The Internet, Social Media, and Health Decision-Making

2016 ◽  
pp. 335-355 ◽  
Author(s):  
Amanda L. Graham ◽  
Caroline O. Cobb ◽  
Nathan K. Cobb
Keyword(s):  
Decision Making ◽  
Social Media ◽  
The Internet ◽  
Health Decision Making ◽  
Health Decision

Health-care marketing in an omni-channel environment

2019 ◽  
Vol 13 (4) ◽  
pp. 602-618 ◽  
Author(s):  
Eric L. Swan ◽  
Andrew J. Dahl ◽  
James W. Peltier
Keyword(s):  
Decision Making ◽  
Social Media ◽  
Technology Acceptance ◽  
Shared Decision Making ◽  
Information Exchange ◽  
Shared Decision ◽  
Content Type ◽  
Digital Service ◽  
Health Decision Making ◽  
Health Decision

Purpose Consumers have increased access to digital health tools such as social media, websites and marketer-controlled platforms for information sharing. Telemedicine (TM) represents an emerging omni-channel touchpoint for consumers to exchange information and inform health decision-making at a time and place of their choosing. While TM offers great potential, consumer adoption has been slower than expected. This paper aims to investigate attitudinal factors that influence adoption and usage of TM within consumers’ omni-channel decision-making environment. Design/methodology/approach Surveys from 869 patients were analyzed using multiple linear regression to examine the relationships between health decision-making, TM access benefits and omni-channel touchpoints (social media, website and internal health digital channels usage) on TM usage likelihood. Findings Attitudinal constructs related to TM’s benefits including access and health decision-making have the strongest impact on future TM usage. The study also empirically demonstrates a link between consumers’ omni-channel information seeking and TM usage. Research limitations/implications Increasing consumers’ involvement across omni-channel touchpoints has an additive effect on perceived benefits for engaging consumers in using digital offerings like TM. Future research is needed that examines the interrelationships on consumers’ health decision-making across generational cohorts and the post-adoption effects of digital service offerings. Practical implications Omni-channel touchpoints such as TM provide new opportunities to enhance shared decision-making. However, marketers need to adopt strategies that accommodate consumers’ evolving omni-channel preferences for access and information exchange to synergize digital service offerings with interpersonal touchpoints. Originality/value This study integrates shared decision-making, technology acceptance and omni-channel marketing literature to explore TM acceptance and usage within the context of consumers’ omni-channel decision process.

scholarly journals The NCCMT’s dynamic model for evidence-informed public health

2020 ◽  
Vol 30 (Supplement_5) ◽  
Author(s):  
E Clark ◽  
S Neil-Sztramko ◽  
M Dobbins
Keyword(s):  
Public Health ◽  
Decision Making ◽  
Research Evidence ◽  
Decision Makers ◽  
Local Data ◽  
Public Health Decision ◽  
Health Decision Making ◽  
Political Preferences ◽  
Health Decision ◽  
Structured Approach

Abstract Issue It is well accepted that public health decision makers should use the best available research evidence in their decision-making process. However, research evidence alone is insufficient to inform public health decision making. Description of the problem As new challenges to public health emerge, there can be a paucity of high quality research evidence to inform decisions on new topics. Public health decision makers must combine various sources of evidence with their public health expertise to make evidence-informed decisions. The National Collaborating Centre for Methods and Tools (NCCMT) has developed a model which combines research evidence with other critical sources of evidence that can help guide decision makers in evidence-informed decision making. Results The NCCMT's model for evidence-informed public health combines findings from research evidence with local data and context, community and political preferences and actions and evidence on available resources. The model has been widely used across Canada and worldwide, and has been integrated into many public health organizations' decision-making processes. The model is also used for teaching an evidence-informed public health approach in Masters of Public Health programs around the globe. The model provides a structured approach to integrating evidence from several critical sources into public health decision making. Use of the model helps ensure that important research, contextual and preference information is sought and incorporated. Lessons Next steps for the model include development of a tool to facilitate synthesis of evidence across all four domains. Although Indigenous knowledges are relevant for public health decision making and should be considered as part of a complete assessment the current model does not capture Indigenous knowledges. Key messages Decision making in public health requires integrating the best available evidence, including research findings, local data and context, community and political preferences and available resources. The NCCMT’s model for evidence-informed public health provides a structured approach to integrating evidence from several critical sources into public health decision making.

scholarly journals Reproductive Health Decision-Making in Perinatally HIV-Infected Adolescents and Young Adults

2012 ◽  
Vol 17 (5) ◽  
pp. 797-808 ◽  
Author(s):  
Cynthia Fair ◽  
Lori Wiener ◽  
Sima Zadeh ◽  
Jamie Albright ◽  
Claude Ann Mellins ◽  
...  
Keyword(s):  
Decision Making ◽  
Young Adults ◽  
Reproductive Health ◽  
Adolescents And Young Adults ◽  
Health Decision Making ◽  
Health Decision

scholarly journals Contributions in the field of Public Health for decision-making in health

2017 ◽  
Vol 27 (2) ◽  
pp. 128 ◽  
Author(s):  
Luiz Antônio Tavares Neves
Keyword(s):  
Public Health ◽  
Decision Making ◽  
Motor Development ◽  
Growth And Development ◽  
Human Growth ◽  
Public Health Decision ◽  
Health Decision Making ◽  
Scientific World ◽  
Health Decision ◽  
Human Growth And Development

  Brazil has made a wide development and contribution in the field of Public Health. These contributions have maximized public health decision-making, which is a factor of great importance for the maintenance of health of a given population, either in the prevention of disease, as is the case of immunizations or with actions in Health Promotion, improving the quality of life of the affected population. Thus, the Journal of Human Growth and Development has contributed enormously to the dissemination of knowledge, not only in Brazil but also in the world making a major effort with its publications in English which is the preferred language of the modern scientific world. It was evidenced the importance of research in the investigation of better ways to obtain the public health of a given community, bringing discussion of themes that involve aspects of human growth and development such as nutritional aspects, sexuality, motor development, covering situations and diseases as obesity, cerebral palsy, dyslexia and violence. The Journal of Human Growth and Development has maintained the tradition of approaching the different aspects that involve clinical practice for people and for Public Health. 

The use of economic evaluations in health decision-making at the macro level: a literature review

2012 ◽  
Vol 30 (4) ◽  
pp. 231 ◽  
Author(s):  
Maria Laura Silva ◽  
Hans-Martin Späth ◽  
Lionel Perrier ◽  
Nora Moumjid
Keyword(s):  
Decision Making ◽  
Literature Review ◽  
Macro Level ◽  
Economic Evaluations ◽  
Health Decision Making ◽  
Health Decision

scholarly journals Between-race differences in the effects of breast density information and information about new imaging technology on breast-health decision-making

2016 ◽  
Vol 99 (6) ◽  
pp. 1002-1010 ◽  
Author(s):  
Mark Manning ◽  
Kristen Purrington ◽  
Louis Penner ◽  
Neb Duric ◽  
Terrance L. Albrecht
Keyword(s):  
Decision Making ◽  
Breast Density ◽  
Race Differences ◽  
Breast Health ◽  
Imaging Technology ◽  
Health Decision Making ◽  
Health Decision
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