Crowdfunding success: the role of co-creation, feedback, and corporate social responsibility

2019 ◽  
Vol 26 (3) ◽  
pp. 449-466
Author(s):  
Leonardo Mastrangelo ◽  
Sonia Cruz-Ros ◽  
Maria-Jose Miquel-Romero
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Qualitative Comparative Analysis ◽  
Social Dimension ◽  
Financial Success ◽  
Content Type ◽  
Four Dimensions ◽  
The Social ◽  
Corporate Social ◽  
Personal Success

Purpose The purpose of this paper is to investigate the factors that determine two forms of crowdfunding campaign success: success in securing the necessary financial resources and personal success in terms of the entrepreneur’s satisfaction. Specifically, it studies factors linked to the relationship between entrepreneurs and funders (co-creation and feedback) and factors linked to the campaign’s content (dimensions of corporate social responsibility (CSR)). Design/methodology/approach An empirical study of 52 crowdfunding entrepreneurs was conducted. Data were gathered using a structured questionnaire. Fuzzy-set qualitative comparative analysis was performed. Findings For financial and personal success, all factors, except the social dimension of CSR, are necessary conditions. Two configurations are sufficient for entrepreneurs to achieve financial success. The first configuration that is sufficient for personal success is the same as the first configuration for financial success. The second configuration for personal success is similar to the second configuration for financial success, except that it also includes financial success itself. Research limitations/implications Entrepreneurs should invest in CSR and seek to improve the quality of their relationships with their funders. Crowdfunding platforms should design and manage co-creation and feedback tools that are capable of providing deep knowledge of users’ opinions and concerns whilst generating value. The limitations of this study are that only the reward-based crowdfunding model was considered, and the data covered just two platforms. Originality/value This study contributes to the literature by presenting empirical analysis of the factors that influence financial success and personal success in reward-based crowdfunding. It examines aspects that strictly refer to the content of the project and aspects that refer to the entrepreneur–funder relationship. Specifically, the roles of the four dimensions of CSR were considered. Moreover, the fsQCA method provides a fresh approach to research in this area.

Corporate social responsibility disclosure on the websites of coffee chains in Turkey

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Petek Tosun
Keyword(s):  
Corporate Social Responsibility ◽  
Content Analysis ◽  
Social Responsibility ◽  
Public Attention ◽  
Content Type ◽  
The Public ◽  
The Social ◽  
Csr Disclosure ◽  
Social And Environmental Responsibilities ◽  
Corporate Social

Purpose Coffee is among the primary products that attract the public attention to the social and environmental responsibilities of companies. Coffee shops have a big carbon footprint because of their daily operations. With the rising consciousness about sustainability in developing countries, online disclosure of corporate social responsibility (CSR) is becoming increasingly important for not only multinational but also local coffee chains. The purpose of this study is to analyze the extent to which coffee chains include CSR on their websites. Design/methodology/approach Turkey, which is a large emerging economy with an expanding coffee chain market, is selected as the research context. The CSR disclosure on the websites of coffee chains is examined by content analysis according to CSR dimensions. A sample of 27 coffee chains with more than ten stores is included in the analysis. Findings Foreign coffee chains disclose more information on the environment and fair trade than local coffee chains. On the other hand, CSR content in websites of foreign and local coffee chains does not differ significantly in human resources and community dimensions. Foreign coffee chains have comparatively longer brand history, more rooted brands and larger networks than local coffee chains. Originality/value To the best of the author’s knowledge, this study is the first that used a content analysis about CSR on the websites of coffee chains in Turkey. Findings contribute to the understanding of CSR disclosure in the coffee chain industry and can be beneficial for researchers and managers in other emerging markets.

Peculiarities of corporate social responsibility development in the monotowns in post-communist countries

2016 ◽  
Vol 12 (3) ◽  
pp. 463-483 ◽  
Author(s):  
Inna Blam ◽  
Katarína Vitálišová ◽  
Kamila Borseková ◽  
Mariusz Sokolowicz
Keyword(s):  
Corporate Social Responsibility ◽  
Social Policy ◽  
Social Responsibility ◽  
Social Issues ◽  
Future Research ◽  
Content Type ◽  
The Past ◽  
Research Areas ◽  
The Social ◽  
Corporate Social

