The significance of definitional dimensions of luxury food

2016 ◽  
Vol 118 (8) ◽  
pp. 1976-1998 ◽  
Author(s):  
Laura Helena Hartmann ◽  
Sina Nitzko ◽  
Achim Spiller

Purpose – An observable shift in food consumption motives for some German consumer segments has created new market potentials for high-priced food items. The purpose of this paper is to empirically show whether and to what extent financial, functional, individual and social dimensions as well as sustainability and authenticity contribute to consumers’ perception of the luxury value of food. Design/methodology/approach – The effects of seven exploratory value dimensions on a perceived luxury value for foods were measured using a partial least squares structural equation analysis of a database generated by a survey done on 936 German consumers in summer 2014. Findings – Luxury food was found to serve as a suitable setting to investigate both old and new motives for luxury consumption. The analyses revealed that all factors contribute significantly to luxury value, with functional and individual luxury facets having the strongest effects. Practical and methodological implications can be derived from the results. Research limitations/implications – Limitations are due to the applied methodology. Practical implications – The definitional dimensions of a luxury food value correspond to those for a general luxury good. The significance of two new luxury values, sustainability and authenticity, was confirmed for luxury food. The functional and individual luxury values were found to be the most significant. This supports the previously postulated change in motives for luxury consumption and also mirrors the new emphasis on quality and self-identity in the German food sector. These findings can be utilised in practical food marketing. Originality/value – Although there are major similarities between food and luxury good consumption patterns, how luxury can be defined in the context of food had not been previously investigated empirically. This paper is the first to study the factors that contribute to the luxury value of food.

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
NgoHai Quynh ◽  
Nguyen Thanh Hoai ◽  
Nguyen Van Loi

Purpose The purpose of this study is to analyze the influence of the emotional experience (EE) and the image of the tourist destination on the satisfaction of the domestic tourist and his behavioral intentions, represented through the word of mouth (WOM) and his revisit intention. Design/methodology/approach The information obtained through a personal survey to 382 local tourists was refined and subjected to structural equation analysis. Analyses conducted with SPSS 20.0 and AMOS 20 software confirmed the existence of interesting significant relationships. Findings The results show that positive destination image and different experiences are considered to be the main elements that promote positive emotions and satisfaction for tourists, leading to a higher eagerness to spread WOM recommendations and to revisit a destination. The results also verify that interactions with the difficult-replacement services and with residents create strong positive EEs for female visitors, so that they are more willing to revisit a destination than males. Research limitations/implications Eco-destination managers should provide more difficult-replacement services and create an enjoyable and unique experience for tourists to enhance their satisfaction and positive behavioral intentions. Originality/value The results provide some important implications and insights about the marketing theory groundwork of EE and satisfaction, such as how they are to be conceptualized and established and how interactive relationships are formed among them in the ecotourism context.


2017 ◽  
Vol 18 (4) ◽  
pp. 348-377 ◽  
Author(s):  
Arham Adnan ◽  
Asad Ahmad ◽  
Mohammed Naved Khan

Purpose The purpose of this paper is to identify what lifestyles best explain and impact ecological behavior among young Indian consumers. Design/methodology/approach This paper adapts the lifestyle scale developed by He et al. (2010) and the Actual Commitment scale to the Indian context to describe its impact on the young consumer’s ecological profile. The study is based on an extensive literature review. The data were obtained from a questionnaire handed out to a sample of 250 students. With the information obtained, and after the scale validation process, a structural equation analysis has been conducted. Findings Findings of the study highlight that environmental patterns and lifestyle factors are those that best characterize the ecological market segment. This group of young consumers is characterized by their self-identity and a feeling of uniqueness. They are people who always try to improve themselves and take actions which pose a new challenge for them. They are also characterized by having an ecological lifestyle, selecting and recycling products and taking part in events to protect the environment. This type of consumer is a present and future investment for firms that are committed to the environment. Originality/value The results of this study might interest consumer behavior researchers and those firms that care about the ecological consumers. Moreover, previous studies have not dealt with young consumers. Further research is needed including new psychographic variables.


2015 ◽  
Vol 26 (3) ◽  
pp. 268-287 ◽  
Author(s):  
Alfred Wong ◽  
Lu Wei ◽  
Dean Tjosvold

Purpose – This study aims to examine the conditions that help businesses develop confidence in their government regulators. Businesses are dependent upon governments and subject to their regulations. This study proposes that businesses and governments that confirm each other’s social face have the relationship that helps businesses become confident in their government regulators. It also uses the theory of cooperation and competition to identify when they confirm social face. Design/methodology/approach – Data were collected in Shanghai, China, from government bodies and business organizations from diverse industries. One hundred forty-six pairs of government officials and business managers provided us data for our analysis. Findings – Structural equation analysis suggests that cooperative, but not competitive or independent, goals provide the foundation for mutual confirmation of social face that in turn results in business confidence that the government is competent, caring and regulates effectively. Practical implications – These findings were interpreted as reaffirming the value of relationships for collaboration between business and government and the usefulness of the concepts of social face and goal interdependence for understanding how to develop high-quality business–government relationships in China. Originality/value – This study directly investigates social face among Chinese people and explores its impact on inter-organizational government–business relationships. This study uses social face and goal interdependence to understand when business and regulators develop relationships that promote effective regulation.


2017 ◽  
Vol 55 (8) ◽  
pp. 1698-1716 ◽  
Author(s):  
Alfonso J. Gil ◽  
Mara Mataveli

Purpose The purpose of this paper is to analyse the impact of the processes of orientation and empowerment and the transfer of information in the learning culture. Design/methodology/approach The first hypothesis predicts that information mediates the relationship between orientation and empowerment processes and learning culture and the second hypothesis suggests that organisational size moderates the relationships between constructs. The empirical work is conducted in the wine industry in Spain through a structural equation analysis, partial least squares. Findings The hypothesis of mediation is confirmed; however, the hypothesis about size moderation is not confirmed. Practical implications The importance of the transfer of information in the foundation of a learning culture is highlighted and, therefore, its importance in the development of learning in organisations, especially in building learning organisations. Originality/value This research contributes to the literature on learning in organisations by sharing not only the characteristics that identify a learning culture, but also the mechanisms or processes through which a learning culture can be developed.


2021 ◽  
Vol 95 ◽  
pp. 103133
Author(s):  
Hany M. Hassan ◽  
Mark R. Ferguson ◽  
Brenda Vrkljan ◽  
Bruce Newbold ◽  
Saiedeh Razavi

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