Enterprising Art, Aestheticizing Business
Chapter 6 explores the political economy of art in urban spaces marked by waves of dispossession and social segmentation. Formerly inhabited by minorities, the physical “voids” of Istanbul and Berlin have become nexuses for the enterprising art and aestheticizing business in contexts of urban and national governance that identify art primarily as an economic expediency and tool for urban renewal. Gentrification is just one—but perhaps the most visible—component of this dynamic in which artists are both complicit and resistant. The chapter anchors this discussion in the biennials that both cities host. It shows how these events as proclaimed realms of artistic experimentation have been increasingly streamlined to accommodate normative frames of for-profit enterprise that in turn likens it workings to that of creative labor. I argue that the spectacularization of art in urban space through the format of large-scale arts event has been vital in disavowing the violence of the 1980 coup d’état in Turkey and the specter of Nazism that haunted the lead-up to and aftermath of Germany’s reunification. Finally, the chapter takes a look at the counterstrategies that artists develop to (re)claim urban spaces for artistic interventions as well as for engagements with their difficult pasts.