scholarly journals The complexity of purchasing intentions in peer-to-peer accommodation

2017 ◽  
Vol 29 (9) ◽  
pp. 2302-2321 ◽  
Author(s):  
Nikolaos Pappas

Purpose This paper aims to examine the complexity of attribute configurations affecting tourism decisions related to peer-to-peer accommodation and the sharing economy in destinations affected by recession. Design/methodology/approach Based on chaos and complexity theories this non-parametric research examines the perspectives of 352 peer-to-peer accommodation holidaymakers in Athens, Greece. Using fuzzy-set qualitative comparative analysis (fsQCA), the study examines the complex relations between social and economic aspects, benefits, risks and consumer trust with regard to purchasing intentions. The paper also compares fsQCA with the dominant linear methods of analysis (regression; Cramer’s V) and highlights fsQCA’s suitability when dealing with tourism complexity. Findings The results reveal three configurations explaining the attributes of holidaymakers’ tourism decisions characterised by socio-economic orientation, trust formulation and price sensitivity. They also highlight the superiority of fsQCA towards conventional linear analyses in complexity aspects. Research limitations/implications The examination of the complexity concept using fsQCA can provide a better understanding of the influence of attributes which affect tourism decisions especially for countries suffering from deep recession such as Greece. Still, due to the lack of fsQCA implementation in tourism studies, its full potential needs to be further examined. Originality/value In terms of the literature, the study provides an understanding of the complexity formulation of tourism decisions during recession, with special focus on the sharing economy. It further explores the attributes that affect tourism decisions and associated linkages. Methodologically, the study highlights the value of fsQCA and its advantages compared to conventional methods of correlational analysis. It also progresses from fit to predictive validity for the models suggested.

Author(s):  
Leena Ajit Kaushal

Peer to Peer sharing economy has tremendous potential for decentralized innovation and new ventures in a developing country like India but apart from self regulation there is need for a new regulatory framework to realise its full potential. The regulatory policy should concurrently enhance the key efficiencies of sharing platforms along with protecting consumers' rights. Government should aim to secure the opportunities offered by these sharing platforms to optimise their operations and better utilisation of public resources. Thoughtful regulatory intervention can serve to encourage the development of new ideas and new ventures in the sharing economy.


2019 ◽  
Vol 31 (1) ◽  
pp. 180-193 ◽  
Author(s):  
Levent Altinay ◽  
Babak Taheri

PurposeThe purpose of this study is to review and synthesise recent studies in the sharing economy literature and identify the knowledge gap and future opportunities for hospitality and tourism researchers.Design/methodology/approachThe study commences by introducing sharing economy models and strategic frameworks for profitable service enabler performance. Following this, it identifies emerging overarching theories (e.g. complexity theory, social exchange theory, norm activation model, and value co-creation) and some emerging themes (i.e. trust and reputation, disruptive behaviour, choice and segmentation, pricing strategies, socially excluded consumers, personality and satisfaction) in current hospitality and tourism studies from top-tier journals.FindingsThe findings of the study suggest new paths for advancing theoretical and practical implications for hospitality and tourism studies.Practical implicationsThe themes, models and overarching theories reviewed in this study are relevant and insightful across the fulcrum of hospitality and tourism research. It offers several useful guides for practitioners and academics to trace relevant literature on different aspects of sharing economy and perceptibly highlight the gaps in existing studies.Originality/valueThe paper provides new directions to broaden interdisciplinary and multidisciplinary approaches undertaken by scholars within both the field of hospitality and tourism management and beyond.


2020 ◽  
Vol 120 (9) ◽  
pp. 1759-1775
Author(s):  
Wanfei Wang ◽  
Chengcheng Su ◽  
Jin Hooi Chan ◽  
Xiaoguang Qi

PurposeFocusing on the supply side of peer-to-peer (P2P) accommodation service sector, this study identifies the emerging types of micro-enterprise operators in the growing Chinese market, and investigate their respective operational risks and coping strategies.Design/methodology/approachA qualitative study was adopted to explore the micro-enterprise in peer-to-peer accommodation in China. Twenty semi-structured interviews were conducted to explore the operators' behaviors in the service sector.FindingsBased on the types of property ownership and forms of interaction, four groups of operators were identified, i.e. hospitable sharers, remote sharers, roommates and butlers. This study uncovers their operational risk factors (safety, cost, legal and social, psychological) and respective coping strategies.Originality/valueMost prior studies on P2P accommodation sector are conducted from the demand side about customer behaviors. This study not only enhances the understanding of the hosts in the sharing economy by developing a novel typology of operators, but also provides insights into the operational behaviors on an individual operator perspective.


