Beyond Academic Career Progression, Job Enhancement and Promotion: Who are the Marketing/Management Lecturers Really Addressing in their Research Writings?

Author(s):  
Ayozie Ogechukwu ◽  

It is the mantra in the academic world to either “publish or perish”. Without publications in journals, and attendance in National and International Conferences,it is practically impossible for lecturers/tutors to proceed to the nextcareer grade or promotion especially in Nigerian tertiary institutions. The current mantra “publish or perish” drives all faculty members and lecturers towards research and publication in reputable journals. Most especially in the universities and most first generation polytechnics in Nigeria, where the value of the publication is respected when it is in refereed journals, preferably those which have achieved very high reputation. This paper is to examine the extent to which academic research papers must inform, educate, contribute to knowledge and entertain the practitioners who are engaged in either management or business lecturing. There are evidences in the western world of Europe and America especially, and particularly in Nigeria that our management and business journals are neither read nor recognized by the practitioners. Do the practitioners and government officials even read or consult our journals in Nigeria? The consequences for academics and other writers is that if our papers are not read by practitioners in the subject area is very fundamental. We can use the research papers for professional career promotion in our place of employments, but should this be the only reason? We must try to write and publish our papers to meet the demands of academically related journals and publications, which will further our careers and also to use the outlets that are likely to be read by the practitioners. It is a somewhat difficult, but not an impossible task. The evidence from this paper especially from the United Kingdom and Nigeria will lay semblance to what is obtainable in Nigeria. The readership of our work most likely are disappointingly exclusive. This paper evaluates the models of academic research writing, the sources of materials for writers and lecturers in research writing, the findings indicates that if lecturers research writings must be useful, it must involve practical facts relevant to management managers, who will invariably alter their reading habits to accommodate research writings. Managers must also contribute to conference and seminars.

2014 ◽  
Vol 9 (2) ◽  
pp. 37
Author(s):  
Andrea Baer

A Review of: Schwegler, R. A., and Shamoon, L. K. (1982). The aims and process of the research paper. College English, 44(8), 817-824. Objectives – This classic article discusses research-based writing assignments. Schwegler and Shamoon sought to identify differences between college students’ and college instructors’ conceptions of research and research paper assignments, particularly in terms of their purpose and process. The authors also sought to identify common features of academic research writing that could inform writing instruction about research writing. Design – Qualitative interviews with college instructors and students about their views of the research process and about forms of research writing. Instructors were also interviewed about evaluation standards for academic research papers. Setting – Unspecified, though the description suggests a college or university in the United States. Subjects – College instructors and college students. (Number of subjects unspecified.) Methods – The authors, a university writing program director and a writing program instructor, conducted one-on-one interviews with college instructors and students about their views of research and the research paper. Questions focused on conceptions of the research process, the purposes of research, and the forms that research writing takes. Instructors were also asked about standards for effective evaluation of research papers. The limited description of the research methods and interview questions employed in this study hinder the ability to critically assess its validity and reliability. Potential limitations of the study, such as selection bias or unclear wording of interview questions, cannot be adequately assessed based on the provided information. The authors also do not identify limitations of their study. As is discussed in more detail in this review’s commentary, the study does not conform to the conventions of most research studies from the behavioral, health, physical, and social sciences. The authors’ methods, however, may be better understood in light of particular disciplinary approaches and debates in Composition Studies. Main Results – Interviewees’ responses illustrated notable differences between college instructors’ and college students’ conceptions of the process, purpose, forms, and audiences of research paper assignments. While instructors understood the research paper to be argumentative, analytical, and interpretive, students generally described it as informative and factual. Students, when asked why research papers are assigned, identified purposes such as learning more about a topic, demonstrating one’s knowledge, or learning to use the library. Instructors indicated that the purpose of the research paper includes testing a theory, building on previous research, and exploring a problem that has been presented by other research or events (p. 819). At the same time, most instructors described research as an ongoing pursuit of “an elusive truth” (p. 819), rather than as primarily factual in nature. According to Schwegler and Shamoon, instructors also indicated during interviews that research and writing involve a clear though complex pattern that is evident in the structure and conventions of research papers. For example, the research process usually begins with activities like reading, note-taking, identifying problems with and gaps in current research, and conversing with colleagues. These instructors also reported that writing conventions which are implicitly understood in their fields are used by other scholars to evaluate their peers’ work. Reflecting on these interview responses, Schwegler and Shamoon suggest that pedagogical approaches to writing instruction can be informed both by acknowledging disparities in students’ and instructors’ conceptions of research and by identifying shared characteristics of academic writing. The authors therefore make several general observations about the nature of professional research papers and describe the structure and conventions of academic research papers. They conclude that the structure of scholarly research papers across the disciplines reflects the research process. Such a paper opens with identification of a research problem and a review of current knowledge and is followed by a variation of four possible patterns: 1) Review of research, 2) Application or implementation of a theory, 3) Refute, refine, or replicate prior research, and 4) Testing a hypothesis ( pp. 822-823). Schwegler and Shamoon indicate that the key features of scholars’ writings are also apparent in student research papers which instructors evaluate as highly-ranked and absent in lower-ranked papers. Furthermore, they provide an appendix that outlines the essential textual features of a research paper (Appendix A) (p. 822). It is unclear, however, if these descriptions of scholarly research writing are based on the instructor interviews or on other sources, such as previous analytical studies or an analysis of academic research papers from various disciplines. The researchers do not articulate the specific methods used to arrive at their generalizations. Conclusion – The authors conclude that students’ and instructors’ differing conceptions of the research process and the research paper have important implications for writing instruction. Many of the interviewed instructors described research as involving methods that are quite different from those needed for most research paper assignments. The discrepancies between class assignments and academics’ approaches to research suggests that differences in instructors’ and students’ views of research often are not addressed in the design of research paper assignments. Instructors who teach the research paper should ensure that the purpose, structure, and style of assignments reflect what content-area instructors will expect from students. Schwegler and Shamoon argue that because the basic conventions of the research paper generally apply across disciplines, instruction about those conventions can be integrated into composition courses and lower-level undergraduate courses. Such an approach can assist students in better understanding and approaching research writing as would a scholar in the given discipline.


