6. Afterword

2021 ◽  
pp. 106-126
Author(s):  
Darryl Jones
Keyword(s):  
Race Relations ◽  
Corporate Culture ◽  
Consumer Culture ◽  
Environmental Concerns ◽  
The Many ◽  
Twilight Series

‘Afterword’ closes with an overview of a few of the many varieties of modern horror, and argues that the incorporation of horror within consumer culture threatens to diminish its edgy appeal. Examples include the supposedly Gothic romances following on from the success of the Twilight series, which are anything but scary or disturbing. There are many ways in which horror reflects our contemporary concerns and anxieties, from corporate culture to shifting geopolitics, race relations, and particularly environmental concerns. How about online horror and its emblematic monster, the Slender Man? What role does horror have under COVID-19?

DEVELOPMENT OF CORPORATE CULTURE DURING THE SPREAD OF COVID-19 ON THE EXAMPLE OF AMERICAN SOCIETY

2021 ◽  
Vol 66 (1) ◽  
pp. 138-143
Author(s):  
EKATERINA V. GORLOVA ◽  
◽  
NATALYA S. RESHETNIKOVA ◽  
Keyword(s):  
Mass Media ◽  
Corporate Culture ◽  
Corporate Values ◽  
The Mass Media ◽  
The Government ◽  
American Society ◽  
The Many ◽  
Country People

The many changes caused by COVID-19 have impacted all areas of our lives. Since the beginning of the pandemic in every country, people have experienced the same fears: getting sick, being left without a livelihood, dying, losing loved ones, etc. In many states, support was provided by both the government and the employer. Our analyze show how the employees themselves assessed the level of relations between them and the company through the connecting thread of corporate culture. We have determined that, in general, in many cases there is an increase in corporate values, information coming from managers is more trustworthy than information from the mass media. Honesty, openness and communication are becoming the new flagships for the development of corporate culture.

At Ford, Turnaround Is Job One

2017 ◽  
pp. 1-15
Author(s):  
James B. Shein ◽  
Matt Bell
Keyword(s):  
Corporate Culture ◽  
Consumer Preferences ◽  
Ford Motor Company ◽  
External Factors ◽  
Company Strategy ◽  
Manufacturing Operations ◽  
The Many ◽  
The Right ◽  
Internal And External Factors ◽  
A Company

The case opens with the Ford Motor Company seemingly on the path toward bankruptcy. Ford had been bleeding red ink for more than ten years when it decided in 2006 that continuing the same turnaround attempts was not going to right the ship. The company was facing significant external challenges, such as intense competition and changing consumer preferences, as well as internal challenges, such as quality and design issues and a stifling level of corporate complexity. As the case begins, CEO Bill Ford has taken the unusual step of hiring an auto industry outsider as his replacement. Alan Mulally, a thirty-seven-year Boeing veteran and principal architect of the venerable airplane manufacturer's own massive and successful turnaround, wasted little time in getting about the business of remaking Ford. He developed a plan to: focus on the Ford brand and divest the numerous other brands the company had acquired over the years; simplify and streamline the company's manufacturing operations; and remake the corporate culture from one of fiefdoms and false optimism to collaboration and facing reality. With an ardent belief in the plan's viability, Mulally raised nearly $24 billion and began to put his plan into motion. The case explores the many causes of this once-great company's decline and the steps it took to beat the odds and get back on the path of profitability.This case demonstrates that internal issues alone can derail a company and emphasizes the importance of leadership in fostering the right corporate culture to turn a company around. Students will identify the key internal and external factors that can contribute to a company's decline and learn the importance of diagnosing issues within each of three major aspects of a company-strategy, operations, and financials-in order to develop a successful turnaround plan.

scholarly journals Living Life as Inquiry – a Systemic Practice for Change Agents

2020 ◽  
Author(s):  
Margaret Rose Gearty ◽  
Judi Marshall
Keyword(s):  
Action Research ◽  
Data Gathering ◽  
Change Agents ◽  
Real Life ◽  
Environmental Concerns ◽  
First Person ◽  
Extensive Experience ◽  
The Past ◽  
Systemic Practice ◽  
The Many

