Technology Acceptance Model Applied to the Adoption of Grid and Cloud Technology

2012 ◽  
Vol 4 (1) ◽  
pp. 1-20 ◽  
Author(s):  
Emmanuel Udoh
Keyword(s):  
Technology Acceptance ◽  
Online Survey ◽  
Influential Factors ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Adoption Process ◽  
Grid Technology ◽  
Perceived Ease Of Use ◽  
Cloud Technology ◽  
Acceptance Model

Advances in grid technology in the past two decades have enabled some organizations to harness enormous computational power on demand. However, the prediction of widespread adoption of grid technology has not materialized, while cloud technology is increasingly gaining acceptance. Using the online survey engine - Survey Monkey, data were collected from individuals (242 respondents) in schools, businesses and government in USA to determine the influential factors in the adoption process of grid and cloud technology. The multiple regression technique was used to determine the relationship between the intent to adopt grids and the behavioral factors: perceived usefulness, perceived ease of use, attitude (competition from alternative technology- clouds) and trust (security). The research established a valuable model to predict acceptance or rejection of grids or clouds. Implications for professionals in business, information technology, and computer science are discussed.

Mobile Commerce Adoption From Consumers Perspective

2018 ◽  
Vol 9 (2) ◽  
pp. 12-27 ◽  
Author(s):  
Radwan Moh'd Al-Dwairi ◽  
Laith M.K. Al-Shraideh ◽  
Emad A. Abu-Shanab
Keyword(s):  
Service Quality ◽  
Technology Acceptance ◽  
Subjective Norms ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Adoption Process ◽  
Perceived Ease Of Use ◽  
Perceived Trust ◽  
Perceived Security ◽  
Acceptance Model

In response, to little research focused on how Jordanians perceive and respond to m-commerce and the main factors that govern its adoption and use, this article proposes a conceptual model that extends the technology acceptance model (TAM) with important factors related to consumers and companies like perceived trust, perceived security, subjective norms and service quality. The proposed model was validated and then tested utilizing a sample of 200 students. Results indicate that a perceived ease of use, a perceived usefulness and service quality are the major drivers of m-commerce adoption among Jordanian users. In contrast perceived trust, perceived security, and subjective norms are not significant toward the adoption process. A detailed analysis and results follows this article.

scholarly journals Examining Technology Acceptance in Least-Developed Countries: The Case of ZESA

Proceedings ◽  
2021 ◽  
Vol 74 (1) ◽  
pp. 3
Author(s):  
Audrey Dumbura ◽  
Esma Ergüner Özkoç
Keyword(s):  
Technology Acceptance ◽  
Online Survey ◽  
New Technology ◽  
Developed Countries ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Least Developed Countries ◽  
Educational Backgrounds ◽  
Acceptance Model

In this study, Zimbabwe Electricity Supply Authority (ZESA), which is the only electricity producer and supplier of public grid products (prepaid meters, mobile payment) in Zimbabwe, was evaluated according to the Technology Acceptance Model (TAM) for perceived usefulness, perceived ease of use and attitude toward using technology. The objective of the study was to examine consumers’ technology acceptance of ZESA’s new technology-dependent products. In this context, an online survey was conducted with 262 participants. The results obtained in the study were in parallel with the theory. In addition, consumers from different ages and educational backgrounds were able to purchase their electricity tokens without difficulty.

scholarly journals Ease of use and usefulness as measures of student experience in a multi-platform e-textbook pilot

2015 ◽  
Vol 33 (1) ◽  
pp. 65-82 ◽  
Author(s):  
David James Johnston ◽  
Selinda Adelle Berg ◽  
Karen Pillon ◽  
Mita Williams
Keyword(s):  
Technology Acceptance ◽  
Online Survey ◽  
Student Experience ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
World Knowledge ◽  
Perceived Ease Of Use ◽  
Electronic Textbooks ◽  
Content Type ◽  
Acceptance Model

Purpose – The purpose of this paper is to contribute to the understanding of how students accept and use e-textbooks in higher education by assessing their experiences with e-textbooks from Flat World Knowledge (FWK) and Nelson Education during a two year campus pilot. Design/methodology/approach – Students enrolled in one of 11 classes involved in the library’s e-textbook pilot were recruited to complete an online survey including questions related to the perceived usefulness and perceived ease of use of electronic textbooks, as well as their general habits with the textbook. This study uses the Technology Acceptance Model as a framework for analysis. Findings – Students experienced a drop in enthusiasm for e-textbooks from the beginning to the end of the pilot. While research suggests that students prefer for print over electronic in some contexts, students rarely acted on that preference by seeking out available alternative print options. Student experience with the open/affordable textbook (FWK) was very comparable to that of the high cost commercial text (Nelson). Originality/value – While previous research suggests that students have a general preference for textbooks in print rather than electronic, the study suggests that preference may not dictate the likelihood that students will use print options. Students appear to be willing and able to easily make use of the content and functions in their e-textbooks. Despite overall positive reviews for the e-textbooks, students experienced a drop in enthusiasm for e-textbooks from the beginning to the end of the pilot.

