A Study on the Influence of Travel Motivation, Information Sources and Tourism Crisis on Tourists' Destination Image

2021 ◽  
pp. 182-191
Author(s):  
Paitoon Chetthamrongchai
Keyword(s):  
Information Sources ◽  
Destination Image ◽  
Travel Motivation

Island tourism: Participation behavior of tourists

2020 ◽  
Vol 48 (5) ◽  
pp. 1-11
Author(s):  
Hsiao-Ming Chang ◽  
Ching-Hui Lin
Keyword(s):  
Service Quality ◽  
Information Sources ◽  
Perceived Value ◽  
Behavioral Model ◽  
Positive Influence ◽  
Marketing Strategies ◽  
Destination Image ◽  
Travel Information ◽  
Quality Perceptions ◽  
Intention To Revisit

There is a lack of empirical research on tourists' participation behavior in island tourism. Therefore, we developed a behavioral model of this type of participation, including the variables of travel information sources, destination image, service quality, satisfaction, and perceived value. We adopted convenience sampling to survey 430 tourists who had participated in marine recreational activities while visiting Jibei Island in Penghu, Taiwan. The results of partial least squares analysis show that travel information sources affected the island's image and the service quality perceptions of tourists; and the island's image, service quality, satisfaction, and perceived value had a positive influence on tourists' behavioral intention to revisit the island and recommend it as a travel destination to family and friends. Our findings provide a reference for island tourism operators to formulate marketing strategies.

Narrative Advertising in Destination Branding

2021 ◽  
pp. 346-358
Author(s):  
Ayca Oralkan
Keyword(s):  
Traditional Method ◽  
Destination Image ◽  
Destination Branding ◽  
Tourism Marketing ◽  
Travel Motivation ◽  
Historical Culture ◽  
Tourism Destinations ◽  
History Narratives ◽  
Marketing Methods ◽  
Source Materials

Due to its potential economic return, tourism-related initiatives, including governments, are increasingly focusing on the tourism destination market. It is critical to use efficient marketing methods to enhance travel motivation—especially under the global crises like a pandemic—by encouraging positive consumer impressions of tourism destinations. The main purpose of tourism marketing is to develop a destination image that can enable a sustainable demand for visits through interaction with consumer expectations. One of the most effective marketing methods is to compile stories, which have become a traditional method throughout human history. Narratives use stories to convey various options on behalf of the destination experience in order to build an optimum perception of persuasion. Any destination can have a unique historical culture and original characteristics to be the source materials for effective narrative advertising. These stories should trigger their intention to visit by attracting the attention of potential tourists, and even convince them to visit these destinations.

scholarly journals Archeological Tourist Destination Image Formation: Influence of Information Sources on the Cognitive, Affective and Unique Image

2019 ◽  
Vol 10 ◽  
Author(s):  
Nuria Huete-Alcocer ◽  
Maria Pilar Martinez-Ruiz ◽  
Víctor Raúl López-Ruiz ◽  
Alicia Izquiedo-Yusta
Keyword(s):  
Information Sources ◽  
Image Formation ◽  
Destination Image ◽  
Tourist Destination

Experienced international business traveller’s behaviour in Iran: A partial least squares path modelling analysis

2016 ◽  
Vol 18 (2) ◽  
pp. 163-190 ◽  
Author(s):  
Sajad Rezaei ◽  
Milad Kalantari Shahijan ◽  
Naser Valaei ◽  
Roya Rahimi ◽  
Wan Khairuzzaman Wan Ismail
Keyword(s):  
Risk Perception ◽  
Least Squares ◽  
Partial Least Squares ◽  
International Business ◽  
Risk Perceptions ◽  
Information Sources ◽  
Destination Image ◽  
Travel Experience ◽  
Modelling Analysis ◽  
Path Modelling

Few researchers have examined travellers’ experience with destinations despite the importance of their attitudes, behaviour and perception in selecting destinations. Current study aims to examine the relationship between risk perceptions, motivation, information source, travel experience and destination image among experienced international business travellers in Iran. The total number of 234 valid questionnaires was collected from international business travellers and structural equation modelling was employed using partial least squares path-modelling analysis to assess measurement and structural model for reflective constructs. Our empirical results support the negative relationship between destination image and risk perception, travel experience and risk perception while information sources were found to be unrelated to travellers risk perceptions. The results further shown that information sources and destination image, information sources and motivation, motivation and travel experience and destination image are related. However, the partial least squares-multigroup analysis results reveal that the significance of path coefficients differs across various demographic subgroups. Moreover, our results support experience and risk perception as a second-order reflective construct. Practical and theoretical implications are discussed along with a discussion on research limitations.

