scholarly journals MANAGING INNOVATION PROCESSES THROUGH VALUE CO-CREATION: A PROCESS CASE FROM BUSINESS-TO-BUSINESS SERVICE PRACTISE

2018 ◽  
Vol 22 (03) ◽  
pp. 1850030 ◽  
Author(s):  
GIULIA NARDELLI ◽  
MARCEL BROUMELS
Keyword(s):  
Service Providers ◽  
Organizational Trust ◽  
Business Service ◽  
Innovation Activities ◽  
Longitudinal Investigation ◽  
Business To Business ◽  
Manage Innovation ◽  
Relation Development ◽  
Innovation Processes ◽  
Over Time

Value co-creation is a specific type of collaboration that is considered to be an innovative and interactive process between end users and organizations; it aims to increase the value of a product or service. This study investigates how a network of stakeholders collaborating to manage innovation openly co-creates value over time; it contributes to the existing literature on value co-creation by taking the perspective of the network as a whole. The study follows a case in which value co-creation unfolds over time across a network of stakeholders within the business-to-business facility service context. The in-depth longitudinal investigation of a network composed of a corporate customer and its external facility service providers revealed that a network of stakeholders co-creates value over time by (i) offering an adaptable structure for the network to organize innovation activities and establish support routines, (ii) facilitating interactions to support stakeholder relation development and (iii) allowing participants to achieve self-empowerment. Therefore, stakeholder value co-creation entails the combination of single value co-creation activities and overarching network progressions that allow for learning and inter-organizational trust among stakeholders.

scholarly journals Precursors and outcome of satisfaction in business-to-business relationship building: An information communication technology industry perspective in South Africa

2020 ◽  
Vol 20 (1) ◽  
Author(s):  
Mpho Hlefana ◽  
Mornay Roberts-Lombard ◽  
Beate E. Stiehler-Mulder
Keyword(s):  
Customer Satisfaction ◽  
Communication Technology ◽  
Customer Relationship Management ◽  
Service Providers ◽  
Corporate Image ◽  
Customer Relationship ◽  
Business Service ◽  
Information Communication ◽  
Mobile Business ◽  
Business To Business

Orientation: To secure a competitive business position, mobile business service providers need to explore the factors that, in predicting customer loyalty, will enable them to focus marketing efforts on improving their current customer management strategy, ultimately leading to enhanced satisfaction.Research purpose: This study intended to determine the influence of selected customer relationship management factors on customer satisfaction and customer loyalty.Motivation for the study: To ensure the loyalty of their customer base, mobile business service providers need to understand the factors that secure customer satisfaction in a competitive ICT business-to-business (B2B) market.Research design, approach and method: Data were gathered by means of a self-administered questionnaire, and a total of 253 responses were eligible for analysis. Simple regression analysis was applied to validate the hypotheses formulated.Main findings: It was established that corporate image, service quality, perceived value, customisation and trust have a significant and positive influence on ICT business customer satisfaction and loyalty.Practical/managerial implications: The findings suggest that efforts towards improving corporate image, service quality and customer perception of the value provided, focusing on the level of customisation and establishing trust among business customers will aid B2B mobile service providers in achieving satisfied and loyal customers.Contribution/value-add: This study adds to the body of knowledge by identifying and demonstrating the influence of five customer relationship management factors that contribute to achieving customer satisfaction and loyalty in the Business-to-business information communication technology (B2B ICT) industry of an emerging African market.

RESEARCH ON INVESTMENT AND INNOVATION ACTIVITY IN UKRAINE: TRENDS AND PROBLEMS

2018 ◽  
Vol 1 (01) ◽  
pp. 5-73
Author(s):  
Anatoliy Ivanovich Bogdanenko
Keyword(s):  
State Policy ◽  
Innovation System ◽  
State Regulation ◽  
The State ◽  
Innovation Activity ◽  
Legal Principles ◽  
Innovation Activities ◽  
Wide Range ◽  
Intellectual Potential ◽  
Innovation Processes

In the monograph the theoretical identification of concepts and categorical series of state regulation of investment-innovation processes are investigated; the directions of optimization of the state policy of innovation and investment development management in Ukraine are determined; the organizational and legal principles of the state regulation of development of intellectual potential of the population are substantiated; the areas of development and improvement of the national innovation system as an object of state policy are highlighted and assessed. The monograph will be interesting for scholars, lecturers, doctoral and graduate students, and will also be useful to practical politicians, journalists and media workers and a wide range of readers interested in investment and innovation activities.

