scholarly journals Ethics of Retailers and Consumer Behavior in E-Commerce

2020 ◽  
Vol 11 (1) ◽  
pp. 107-126
Author(s):  
Zhi Yang ◽  
Quang Van Ngo ◽  
Chung Xuan Thi Nguyen
Keyword(s):  
Electronic Commerce ◽  
Communication Technology ◽  
Purchase Intention ◽  
Purchase Decision ◽  
Information Communication ◽  
Significant Relationships ◽  
Online Retailers ◽  
Relationship Of ◽  
The Impact ◽  
The Relationship

In the era of the information-communication technology with the development of electronic commerce, consumers can buy almost everything anywhere and at any time. One of the greatest benefits of e-commerce has been the convenience and the vast choices which consumers get online. However, some serious issues exist that impede consumers from transaction online. These issues have attracted the attention of many marketing researchers in recent years. In this research, the authors focus on the impact of consumers' ethics perception of e-retailer on their purchase intention and satisfaction. The authors also try to clarify the roles of trust and commitment in the relationship of ethics on consumers purchase decision and satisfaction because of their importance in e-commerce but also the privation in the research of previous studies. The data collected from a survey of 390 online consumers in Vietnam. Results reveal that there are significant relationships between online retailers' ethics and consumers' purchase intention and satisfaction via the mediation of trust and commitment.

scholarly journals The Relationship of CSR Communication on Social Media with Consumer Purchase Intention and Brand Admiration

2021 ◽  
Vol 16 (5) ◽  
pp. 1217-1230
Author(s):  
Shuchi Gupta ◽  
Nishad Nawaz ◽  
Adel Abdulmhsen Alfalah ◽  
Rana Tahir Naveed ◽  
Saqib Muneer ◽  
...  
Keyword(s):  
Social Media ◽  
Purchase Intention ◽  
Structural Equation ◽  
Mediating Effect ◽  
Equation Modeling ◽  
Csr Communication ◽  
Consumer Purchase Intention ◽  
Relationship Of ◽  
The Impact ◽  
The Relationship

With the advent of the Internet and other digital technologies, contemporary businesses from all sectors are using social media for communication with consumers to engage them meaningfully with a brand. However, the use of social media for corporate social responsibility (CSR) communication is relatively new to the existing literature. Likewise, the impact of CSR communication through social media (CSR-S) on consumer emotions and behavior is, to date, underexplored. To address this, the present research aims to test the relationship of CSR-S on brand admiration and consumer purchase intention. The study proposes a direct relationship between CSR-S and purchase intention with a mediating effect of brand admiration. The data were collected from the banking consumers of Pakistan through a self-administered questionnaire. The authors distributed 800 questionnaires and received 463 questionnaires useful for data analysis, so the present research study response rate was around 59%. The data were analyzed using the structural equation modeling (SEM) technique in AMOS. The results revealed that CSR-S is positively related to purchase intention (β = 0.233). The results further showed that brand admiration partially mediates this relationship (β = 0.079). The survey respondents confirmed that their bank’s CSR communication helps enhance their purchase likelihood and their feelings of admiration for their bank. These findings will help policymakers at banking institutions better understand the importance of CSR communication on different social media platforms to achieve consumer-related outcomes.

scholarly journals Peran Media Sosial Bagi Suami Istri dalam Menjalani Hubungan Pernikahan Jarak Jauh

AL-HUKAMA ◽  
2019 ◽  
Vol 9 (2) ◽  
pp. 359-479
Author(s):  
Maulidia Mulyani
Keyword(s):  
Social Media ◽  
Communication Technology ◽  
Technological Progress ◽  
Marital Relationship ◽  
Married Couples ◽  
Marital Relationships ◽  
Long Distance ◽  
Relationship Of ◽  
The Impact ◽  
The Relationship

In the present time the impact of technological progress can be felt in many aspects of life, including marriage. The progress of the development of communication technology has made it easy to communicate specifically for married couples who are undergoing long-distance marital relationships, so that the relationship is maintained and harmonious. Social media is now used as a tool for communication, for example WhatsApp, Line, Facebook, or Instagram. All of those media are used because of their speed in conveying messages, so that long-distance couples can still communicate well and quickly. In a marital relationship, of course, there are fulfillments of rights and obligations. These fulfillments can still be fulfilled through social media, but they are not as maximized as when dealing directly.