Abstract The practical orientation of action research, together with its embedded and participative principles, means it is particularly suited to complex, interconnected questions and ‘real life’ systemic issues. In the realm of first-person action research, Judi Marshall’s (1999) influential article “Living Life as Inquiry” described how such research can extend to one’s whole life whereby professional and personal questions can be set within politically relevant frames. Over the past two decades, many students and researchers have worked with and drawn much imaginative inspiration from the idea of living life as inquiry (LLI). However little has been written to describe how the practice develops and the many forms it can take. This article draws on our extensive experience as inquirers ourselves and as educators, working with students and change agents motivated to address social and environmental concerns. Twenty years after the original article we have conducted a reflective review that included surveying the literature, and working in depth with a range of stories and current practices. From this comes a textured expansion of the language and practice of living life as inquiry as it is approached from the specificity of people’s lives. Through narrative and visual textures, we present views into the many different ways LLI is developed through day-to-day practices of experimentation, data gathering, artistic exploration, intervention and reflection. We explore what this means for quality in the enactment of inquiry. The article draws particular attention to the embodied nature of inquiry and seeks to capture its fleeting, processual quality.

scholarly journals Advertising Message Customisation/Standardisation And Corporate And Consumer Culture

2015 ◽  
Vol 12 (1) ◽  
pp. 50-57
Author(s):  
Sanda Ligia Cristea
Keyword(s):  
Corporate Culture ◽  
Consumer Culture ◽  
Target Market ◽  
Advertising Message

Abstract Advertising translators should be familiarised with the cultural conventions in the target market so that they can re-create the message conveyed in ads. However, advertising message adaptation depends not only on the customer profile but also on corporate culture. The paper focuses on the correlation between these elements and the linguistic choices made by some copywriters.

‘We will change’

2021 ◽  
Vol 14 (3) ◽  
pp. 395-412
Author(s):  
Christy Tidwell
Keyword(s):  
Climate Change ◽  
Natural World ◽  
First Century ◽  
Environmental Concerns ◽  
Glacier Change ◽  
New Combinations ◽  
The Past ◽  
The Future ◽  
Western Values ◽  
The Many

One of the many threats accompanying climate change is that of deadly viruses being revived or uncovered when the permafrost melts, as in the 2016 uncovering of anthrax in Siberia. Blood Glacier (Kren Austria 2013, originally Blutgletscher) addresses this in creature feature form, telling the story of something nasty emerging from the natural world (in this case, microorganisms emerging from a melting glacier) to threaten humans and human superiority. Blood Glacier reflects a larger twenty-first-century creature-feature trope of prehistoric creatures emerging from thawing ice as well as an expansion of ecohorror beyond familiar nature-strikes-back anxieties or fears of humans becoming food for animals. Instead, the microorganisms discovered within the glacier change people (and other animals), causing mutations and leading to the creation of new combinations of species. The film juxtaposes these environmental concerns with one character’s past abortion, which comes to represent another, more personal, challenge to Western values. As a result, the film asks questions not addressed by other similar creature features: Which life has value? What does the future look like, and who decides that? The film therefore addresses the ethics of bringing life into being, gesturing toward the responsibilities inherent both in bearing children and in choosing not to bear children. These questions are addressed in the end of the film, with the birth and then adoption of a mutant baby. By bringing these issues of reproduction and environmental futures together, the film asks us to consider how our past and current choices help shape the future - both personal and planetary. The conclusion of the film serves in part to reinforce heteronormativity and reproductive futurism, both of which stake the future on the replication of the past through traditional relationships and by reproducing ourselves and our values through our children. Simultaneously, however, it gestures toward new possibilities for queer, nonhuman, mutant kinship and care.

“Hack and Rack the Growing Green”

2020 ◽  
pp. 181-198
Author(s):  
Lynn Domina
Keyword(s):  
Literary Criticism ◽  
Environmental Awareness ◽  
Environmental Concerns ◽  
Gerard Manley Hopkins ◽  
Pope Francis ◽  
Poetic Community ◽  
The Many ◽  
Pattiann Rogers ◽  
Francis Of Assisi ◽  
Denise Levertov