An Empirical Study of the Factors Affecting Mobile Shopping in Taiwan

2018 ◽  
pp. 1329-1340
Author(s):  
Yi-Fen Chen ◽  
Yu-Chen Lan
Keyword(s):  
Technology Acceptance ◽  
Structural Equation ◽  
Online Survey ◽  
Structural Equation Models ◽  
Mobile Commerce ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Mobile Shopping ◽  
Acceptance Model

Mobile commerce has already become one of the trends in future developments. Therefore, mobile shopping in application of mobile commerce will become one of the services with a vast development potential. A technology acceptance model (TAM) with trust is utilized to explore influence of perceived ease of use and perceived usefulness in mobile shopping on customers' attitudes and behavioral intention to use, mobility, convenience and information richness, characterized by mobile commerce. An online survey was performed on a sample of 600 mobile users in Taiwan. Structural equation models (SEM) are used to examine hypotheses within the theoretical framework.

Determinants of Fintech Products and Services Adoption in Kingdom of Saudi Arabia (KSA)

2021 ◽  
Vol 6 (2) ◽  
pp. 1
Author(s):  
Mohammed AbdulKhaleq AbdulRahm Alamoodi ◽  
Zarehan Selamat
Keyword(s):  
Saudi Arabia ◽  
Technology Acceptance ◽  
Online Survey ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Kingdom Of Saudi Arabia ◽  
Policy Makers ◽  
Intention To Adopt ◽  
Acceptance Model

This research focuses on the factors that influence Fintech products and services adoption among bank customers in the Kingdom of Saudi Arabia. The extended technology acceptance model (TAM) was employed to determine attributes affecting the adoption of Fintech in Saudi Arabia perspective. The online survey was conducted to collect information on demographic factors and their intentions to adopt FinTech products and services. 300 responses were gathered and their intention to adopt FinTech products are measured by using five Likert Scale to which respondents were required to indicate their agreement or disagreement on perceived ease of use (PEoU), perceived usefulness (PU), social influence (SI), and security concern (SC). The result shows that PU and SI significantly influenced the adoption of FinTech. The findings of this research would be valuable to policy-makers in Saudi Arabia by helping them to determine the variables that have a significant effect on the process of adoption and establish some future potential guidelines for FinTech firms to boost their intention to embrace FinTech in the Kingdom of Saudi Arabia.

scholarly journals Integration of Technology Readiness Index (TRI) Into the Technology Acceptance Model (TAM) for Explaining Behavior in Adoption of BIM

2020 ◽  
Vol 5 (2) ◽  
pp. 10
Author(s):  
Yin Ling Lai ◽  
Joseph Lee
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Online Survey ◽  
Primary Objective ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Technology Readiness ◽  
Perceived Ease Of Use ◽  
Actual Usage ◽  
Acceptance Model

Recently, Building Information Modelling (BIM) technology has attracted much attention in the Architecture, Engineering and Construction (AEC) industry and is becoming globally-recognized standards. The primary objective of this study is to gain better understanding of the drivers and barriers to the adoption of BIM.There is abundance of theories on technology adoption among which this study applies the Technology Acceptance Model (TAM) proposed by Davis (1989) to analyze the adoption and the use of the BIM technology by exploring implications of perceived ease of use, perceived usefulness, attitudes, behavioral intention and actual usage. In addition, this study integrates Technology Readiness Index (TRI) to explain adoption of BIM.With data collected through an online survey, findings of this study will assist in explaining behavior in adoption of BIM that may facilitate realizing the advantages of the BIM technology.

“Hey Alexa, Let's Shop”

2021 ◽  
Vol 13 (1) ◽  
pp. 1-14
Author(s):  
Katelyn Sorensen ◽  
Jennifer Johnson Jorgensen
Keyword(s):  
Technology Acceptance ◽  
Online Survey ◽  
New Technologies ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Amazon Mechanical Turk ◽  
Perceived Ease Of Use ◽  
Voice Technology ◽  
Acceptance Model ◽  
Relationship Of

Millennials quickly adapt to new technologies and have been found to use voice technology daily. This study follows the technology acceptance model (TAM) developed by Davis to explain the relationships between perceived ease of use (PEOU), perceived usefulness (PU), perceived enjoyment (PE), and perceived innovativeness (PI) to behavioral intention (BI) for Millennials. An online survey generated 204 usable responses through Amazon Mechanical Turk. Multiple regression analyses supported the relationship of PEOU to PU, PU, PE, PI to BI, and PEOU was not found to influence BI in this study. The findings of this study indicate that consumers are ready to purchase through voice-activated technologies, but the current platform needs to be adapted so that it is easier to use.

