scholarly journals Measuring the appeal of mobility-augmented reality games, based on the innovative models of interaction: a case study

2019 ◽  
Vol 1 (12) ◽  
Author(s):  
Kai-Shuan Shen
Keyword(s):  
Augmented Reality ◽  
Human Computer Interaction ◽  
Interaction Model ◽  
Grid Method ◽  
Online Marketing ◽  
Type I ◽  
Quantification Theory ◽  
Pokémon Go ◽  
Design Characteristics ◽  
Computer Interaction

AbstractThis study presents the issues why gamers prefer mobility-augmented reality games to other types of game and what specific characteristics cause them to invest a large amount of their time on tireless game-play. Furthermore, the appeal of mobility-augmented reality games was studied to solve the above mentioned issues. Then, how human–computer interaction based on mobility-augmented reality games was promoted to create a new marketing mode was explored. Then, Pokémon GO, as the worldwide major mobility-augmented reality game, was selected as the research target in this study. The researcher interviewed 9 experts, collected 235 Knasei words from 33 articles, and surveyed 335 gamers through a questionnaire to collect the data about users’ preferences. A preference-based study was believed to disclose the motivated reasons for the appeal of mobility-augmented reality games. The researcher analyzed the gathered Kansei concepts and questionnaires using the two-stage procedures, including evaluation grid method (EGM) and Quantification Theory Type I. During the first stage the hierarchy of the relationship among the types of appeal factors, the reasons for users’ preferences, and the explicit design characteristics of Pokémon GO present the semantic structure of appeal and were determined using EGM through the accumulation of the review of articles and the interviews of experts. During the second stage the strongest two original evaluation items of Pokémon GO are determined as “social interaction” and “scenario interaction” based on the statistical analysis of Quantification Theory Type I, and their corresponding “upper-level” and “lower-level” considerations are proved to have influence on them. Finally, the paper found that the popularity of Pokémon GO can be ascribed to the design of the innovative models of game interaction, which targets the psychological preferences of gamers. This means that the interaction model between a customer and an enterprise can be developed outside the box and a new type of marketing can be formed. The study proved that the innovative models of interaction successfully drove gamers’ motivations to play Pokémon GO. Designers and researchers of mobility-augmented reality games can absorb important information through this study. This study enriches the field of mobile communication, online marketing, and human–computer interaction in cyberspace.

scholarly journals Study on the Attractiveness Factors of Online Courses

2019 ◽  
Vol 9 (2) ◽  
pp. 128 ◽  
Author(s):  
Jia-Xuan Han ◽  
Min-Yuan Ma
Keyword(s):  
Online Teaching ◽  
Online Courses ◽  
Rapid Development ◽  
Grid Method ◽  
Type I ◽  
Digital Learning ◽  
Key Factors ◽  
Quantification Theory ◽  
Global Trend ◽  
Education Industry

With the rapid development of online courses, digital learning has become a global trend. In this context, this study analyzed the high intake population of online courses for online affective cognition, and explored what the user’s attraction factors for online courses are. The key factors that affect consumers’ usage of online courses and the weights of impact relations are presented, aiming to provide guidance for future improvement of online courses. This study was conducted through the evaluation grid method of Miryoku engineering. In order to make the charm factors more accurate and representative, this study summarized the charm elements using the Kawakita Jiro (KJ) method, and then quantified the factors in the form of a questionnaire. Through the statistical analysis of the questionnaire and quantification theory type I, the correlation between the charm feeling and the online course as well as the weight of each item (original evaluation item) and category (specific evaluation item) were calculated. Through the research and discussion on the charm factors of online teaching, the results analyzed and integrated in this paper could give more substantive suggestions and help to the education industry.

(Re)Engineering Cultural Heritage Contexts using Creative Human Computer Interaction Techniques and Mixed Reality Methodologies

2014 ◽  
pp. 441-451
Author(s):  
Carl Smith
Keyword(s):  
Augmented Reality ◽  
Human Computer Interaction ◽  
Cultural Heritage ◽  
Mixed Reality ◽  
Design Guidelines ◽  
Virtual Space ◽  
Interaction Patterns ◽  
Interaction Techniques ◽  
Current State ◽  
Computer Interaction

The contribution of this research is to argue that truly creative patterns for interaction within cultural heritage contexts must create situations and concepts that could not have been realised without the intervention of those interaction patterns. New forms of human-computer interaction and therefore new tools for navigation must be designed that unite the strengths, features, and possibilities of both the physical and the virtual space. The human-computer interaction techniques and mixed reality methodologies formulated during this research are intended to enhance spatial cognition while implicitly improving pattern recognition. This research reports on the current state of location-based technology including Mobile Augmented Reality (MAR) and GPS. The focus is on its application for use within cultural heritage as an educational and outreach tool. The key questions and areas to be investigated include: What are the requirements for effective digital intervention within the cultural heritage sector? What are the affordances of mixed and augmented reality? What mobile technology is currently being utilised to explore cultural heritage? What are the key projects? Finally, through a series of case studies designed and implemented by the author, some broad design guidelines are outlined. The chapter concludes with an overview of the main issues to consider when (re)engineering cultural heritage contexts.

