The effect of construal level on time perceptions, confidence in judgements and future preferences

2015 ◽  
Vol 49 (5/6) ◽  
pp. 782-805 ◽  
Author(s):  
Sonia Noemi Vilches-Montero ◽  
Mark T. Spence

Purpose – This paper aims to examine how activating an abstract versus concrete construal as a retrieval cue – prior to providing estimates but after exposure to the stimulus – affects retrospective duration estimates of a hedonic experience, the kind of experience one might wish to repeat. Recent research has examined the effect of construal mindsets on prospective time perceptions (Hans and Trope, 2013) as well as the prediction of future durations (Kanten, 2011; Siddiqui et al., 2014). Design/methodology/approach – Two experiments are presented to test four hypotheses. The effect of construal level on time perceptions, confidence in duration judgments and future preferences using two different construal level manipulation techniques and a range of measures for the dependent variables is demonstrated. Findings – This research found that compared to a neutral experience, time perceptions of an enjoyable event are not explained by differences in the level of attention paid to the stimuli; that duration estimates elicited under abstract construals are shorter than those produced by concrete construals; and regardless of construal mindset, memory decay due to time delay appears to be at work. Hence duration estimates shorten. Moreover, abstract construals decrease confidence in duration judgments, but positively affect future preferences compared to a concrete mindset. Originality/value – This paper expands current knowledge by showing that construal mindsets can be used as retrieval cues to affect evaluations of past experiences and consumers’ experience-based future preferences.

2015 ◽  
Vol 32 (1) ◽  
pp. 26-33
Author(s):  
Roland L Leak ◽  
Omar P Woodham ◽  
George W Stone

Purpose – This paper aims to investigate the effects of minorities’ who experienced discrimination on perceptions of offensiveness tied to brand imagery that stereotypically depicts other minorities classified as out-group members. Design/methodology/approach – Study 1 utilizes factor analysis to develop dependent variables, and a path analysis to model relationships between the focal independent variable (IV) and dependent variable (DVs). Study 2 uses an experimental approach analyzing data with ANOVA and bootstrapping methodologies. Findings – Minorities who report experiencing more discrimination perceive more offensiveness tied to branding containing overt stereotypical depictions of out-groups. This effect is mediated through a perceived sympathy for the out-group. However, while some minorities perceive these branded logos as relatively more offensive, minorities, as a group, do not perceive these stereotyped logos as overly offensive. Research limitations/implications – Minorities not depicted in or alluded to in stereotypical imagery associated with a brand may be a valuable consumptive bloc that can be recruited to oppose such uses of stereotypes. This research highlights that any sympathy that these minorities report holding for depicted minority groups may be important to future targeted communications. Brand managers may need to aggressively defend the brand against negative attributions derived from non-depicted minorities’ felt sympathy. Depicted minorities fighting to remove stereotypical imagery in brands may be able to leverage non-depicted minorities’ expressed sympathy to form coalitions. Depicted minorities’ communications, however, may need to increase issue relevance to non-depicted minorities. Originality/value – This research explores how non-affected groups perceive stereotypes infused in branding. It demonstrates that, depending on past experiences, these individuals may defend against a perceived social threat targeted at a societal out-group.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Rafael P. Albuquerque ◽  
João J. Ferreira

Purpose This paper aims to verify co-creation behavior and understand a relationship between perception of service quality, loyalty and co-creation, from Starbucks customers' perspective. Design/methodology/approach A quantitative methodology was carried out, operationalized by applying a questionnaire to a sample of 385 respondents. Findings The results showed that service quality has a positive impact on loyalty and co-creation behavior in all its aspects; loyalty can be considered an important attribute in the intention of co-creation by customers. Originality/value This research extends the current knowledge on the subject and examines the associations between other attributes discussed. The implications of the study suggest strategic directions for using the clients' co-creation as a competitive alternative and generating value.