A little help from my friends: how purchasing gains influence in complex business-to-business services: the case of legal

2017 ◽  
Vol 32 (2) ◽  
pp. 206-217 ◽  
Author(s):  
Wendy L. Tate ◽  
Lisa M. Ellram ◽  
Ulrich Schmelzle
Keyword(s):  
Supplier Management ◽  
Positive Contribution ◽  
Business Service ◽  
Case Study Method ◽  
Business Services ◽  
Content Type ◽  
Additional Costs ◽  
Service Procurement ◽  
Business To Business

Purpose The purpose of this research is to develop an understanding of how purchasing can become meaningfully involved in complex business-to-business service purchases. Design/methodology/approach A single in-depth case study method of an exemplar organization was applied to better understand the purchasing function’s role in adding to the value proposition in complex, non-traditional business-to-business service purchases. Findings Powerful allies or advocates can mediate purchasing involvement in service procurement. However, once the involvement is initiated, purchasing must make a positive contribution with respect to the specific needs and expectations of the budget owner to retain its influence. Research limitations/implications This research extends institutional theory to show how powerful allies or advocates can mediate purchasing involvement in the complex services spend. Practical implications This study describes the potential impact of purchasing’s involvement in complex services spend and highlights the opportunities for purchasing managers to improve supplier management and drive out additional costs. Originality/value For the business practitioner, this research provides evidence regarding how individual functions can gain influence in the organization. A conceptual model describes the meaningful involvement of purchasing in complex business-to-business service purchases.

APPLYING ANSOFF’S GROWTH STRATEGY MATRIX TO INNOVATION CLASSIFICATION

2018 ◽  
Vol 22 (04) ◽  
pp. 1850039
Author(s):  
TUGBA GURCAYLILAR-YENIDOGAN ◽  
SAFAK AKSOY
Keyword(s):  
Industrial Clusters ◽  
Performance Outcomes ◽  
Growth Strategy ◽  
Production Performance ◽  
Market Growth ◽  
Innovation Activities ◽  
Firm Innovativeness ◽  
Innovation Capacity ◽  
And Performance ◽  
Manage Innovation

This study aims to determine innovation capacity of a firm and to investigate the correlations between performance outcomes and innovation types. In this study, a questionnaire-based survey was conducted to classify firms with respect to different novelty degrees of innovation activities in developing new products and the magnitude of market impact shortly after innovations have been introduced and then appraise the association between innovation types and performance outcomes. The data obtained from the Turkish industrial clusters show that the higher firm innovativeness in product and market with a wide-spread diffusion effect of innovations, the greater is the market and production performance. To the best of our knowledge, this study is one of the few studies applying the product-market growth matrix to determine/manage innovation portfolio of firms.

Revealing the importance of international and domestic cooperation by using artificial neural networks: case of European radical and incremental innovators

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Viktor Prokop ◽  
Jan Stejskal ◽  
Beata Mikusova Merickova ◽  
Samuel Amponsah Odei
Keyword(s):  
Neural Networks ◽  
Artificial Neural Networks ◽  
International Cooperation ◽  
Incremental Innovation ◽  
Content Type ◽  
Innovation Activities ◽  
Design Activities ◽  
Artificial Neural ◽  
The One ◽  
Innovation Processes

PurposeThe purpose of this study is to introduce innovative ideas into the treatment of the radical and incremental innovations and to fill the research gap by using: (1) methods that can perform complicated tasks and solve complex problems leading in creation of radical and incremental innovation and (2) a broad sample of firms across countries. The authors’ ambition is to contribute to the scientific knowledge by producing evidence about the novel usage of artificial neural network techniques for measuring European firms' innovation activities appearing in black boxes of innovation processes.Design/methodology/approachIn this study, the authors incorporate an international context into Chesbrough's open innovation (OI) theory and, on the one hand, support the hypothesis that European radical innovators benefit more from foreign cooperation than incremental innovators. On the other hand, the results of the analyses show that European incremental innovators rely on domestic cooperation supported by cooperation with foreign public research institutes. Moreover, the use of decision trees (DT) allows the authors to reveal specific patterns of successful innovators emerging within the hidden layers of neural networks.FindingsThe authors prove that radical European innovators using either internal or external R&D strategies, while the combinations of these strategies do not bring successful innovation outputs. In contrast, European incremental innovators benefit from various internal R&D processes in which engagement in design activities plays a crucial role.Originality/valueThe authors introduce innovative ideas into the treatment of hidden innovation processes and measuring the innovation performance (affected by domestic or international cooperation) of European firms. The approach places emphasis on the novelty of innovation and the issue of international cooperation in the era of OI by designing the framework using a combination of artificial neural networks and DT.

