The Impact of Celebrity and the Spokesperson’s Ethnicity on Country-of-Origin Effects
2014 ◽
Vol 26
(4)
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pp. 284-310
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Keyword(s):
2018 ◽
Vol 13
(2)
◽
pp. 179-201
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2004 ◽
Vol 5
(3)
◽
pp. 27-43
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Keyword(s):
1998 ◽
Vol 16
(3)
◽
pp. 150-199
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1995 ◽
Vol 29
(3)
◽
pp. 35-51
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2010 ◽
Vol 21
(3)
◽
pp. 258-271
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Keyword(s):
1992 ◽
Vol 4
(4)
◽
pp. 49-71
◽
Keyword(s):
2016 ◽
pp. 185-197
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Keyword(s):