POLITICAL HUMOR IS AN ACTUAL TECHNOLOGY OF PERSUASIVE COMMUNICATION

Author(s):  
Sеrgei V. SAKULIN
2012 ◽  
Vol 71 (4) ◽  
pp. 227-235 ◽  
Author(s):  
Fabienne Michelik ◽  
Fabien Girandola ◽  
Robert-Vincent Joule ◽  
Amandine Zbinden ◽  
Lionel Souchet

The binding communication approach is situated at the intersection of research on persuasive communication and commitment. Binding communication refers to the combination of a preparatory act involving commitment and a persuasive message. Two studies showed that differences in attitudes toward recycling (Study 1) or swimming (Study 2) are more likely to occur following a persuasive message combined with a preparatory act involving commitment (i.e., binding communication) as compared to either technique alone. Specifically, in Study 1 we observed a more favorable attitude toward recycling in the binding communication condition compared to the conditions involving only a preparatory act involving commitment or only a persuasive message. In Study 2, we replicated the results of Study 1 and examined the effect on attitudes of performing a preparatory act with a strong versus weak level of commitment when this was preceded versus not preceded by a persuasive message.


2013 ◽  
Author(s):  
R. Lance Holbert ◽  
Jayeon Lee ◽  
Sarah Esralew ◽  
Whitney O. Walther ◽  
Jay D. Hmielowski ◽  
...  
Keyword(s):  

2020 ◽  
Vol 3 (1) ◽  
Author(s):  
Moh. Badrus Solichin

Public relation is a communication activity that aims to build good image of company. Furthermore public relation is a planning that uses persuasive communication to influence society perception and a planning to influence society perception through the implementation of social responsibility program based on interrelationship communication to achieve the goodness between each other. As communication instrument with public, company social responsibility to society or well known as corporate social responsibility (CSR) is used to share positive effect of company for local society environment, environmental conservation activity and the result to the public. Respond and view to the company responsibility from several parts, costumer and society are used to be feedback to change company approach in managing environment and to improve company image that will influence on company profit improvement.Keywords: Public relation, Company image, corporate social responsibility.  


2020 ◽  
Author(s):  
Vukašin Gligorić ◽  
Allard Feddes ◽  
Bertjan Doosje

Frankfurt defined persuasive communication that has no regard for truth, knowledge, or evidence as bullshit. Although there has been a lot of psychological research on pseudo-profound bullshit, no study examined this type of communication in politics. In the present research, we operationalize political bullshit receptivity as endorsing vague political statements, slogans, and political bullshit programs. We investigated the relationship of these three measures with pseudo-profound bullshit, ideology (political ideology, support for neoliberalism), populism, and voting behavior. Three pre-registered studies in different cultural settings (the United States, Serbia, The Netherlands; total N = 534) yielded medium to high intercorrelations between political bullshit measures and pseudo-profound bullshit, and good construct validity (hypothesized one-factor solution). A Bayesian meta-analysis showed that all political bullshit measures positively correlated with support for the free market, while only some positively correlated with social (political statements and programs) and economic conservatism (programs), and populism (programs). In the U.S., higher receptivity to political bullshit was associated with a higher probability that one voted for Trump (vs Clinton) in the past and higher intentions to vote for Trump (vs Biden and Sanders). In the Netherlands, higher receptivity to political bullshit predicted the intention to vote for the conservative-liberal People's Party for Freedom and Democracy. Exploratory analyses on merged datasets showed that higher receptivity to political bullshit was associated with a higher probability to vote for right-wing candidates/parties and lower probability for the left-wing ones. Overall, political bullshit endorsement showed good validity, opening avenues for research in political communication, especially when this communication is broad and meaningless.


Author(s):  
MARIA MUSIYCHUK ◽  
SERGEY MUSIYCHUK

the problem of the research is to resolve the question of the philosophical and legal basis of judicial speeches in persuasive communication in a comic form. The purpose of the study: to identify the specifics of argumentation in the comic form in the judicial speeches of A. F. Kony. Currently, the problem of the need to strengthen the humanitarian component of training lawyers, including on the basis of judicial rhetoric, is being comprehended. This is due to the need to strengthen the persuasive communication in judicial speeches, mainly in processes with participation of a jury.


Author(s):  
Marc J. Stern

Social science theory for environmental sustainability: A practical guide makes social science theory accessible and usable to anyone interested in working toward environmental sustainability at any scale. Environmental problems are, first and foremost, people problems. Without better understandings of the people involved, solutions are often hard to come by. This book answers calls for demonstrating the value of theories from the social sciences for solving these types of problems and provides strategies to facilitate their use. It contains concise summaries of over thirty social science theories and demonstrates how to use them in diverse contexts associated with environmental conflict, conservation, natural resource management, and other environmental sustainability challenges. The practical applications of the theories include persuasive communication, conflict resolution, collaboration, negotiation, enhancing organizational effectiveness, working across cultures, generating collective impact, and building more resilient governance of social-ecological systems. Examples throughout the book and detailed vignettes illustrate how to combine multiple social science theories to develop effective strategies for environmental problem solving. The final chapter draws out key principles for enhancing these efforts. The book will serve as a key reference for environmental professionals, business people, students, scientists, public officials, government employees, aid workers, or any concerned citizen who wants to be better equipped to navigate the social complexities of environmental challenges and make a meaningful impact on any environmental issue.


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