scholarly journals A computational reward learning account of social media engagement

2021 ◽  
Vol 12 (1) ◽  
Author(s):  
Björn Lindström ◽  
Martin Bellander ◽  
David T. Schultner ◽  
Allen Chang ◽  
Philippe N. Tobler ◽  
...  
Keyword(s):  
Social Media ◽  
Human Behavior ◽  
Computational Models ◽  
Average Rate ◽  
Human Life ◽  
Modern Human ◽  
Reward Learning ◽  
Learning Mechanisms ◽  
Social Media Engagement ◽  
Social Rewards

AbstractSocial media has become a modern arena for human life, with billions of daily users worldwide. The intense popularity of social media is often attributed to a psychological need for social rewards (likes), portraying the online world as a Skinner Box for the modern human. Yet despite such portrayals, empirical evidence for social media engagement as reward-based behavior remains scant. Here, we apply a computational approach to directly test whether reward learning mechanisms contribute to social media behavior. We analyze over one million posts from over 4000 individuals on multiple social media platforms, using computational models based on reinforcement learning theory. Our results consistently show that human behavior on social media conforms qualitatively and quantitatively to the principles of reward learning. Specifically, social media users spaced their posts to maximize the average rate of accrued social rewards, in a manner subject to both the effort cost of posting and the opportunity cost of inaction. Results further reveal meaningful individual difference profiles in social reward learning on social media. Finally, an online experiment (n = 176), mimicking key aspects of social media, verifies that social rewards causally influence behavior as posited by our computational account. Together, these findings support a reward learning account of social media engagement and offer new insights into this emergent mode of modern human behavior.

scholarly journals A computational reward learning account of social media engagement

2019 ◽  
Author(s):  
Björn Lindström ◽  
Martin Bellander ◽  
David Schultner ◽  
Allen Chang ◽  
Philippe N. Tobler ◽  
...  
Keyword(s):  
Social Media ◽  
Human Behavior ◽  
Computational Models ◽  
Average Rate ◽  
Human Life ◽  
Modern Human ◽  
Reward Learning ◽  
Learning Mechanisms ◽  
Social Media Engagement ◽  
Social Rewards

Social media has become a modern arena for human life, with billions of daily users worldwide. The intense popularity of social media is often attributed to a psychological need for social rewards (“likes”), portraying the online world as a Skinner Box for the modern human. Yet despite such portrayals, empirical evidence for social media engagement as reward-based behavior remains scant. Here, we apply a computational approach to directly test whether reward learning mechanisms contribute to social media behavior. We analyze over one million posts from over 4,000 individuals on multiple social media platforms, using computational models based on reinforcement learning theory. Our results consistently show that human behavior on social media conforms qualitatively and quantitatively to the principles of reward learning. Specifically, social media users spaced their posts to maximize the average rate of accrued social rewards, in a manner subject to both the effort cost of posting and the opportunity cost of inaction. Results further reveal meaningful individual difference profiles in social reward learning on social media. Finally, an online experiment (n = 176), mimicking key aspects of social media, verify that social rewards causally influence behavior as posited by our computational account. Together, these findings support a reward learning account of social media engagement and offer new insights into this emergent mode of modern human behavior

scholarly journals PERAN MEDIA SOSIAL DALAM PEMBENTUKAN KARAKTER SISWA SMA & SMK BHINNEKA TUNGGAL IKA, JAKARTA

2020 ◽  
Vol 4 (2) ◽  
Author(s):  
Fabianus Fensi
Keyword(s):  
Social Media ◽  
Human Life ◽  
Modern Human ◽  
Learning Needs ◽  
Ethical Standards ◽  
Public Media ◽  
Self Development ◽  
Moral Problems ◽  
Making Friends ◽  
Use Of Social Media

<p align="justify">Modern human life now is living in and with social media. Social media with the power of the internet network influences the lives and actions of modern humans, including youth, and students. With the character of the network, providing fast information, archiving a lot of data, interactive, and creating content freely, social media can be seen as the most popular media, compared to conventional media, such as radio, television, magazines, and newspapers. There are many benefits obtained from social media as a learning medium to get to know the world more broadly. However, there are also many dangers posed by the use of social media. The dangers that arise can come from health, social, and even social ethical and moral problems. For this reason, the use of social media should follow generally accepted ethical standards in society. Adhering to ethical standards is the key to placing social media as public media. Social media is a tool that serves the public's need for information. The ethics of using social media is a gate keeper for filtering information. With ethics, the use of social media can be directed towards responsible and meaningful self-development in life together. Self-development can occur when social media is used from the context of needs, especially learning needs, making friends, and building positive networks with others. Social media is a reality that cannot be denied, but we can adjust it as needed.</p><p align="justify"><em> </em></p>

scholarly journals Analysis of Using of Social Media as Communication for Lectures at PTKIN: Case Study of Da’wa Management of IAIN Sultan Amai Gorontalo and IAIN Pare-Pare