Using Technology Acceptance Model to Study Customers’ Perception Towards Green Banking

Think India ◽  
2019 ◽  
Vol 22 (3) ◽  
pp. 402-409
Author(s):  
Deepak Shrivastava ◽  
Apurva Shrivastava ◽  
Gyan Prakash
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Perceived Risk ◽  
New Technology ◽  
Banking System ◽  
Point Of View ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Acceptance Model

Tech-friendliness in this new era is an important quotient considered and the persons’ acceptance towards the technology frequency matters a lot. But still the frequency varies from person to person, this brought in the concept of Technology Acceptance Model given by Fred Davis in 1989. The theory of TAM is based on two theories that are Theory of Reasoned Action and Theory of Planned Behavior, TAM is extended version of these two. Green Banking is a new technology introduced by the banks that focuses on the growth of Sustainable development and Banking system too. Thus, banks ask their customers to use it or practice it in their daily life transactions. But every customer has their own point of view on the usage of Green banking. Thus, the research aims to understand the customers’ perception towards the Green Banking for this TAM is used. The research states that Perceived risk is the primary factor that is followed by perceived usefulness and perceived ease of use that impacts the decision to use green banking. Thus, the behavioral intention results in actual use of green banking usage for which people are trying to accept the new technology. So, the banks have earned points for creating awareness among their customers but still they have to work hard and clarify their customers’ problems and vanish that hitch that is stopping them to use green banking easily.

FACTORS AFFECTING THE ADOPTION OF ELECTRONIC MONEY USING TECHNOLOGY ACCEPTANCE MODEL AND THEORY OF PLANNED BEHAVIOR

2019 ◽  
Vol 24 (1) ◽  
pp. 100-113
Author(s):  
Filona ◽  
Misdiyono
Keyword(s):  
Theory Of Planned Behavior ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Intention To Use ◽  
Perceived Ease Of Use ◽  
Electronic Money ◽  
Factors Affecting ◽  
Acceptance Model

With the rapid growth of information technology, electronic money has played an important and central role in the e-payment. Development of electronic money is able to create a trend less-cash society, which is a society’s behavior using non- cash transactions by utilizing the simplicity offered through electronic transactions. The purpose of this research is to determine the factors affecting the intention to use electronic money. We designed a questionnaire and used it to survey a simple random sampling of people who use of e-money in DKI Jakarta. The actual samples used for the study are 125 respondents. We analyzed the data using Structured Equation Modeling to evaluate the strength of the hypothesized effects. The result of the analysis showed that perceived ease of use has no significant effect on attitudes towards the use of e-money. Perceived ease of use has a significant effect on the perceived usefulness of e-money. Perceived usefulness has no significant effect on the intention to use e-money. Perceived usefulness has a significant effect on attitudes towards the use of e-money. Attitude has a significant effect on the intention to use e-money. Subjective norm has a significant effect on the intention to use e-money. Perceived behavioral control has no significant effect on the intention to use e-money. Keywords: electronic money, technology acceptance model, the theory of planned behavior.

Postgraduate Students’ Perceived E-Learning Acceptance

2013 ◽  
Vol 4 (3) ◽  
pp. 51-60
Author(s):  
M. R. K. N. Yatigammana ◽  
Md. Gapar Md. Johar ◽  
Chandra Gunawardhana
Keyword(s):  
Technology Acceptance ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Relative Advantage ◽  
Perceived Ease Of Use ◽  
Postgraduate Students ◽  
Geographically Dispersed ◽  
Postgraduate Studies ◽  
E Learning ◽  
Acceptance Model

E-learning is a method of delivering knowledge using information technology and electronic media for the remote users. The advantages of e-learning method can be fully achieved with the postgraduate studies as majority of the postgraduate students are engaged in learning while they are working and also geographically dispersed due to the family and work life thus physically appearing for the lecture sessions are difficult to them. This paper attempts to develop a framework to measure the postgraduate students’ perceived technology acceptance by developing a modified version of the Technology Acceptance Model (TAM) which replaces perceived usefulness and perceived ease of use in the original model of TAM with relative advantage and complexity and incorporate other variables of trialability, observability, compatibility, psychological wellbeing and social influence of the students. The developed model is validated using 30 postgraduate students from Sri Lanka and thus this model can be used in future researchers to measure the perceived e-learning acceptance of postgraduate students.

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