Emerging Technologies and their Impact on the Future of Tourism and Hospitality Industry

The evolution in technology has become now a strategic choice to develop every organization and its existence in the future. The tourism industry is not an exception. This study highlights the development of technologies and the impact of their integration in the field of tourism. Furthermore, it discusses their influence on the quality of the touristic products. This study focuses on how does the emerging technology can improve the tourism industry, and the most usable information systems that are used in this domain. The purposed model has been designed to investigate the effect of adopting the technology among tourism agencies. A sample of 72 tourism agencies in Jordan has been surveyed and discussed by using structural equation modeling. The results reveal that efficiency, productivity, profitability, effectiveness, and marketing are improved after employing new technologies. Therefore, it can be concluded that the integration of technology in tourism is unavoidable for the continued existence of service providers in the market.

2019 ◽  
Vol 10 (18) ◽  
pp. 16-34 ◽  
Author(s):  
Ruwan Ranasinghe

Each one in eleven jobs in the world are from tourism sector where a well trained, educated and skilled work force is mandetory. Despite the growth in provision of tourism higher education during past 40 years, uncertainties remain about the content and nature of tourism degrees and how these are aligned with tourism industry needs. Substantial evidence is available on designing tourism higher education curriculum but the extent to which tourism higher education meets the industry needs and the job performance of the graduates has not yet been closely investigated. This study aims to identify the impact of tourism education on the job performance of the tourism graduates. Self-administered questionnaire fielded across the Island secured 260 public sector university tourism graduates response. Data was analyzed using Structural Equation Modeling in Smart-PLS-3. The study found learning outcomes have a moderate positive relationship on job performance. Tourism graduates showed optimistic perception about tourism education in meeting industry requirements. As recommendations tourism curriculum must be well planned and enriched with supplementary practical exposure. Faculty members must provide a great support for the undergraduates in accomplishing their carrier objectives and the learning outcomes. Conducive learning environment should be facilitated to reach learning outcomes smoothly.


2021 ◽  
Vol 13 (22) ◽  
pp. 12541
Author(s):  
Simona Vinerean ◽  
Alin Opreana ◽  
Cosmin Tileagă ◽  
Roxana Elena Popșa

The tourism industry has been gravely affected by the COVID-19 pandemic. In this context, the purpose of this study was to explore residents’ support for sustainable tourism development in an integrative model that considered well-established factors and the impact of the COVID-19 pandemic. Addressing various research gaps caused by the pandemic, this study aimed to examine a model based on eight hypotheses. Using the premises of a cross-sectional study, data was gathered from residents from Sibiu. Data analysis implied various steps to provide an accurate understanding of the hypotheses and the model was developed based on structural equation modeling. Considering the results of hypothesis testing, our study reconfirmed the applicability of social exchange theory in describing residents’ attitudes toward tourism development and positioned quality of life as an important predictor for this construct. Also, the outcomes highlighted a negative relationship between the host community’s perceptions of the coronavirus pandemic and their subsequent support for sustainable tourism development. Overall, the results focused on offering contributions for a better understanding of residents’ behavior and the influence of the COVID-19 outbreak on their support for sustainable tourism development. The conceptual and practical ramifications of the study were addressed in the article’s conclusion.


2021 ◽  
Vol 20 (2) ◽  
pp. 97-104
Author(s):  
Vladimir V. Zelenov ◽  
◽  
Vladislav V. Galstyan ◽  
Anastasia V. Gorbachevskaya ◽  
◽  
...  

The article discusses and summarizes the features of the application of innovative technologies and methods in the educational environment for the training of specialists for the tourism and hospitality industry. The methodology of the study of this issue was the analysis of literary sources of domestic authors, the synthesis of the acquired knowledge and the use of the descriptive method. Results: the tourism industry is one of the priority sectors of development, it is necessary to use new technologies in the educational environment.


Author(s):  
Garima Malik ◽  
Kishore Kumar Gangwani ◽  
Amandepp Kaur

Tourism industry is a part of an important sector that contributes to the economic development of any country in an effective way such that the tourism stakeholders are taking efforts to develop sustainable tourism practices in order to preserve the future generation needs and hold their perception towards environment. Extant research on environmental sustainable practices has treated ‘Green’ tourism as local environmental awareness and conservative activities, failing to identify the differences in the way tourist choose destination based on green attributes and how these attributes affects the destination marketing. This study addresses this gap by exploring the relationship among attributes of green tourism and green trust and their impact on destination brand equity. Moreover, an important variable, green washing, is used to measure the moderation effects in the relationships proposed. Analysis was based on a sample of 739 Indian tourists having visited three eco-friendly destinations. Partial least square structural equation modeling (PLS-SEM) technique exhibited the impact of green service attributes (green service delivery and green service support except green service policy) on green trust with significant moderation interaction effects from green washing and finally the consequent affect on destination brand equity.