Purpose The paper aims to analyze actual issues of the corporate social responsibility (CSR) practices in monofunctional towns in Russia, Slovakia and Poland. The process of social investment restructuring is obviously under way in these countries. However, there can be identified a few examples where the dominant employer with the long tradition (from the soviet period, even longer) has initiated and directly influenced by the social policy the local and regional development. The paper analyzes their development during the past decades, with the special emphasis on social issues. It identifies its strengths and weaknesses and defines future research areas. Design/methodology/approach The first part of the paper defines the CSR with focus on the social sphere and relationships between local dominant employer, local government and community. Refer to the theory, the paper adopts a case study methodology to explore the specifics of CSR with a focus on monotowns, especially the role of local dominant employer and its relationship with local government and community in three selected post-communist nations – Russia, Slovakia and Poland. The research uses also the secondary data (the strategic documents, statistical data) and own observation during the study visits to the selected cities. The authors analyze the town’s development during the past decades, with the special emphasis on the social issues. Findings It is shown that maintenance and development of essential living conditions in many monofunctional towns depends upon the direct participation of large dominating companies. The paper argues that there is a principal difference between the current social policy conducted by these dominant local employers and the policy that was conducted in the past. What is more, most of the engagement of large in the social affairs in monotowns refers to the CSR concept. The paper summarizes the common features and differences in functioning monotowns in selected states, from the perspective of social responsible behaviors of dominant companies, suggests the practical implications and identifies future research areas. Originality/value The paper maps the specific kind of social responsibility interconnected with the issue of local and regional development – monotowns in Russia, Poland and Slovakia – in the countries with common political and social history. It brings in the form of case studies the detailed overview of the selected examples from Russia, Ukraine and Poland dealing with the CSR. Based on the collected data, it summarizes the advantages and disadvantage of these towns and opens the new research areas.

Corporate social responsibility, governance and stakeholders: a bank in the upbeat of the crisis

2016 ◽  
Vol 12 (4) ◽  
pp. 388-412 ◽  
Author(s):  
Frank Jan de Graaf
Keyword(s):  
Corporate Governance ◽  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Governance Structure ◽  
Governance System ◽  
Content Type ◽  
Social Responsibilities ◽  
The Social ◽  
Corporate Social ◽  
A Company

Purpose Using the global financial crisis as a critical event and based on institutional theory and stakeholder theory, this paper aims to explore the relationship between corporate governance and corporate social responsibility (CSR). The question is how stakeholders can influence corporate responses to societal change by using their position in the governance structure. Design/methodology/approach The analysis is based on a historical analysis of data collected mainly between 2002 and 2004. The historical perspective enables an understanding of the response of the company to environmental changes. Findings The approach enables researchers to relate the normative component of CSR to specific governance mechanisms. These governance mechanisms are specified in direct and indirect influence pathways. Historical data shed light on how, in the upbeat of the crisis, stakeholders have influenced the principles and policies of the ING Group, a Dutch financial company. Research limitations/implications The paper suggests that stakeholders influence principles – normative assumptions that guide corporate decisions – mainly in dialogue-based meetings (direct influence pathways). Companies are made accountable in indirect influence pathways such as regulations. The author also demonstrates that a historical approach enables an understanding of long-term historical developments and the linking of corporate policies to the normative assumptions of stakeholders. Practical implications If stakeholders wish to assess the social responsibility of a company, then they should assess the governance structure in relation to the principles and policies. The power structure within a company and that within the institutional framework in which the company operates (the governance system) strongly influences how a company executes its social responsibilities. Social implications The paper demonstrates how stakeholders can use the governance structure to influence a bank. If society – or a specific group in society – wants banks to play a different role, this paper points to what could be the levers of change in the governance system and the governance structure. Originality/value Insights into the complex relationship between corporate governance and the processes in which the social responsibilities of a company are developed.

scholarly journals Seaport CSR: innovation for economic, social and environmental objectives

2016 ◽  
Vol 12 (2) ◽  
pp. 382-396 ◽  
Author(s):  
Thierry Vanelslander
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Public Support ◽  
Environmental Pressures ◽  
Content Type ◽  
Dangerous Goods ◽  
Delphi Approach ◽  
Environmental Objectives ◽  
The Social ◽  
Corporate Social

Purpose Seaports have gained importance in recent years, but they have also featured fundamental changes. For example, societal and environmental pressures have increased. As a consequence of these pressures, corporate social responsibility has gradually been introduced also in the ports sector. One of the impacts is at the level and type of innovation. The purpose of this paper is to focus on the way that corporate social responsibility emerges among company goals in seaports and the extent to which innovation initiatives respond to the goals raised. Design/methodology/approach To reach its objective, the paper applies a two-step approach. Starting from scientific literature, it drafts an initial set of port-related company goals. This list is validated through a Delphi approach. In a second step, the paper applies a scoring of how port innovation initiatives respond to the raised goals. Furthermore, it determines the degree of homogeneity of both the objective scoring and the innovation scoring, and those two are then compared. Findings The paper derives how relevant a specific innovation action is to a specific company goal, and to which extent it actually contributes to achieving the goal. The most relevant objectives turn out to be turnover and CO2 emissions. It furthermore seems that the social objectives are best achieved. Best achievable seem the “dangerous goods” and “training”. Practical implications The results give insight into which socially important objectives need public support, and which initiatives are to be stimulated. Originality/value The results allow making an initial typology of actions and conditions that contribute to innovation “success”.