Clark as an Alternative Destination for Warehouse Storage in Manila, Philippines

2015 ◽  
Vol 14 (1) ◽  
Author(s):  
LOK TAK MING JAFY
Keyword(s):  
Information Sources ◽  
Transportation Network ◽  
Demographic Characteristics ◽  
Destination Image ◽  
Similar Argument ◽  
Economic Activities ◽  
Storage Location ◽  
Travelling Time ◽  
Warehouse Storage

This paper is to apply the concept of the destination image to a decision on warehouse storage location. With a proper transportation network, people in Manila could reach Clark in one to one and a half hours.  However, currently, the customers in Manila are reluctant to use the warehouse services in Clark.  One of the main concerns is on the unexpected travelling time. The objective of this paper is to explore whether people will consider Clark as an alternative destination for warehouse storage in Manila if there is a proper transportation network. The results of the three case studies confirm the model of the formation of the destination image being the information sources, experience, psychologically nature and socio-demographic characteristics. The results also confirm the influence of the linked transportation network to Clark as a destination image. It is concluded that propositions are supported, and literal replication is expected. With a properly linked transportation network, consumers are willing to consider Clark as a warehouse storage location. With a similar argument, Clark could be considered for other business and other economic activities if there is properly linked transportation network between Clark and Manila. Keywords- Destination image, linked transportation network, case study, Manila, Clark

scholarly journals Intensi Pemilihan Wisata Berkelanjutan di Pulau Belitung: Pengetahuan Pariwisata Sebagai Variabel Moderasi

2020 ◽  
Vol 9 (1) ◽  
pp. 1
Author(s):  
Echo Perdana Kusumah ◽  
Kusnendi Kusnendi ◽  
Maya Sari
Keyword(s):  
Sampling Method ◽  
Word Of Mouth ◽  
Sustainable Tourism ◽  
Destination Image ◽  
Tourist Destination ◽  
Marine Tourism ◽  
Travel Motivation ◽  
Convenience Sampling ◽  
Tourism Destinations ◽  
Tourism Potential

Purpose of this study is to predict the intentions of tourists to choose sustainable tourism destinations based on travel motivation, destination image, and word of mouth (WoM). Destination image factor is moderated by the knowledge factor. Survey targets domestic and international tourists who have visited or planned to travel at least one tourist destination around Belitung Island using the convenience sampling method. A total of 250 online questionnaires were distributed to tourists in popular tourism destinations on the island of Belitung and analyzed using the Smart PLS application. Findings of this study prove that all factors positively influence tourist intentions to choose sustainable tourism destinations. Furthermore, this research proves that tourism knowledge cannot moderate image of destination in intention of tourists to choose sustainable tourism destinations. Belitung Island is one of the main islands in Bangka Belitung Province which is developing tourism potential, especially in marine tourism. Stakeholders related to tourism on Belitung Island must find ways to encourage knowledge sharing among all interested parties and also outside their direct influence, namely information owned by tourists.

scholarly journals Important Information Sources to Form Destination Image and Event Image

2018 ◽  
Vol 1 (1) ◽  
pp. 13-27 ◽  
Author(s):  
Jeeyeon Hahm
Keyword(s):  
Information Sources ◽  
Income Level ◽  
Education Level ◽  
Destination Image ◽  
Destination Marketing ◽  
Sociodemographic Variables ◽  
Comparative Analyses ◽  
Significant Relationships ◽  
Mega Event ◽  
Event Image

This study examined what information sources were used by individuals to form their image of a destination and an event. In addition, this study looked into the differences in important information sources based on sociodemographic variables. The results of the comparative analyses showed some significant differences in information sources for destination image among four country context groups. Of the sociodemographic variables, differences were found between certain information sources and education level and income level. Also, significant relationships were found between information sources and age. This study has implications for destination marketing organizations and mega event organizers.

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