The Social and Economic Impacts of Transnational Corporations: Case Studies of the U. S. Paper Industry in Brazil

1979 ◽  
Vol 10 (1) ◽  
pp. 108-110
Author(s):  
George Sutija
Author(s):  
James McElvenny

This chapter sets the scene for the case studies that follow in the rest of the book by characterising the ‘age of modernism’ and identifying problems relating to language and meaning that arose in this context. Emphasis is laid on the social and political issues that dominated the era, in particular the rapid developments in technology, which inspired both hope and fear, and the international political tensions that led to the two World Wars. The chapter also sketches the approach to historiography taken in the book, interdisciplinary history of ideas.


Author(s):  
Daniella Mushka ◽  
Yeva Erfan

This scientific article considers all aspects, modern importance and growing role of the social media marketing and advertisement in the general spectrum of marketing activity for developed and developing brands. Investigational actuality and basic directions of application of all spectrum of instruments of social networks for the sake of advancement of product and the processes of forming perception of trade mark and forming the image of brand are analyzed by the authors of the article. The given scientific article highlights the most popular trends and patterns of goods and trademarks’ promotion in the world in the context of updating the concept of advertising on social networks. The bigger and more engaged your target audience is on social media networks (Instagram, Facebook, Twitter, YouTube etc), the easier it will be for you to achieve every other marketing or business goal. The importance of social media marketing’s assistance in attracting new potential clients and customers to the company is also considered in the given article. Besides that, the authors of the article list and analyse wide spectrum of basic trends considering promotion and advertising in 2019 among the well-known brands. In addition to this all, the list of the most successful publicity advertisement campaigns of this year and brands which were promoted with their assistance are listed and analysed. In the context of the study, it shows up that advertising campaigns play a significant role not only in reaching sales but also in generating overall customer loyalty to the brand. This makes it possible to argue that the most reputable brands should have an important social goal that will be positively accepted by society and target audience in addition to the high quality and usability of the products or services. Social networking is the easiest way to see the social response to your promotion and lead to an instant purchase. Therefore, relying on the experience of the already well-known multinational and transnational corporations, social media marketing should take a significant share of the overall promotion of the company. The connection between the brand and potential customer should be built on the emotions that accompany consumers when viewing ads and using products. This scientific article eventually declares conclusions and prognoses in relation to subsequent development of these instruments and platforms for advancement and branding of small and large enterprises in future. It states that emotional connection between person and brand is much more effective for the company than an expensive ad.


Author(s):  
Simon Keegan-Phipps ◽  
Lucy Wright

This chapter considers the role of social media (broadly conceived) in the learning experiences of folk musicians in the Anglophone West. The chapter draws on the findings of the Digital Folk project, funded by the Arts and Humanities Research Council (UK), and begins by summarizing and problematizing the nature of learning as a concept in the folk music context. It briefly explicates the instructive, appropriative, and locative impacts of digital media for folk music learning before exploring in detail two case studies of folk-oriented social media: (1) the phenomenon of abc notation as a transmissive media and (2) the Mudcat Café website as an example of the folk-oriented discussion forum. These case studies are shown to exemplify and illuminate the constructs of traditional transmission and vernacularism as significant influences on the social shaping and deployment of folk-related media technologies. The chapter concludes by reflecting on the need to understand the musical learning process as a culturally performative act and to recognize online learning mechanisms as sites for the (re)negotiation of musical, cultural, local, and personal identities.