scholarly journals Drivers of corporate community involvement and challenges in measuring its impact

2014 ◽  
Vol 10 (1) ◽  
pp. 161-183 ◽  
Author(s):  
Denni I. Arli ◽  
Jack Cadeaux
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Community Involvement ◽  
Social Impact ◽  
Structured Interviews ◽  
Content Type ◽  
Corporate Community Involvement ◽  
The Social ◽  
Corporate Social ◽  
Corporate Community

Purpose – The aim of this study is to explore drivers of corporate community involvement (CCI) initiatives and the challenges faced by companies in measuring the social impact of their initiatives in Australia. Design/methodology/approach – The authors conducted semi-structured interviews with various corporate social responsibility (CSR) or CCI managers from Australian companies and their not-for-profit (NFP) partners. The final sample consists of 27 managers from a mix of industries. Findings – The study shows that stakeholder's salience may have an impact on CCI activities, especially in the area of measurements and reporting activities. Moreover, while some companies have attempted to measure the social impact of their initiatives, a large number of companies have not. This is all the more surprising given the recent focus in marketing on accountability and measurement. The results show three challenges: lack of interest, lack of resources and lack of consensus. Subsequently, the authors offer some research propositions to underline these challenges. Originality/value – This study focuses on CCI which is one of the most visible parts of corporate social responsibility (CSR). It draws on interviews with various managers in charge of companies' CSR or CCI.

Corporate social responsibility: a corporate marketing perspective

2011 ◽  
Vol 45 (9/10) ◽  
pp. 1353-1364 ◽  
Author(s):  
Diogo Hildebrand ◽  
Sankar Sen ◽  
C.B. Bhattacharya
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Critical Role ◽  
Corporate Identity ◽  
Social Identification ◽  
Corporate Marketing ◽  
Content Type ◽  
The Social ◽  
Corporate Social

PurposeThe main goal of this paper is to provide an integrative understanding of corporate social responsibility (CSR) from a corporate marketing perspective, highlighting the critical role of CSR in effective corporate marketing strategies.Design/methodology/approachThe paper is conceptual and draws on the social identification, organisational identity and corporate marketing literatures from the European and US schools of thought.FindingsThe paper integrates and builds on extant thinking in corporate marketing and CSR to provide an identity‐based conceptualization of CSR. Based on this, it positions CSR as an optimal managerial tool for promoting alignment between multiple corporate identities (e.g. internal, external), which ultimately leads to key benefits for the company.Originality/valueThe paper is the first to highlight the unique role of CSR in being able to align multiple corporate identities. Furthermore, the paper threads together diverse perspectives on corporate identity and marketing to highlight the potential role of CSR in effective corporate marketing.

Exploring the Bi-directional relationship between corporate social responsibility and financial performance in Indian context

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shafat Maqbool ◽  
Shabir Ahmad Hurrah
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Financial Performance ◽  
Corporate Strategy ◽  
Random Effect ◽  
Social Dimension ◽  
Content Type ◽  
Indian Context ◽  
Corporate Social ◽  
The Relationship

Purpose This study aims to investigate the relationship between corporate social responsibility (CSR) and financial performance from the bi-directional perspective. Design/methodology/approach The final sample for this study are 79 companies listed in the national stock exchange for a period of eight-years (2008–2015). Random effect panel regression was performed to examine the possible link. Findings The result shows that CSR has a positive impact on the contemporaneous and future financial performance of the selected companies. Further, the study shows that only social dimension has a positive and significant impact on concurrent and future financial performance. The results further validate slack resource theory as lagged financial performance has a positive and significant impact on CSR. Practical implications The strategic value of CSR indicates that it should be seen as a value-enhancing strategy, and therefore, incorporated with the broader corporate strategy of the company. Companies should not trade-off between CSR and financial performance, rather a strategic synchronization of CSR with corporate functioning is essential. This will pave a way to build a stakeholder-sense in the corporate entities. Originality/value The study comprehensively examines the relationship between CSR and financial performance from both “prospective” and “retrospective” framework. This bi-directional approach has received minimal attention in the Indian context.

Measuring corporate social responsibility in Islamic banking: what matters?