2020 ◽  
Vol 2 (1) ◽  
pp. 170-180
Author(s):  
Dian Adi Perdana ◽  
Afidatul Asmar
Keyword(s):  
Social Media ◽  
Online Learning ◽  
Social Relations ◽  
Teaching And Learning ◽  
Human Life ◽  
Modern Human ◽  
Online Lectures ◽  
The Social ◽  
Use Of Social Media

Social media is a tool that cannot be separated from modern human life, regardless of age, location, profession, and status. Every message can be sent quickly and right to other people both short and far distances. The covid-19 outbreak makes everyone do social distancing to minimize the spread of the virus, including teaching and learning activities at schools and campuses. This research discusses social media that has used by students and lecturers in their online learning with various platforms directed by lectures or campus that occurred in students of the Da’wa Management department at IAIN Sultan Amai Gorontalo and IAIN Pare-Pare. This discussion aims to determine the analysis use the social media during the online learning period which has occurred in the last semester, so it will provide benefits to researchers and intellectuals to explore and learn effective ways of organizing online learning in the future. This study used a descriptive qualitative method that occurred in two different places (IAIN Sultan Amai Gorontalo and IAIN Pare-pare. The researcher collected data by observation, documentation, and interviews with several structured and non-structured questions. The data that has been collected and analyzed by the researcher to give conclusions from the problems that have been found. The results of this study indicate that the use of social media as communication for online lectures in the Da’wa Management Department of IAIN Sultan Amai Gorontalo and IAIN Pare-Pare is effective with several notes related to minor numbers on students' understanding of the material, personal enjoyment, influencing attitudes, social relations between students and lecturers. students and personal actions during the Covid-19 pandemic.

scholarly journals Publisher Correction: A computational reward learning account of social media engagement

2021 ◽  
Vol 12 (1) ◽  
Author(s):  
Björn Lindström ◽  
Martin Bellander ◽  
David T. Schultner ◽  
Allen Chang ◽  
Philippe N. Tobler ◽  
...  
Keyword(s):  
Social Media ◽  
Reward Learning ◽  
Social Media Engagement

A Correction to this paper has been published: https://doi.org/10.1038/s41467-021-22067-6

How to grow a self: development of the self in a Bayesian brain

2019 ◽  
Author(s):  
Mateusz Wozniak
Keyword(s):  
Conceptual Development ◽  
Human Life ◽  
Predictive Coding ◽  
Body Representation ◽  
Developmental Trajectory ◽  
The Self ◽  
Learning Mechanisms ◽  
Bayesian Brain ◽  
Third Person ◽  
Complex Forms

The last two decades have brought several attempts to explain the self as a part of the Bayesian brain, typically within the framework of predictive coding. However, none of these attempts have looked comprehensively at the developmental aspect of self-representation. The goal of this paper is to argue that looking at the developmental trajectory is crucial for understanding the structure of an adult self-representation. The paper argues that the emergence of the self should be understood as an instance of conceptual development, which in the context of a Bayesian brain can be understood as a process of acquisition of new internal models of hidden causes of sensory input. The paper proposes how such models might emerge and develop over the course of human life by looking at different stages of development of bodily and extra-bodily self-representations. It argues that the self arises gradually in a series of discrete steps: from first-person multisensory representations of one’s body to third-person multisensory body representation, and from basic forms of the extended and social selves to progressively more complex forms of abstract self-representation. It discusses how each of them might emerge based on domain-general learning mechanisms, while also taking into account the potential role of innate representations. Finally it suggests how the conceptual structure of self-representation might inform the debate about the structure of self-consciousness.