2019 ◽  
Vol 31 (8) ◽  
pp. 3212-3230 ◽  
Author(s):  
Kevin Kam Fung So ◽  
Karen L. Xie ◽  
Jiang Wu

Purpose This study aims to focus on peer-to-peer accommodation services in the sharing economy. Adopting construal level theory as the theoretical foundation, this study investigates the main and interaction effects of social and spatial distances on guest loyalty toward peer-to-peer accommodation. Design/methodology/approach This study uses a secondary source of online observational data archived on Xiaozhu, a leading peer-to-peer accommodation sharing platform in China. It consists of 2,612 observations of 1,304 unique travelers who stayed at 559 listings managed by 281 hosts in four major metropolitan areas of China over four years from August 2012 to August 2016. Non-linear binary choice panel models of probability regressions were used to estimate the effects of psychological distances (social and spatial) between hosts and guests on the likelihood of repeat purchase. The software used for the econometric analyses is STATA 14. Findings The results indicate that social distance negatively affects guest loyalty toward the listing hosts, while spatial distance has a positive influence on guest loyalty. The results also show significant interactions between the two psychological distance dimensions in influencing loyalty. The findings provide important insight into the influences of psychological distances on travelers’ repeat purchase behavior toward peer-to-peer accommodation providers. Originality/value This study contributes to the literature by providing empirical evidence that supports the importance of psychological distances in forming a loyal relationship between hosts and guests in the peer-to-peer accommodation sector of the sharing economy.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Greg Ironside ◽  
Kieran James

Purpose The purpose of this paper is to investigate the prospects of Belfast as a Tourism City with a special focus on dark (troubles) tourism. Design/methodology/approach This paper uses two surveys – one for overseas-based potential tourists and one for Northern Ireland residents; one focus group with potential tourists; and three interviews, one with a Belfast MP and two with tour-guide operators, one from each side of the Northern Ireland divide. This paper is less theoretical than exploratory. Findings Generally, there is strong and widespread support for the concept of troubles tourism. Stakeholders must ensure that troubles tourism is intelligently and sensitively handled and builds up communities. Originality/value This is a relatively new and under-researched area. Belfast has been rarely looked at in urban-tourism studies. Findings have applicability for other post-conflict and divided countries, such as the countries of the former Yugoslavia.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Sung In Kim ◽  
Jaewook Kim ◽  
Yoon Koh ◽  
John T. Bowen

Purpose The research purpose is to conceptualize competitive productivity (CP) in the peer-to-peer (P2P) accommodation businesses. This study aims to conceptualize the four driving forces of P2P hosts’ CP and to empirically capture guest-based equity that supports such conceptual hosts’ CP model. Design/methodology/approach The goal of this paper is to apply Bauman’s Firm competitive productivity (FCP) model to the P2P accommodation business to conceptualize the CP of micro-entrepreneurial hosts. Four areas of the FCP model were reviewed to find how each of them contributes to the P2P hosts’ CP maximization. Findings Host talent, host resource management, value and host branding were conceptualized as key drivers of P2P hosts’ CP. The study also filled a gap in current literature by empirically analyzing online reviews to successfully capture key guest-based equity as satisfiers contributing to host talent, resource and branding. Practical implications Based on the hosts’ CP model, customer-generated resources play a significant role in the managerial implications, so that guest reviews with needs and wants and ratings can be empirically used to strengthen hosts’ CP under specific market circumstances. Originality/value This study is the first attempt to conceptualize a P2P host as a micro-entrepreneurial firm in the sharing economy platform for CP. This study looked at how the unique characteristics of the P2P accommodation industry and guest-based equity affect the P2P hosts’ CP.