2020 ◽  
Vol 13 (3) ◽  
pp. 357-388
Author(s):  
Muhammad Bilal Zafar ◽  
Ahmad Azam Sulaiman
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Customer Service ◽  
Customer Relationship ◽  
Islamic Banking ◽  
Content Type ◽  
Five Dimensions ◽  
The Social ◽  
Csr Disclosure ◽  
Corporate Social

Purpose This paper begins with a challenge to explore the scope and dimensions of corporate social responsibility (CSR) in Islamic banking and design a CSR disclosure index, which may gauge the level of CSR disclosure in Islamic banking. Design/methodology/approach It adopts a two-fold approach to develop the CSR disclosure index for Islamic banking, such as “identification” and “prioritization.” In the ambit of identification, it relies on the existing literature related to CSR and Islamic banking. However, it undertakes analytical hierarchy process (AHP) method for prioritization through the sample of 104 experts related to Islamic banking of Pakistan. Findings It concludes the CSR index for Islamic banking contains five dimensions, including 79 items across 20 sub-dimensions. The results of AHP indicate that the CSR dimensions are important for Shariah governance, employee, community, customer and environment. Moreover, within dimensions, the most important sub-dimensions are Shariah compliance, customer service and quality, green investing/banking, customer relationship, training and development and poverty alleviation. Practical implications The CSR disclosure index of this study has important implications for academicians, such as it paves the ways for further investigations and practical usage of index to gauge the level CSR disclosure of Islamic banking. Moreover, it delineates the spectrum of responsibilities for managers of Islamic banking under the domain of CSR. Originality/value The proposed CSR disclosure index is comprehensive and stresses on the social responsibility of Islamic banking toward stakeholders. In nutshell, this study offers what is expected from the practitioners of Islamic banking in the domain of social responsibility.

scholarly journals Corporate Social Innovation in Comparison with Corporate Social Responsibility: Integration, Development or Replacement?

2017 ◽  
Vol 10 (10) ◽  
pp. 148 ◽  
Author(s):  
Paolo Popoli
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Social Innovation ◽  
Secondary Data ◽  
Social Dimension ◽  
For Profit ◽  
The Social ◽  
Quantitative Analyses ◽  
Corporate Social Innovation ◽  
Corporate Social

The purpose of this paper is to provide conceptual insights as to the social dimension of businesses and how it fits into the principles of strategic management of for-profit enterprise. This issue is analyzed with reference to the three paradigms of corporate social responsibility (CSR), social innovation, and corporate social innovation (CSI). Although there have been many studies and a great deal of research on these issues, the qualitative and quantitative analyses done so far have generally analyzed the three paradigms separately, while there has been no analysis of the logical links among them. After identifying CSI as the link in the chain between CSR and social innovation, this paper poses the question of what linkage exists between the two paradigms of CSI and CSR, and in particular of whether CSI integrates, develops, or replaces CSR. In terms of method, the paper is conceptually developed on the basis of the prevailing international literature and secondary data.

The glowing business growth and darkness beneath

2011 ◽  
Vol 1 (1) ◽  
pp. 1-4
Author(s):  
Krishnaveni Muthiah
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Manpower Planning ◽  
Subject Area ◽  
Theoretical Concept ◽  
Content Type ◽  
Business Units ◽  
The Social ◽  
Drivers Of Csr ◽  
Corporate Social

Subject area The case is directly related to courses on corporate social responsibility (CSR) in the Management of Business Administration (MBA) Programme. Study level/applicability Courses like “International Business/Marketing”, “Strategic Planning” and “Business Ethics” of the MBA Programme. Management Development Programmes for working executives, on the Topics “Corporate Social Responsibility”, “Manpower Planning”, “Growth of Business Clusters” and “Social Accountability”. Case overview The labour-demanding industry of Tirupur knitwear exports is facing both happy and sad situations. While orders from importers are piling up, lack of manpower planning proves a stumbling block. The industry employs more than 300,000 workers. After hours of toiling, workers still lead a pathetic life; have no access to good housing or quality education for their children. Highlighting on this situation, the case brings forward the questions, why is it that firms have not realised their CSR to provide commendable standards for their employees? what situations would provide the drive or compulsion to adapt social responsibility? and how far is fulfilling the social responsibility a direct answer to solving the labour issue faced by the export firms? Expected learning outcomes The case serves to help students to understand the theoretical concept CSR. It brings to the students understanding: the drivers of CSR; challenges that would make the business units to honour their social responsibility; what lies as the practical situation on awareness of CSR; and to have a wholesome practical view of CSR in the context presented in the case. Supplementary materials Teaching note.

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