2021 ◽  
pp. 136700692110231
Author(s):  
Mary Walworth ◽  
Amy Dewar ◽  
Thomas Ennever ◽  
Lana Takau ◽  
Iveth Rodriguez

Each of the 65 inhabited islands of Vanuatu hosts its own unique linguistic environment in which varying degrees of multilingualism are found. This paper defines various types of small-scale multilingual settings in Vanuatu and explores what sociohistorical factors have led to them. This paper is based on first-hand observations and primary data collected by the authors in four locations in the Pacific Island nation of Vanuatu since 2016: two neighboring villages of Emae Island (Makatu and Tongamea), North Malekula, and on Maewo Island. The assessments of multilingualism in these examples from Vanuatu were qualitative, based on observations of sociolinguistic practices in each of these areas, as well as data from language history and language use surveys carried out in each place. Through defining and comparing the types of multilingualism present in the four case studies, we identify patterns in the social and historical processes that lead to various kinds of multilingualism: (a) interaction of linguistic and sociocultural identities and (b) mobility of both individuals and entire speech communities. The examples described in this paper are used to highlight the diversity of multilingualism found in Vanuatu and to explore how their differing linguistic environments and histories have contributed to their varying degrees of multilingualism. This paper makes an original contribution to knowledge about the small-scale multilingual situations in Vanuatu, offering descriptions of previously undocumented and endangered multilingual environments. Through an examination of the sociocultural motivations for multilingualism, alongside historical migrations of speaker groups and marked sociolinguistic identities, this paper contributes to research on why and how small-scale multilingualism can develop. Furthermore, this paper provides the foundation for future, more rigorous investigations into the small-scale multilingual situations of this highly understudied region.


2021 ◽  

This book addresses the controversies surrounding smallholders’ opportunities for economic and social upgrading by joining global agricultural value chains (AVC). While international organizations encourage small farmers to become part of AVC, critics point out its risks. Unlike previous single case studies, researchers from three continents compared the influence of the characteristics of the crop (coffee, mango, rice), the end markets, and the national political economic contexts on the social and economic conditions for smallholders and agricultural workers. Their findings highlight the importance of collective action by smallholders and of a supportive state for economic and social upgrading. With contributions by Angela Dziedzim Akorsu, Do Quynh Chi; Francis Enu Kwesi, Daniel James Hawkins, Jakir Hossain, Khiddir Iddris, Clesio Marcelino de Jesus, Manish Kumar, Michele Lindner, Mubashir Mehdi, Rosa Maria Vieira Medeiros, Antonio Cesar Ortega, Thales Augusto Medeiros Penha, Bruno Perosa, Sérgio Schneider and Santosh Verma.


2020 ◽  
Vol 16 (1) ◽  
pp. 3-29
Author(s):  
Luisa Levi D’Ancona Modena

With a focus on art donations, this article explores several case studies of Jewish Italian patrons such as Sforni, Uzielli, Sarfatti, Castelfranco, Vitali, and others who supported artists of movements that were considered modern at their time: the Macchiaioli (1850-1870), the Futurists (1910s), the Metaphysical painters (1920s), the Novecento group (1920-1930s), and several post WWII cases. It reflects on differences in art donations by Jews in Italy and other European countries, modes of reception, taste, meanings and strategy of donations, thus contributing to the social history of Italian and European Jewry and the history of collections and donations to public museums.


2017 ◽  
Vol 10 (4) ◽  
pp. 73
Author(s):  
Ahmad Torabi

The Iranian legislator has sought to protect public property and public ownership in the Iranian Constitution in accordance with Islamic principles, terms and procedures. There are a number of principles that have been directly applied to this purpose; however, one principle has had a very significant impact on government domination of the economy of Iran: principle 44. This principle does not directly describe public property; rather, it aims to determine the areas that are under public ownership and are administered by the government. However, the principle has some contradictions and legal challenges in itself. In addition, the supplementary law that has been enacted to provide the areas for the enforcement of principle 44 fails to secure the aims of the legislator. Therefore, this paper analyses legal challenges of the principle, as well as its supplementary law, and gives suggestions to solve the challenges.This paper is divided into four sections. The first section provides an analysis of the principle itself, and its relationship and consistency with other principles of the constitution. In the second section, the Law of Implementation of Principle 44 and the legal challenges that arise from it will be discussed. The third section focuses on the negative economic impacts of this law, as well as case studies of it. Lastly, the paper provides a summary of suggestions to amend this law.


Sign in / Sign up

Export Citation Format

Share Document