2021 ◽  
pp. 98-113
Author(s):  
Natalia Aleksandrovna Zaitseva

The article presents the results of a study of the impact of the coronavirus pandemic on the development of the tourism and hospitality industry in the global and national aspects. The purpose of this article is to summarize and systematize the main changes and trends in tourism and hospitality as a result of the impact of the coronavirus pandemic. During the research, general scientific methods of the theory and practice of researching socio-economic phenomena and processes were used: logical, dialectical, systemic, process and situational approaches, and methods of analysis, synthesis, abstraction, and others. According to the results of the study, several main trends in changes in consumer behavior were summarized and formulated, as well as in what began to be offered by the enterprises of the tourism and hospitality industry in response to changes in consumer behavior. Examples of how the coronavirus pandemic affected the organization of the very process of providing services by hotels to ensure the safety of guests in hotels and other accommodation facilities, including in terms of increasing costs for all types of resources of these enterprises. Particular attention in the article is paid to assessing the effectiveness of government support measures and stimulating demand for tourist and hotel services in the Russian Federation. Also, based on the results of the study, the prospects for adapting the enterprise management system of the hospitality and tourism industry to work in the conditions of the coronavirus pandemic and after its completion were substantiated — the change in the forms of organization of work of personnel, monitoring and evaluation of the results of their activities was described, and the importance of forming and maintaining consumer confidence in enterprises was substantiated. tourism and hospitality industry.


2019 ◽  
Vol 122 (6) ◽  
pp. 1953-1967
Author(s):  
Mumtaz Ali Memon ◽  
Muhammad Zeeshan Mirza ◽  
Bibiana Lim ◽  
Waheed Ali Umrani ◽  
Mohamed Ayyub Hassan ◽  
...  

Purpose International students are considered as a huge and potentially lucrative segment for various products of the tourism industry in Malaysia. One of the tourism products is the local food they consume. The purpose of this paper is to investigate key factors that contribute to international students’ intention to consume Malay food. Drawing on the theory of planned behavior (TPB), the present study examines the impact of attitude, subject norm and perceived behavioral control (PBC) on international students’ intention to consume Malay food. Design/methodology/approach A quantitative approach using self-administered questionnaire was adopted. A total of 163 samples were collected from international students studying in five different Malaysian higher education institutions. A partial least squares structural equation modeling technique was used to test the hypothesized model. Findings The findings highlight that attitude, subject norms and PBC significantly motivate international students to consume local food. The subject norm toward consuming local food was revealed as the strongest predictor of international students’ intention to consume Malay food. Originality/value Although this is one of the early studies that uses the TPB in assessing the factors that influence international students’ intention to consume local food, this paper is driven by and aimed for practical consideration and thus making a significant contribution to practice. Specifically, the findings of the present study provide important implications for tourism industry practitioners to plan and implement initiatives that may promote local food among international students studying in Malaysian institutions.


2018 ◽  
Vol 8 (3) ◽  
pp. 353
Author(s):  
Shamim Akhtar ◽  
Yanping Liu

The purpose of this study is to examine the level of small and medium (SMEs) business owners-managers’ financial literacy and its effect on the firm’s performance. The study applied random sample and structural equation modeling approaches in measuring the impact of SME firm owners-managers’ level of financial literacy in the context of Pakistan. The findings reveal the complete influence of firm owners- manager’s financial attitude, financial knowledge and financial awareness in adapting financial literacy to upsurge in firm performance. Results indicate that financial awareness and financial knowledge of SME managers are evidently not a precondition to SMEs performance, yet entrepreneur tactics in making decisions and association to financial attitude have a contrast with financial literacy. Findings would be valuable for the SME owners, investors and service providers.