Sixth Sense Technology

2016 ◽  
pp. 188-215 ◽  
Author(s):  
Zeenat S. AlKassim ◽  
Nader Mohamed
Keyword(s):  
Artificial Intelligence ◽  
Image Processing ◽  
Computer Vision ◽  
Augmented Reality ◽  
Human Computer Interaction ◽  
Gesture Recognition ◽  
Real World ◽  
Digital World ◽  
The Future ◽  
Computer Interaction

In this chapter, the authors discuss a unique technology known as the Sixth Sense Technology, highlighting the future opportunities of such technology in integrating the digital world with the real world. Challenges in implementing such technologies are also discussed along with a review of the different possible implementation approaches. This review is performed by exploring the different inventions in areas similar to the Sixth Sense Technology, namely augmented reality (AR), computer vision, image processing, gesture recognition, and artificial intelligence and then categorizing and comparing between them. Lastly, recommendations are discussed for improving such a unique technology that has the potential to create a new trend in human-computer interaction (HCI) in the coming years.

scholarly journals Research on Human-computer Interaction Technology of Wearable Devices Such as Augmented Reality Supporting Grid Work

2017 ◽  
Vol 107 ◽  
pp. 170-175 ◽  
Author(s):  
Zhimin He ◽  
Tao Chang ◽  
Siyu Lu ◽  
Hong Ai ◽  
Dong Wang ◽  
...  
Keyword(s):  
Augmented Reality ◽  
Human Computer Interaction ◽  
Wearable Devices ◽  
Computer Interaction

scholarly journals Interacting with personal fabrication devices

2018 ◽  
Vol 60 (2) ◽  
pp. 113-117
Author(s):  
Stefanie Mueller
Keyword(s):  
Human Computer Interaction ◽  
3D Model ◽  
Interaction Model ◽  
3D Models ◽  
Interactive Systems ◽  
3D Printer ◽  
3D Printers ◽  
Model Database ◽  
Domain I ◽  
Computer Interaction

AbstractPersonal fabrication tools, such as 3D printers, are on the way of enabling a future in which non-technical users will be able to create custom objects. While the hardware is now affordable and the number of people who own a 3D printer is increasing, only few create new 3D models. Most users download models from a 3D model database and after downloading fabricate them on their 3D printers. At most, users adjust a few parameters of the model, such as changing its color or browsing between predetermined shape options.I argue that personal fabrication has the potential for more: Instead of only consuming existing content, I envision a future in which non-technical users will create objects only trained experts can create today. While there are many open challenges for human-computer interaction, such as abstracting away the necessarydomainandmachineknowledge, I focus on improving theinteraction modelunderlying current personal fabrication devices.In this article, I illustrate why today’s interaction model for personal fabrication tools is not suitable for non-technical users. For this, I draw an analogy to the development of the user interface in personal computing and show how solutions developed by human-computer interaction researchers over the last decades can be applied to this new domain. I analyze the challenges when creating interactive systems for personal fabrication and describe six research prototypes I built to overcome these challenges. I discuss the limitations of these systems and conclude with an overview of recent advancements in personal fabrication that will allow us to go beyond what is possible today.

Sixth Sense Technology

2017 ◽  
Vol 1 (2) ◽  
pp. 18-41
Author(s):  
Zeenat AlKassim ◽  
Nader Mohamed
Keyword(s):  
Virtual Reality ◽  
Augmented Reality ◽  
Human Computer Interaction ◽  
Real World ◽  
The Real ◽  
Virtual Objects ◽  
Unique Manner ◽  
Software And Hardware ◽  
Hardware Designs ◽  
Computer Interaction

This paper discusses recent and unique inventions in Human Computer Interaction (HCI). To that end, firstly the authors discuss the Sixth Sense Technology. This technology allows users to interact with virtual objects in the real world in a unique manner. It has a number of applications which are further discussed. Then the opportunities and challenges are discussed. Most importantly, a list of inventions in fields of Augmented Reality (AR) and Virtual Reality (VR) in the recent years are discussed, grouped and compared. These include the smart eye glasses, VR headsets, smart watches, and more. Future implications of all those technologies are brought into light considering the new advancements in software and hardware designs. Recommendations are highlighted for future inventions.

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