2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Sevgi Emirza ◽  
Alev Katrinli

PurposeThe purpose of this study is to investigate whether leader-follower similarity in construal level of the work, which indicates the degree of abstraction applied to mental representation of the work, influences the quality of interpersonal relationship at work.Design/methodology/approachFirst, an interview study was conducted to adapt the work-based construal-level (WBCL) scale. Then, a survey study was conducted for hypothesis testing. Data collected from 245 matched supervisor-subordinate dyads were analyzed using multi-level modeling.FindingsResults revealed that dyadic similarity in work-domain construal level is positively related to leader-member exchange (LMX) quality. As a leader and a follower become similar to each other in terms of mental representation (i.e. construal level) of work, they experience higher relationship quality.Originality/valueThis study enhances the current knowledge of the role of cognition and cognitive similarity in leadership processes.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ana Carolina Bender ◽  
Manuela Guerreiro ◽  
Bernardete Dias Sequeira ◽  
Júlio Mendes

Purpose The purpose of this study is to explore the hedonic experience and its formation at heritage attractions. Design/methodology/approach A qualitative and exploratory approach was applied, using data from 21 semi-structured interviews and three in-situ focus groups. Findings Findings highlight that senses, imagery and emotions are stimulated by the physical landscape and by triggers of memorable experiences. Research limitations/implications To further explore this topic, a broader range of heritage attractions and perspectives from the diverse stakeholders involved in the management and consumption of these sites is needed. Originality/value Given the scarcity of research dedicated to the hedonic experience at heritage sites, this study provides a contribution by exploring the visitor’s perspective and points out relevant insights. As the hedonic feelings of pleasure, comfort and related affective responses impact the quality of memorable experiences, relevant implications for theory and practice are discussed.


2017 ◽  
Vol 59 (5) ◽  
pp. 673-686
Author(s):  
Mahdi Salehi ◽  
Ali Asgar Alinya

Purpose This paper aims to investigate the relationship between corporate governance and auditors switching of listed companies on the Tehran Stock Exchange. Design/methodology/approach To achieve the objectives of this study, 12 hypotheses developed which and tests the relationship between corporate governance and selecting and switching auditors in Iran during 2008-20014 by selecting 116 listed companies on the Tehran Stock Exchange. To test the hypotheses, the cross-sectional time-series nature of research variables data, panel analysis is used. Also, to investigate the relationship between independent and dependent variables in each year, the logistic regression is used. Findings The results of the study indicate that there is a weak relationship between corporate governance auditors switching. Therefore, it could be concluded that there are some other effective factors on which selecting and switching auditors in studied companies are more dependent. Originality/value The current study is almost the first study which has been conducted in Iran, so the results of the study may be beneficial to the Iranian conditions as well as other developing countries.


2018 ◽  
Vol 26 (3) ◽  
pp. 181-193
Author(s):  
Joan Marques

Purpose Through an overview of the perceptional evolution of progress over the past two centuries, this paper aims to review a changed, yet constructive paradigm that has emerged in business leadership. Design/methodology/approach The paper is a general review-based deliberation presenting standards of the twentieth century, the need for a shift in paradigms and the shift as it unfolds in the twenty-first century. Findings Focusing on optimal stakeholder inclusion, yet not disregarding the concept of progress in a competitive environment, this paper presents a set of interrelated leadership skills and characteristics, including a discussion about their applicability and ways to develop them. Research limitations/implications While globally applicable, the views in this paper are primarily based on the American performance environment. Practical implications Management practices would not have evolved to today’s level if we did not have the past experiences to learn from. The deliberations and insights shared in this article should be seen as a way of evaluating the path that led us to our current, multi-tiered leadership paradigm. Social implications The model presented in this article should be seen as a useful, yet incomplete set of skills and characteristics to be considered by today’s and future leaders to ensure greater stakeholder inclusion. Originality/value Within the framework of focusing on the management horizon, this paper places the driving motives of two centuries that influenced our current society alongside each other and contemplates on the necessary shifts needed to move forward.