Gerard Manley Hopkins’s environmental concerns are not only ecological but also “ecotheological” in that he addresses both the relation of organisms to one another and their connection to divinity. Ecotheology (creation-centered approaches to theology) differs from ecocriticism (literary criticism centered on environmental awareness), and there is a tradition of ecotheological thought within Catholicism, ranging from St. Francis of Assisi to Gerard Manley Hopkins to Pope Francis. In poems like “Binsey Poplars,” “As kingfishers catch fire,” and “God’s Grandeur,” Hopkins’s Christian symbolism and ecotheological themes demonstrate that, for him, nature’s importance stems from its sacredness. These Hopkinsian strands are picked up by three contemporary poets—Denise Levertov, Pattiann Rogers, and Martha Silano—who, though not as orthodox as Hopkins in their religious views, nevertheless share his ecotheological impulses. These writers represent, together with their Jesuit predecessor, “a particular poetic community” that, like the God of Genesis, sees an inherent goodness and value in creation. These contemporary poets are examples of the many writers who have echoed Hopkins’s ecotheological concerns.

The European Environmental Security Agenda

2021 ◽  
Vol 2 (2) ◽  
pp. 90-104
Author(s):  
Dimitrios Kantemnidis
Keyword(s):  
National Security ◽  
Environmental Issues ◽  
The United States ◽  
Environmental Security ◽  
Environmental Concerns ◽  
European Security ◽  
Environmental Aspects ◽  
Security Community ◽  
The Many ◽  
First Time

Environmental security was established academically in the early 1980s in the United States. The threat of environmental issues to national security has been the dominant approach among the many distinct interpretations. In 2008, environmental concerns, particularly climate change, were addressed for the first time in the context of EU security. The European security community frequently considers environmental aspects; however, this is usually limited to a strategic level before moving to implementation. In this article, we illustrate how environmental security has evolved, how it has permeated the European security community, and how it might advance further to secure the security of European citizens better.

Integrating people-centered and planet-centered design

2021 ◽  
Vol 28 (1) ◽  
pp. 42-47
Author(s):  
Xuhai Xu
Keyword(s):  
Environmental Concerns ◽  
The Many

Exploring the many approaches and issues involved in developing technologies for wellbeing---from including environmental concerns to building long-lasting, transdisciplinary partnerships both inside and beyond the academy.

What did you do in the Great Paradigm War? Notes from the other side

2014 ◽  
Vol 6 (3) ◽  
pp. 405-413 ◽  
Author(s):  
John Sherry
Keyword(s):  
Consumer Research ◽  
Consumer Culture ◽  
Design Methodology ◽  
The Other ◽  
Ethnographic Research ◽  
Critical Juncture ◽  
Content Type ◽  
Personal Reminiscence ◽  
The Many ◽  
Philosophical Debates

Purpose – The purpose of this paper is to reflect upon the author’s involvement in the paradigm wars of the 1980s in marketing and consumer research. In this paper, the author describes his role in the ecological succession of the discipline at a critical juncture between the early efforts of the pioneering scholars and the establishment of a mature climax community of consumer culture theorists. Design/methodology/approach – The author employs an autobiographical approach. Findings – Among the many contributions of a host of talented and insightful fellow travelers, the author’s penchant for ethnographic research and anthropological analysis helped nudge the discipline into interesting new niches. Originality/value – This personal reminiscence of the philosophical debates surrounding our interpretive turn may be triangulated with others to construct a synchronic account of a moment in disciplinary evolution.

The Battle of the Mountains

2018 ◽  
Vol 44 (3) ◽  
pp. 50-70
Author(s):  
Christine Haynes
Keyword(s):  
National Identity ◽  
Consumer Culture ◽  
Military Occupation ◽  
New Perspective ◽  
The Many ◽  
The Military ◽  
Early Restoration

At the beginning of the Second Restoration, Paris was swept by a mania for roller coasters, which were dubbed montagnes russes after a Russian tradition of sledding on ice hills. Situating this phenomenon in the context of the military occupation of France following the defeat of Napoleon, this article analyzes one of the many plays featuring these “mountains,” Le Combat des montagnes (“The Battle of the Mountains”), and especially two of its main characters, La Folie (Folly) and Calicot (Calico Salesman). The “battle” over the roller coasters, it argues, was really a contest over how to redefine national identity around consumer culture rather than military glory. Through the lens of the montagnes russes, the article offers a new perspective on the early Restoration as an aftermath of war.

Sign in / Sign up

Export Citation Format

Share Document