scholarly journals Contribuições da Nova Tipografia e do Estilo Internacional para a Hierarquização Visual da Informação | Contributions of New Typography and International Style for building visual hierarchy of information

2016 ◽  
Vol 13 (2) ◽  
pp. 119-142
Author(s):  
Genilda Oliveira de Araujo ◽  
Gabriela Botelho Mager
Keyword(s):  
Decision Making ◽  
Digital Media ◽  
Homogeneous Element ◽  
Information Design ◽  
Decision Making Process ◽  
Historical Process ◽  
Graphical Language ◽  
Visual Hierarchy ◽  
International Style ◽  
Essential Resource

O crescente volume de texto nas mídias impressa e digital torna necessário algum mecanismo que ofereça condições de avaliar a relevância de cada material e definir o interesse, a prioridade de consumo ou o próprio descarte da informação. Uma das formas de contribuir para este processo decisório é trabalhar a hierarquia visual. Tomando-a como um recurso essencial para o design de informação, este artigo resgata um pouco do processo histórico pelo qual o texto deixa de ser um elemento simétrico e homogêneo dentro das margens da página e passa a ser explorado de forma assimétrica e dinâmica na Nova Tipografia, bem como, a posterior sistematização dessa abordagem por meio do grid no Estilo Internacional. Tais contribuições, incorporadas à linguagem gráfica adotada pelo design de informação, são essenciais para projetos de comunicação complexos que exigem dinamicidade no consumo do conteúdo e a articulação de múltiplas camadas de informação.The growing volume of text in print and digital media demands a mechanism for assessing the relevance of each material and determine interest, consumption priority or disposal of information. One way to contribute to this decision-making process is to build visual hierarchy. Taking it as an essential resource for information design, this article discusses the historical process by which text is no longer treated as a symmetrical and homogeneous element within the page margins and begins to be exploited asymmetrically and dynamically in New Typography. It is also presented the further systematization of this approach through the grid concept in the International Style. Such contributions, already incorporated into the graphical language adopted by information design, are essential for complex communication projects that require dynamism in consumption of content and articulation of multiple layers of information.

scholarly journals Retórica visual na infografia sobre saúde | Visual rhetoric in health infographics

2016 ◽  
Vol 13 (2) ◽  
pp. 162-180
Author(s):  
Bolivar Teston de Escobar ◽  
Carla Galvão Spinillo
Keyword(s):  
Digital Media ◽  
Visual Rhetoric ◽  
Homogeneous Element ◽  
Information Design ◽  
Decision Making Process ◽  
Historical Process ◽  
Graphical Language ◽  
Visual Hierarchy ◽  
International Style ◽  
Essential Resource

Infográficos são conhecidos pelo amplo emprego de metáforas e outras figuras de linguagem. O presente artigo discute a presença de tais elementos comunicacionais em exemplos de infográficos animados sobre saúde. Os aspectos formais e históricos da infografia são brevemente apresentados e, em seguida, as intersecções do design com a retórica são abordadas, apresentando o conceito de figuras de linguagem e seu uso em peças gráficas. Alguns exemplos de infográficos são listados com o objetivo de apontar a ocorrência das figuras de linguagem conforme sua modalidade (acadêmico, mercadológico ou jornalístico). Por fim, conclui-se que o emprego de elementos da retórica visual pode não apenas variar de acordo com o objeto do infográfico, mas também com as exigências do público-alvo ao qual ele se destina.The growing volume of text in print and digital media demands a mechanism for assessing the relevance of each material and determine interest, consumption priority or disposal of information. One way to contribute to this decision-making process is to build visual hierarchy. Taking it as an essential resource for information design, this article discusses the historical process by which text is no longer treated as a symmetrical and homogeneous element within the page margins and begins to be exploited asymmetrically and dynamically in New Typography. It is also presented the further systematization of this approach through the grid concept in the International Style. Such contributions, already incorporated into the graphical language adopted by information design, are essential for complex communication projects that require dynamism in consumption of content and articulation of multiple layers of information.

