Mind Genomics With Big Data for Digital Marketing on the Internet

Author(s):  
Jakob Salom

This chapter sheds light on one very important application in the domain of digital economy – mind genomics. Mind genomics is an approach to targeted marketing which reaches each prospect with a different personalized message. This application requires acceleration coming from a data flow accelerator connected to a control flow host. It stresses equally the basic concept and its many applications. Innovation process is a step-by-step process. Once an important step up front is created and a new innovation finds its way into the commercial world, it is difficult to imagine that another dramatical step/leap forward is possible. However, such steps keep happening. Mind genomics is an example of one such step, unthinkable of until only a few years ago. Needs of the users could be served much more effectively not only in business domains or other lucrative domains, but also in the domains of public health, public happiness, public and individual quality of life, public and individual understanding of the environment around, etc.

Sensors ◽  
2020 ◽  
Vol 20 (9) ◽  
pp. 2702 ◽  
Author(s):  
Paola Ariza Colpas ◽  
Enrico Vicario ◽  
Emiro De-La-Hoz-Franco ◽  
Marlon Pineres-Melo ◽  
Ana Oviedo-Carrascal ◽  
...  

Currently, many applications have emerged from the implementation of software development and hardware use, known as the Internet of things. One of the most important application areas of this type of technology is in health care. Various applications arise daily in order to improve the quality of life and to promote an improvement in the treatments of patients at home that suffer from different pathologies. That is why there has emerged a line of work of great interest, focused on the study and analysis of daily life activities, on the use of different data analysis techniques to identify and to help manage this type of patient. This article shows the result of the systematic review of the literature on the use of the Clustering method, which is one of the most used techniques in the analysis of unsupervised data applied to activities of daily living, as well as the description of variables of high importance as a year of publication, type of article, most used algorithms, types of dataset used, and metrics implemented. These data will allow the reader to locate the recent results of the application of this technique to a particular area of knowledge.


1997 ◽  
Author(s):  
John Browne ◽  
Ciaran A. O'Boyle ◽  
Hannah M. McGee ◽  
Nicholas J. McDonald ◽  
C. R. B. Joyce

2018 ◽  
Vol 2 (1) ◽  
pp. 63-69
Author(s):  
Muhammad Zarlis ◽  
Sherly Astuti ◽  
Muhammad Salamuddin

In education, for educational instruments scientific writing is a very important thing. It requires an information management skill, information management is a library search, which can be done through a computer and guided by the internet. It can also be through the quality of reading used as a reference for scientific writing. In addition, in producing a paper also must know the management of writing, not only required to pay attention to the rules of standard language, but also must be able to convey ideas and ideas well and meet scientific criteria, such as making a quote or reference list used. This paper was written with the aim of improving the quality of research through reading material, making notes and avoiding plagiarism, references using the Harvard system for journals, books, and articles. Management of citing articles either CD or internet, writing, editing, storing references electronically, writing bibliography, and quotations.


Author(s):  
Patrícia Rossini ◽  
Jennifer Stromer-Galley

Political conversation is at the heart of democratic societies, and it is an important precursor of political engagement. As society has become intertwined with the communication infrastructure of the Internet, we need to understand its uses and the implications of those uses for democracy. This chapter provides an overview of the core topics of scholarly concern around online citizen deliberation, focusing on three key areas of research: the standards of quality of communication and the normative stance on citizen deliberation online; the impact and importance of digital platforms in structuring political talk; and the differences between formal and informal political talk spaces. After providing a critical review of these three major areas of research, we outline directions for future research on online citizen deliberation.


2020 ◽  
Vol 37 (2) ◽  
pp. 249-264
Author(s):  
Jane R. Bambauer ◽  
Saura Masconale ◽  
Simone M. Sepe

AbstractA person’s epistemic goals sometimes clash with pragmatic ones. At times, rational agents will degrade the quality of their epistemic process in order to satisfy a goal that is knowledge-independent (for example, to gain status or at least keep the peace with friends.) This is particularly so when the epistemic quest concerns an abstract political or economic theory, where evidence is likely to be softer and open to interpretation. Before wide-scale adoption of the Internet, people sought out or stumbled upon evidence related to a proposition in a more random way. And it was difficult to aggregate the evidence of friends and other similar people to the exclusion of others, even if one had wanted to. Today, by contrast, the searchable Internet allows people to simultaneously pursue social and epistemic goals.This essay shows that the selection effect caused by a merging of social and epistemic activities will cause both polarization in beliefs and devaluation of expert testimony. This will occur even if agents are rational Bayesians and have moderate credences before talking to their peers. What appears to be rampant dogmatism could be just as well explained by the nonrandom walk in evidence-gathering. This explanation better matches the empirical evidence on how people behave on social media platforms. It also helps clarify why media outlets (not just the Internet platforms) might have their own pragmatic reasons to compromise their epistemic goals in today’s competitive and polarized information market. Yet, it also makes policy intervention much more difficult, since we are unlikely to neatly separate individuals’ epistemic goals from their social ones.


2021 ◽  
Vol 13 (2) ◽  
pp. 769
Author(s):  
Mona Treude

Cities are becoming digital and are aiming to be sustainable. How they are combining the two is not always apparent from the outside. What we need is a look from inside. In recent years, cities have increasingly called themselves Smart City. This can mean different things, but generally includes a look towards new digital technologies and claim that a Smart City has various advantages for its citizens, roughly in line with the demands of sustainable development. A city can be seen as smart in a narrow sense, technology wise, sustainable or smart and sustainable. Current city rankings, which often evaluate and classify cities in terms of the target dimensions “smart” and “sustainable”, certify that some cities are both. In its most established academic definitions, the Smart City also serves both to improve the quality of life of its citizens and to promote sustainable development. Some cities have obviously managed to combine the two. The question that arises is as follows: What are the underlying processes towards a sustainable Smart City and are cities really using smart tools to make themselves sustainable in the sense of the 2015 United Nations Sustainability Goal 11? This question is to be answered by a method that has not yet been applied in research on cities and smart cities: the innovation biography. Based on evolutionary economics, the innovation biography approaches the process towards a Smart City as an innovation process. It will highlight which actors are involved, how knowledge is shared among them, what form citizen participation processes take and whether the use of digital and smart services within a Smart City leads to a more sustainable city. Such a process-oriented method should show, among other things, to what extent and when sustainability-relevant motives play a role and which actors and citizens are involved in the process at all.


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