2021 ◽  
Vol 11 (Number 1) ◽  
pp. 59-86
Author(s):  
Abba Ya’u ◽  
Natrah Saad

Taxation research has received considerable attention from many scholars, practitioners and policymakers across the globe. Many scholars have also conducted research on taxation in the Malaysian context. However, papers that track the trends of such research are scanty in the existing literature. The aim of this study is to review the trend and frequencies of published literature on taxation in Malaysia based on the Scopus database using the search term “Malaysia and tax”. The design of the study is bibliometric analysis. As of 23rd September 2020, a total of 88 documents were retrieved and analysed using Excel, Hazing’s Publish or Perish and VOSviewer software. Based on the standard bibliometric indicators, this paper reports the research papers and source types, years and language of publications, subject area, most active institutions, most active sources’ titles, keywords, authorship, abstract, title analysis and citation analysis. Findings revealed that there is an increase in growth rate of literature on studies related to taxation in the Malaysian context from 1977 to 2020 published in the Scopos database. The publications reached an all-time peak in 2016 to 2017 but significantly dropped in 2018 and 2019 based on the data retrieved from the Scopus database. The findings further show that Universiti Teknologi MARA is the most influential institution with 18.18% of the total documents retrieved, followed by Universiti Utara Malaysia with 9.1% respectively. Additional findings of the study show that Advance Science Letters is the highest source title with 14.71% of the published documents. The finding also indicates that Adhikari, Derashid and Zhang (2006) are the most influential authors with 187 citations as at 23rd September 2020. The research is limited to the literatures published in Scopus database, other database were not covered in this study. Malaysian policymakers should provide more research grants to tax practitioners and academicians to increase the level of publications in this field.


2005 ◽  
Vol 19 ◽  
pp. 23-40 ◽  
Author(s):  
Susan Hood

This study explores the ways in which academic writers employ expressions of attitude in the construction of evaluative stance in the introductory sections of research papers. The study draws on the theoretical base of Systemic Functional Linguistics (SFL) (Halliday, 1994; Halliday & Matthiessen, 2004), and in particular on Appraisal theory as a modelling of interpersonal meaning at the level of discourse semantics (Martin, 1992, 2000; Martin & Rose, 2003; Martin & White, in press). Attitude is explored from two perspectives: how it is expressed in the discourse, and what it is employed to evaluate. In addressing the second issue, the focus is on the general field (subject matter being constructed in the text) rather than on specific entities. The study is also concerned therefore with how different fields are identified in the texts, and how they relate one to another. The research contributes some significant dimensions to the modelling of attitudinal meanings in the register. Analyses reveal that the register of academic research writing is characteristically constructive of two fields, the knowledge domain being investigated and the research activity conducted in relation to that domain; that these fields are in a relationship of projection one to the other; and that each field is evaluated in quite different ways. The findings contribute at a theoretical level to an explanation of the apparent contradiction between the dual demands of persuasion and ‘objectivity’ in the register, and at a practical level provide a new dimension to frameworks for deconstructing and negotiating evaluative stance with novice academic research writers.