Pengaruh Media Sosial bagi Tugas Penggembalaan Imam pada Era Revolusi Industri 4.0

2020 ◽  
Vol 19 (2) ◽  
pp. 190-212
Author(s):  
Avelinus Moat Simon
Keyword(s):  
Social Media ◽  
Research Method ◽  
Qualitative Method ◽  
Industrial Revolution ◽  
Human Life ◽  
Spiritual Life ◽  
Church Members ◽  
The Church

In the age of Industrial Revolution 4.0, human life is influenced by various of sophisticated technologies. One of them is social media that increasingly develop, and take some impacts in human life. The fact is there are some priests ignore their pastoral duty and this takes the result that the church is separated. Many of priests don’t live up to their calling as good shepherds. They cannot recognize the church members who entrusted to them by a bishop. This study focus on the influence of social media for a priest’s duty. The research method used in the issue is a qualitative method by using literature approach. I found out that a priest is a shepherd for members of catholic community. A priest ordained by a bishop to continue Christ duty. Social media can become a tool and an equipment for a priest to develop the spiritual life and ministry. The attendance of a priest is the presence Christ as a good shepherd for His sheeps.

SELFIE TOURISM DAN ELECTRONIC WORD OF MOUTH SEBAGAI ANTESEDEN RE-VISIT INTENTION

2019 ◽  
Vol 4 (3) ◽  
pp. 526
Author(s):  
Okki Trinanda ◽  
Astri Yuza Sari
Keyword(s):  
Social Media ◽  
Hypothesis Testing ◽  
Sample Size ◽  
Human Behavior ◽  
Word Of Mouth ◽  
Electronic Word Of Mouth ◽  
Tourist Attractions ◽  
Tourism Management ◽  
West Sumatra ◽  
First Time

<p><em>Research linking selfie behavior and tourism management is very rarely implemented. Selfie behavior is more researched as part of psychology that studies human behavior. This study aims to find out (1) the influence of Selfie Tourism on Electronic Word of Mouth, (2) the influence of Selfie Tourism on Re-Visit Intention, and (3) the influence of Electronic Word of Mouth on Re-Visit Intention. This study uses estimates based on the number of parameters obtained by the sample size of 452 respondents with accidental sampling. Respondents who were included in this study were foreign tourists and domestic tourists who visited the tourism sites in West Sumatra for the first time. While hypothesis testing uses SEM. In this study all relationships between variables were found to be positive and significant. The implication of this study is that tourism managers not only pay attention to aspects of service such as hospitality, cleanliness and so on, but also provide attractive tourist attractions to be photographed and distributed to social media.</em></p><p><em><br /></em></p><p><em>Penelitian yang menghubungkan perilaku selfie dan manajemen pariwisata sangat jarang dilaksanakan. Perilaku selfie lebih banyak diteliti sebagai bagian dari psikologi yang mempelajari perilaku manusia. Penelitian ini bertujuan untuk mengetahui (1) pengaruh Selfie Tourism terhadap Electronic Word of Mouth, (2) pengaruh Selfie Tourism terhadap Re-Visit Intention, dan (3) pengaruh Electronic Word of Mouth pada Re-Visit Intention. Penelitian ini menggunakan jumlah parameter yang diperoleh dengan ukuran sampel 452 responden dengan accidental sampling. Responden yang dikunjungi oleh wisatawan asing dan wisatawan domestik yang mengunjungi situs pariwisata di Sumatera Barat untuk pertama kalinya. Sedangkan pengujian hipotesis menggunakan SEM. Dalam penelitian ini semua hubungan antar variabel ditemukan positif dan signifikan. Implikasi dari penelitian ini adalah bahwa manajer pariwisata tidak hanya memperhatikan layanan dan kebersihan tetapi juga menyediakan media sosial.</em></p>

“Tradition,” Vernacularism, and Learning to Be a Folk Musician With Social Media

2020 ◽  
pp. 442-466
Author(s):  
Simon Keegan-Phipps ◽  
Lucy Wright
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Case Studies ◽  
Folk Music ◽  
Learning Mechanisms ◽  
Media Technologies ◽  
Arts And Humanities ◽  
The Arts ◽  
The Social ◽  
Social Shaping

This chapter considers the role of social media (broadly conceived) in the learning experiences of folk musicians in the Anglophone West. The chapter draws on the findings of the Digital Folk project, funded by the Arts and Humanities Research Council (UK), and begins by summarizing and problematizing the nature of learning as a concept in the folk music context. It briefly explicates the instructive, appropriative, and locative impacts of digital media for folk music learning before exploring in detail two case studies of folk-oriented social media: (1) the phenomenon of abc notation as a transmissive media and (2) the Mudcat Café website as an example of the folk-oriented discussion forum. These case studies are shown to exemplify and illuminate the constructs of traditional transmission and vernacularism as significant influences on the social shaping and deployment of folk-related media technologies. The chapter concludes by reflecting on the need to understand the musical learning process as a culturally performative act and to recognize online learning mechanisms as sites for the (re)negotiation of musical, cultural, local, and personal identities.

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