2018 ◽  
Vol 30 (1) ◽  
pp. 539-556 ◽  
Author(s):  
Kathy Boxall ◽  
Julie Nyanjom ◽  
Janine Slaven

Purpose This paper aims to explore the place of disabled guests in the new world of hotel and holiday accommodation shaped by the sharing economy. Design/methodology/approach The paper uses Levitas’s (2013) Utopia as Method as a methodological tool to develop the hypothetical future scenarios, which are used to explore the place of disabled guests in peer-to-peer holiday accommodation. Findings Analysis of the hypothetical scenarios suggests that without state intervention, the place of disabled guests in both traditional hotels and peer-to-peer holiday accommodation is far from secure. Research limitations/implications This is a new area and the authors’ discussion is therefore tentative in its intent. Practical implications Planners and policymakers should consult with, and take account of, the needs of disabled people and other socially excluded groups when regulating shared economy enterprises. It may be helpful to put in place broader legislation for social inclusion rather than regulate peer-to-peer platforms. Any recourse to markets as a means of resolving access issues needs also to acknowledge the limited power of socially excluded groups within both traditional and sharing economy markets. Social implications The hypothetical scenarios discussed within this paper offer planners, policymakers and tourism stakeholders opportunities to think through the access and inclusion needs of disabled guests in the shared economy sector. Originality/value The paper extends discussion of hospitality and disability access to include shared economy approaches and the place of disabled guests in the new world of holiday accommodation shaped by the sharing economy.


2017 ◽  
Vol 10 (3) ◽  
pp. 215-228 ◽  
Author(s):  
Caroline Stern ◽  
Mikko Makinen ◽  
Zongxin Qian

Purpose China is a country with the most number of operating peer-to-peer (P2P) lending platforms (approximately 2,000) worldwide. This study aims to provide an overview on FinTechs in China. It was examined why payment services and P2P lending are so popular in China and what are the determinants for the emergence of P2P lending platforms in different provinces in China. Design/methodology/approach This study conducted a descriptive analysis of P2P lending in China and an empirical analysis of determinants of P2P lending in China. Findings This descriptive analysis shows that the surge in the number of the P2P platforms in China follows an inverted U-shaped phenomenon. However, the outstanding balances of P2P lenders is still increasing, while average yields of P2P lenders have sharply plunged. The empirical findings indicate that P2P lending is more extensive in the region with more mobile phone subscriptions; outstanding balance of P2P lenders in region is negatively associated with the size of traditional banking sector; and the number of the P2P platforms in negatively related to the fixed assets investments in region, whereas average yield is positively associated with the fixed assets investments. Originality/value Currently, almost no research papers with empirical analysis of FinTechs, especially P2P lenders, exist. This study estimates a simple model to find determinants of P2P lending.


2020 ◽  
Vol 32 (9) ◽  
pp. 2969-2989 ◽  
Author(s):  
Francesca De Canio ◽  
Marta Nieto-García ◽  
Elisa Martinelli ◽  
Davide Pellegrini

Purpose Literature on the motives influencing consumers’ intention to use peer-to-peer (P2P) platforms has become vast and fragmented. The purpose of this paper is to shed light on this research stream by applying a novel methodological approach that reveals the existence of alternative combinations of motives that equally boost consumers’ intention to use P2P accommodation. Design/methodology/approach The methodological approach builds on the complexity theory and includes both linear and nonlinear techniques. The empirical analysis combines multiple regression analysis and fuzzy-set qualitative comparative analysis (fsQCA). The sample comprises 458 users of a leading P2P accommodation platform. Findings The fsQCA reveals four distinct combinations of motives. Social interaction and social esteem, either combined themselves or in partial combination with economic benefits, emerge as two important drivers of behavioral intention to use P2P accommodation. Sustainability appears in three of the combinations. Originality/value This paper contributes to the P2P accommodation literature by adopting a novel methodological approach that shows the complexity behind consumers’ intention to use P2P accommodation. Consumer motives cannot be considered as separate entities because their effect on consumer intention depends on the interplay among them. Therefore, the different combinations of motives should be managed simultaneously.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Sara Dolnicar

Purpose This paper aims to provide a snapshot of key learnings about paid online peer-to-peer accommodation trading, as it relates to tourism and hospitality, and to identify future research questions. Design/methodology/approach The paper paints a picture and discusses research conducted in the past, which relates to paid online peer-to-peer accommodation, in brief. It also lists a number of specific research questions which should be investigated in future. Findings Some of the key topics, such as the business model of facilitators of peer-to-peer trading and the necessary regularly responses, have been extensively studied. The focus should now turn on how peer-to-peer trading of travel-related services can best be leveraged to the benefit of economies, communities and people. Originality/value The main value of this perspective paper lies in offering a succinct overview of research into paid online peer-to-peer accommodation and pointing to key questions for future research.


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