2021 ◽  
pp. 234-250
Author(s):  
RADHIKA C

English as a universal academic language enables the international flexibility of researchers. Hynninen, N., &Kuteeva, M. (2017) have discussed the use of English in academic writing. In recent days most of the international research journals prefer English to be their choice due to dominated L2 writers. Writing a research paper is complex and academic research paper writing should be clear, formal, and precise. This study states that in what way the English language used for research writing in their domain by the researchers


2021 ◽  
Vol 22 (1) ◽  
pp. 16-26
Author(s):  
Zuzana Kozáčiková

Abstract This paper explores stance complement clauses in the genre of academic discourse, analysing stance complement clauses controlled by verbs in economics research articles written in English by non-native writers. Following Biber’s taxonomy (2006) of common lexico-grammatical features used for stance analyses, the results of the study show that epistemic verbs of certainty and likelihood are an important means of communicating knowledge in this genre and thus, form an inseparable part of academic research writing. Moreover, the study seeks to analyse the contrast between stance to-infinitives and stance that-clauses in the studied corpus. While stance that-clauses relate mainly to the category of certainty; on the contrary, stance to-infinitive clauses are consciously or subconsciously chosen to lessen the risk of a face-threatening act and typically refer to writers’ sensory experience (e.g. verbs such as seem, appear, etc.). The findings suggest that research papers from the field of economics demonstrate a clear preference for factive verbs over non-factive verbs.


2020 ◽  
Vol 3 (1) ◽  
pp. 10
Author(s):  
Carlos E Linares

Scientists and researchers from universities have become the target of predatory journals over the last few years. These false journals use deceptive practices to victimize researchers by promising them a guaranteed acceptance of their research and ensuring both online and print publications. There is a persistent culture in the academic environment of “publish or perish” to climb the ladder in academic careers. Because of that, these predatory journals take advantage of the pressure’s academics have to publish to deceive and exploit them intentionally for their profit. Those journals are insatiably motivated by money. They market their services by sending emails to academicians, encouraging them to submit their research papers through them. However, submissions are not free; they charge the authors for services they do not provide, such as peer-review, proofreading, and quality assurance. The purpose of this narrative is to create awareness about predatory journals and increase the knowledge of who they are to prevent scholars’ scientific articles get lost in the limbo forever. Furthermore, academics should avoid the negative consequences of publishing their research in these so-called predatory journals when they are encouraged through emails to send their publications. Those publishers not only can take the scientist’s or universities’ money but also the researcher’s reputation.


Author(s):  
Mats Alvesson ◽  
Yiannis Gabriel ◽  
Roland Paulsen

This chapter introduces ‘the problem’ of meaningless research in the social sciences. Over the past twenty years there has been an enormous growth in research publications, but never before in the history of humanity have so many social scientists written so much to so little effect. Academic research in the social sciences is often inward looking, addressed to small tribes of fellow researchers, and its purpose in what is increasingly a game is that of getting published in a prestigious journal. A wide gap has emerged between the esoteric concerns of social science researchers and the pressing issues facing today’s societies. The chapter critiques the inaccessibility of the language used by academic researchers, and the formulaic qualities of most research papers, fostered by the demands of the publishing game. It calls for a radical move from research for the sake of publishing to research that has something meaningful to say.


2005 ◽  
Vol 39 (3) ◽  
pp. 371-382
Author(s):  
MICK GIDLEY

Marcus Cunliffe (1922–1990) was incontestably an important figure in American studies. In the early part of his academic career he helped to found the subject area in Britain, and he was later both awarded professorial appointments at the Universities of Manchester and Sussex and elected to the chairmanship of the British Association for American Studies, from which positions he served as a personal inspiration and professional mentor to several “generations” of UK American studies academics. Those who knew him and worked with him were invariably struck by his tall good looks, charisma and charm – characteristics that no doubt also contributed to his successful career, in Britain and in the United States, first as a visiting scholar, and later, during his final years, as the occupant of an endowed chair at George Washington University in Washington, DC. As the correspondence in his papers attest, he was held in high – and warm – regard by many of the leading US historians of his heyday. More might be said about his charm here because it also permeates his writing and persists there as a kind of afterglow, and not only for those who encountered him in person – but this essay is a critical reconsideration of his published work that, though appreciative, at least aspires towards objectivity.


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