2018 ◽  
Vol 39 (1) ◽  
pp. 24-31 ◽  
Author(s):  
Päivi Karhu ◽  
Paavo Ritala

Purpose Managerial decisions ultimately determine the success or failure of a business strategy, and difficulties often arise when managers must decide how best to allocate scarce resources between activities. Adopting a cognitive framing perspective, this study aims to explore managers’ accounts of decision-making problems and how they solve them. Design/methodology/approach Interviews with 18 managers from the Austrian beverage industry were analysed to identify the kinds of decision-making problems they encounter and to understand how they solved those problems. Findings The participating managers perceived challenging decision-making problems as either a dilemma or a paradox. Dilemmas were resolved by committing entirely to one alternative or by focussing on one alternative at a time. In the case of paradoxes, managers looked for creative solutions, blending experimentation, humour and past experiences to create outside-the-box solutions that would simultaneously engage all alternatives. Originality/value This study provides empirical evidence of how managers frame challenging problems as dilemmas or paradoxes, and what types of coping mechanisms they use to identify and execute feasible solutions. While the current literature tends to emphasize the benefits of framing problems as paradoxes, the present findings also confirm the usefulness of dilemma-based solutions. A better understanding of these processes can help managers to make more thoughtful and better decisions.


2016 ◽  
Vol 18 (4) ◽  
pp. 296-300
Author(s):  
Carol Ireland ◽  
Rebecca Ozanne ◽  
Jane Ireland

Purpose The purpose of this paper is to consider the current knowledge in regard to females who engage in sexually harmful behaviour (HSB). Design/methodology/approach This is a brief paper, reviewing current literature. Findings This paper argues the continual limitations in fully understanding this population. However, it suggests the importance of progressing to discuss patterns of offending as opposed to typologies. Practical implications This argues the importance of effective formulation and consideration of patterns when understanding HSB in females. Originality/value This is a current brief review of the literature, summarising key thinking in this area, and some suggested ways forward for further progression.


2019 ◽  
Vol 32 (6) ◽  
pp. 1194-1213 ◽  
Author(s):  
Yi Wu ◽  
Yuanyuan Cai ◽  
Jiaxun He

Purpose The purpose of this paper is to examine how incidental emotions interact with brand concepts that are represented as human values to influence consumers’ attitude toward brands. It also explores the effect of construal level on such interactional effect. Design/methodology/approach Three incidental emotion × brand concepts between-subject experiments were performed on consumers. The first two experiments used real brands as stimuli, while the third one featured a fictitious brand. Findings Results revealed that the motivational congruency between incidental emotions and brand concepts leads to favorable consumer responses toward the targeted brand by inducing an experience of fluency. However, such effect only emerges among consumers with a high construal level. Originality/value This paper provides a new insight about the effect of brand concept represented as human values by identifying the role of situational factors (incidental emotions) and personal factors (chronic construal level), which are also easily administered and applied in everyday marketing contexts.


2017 ◽  
Vol 24 (4) ◽  
pp. 628-636
Author(s):  
Andrew Torre ◽  
Dean Vogdanos ◽  
Robert Sdraulig

Purpose The purpose of this paper is to suggest how the effectiveness of an asset confiscation scheme might be evaluated by focussing on the currently operating Victorian model in Australia. For illustrative purposes, the offence of trafficking a commercial quantity of cannabis has been chosen. This is a topical and important issue, given two recent reports by the Victorian Auditor-General lamenting the absence of a suitable framework for evaluating the scheme’s performance. Because these programs provide important supplementary punishment tools, it is desirable that methodologies to gauge their efficacy be developed. Design/methodology/approach The approach to evaluating effectiveness is a mixture of criminological and economic theory coupled with some basic empirics. Utilising insights from the theories of valuing the social losses of crime and that of penalties provides a backdrop against which actual values of confiscated assets can be compared with ideal ones. Findings Comparison of actual and ideal values reveals a very considerable gap between the two, which suggests that the scheme is being underutilised relative to its maximum potential. The value of seized assets is well below the ideal order of magnitude. Even though the data on which this finding is based are sparse, the framework can be replicated as better statistics on the scheme’s operations become available. Originality/value The suggested methodology builds on and adds to current knowledge of evaluation techniques for legal system programs. Hopefully, it will provide stakeholders with yet another lens through which to view the operation of an asset confiscation scheme, and provide an impetus for collecting better quality data.


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