scholarly journals The Impact of Brand Awareness and Country of Origin on Purchase Intention with Mediation of Self Congruity on Chinese Brand Automotive Products Wuling

2018 ◽  
Vol 1 (2) ◽  
pp. 70-79
Author(s):  
Erick Setiadi ◽  
Michael Adiwijaya ◽  
Hartono Subagio
Keyword(s):  
Purchase Intention ◽  
Country Of Origin ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Brand Awareness ◽  
Relationship Of ◽  
The Impact ◽  
The Relationship ◽  
Selection Of

This study aims to analyze the relationship of Brand Awareness and Country of Origin by using Self Congruity as a mediation for Purchase Intention. This causal study used a questionnaire based survey as a data collection method and was distributed to 200 respondents which is a sample of this study. The selection of this research sample used a purposive sampling technique with criteria determined by the researcher. The results showed that the three hypotheses in this study have a significant influence and two hypotheses were rejected. all indicators on the related variables can be developed using PLS data (Partial Least Square). In addition, this study shows that Self Congruity as the most influential variables affecting respondents Purchase Intention toward Wuling car.

Exploring the Impact of Peer Influence on Online Shopping

2021 ◽  
pp. 196-210
Author(s):  
Rob Kim Marjerison ◽  
Yiqi Athena Hu
Keyword(s):  
Peer Influence ◽  
Perceived Risk ◽  
Purchase Intention ◽  
Online Shopping ◽  
Negative Influence ◽  
Perceived Usefulness ◽  
Purchase Behavior ◽  
Online Retailers ◽  
The Impact ◽  
The Relationship

Commercialization of social media is no longer optional for businesses, especially online businesses. An effective online presence is crucial for creating awareness of new products or services and triggering activity. The objective of this chapter is to investigate peers' influence on Chinese millennial consumers' purchase behavior. To be specific, this study examines the relationship between peers' purchase histories and consumers' purchase decisions among Chinese millennials. Specifically, this study explores whether and to what extent peers' purchase histories affect consumers' purchase perception, such as perceived usefulness, perceived risk, and purchase intention. Analysis of online surveys shows how peer influence affects Chinese millennial's purchase intention and decision in online shopping. Furthermore, perceived usefulness positively also affects purchase intention, while perceived risk has a negative influence. This chapter provides suggestions for online retailers to attach importance to peer influence when advertising their products.

scholarly journals Analysis the Influence of Electronic Word of Mouth Zomato and Brand Image to Purchase Intention and Purchase Decision Which Mediated by Consumer Perception on Gyu-Kaku, Japanese BBQ

2021 ◽  
pp. 127-137
Author(s):  
Lily Suhaily ◽  
Sinta Boentoro ◽  
Florence Natahasa
Keyword(s):  
Purchase Intention ◽  
Brand Image ◽  
Rapid Development ◽  
Consumer Perception ◽  
Purchase Decision ◽  
Purchasing Decisions ◽  
Positive Role ◽  
A Site ◽  
Relationship Of ◽  
The Relationship

In this era, technology has experienced rapid development. One of them is the internet. In connection with this, one of them appeared eWom Zomato application. Ewom Zomato is a site or application that provides various information about restaurants. The purpose of this study is to determine the effect of eWOM Zomato and brand image to purchase intention and purchase decision which mediated by consumer perception on Gyu-Kaku, Japanese BBQ. To analyse the data using SEM with LISREL. Samples was distributed to 200 respondents in Jakarta on Mei 2021. The results showed that E-WOM and Brand Image play an important role in improving consumer perception. However, consumer perception plays no role in mediating the E-WOM relationship with purchase decision. However, it can mediate well the relationship of brand image to purchase decision. Purchase intension itself plays a positive role in the purchase decision. Thus this research proves that consumer perception and purchase intention are means that support and encourage consumers to brand image to make purchase decisions. But it is not a decisive means for e-WOM in purchasing decisions.

scholarly journals Implicaciones de comercialización de marcas con promociones. Relación entre las actividades promocionales de marcas de electrodomésticos y la intención de compra.