2019 ◽  
Vol 64 (1) ◽  
pp. 103-121 ◽  
Author(s):  
Begoña Rodríguez de Céspedes

Abstract Automation is affecting all spheres of our daily lives and humans are adapting both to the challenges that it poses and the benefits that it brings. The translation profession has also experienced the impact of new technologies with Language Service Providers adapting to changes (Presas/Cid-Leal/Torres-Hostench 2016; Sakamoto/Rodríguez de Céspedes/Evans/Berthaud 2017). Translation trainers are not oblivious to this phenomenon. There have indeed been efforts to incorporate the teaching of digital translation tools and new technologies in the translation classroom (Doherty/Kenny/Way 2012; Doherty/Moorkens 2013; Austermühl 2013; O’Hagan 2013; Gaspari/Almaghout/Doherty 2015; Moorkens 2017) and many translation programmes in Europe are adapting their curricula to incorporate this necessary technological competence (Rothwell/Svoboda 2017). This paper reflects on the impact that automation and, more specifically machine translation and computer assisted tools, have and will have on the future training of translators and on the balance given by translation companies to language and technological skills.


2016 ◽  
Vol 34 (2) ◽  
pp. 136-150 ◽  
Author(s):  
Shalom Levy ◽  
Hayiel Hino

Purpose – The purpose of this paper is to evaluate the relationship between customers’ emotional attachment toward bank service providers and bank loyalty. In particular, the study examines the impact of the emotional attachment factor while treating established effecting variables by employing a new conceptual framework that integrates these variables. Design/methodology/approach – The study employs data collected from a survey involving 436 participants. The study employs Exploratory Factor Analysis and Confirmatory Factor Analysis methods following a path analysis method and structural equation modeling for testing research hypotheses. Findings – The empirical results support the claim that the conceptual framework applied in this study better explains the relationship between customers’ emotional attachment toward bank service providers and bank loyalty. Specifically, the findings show a significant, direct and positive relationship between the customer’s emotional attachment and bank loyalty; an indirect positive relationship also exists through the connection of customer satisfaction. The study distinguishes between two integrated pathways consumers possibly follow when making decisions about services: the conscious decision-making process path and the emotional process path. Practical implications – The paper provides managerial and planning implications to bank service providers who seek to achieve excellent performance and a positive brand personality, thus maintaining long-lasting relationships with their customers. Originality/value – The study is among the few empirical works to specifically examine the impact of customers’ emotional attachment on bank loyalty and contributes to the available literature in that it suggests a systematic conceptual framework that evaluates the impact of key factors on bank loyalty.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jun Wen ◽  
Metin Kozak ◽  
Shaohua Yang ◽  
Fang Liu

Purpose The 2019 novel coronavirus (COVID-19) outbreak is projected to have adverse consequences on the global tourism and hospitality industry. This paper aims to examine how the outbreak may alter Chinese tourists’ lifestyle choices, travel behaviour and tourism preferences in the short and long term. Design/methodology/approach This paper is based on the synthesis of news broadcasted by several media outlets to be supported by an overview of the related literature on tourism marketing, tourism management and tourist behaviour. The authors’ experiences investigating trends in tourism and hospitality at the local and international level have also contributed to the study. Findings This paper predicts that COVID-19 will likely affect Chinese travellers’ consumption patterns, such as the growing popularity of free and independent travel, luxury trips and health and wellness tourism. New forms of tourism including slow tourism and smart tourism may also drive future tourism activities. Such changes are likely to force businesses to reconsider their service designs and distribution channels. Research limitations/implications While Chinese and other potential visitors rethink how they travel, professionals, too, should reflect upon how to bring positive or negative changes to the tourism industry following this pandemic. Subsequent research should also consider how to mitigate the effects of similar public health crises in the future. Practical implications Recommendations for industry practitioners and policymakers focus on tailoring travel arrangements to tourists’ backgrounds. The suggestions may help to alleviate outbreak-related stress, offer travellers newly enriching experiences and partially mitigate the effects of COVID-19 on the tourism and hospitality industry. These recommendations can also apply more broadly to global tourist markets. Social implications The COVID-19 outbreak has already brought significant impacts to nearly every society and industry. Tourism scholars and practitioners should carefully consider this tragedy and how it may inform industry and social practices. This and other public health crises represent sterling opportunities to view the industry holistically in terms of its effects on the environment, climate and travellers themselves. Originality/value This paper presumably represents a frontier study, critically examining the possible impacts of COVID-19 on Chinese travellers’ consumption patterns and how the tourism and hospitality industry may respond to such changes in the future.


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