◽  
Vol 52 (1) ◽  
pp. 28-54
Author(s):  
Shan Luo
Keyword(s):  
Language Learning ◽  
Native Language ◽  
Native English Speakers ◽  
English Speakers ◽  
Language Experience ◽  
Pitch Range ◽  
English Speaking ◽  
Question Intonation ◽  
Pitch Movement

Abstract This study examines how native English speakers perceive and produce intonation and tone in Mandarin statements and unmarked questions. The results showed, as predicted, that English speakers had less difficulty perceiving intonation and sentence-final tone when the pitch movement of both was in the same direction than when it was not. On the production side, English speakers performed much better at producing tone than intonation. The intelligibility of their question intonation was especially compromised, likely due to their narrow pitch range. The English speakers also consistently produced more final rising pitch in Mandarin unmarked questions, suggesting phonological influence from their native language. Findings highlight the role of language experience in language learning, and the importance of pedagogical awareness.

ARTISTIC ASSIMILATION OF THE WORLD IN THE ESSAY PROSE OF M. G. ATAMANOV (BASED ON THE BOOK “I AM UDMURT. WHY DOES IT HURT?”)

2020 ◽  
Vol 14 (3) ◽  
pp. 459-464
Author(s):  
Alevtina Vasilevna Kamitova ◽  
Tatyana Ivanovna Zaitseva
Keyword(s):  
Ethnic Identity ◽  
National Identity ◽  
National Culture ◽  
Native Language ◽  
Topographic Features ◽  
Wide Range ◽  
The World ◽  
The Subject ◽  
Individual Style

The paper reflects the specificity of the fundamental ideas of the artistic world of M. G. Atamanov, which includes a wide range of literary facts from the content level of the text of the works to their poetics. A particularly important role in the works of M. G. Atamanov is played by cross-cutting themes and images that reflect the author's individual style and his idea of national-ethnic identity. The subject of the research is the book of essays “Mon - Udmurt. Maly mynym vös’?” (“I am Udmurt. Why does it hurt?”), which most vividly reflected the main spiritual and artistic searches of M. G. Atamanov, associated with his ideas about the Udmurt people. The main motives and plots of the works included in the book under consideration are accumulated around the concept of “Udmurtness”. The comprehension of “Udmurtness” is modeled in his essays through specific leit themes: native language, Udmurt people, national culture, mentality, geographic and topographic features of the Udmurt people’ places of residence, the Orthodox idea. The “Udmurt theme” is recognized and comprehended by the writer through the prism of national identity.

Falta de interés por la ciencia en la formación profesional de estudiantes de la ESIME-IPN, México / Lack of Interest for Science in the Professional Education of Students of the Esime-IPN, Mexico

2019 ◽  
Vol 6 (1) ◽  
pp. 35-41
Author(s):  
Armando Martínez Ríos
Keyword(s):  
Professional Education ◽  
Web Site ◽  
Mechanical Engineering ◽  
Science And Technology ◽  
Scientific Work ◽  
Scientific Culture ◽  
The World ◽  
Education Of Students

ABSTRACTMexico lacks a scientific culture. Investigations and reports show that only has a record of 38 thousand scientific and 0.5% global of registered patents in the world. Communications and electronics engineering (ICE) is one of the three formations in the school of mechanical engineering and electrical (ESIME) unit Zacatenco from the Instituto Politécnico Nacional (IPN) Mexico. Among the objectives of this mentioned formation on its web site, is the form professionals with scientific and technological foundations; However, the curriculum includes only two subjects with these characteristics. Less than 1% of the graduates also choose to devote himself to scientific work. This paper shows the results obtained by means of a survey on the perception that students have about scientists in order to propose actions that foster a greater interest in them by the science and technology into their professional formation.RESUMENMéxico carece de una cultura científica ya que algunas encuestas muestran que solo se tiene un registro de 38 mil científicos y el 0.5% del total mundial de patentes registradas. Ingeniería en Comunicaciones y Electrónica (ICE) es una de las tres carreras de la Escuela Superior de Ingeniería Mecánica y Eléctrica (ESIME) unidad Zacatenco del Instituto Politécnico Nacional (IPN) México. Entre los objetivos de esta carrera mencionado en su sitio web, es el de formar profesionistas con fundamentos científicos y tecnológicos; sin embargo, el currículo, contempla solo dos asignaturas con estas características. Asimismo, menos del 1% de los egresados elige dedicarse a una labor científica. Este trabajo muestra los resultados obtenidos por medio de una encuesta sobre la percepción que los estudiantes tienen sobre los científicos con el fin de proponer acciones que fomenten un mayor interés en ellos por la ciencia y la tecnología dentro de su formación.

scholarly journals Twenty Years of Men and Masculinities by the Numbers: An Analysis of Publications and Article Keywords

2019 ◽  
Vol 22 (1) ◽  
pp. 5-15
Author(s):  
Robert T. Cserni ◽  
Lee W. Essig
Keyword(s):  
Content Analysis ◽  
The World ◽  
English Speaking ◽  
Men And Masculinities

In this article we begin to map the field of Men and Masculinities Studies by examining 20 years of publications in the journal of Men and Masculinities. We conduct a content analysis of 458 articles and 2115 keywords from 1998 to 2017. Our findings indicate similar numbers of women and men published sole-authored articles. The most prevalent themes among published articles were related to theory, sexualities, and family. Furthermore, non-English speaking regions in the world are under-represented compared to English speaking regions. We hope that our discussion of these, and other findings, will help (re)shape the field and the journal of Men and Masculinities into a more diverse and inclusive academic space.

Sign in / Sign up

Export Citation Format

Share Document