MAPPING THE PERCEPTION AND REALITY OF OPEN INNOVATION

2013 ◽  
Vol 17 (06) ◽  
pp. 1340016 ◽  
Author(s):  
JUSTYNA DĄBROWSKA ◽  
IRINA FIEGENBAUM ◽  
ANTERO KUTVONEN
Keyword(s):  
Open Innovation ◽  
Innovation Management ◽  
Innovation Process ◽  
Innovation Research ◽  
Innovation Activities ◽  
Current State ◽  
Business Practitioners ◽  
The Right ◽  
Innovation Practices ◽  
Innovation Processes

Open innovation holds great potential for improving the efficiency of companies' innovation processes, but also presents substantial risks. A key issue in innovation management is finding the right balance of openness, i.e., determining how open companies should be in their innovation activities. However, academics and business practitioners hold conflicting notions of what constitutes open innovation practice and of how "open innovation companies" are defined. In this paper, we present three in-depth case studies of global R&D-intensive companies, where we find that the firms' perception of their openness differs from their actual situation (as determined by the innovation practices that they apply), and that each company has a different view as to what constitutes open innovation. We claim that resolving conceptual ambiguity and differentiating between openness (as a philosophical aspect) and open innovation (as a way of structuring the innovation process) in research is critical in order to clarify the current state of open innovation research and enable the communication of results to practitioners.

scholarly journals A study of how uncertainty emerges in the uncertainty-embedded innovation process

2019 ◽  
Vol 7 (1) ◽  
pp. 46-79
Author(s):  
Sabrina Luthfa
Keyword(s):  
Qualitative Study ◽  
Conceptual Model ◽  
Innovation Process ◽  
Structure Model ◽  
Related Activity ◽  
Activity Structure ◽  
The Creation ◽  
Critical Chain ◽  
Innovation Processes ◽  
Over Time

This paper aims to understand about how uncertainty emerges in the innovation process. Since uncertainty is embedded in the innovation process, to understand how uncertainty emerges in the process one needs to understand how innovation process unfolds over time. Since an innovation process involves various resource recombination activities occurring in several phases, to understand how innovation process unfolds one needs understand “how do various resource recombination activities occur over time for the creation of novelty?” This knowledge would enable us to understand the conditions under which vital activities of resource recombination can/cannot be undertaken and coordinated as well as would allow us to understand the underlying decisions made by the innovators for their efficient undertaking and coordination. This paper investigates the innovation process in two companies through performing qualitative study. The innovation processes are analysed in the light of a conceptual model developed based on the Dubois’ (1994) End-product related activity structure model, Håkansson’s (1987) “ARA model” and Goldratt’s (1997) “Critical chain concept”. The findings suggest that uncertainty emerges in the innovation process in a cycle of interaction with resource void, activity void and actors’ limited cognition due to lack of knowledge, undue optimism, and rationally justified reason for disregarding information. Accordingly, a great deal of compromises is made while undertaking the activities.

scholarly journals Institutional methodology and the instruments of the natural science for the development of the innovation theory

2014 ◽  
Vol 36 (2) ◽  
pp. 316-324 ◽  
Author(s):  
Evgeny Kolbachev
Keyword(s):  
General Result ◽  
Natural Science ◽  
Opportunistic Behavior ◽  
Innovation Activities ◽  
Innovation Projects ◽  
Science Approach ◽  
Valuation Methodology ◽  
Working Out ◽  
Innovation Processes ◽  
Original Approach

The grave shortcomings of the monetary valuation of the innovation processes and innovation projects are the general result of the money units’ instability. That’s why working out of the innovation valuation methodology, which methodology is based on the natural science approach, is an actual task, and also the objective of the work. Using the methods of the institutional economy, technological relations and functions theory and the technological orders conception, we worked out the original approach to the innovation projects’ development. The approach gives a possibility to minimize the possibility of the existence of the innovation processes participants’ opportunistic behavior, and to increase the efficiency of the innovation activities.

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