With the progress of the Indian economy,especially when the focus is on the achievement of sustainable development,
there must be an attempt to include maximum number of participation from all the sections of the society.But the lack of
awareness among the rural population is hindering the growth of the economy.In order to overcome such barriers,the
banking sector emerged with some technological innovations such as automated teller machines, credit and debit
cards,internet banking,etc.Though introduction of such banking technologies brought a change in the urban society,a
majority of the rural population is still unaware of these changes and is excluded from formal banking. Financial
inclusion is considered crucial from the viewpoint of developing a conceptual framework and identifying the underlying
factors that lead to low level of access to the financial system. This paper aims to focus on the objective of financial
inclusion, its availability of financial services which allows maximum investment in business opportunities, education,
save for retirement,insurance against risks,etc.by the rural individuals and firms