2017 ◽  
Vol 1 (2) ◽  
pp. 31
Author(s):  
Jose Luis Quintero Rueda
Keyword(s):  
Product Development ◽  
Purchase Intention ◽  
Purchase Decision ◽  
Promotional Activity ◽  
Household Appliance ◽  
Palabras Clave ◽  
Brand Perception ◽  
The Impact ◽  
The Relationship ◽  
The City

<p><strong>Resumen</strong></p><p>El objetivo de esta investigación es analizar la influencia de las actividades promocionales en el sector de electrodomésticos en el comportamiento o intención de compra de las personas de los estratos 2,3 y 4 de la ciudad de Bogotá. Inicialmente se estudian los conceptos de actividad promocional e intención de compra, analizando la relación o diferenciación de lo conceptual  con lo que actualmente se ejecuta como actividad promocional, concluyendo con las recomendaciones, diferencias o desviaciones de lo teórico practico encontradas, y definiendo  hasta qué punto  el diseño, el desarrollo del producto, la innovación, son percibidas por el cliente como variables importantes en la  decisión de compra o son anuladas por el  impacto del descuento o la promoción ofrecida.</p><p><strong>Palabras clave:</strong> Actividades promocionales, intención de compra, decisión de compra, percepción de marca.</p><p> </p><p><strong>Abstract</strong></p><p>The objective of this research is to analyze the influence of promotional activities in the household appliance sector on the behavior or intention to buy of people belonging to an economical status of 2, 3 and 4 in the city of Bogota. Initially, we are going to study the concepts of promotional activity and purchase intention, analyzing the relationship, or actual differentiation, of the conceptual with what is currently carried out as promotional activity, concluding with the recommendations, differences and/or deviations of the practical theoretical found, and defining to what extent Design, product development and innovation, are perceived by the customer as important variables in the purchase decision or are nullified by the impact of the discount or the promotion offered..</p><p><strong>Key words: </strong>Promotional activities, purchase intention, purchase decision, brand perception.</p>

Business: Making Cents of Coding Systems: Billing for Professional Services

2010 ◽  
Vol 20 (1) ◽  
pp. 3-8
Author(s):  
Dee Adams Nikjeh
Keyword(s):  
Professional Services ◽  
Speech Language Pathology ◽  
Coding Systems ◽  
Language Pathology ◽  
Program Funding ◽  
Fee Schedule ◽  
Procedure Codes ◽  
Relationship Of ◽  
The Impact ◽  
The Relationship

Abstract Administrators and supervisors face daily challenges over issues such as program funding, service fees, correct coding procedures, and the ever-changing healthcare regulations. Receiving equitable reimbursement for speech-language pathology and audiology services necessitates an understanding of federal coding and reimbursement systems. This tutorial provides information pertaining to two major healthcare coding systems and explains the relationship of these systems to clinical documentation, the Medicare Physician Fee Schedule and equitable reimbursement. An explanation of coding edits and coding modifiers is provided for use in those occasional atypical situations when the standard use of procedural coding may not be appropriate. Also included in this tutorial is a brief discussion of the impact that the Medicare Improvements for Patients and Providers Act of 2008 (HR 6331 Medicare Improvements for Patients and Providers Act [MIPPA], 2008) has had on the valuation of speech-language pathology procedure codes.

Impact of Quality of Unfamiliar Shopping App on Initial Trust Formation: A Moderated Mediation of Risk Attitude

2021 ◽  
pp. 097226292098454
Author(s):  
Vipul Patel ◽  
Richa Pandit
Keyword(s):  
Information Search ◽  
Purchase Intention ◽  
Risk Attitude ◽  
Moderated Mediation ◽  
Primary Concern ◽  
Initial Trust ◽  
Trust Formation ◽  
Online Retailers ◽  
The Impact

Today, all phases of consumers' buying process from pre-information search, evaluation of alternatives, order placing and post-purchase service are conducted in shopping apps installed in smartphones. A shopping app is omnipresent and is a powerful retail channel for retailers all over the world. However, the primary concern for many customers is that online shopping is not secure. This insecurity is more if customers have to purchase from an unfamiliar shopping app. Customers generally hesitate to purchase using unfamiliar shopping apps, unless they feel that the app is trustworthy. Based on the survey of 264 respondents, this study attempts to measure the impact of the quality of unfamiliar shopping apps on initial trust formation and subsequently, purchase intention. An attempt was also made to study the moderated mediation impact of risk attitude on the relationship between shopping app quality and initial trust formation. The findings of this paper may be of practical use for the online retailers by providing a better understanding of the adoption of unfamiliar shopping apps among prospective customers. It will also provide strategic inputs to online retailers to craft suitable strategies for the adoption of unfamiliar shopping apps.

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