The Acousmatic Voice and Metaleptic Narration in Inland Empire

2013 ◽  
pp. 235-249
Author(s):  
Warren Buckland
Keyword(s):  
Decision Making ◽  
Digital Media ◽  
Decision Making Process ◽  
Visual Narrative ◽  
David Lynch ◽  
Inland Empire ◽  
Sound Image

This article appears in the Oxford Handbook of Sound and Image in Digital Media edited by Carol Vernallis, Amy Herzog, and John Richardson. This chapter develops a poetic perspective to analyze the unusual sound, image, and narrational structures of Inland Empire (David Lynch, 2006). A poetic perspective examines how a film is made (rather than trying to work out what it means). This chapter examines the decision-making process that has gone into the construction of the film’s complex aural and visual narrative world: specifically, the issue of how shots and scenes are joined in Inland Empire to create a complex ambiguous world of multiple intersecting layers.

AAC Decision-Making and Mobile Technology: Points to Ponder

2014 ◽  
Vol 23 (2) ◽  
pp. 104-111 ◽  
Author(s):  
Mary Ann Abbott ◽  
Debby McBride
Keyword(s):  
Decision Making ◽  
Mobile Technology ◽  
Communication System ◽  
Augmentative And Alternative Communication ◽  
Evaluation Process ◽  
Decision Making Process ◽  
Alternative Communication ◽  
Ipod Touch ◽  
Feature Match

The purpose of this article is to outline a decision-making process and highlight which portions of the augmentative and alternative communication (AAC) evaluation process deserve special attention when deciding which features are required for a communication system in order to provide optimal benefit for the user. The clinician then will be able to use a feature-match approach as part of the decision-making process to determine whether mobile technology or a dedicated device is the best choice for communication. The term mobile technology will be used to describe off-the-shelf, commercially available, tablet-style devices like an iPhone®, iPod Touch®, iPad®, and Android® or Windows® tablet.

Women in Power and Decision making Positions : Conditions and Restraints

1970 ◽  
pp. 53-57
Author(s):  
Azza Charara Baydoun
Keyword(s):  
Decision Making ◽  
Political Participation ◽  
Political Life ◽  
The Political ◽  
Decision Making Process ◽  
Power Structures ◽  
Policies And Procedures ◽  
The Social ◽  
The Status ◽  
Slow Progress

Women today are considered to be outside the political and administrative power structures and their participation in the decision-making process is non-existent. As far as their participation in the political life is concerned they are still on the margins. The existence of patriarchal society in Lebanon as well as the absence of governmental policies and procedures that aim at helping women and enhancing their political participation has made it very difficult for women to be accepted as leaders and to be granted votes in elections (UNIFEM, 2002).This above quote is taken from a report that was prepared to assess the progress made regarding the status of Lebanese women both on the social and governmental levels in light of the Beijing Platform for Action – the name given to the provisions of the Fourth Conference on Women held in Beijing in 1995. The above quote describes the slow progress achieved by Lebanese women in view of the ambitious goal that requires that the proportion of women occupying administrative or political positions in Lebanon should reach 30 percent of thetotal by the year 2005!

Implementation System of Business Intelligence System In The Company

2017 ◽  
Vol 1 (2) ◽  
Author(s):  
Abdul Hamid Arribathi ◽  
Maimunah Maimunah ◽  
Devi Nurfitriani
Keyword(s):  
Decision Making ◽  
Business Intelligence ◽  
Research Library ◽  
Decision Making Process ◽  
Intelligence System ◽  
Business Intelligence Systems

This study aims to determine the stages that must be implemented in building a Business Intelligence System structured and appropriate in building Business Intelligence Systems in an organization, and understand the important aspects that must be considered for investment development Business Intelligence System is increasing. Business must be based on the conditions and needs of the organization in achieving the desired goals. If these conditions occur, then the decision-making process will be better and more accurate. The purpose of this study is to determine the important aspects that must be understood and prepared in using the Business Intelligence System in an organization. The method used is the explanation as well as the research library of several books, articles and other literature.

The Decision Making Process in SMeS

2012 ◽  
Vol 3 (4) ◽  
pp. 1-4
Author(s):  
George Ungureanu ◽  
◽  
Gabriela Ignat
Keyword(s):  
Decision Making ◽  
Decision Making Process
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