Camouflage is NOT easy: Uncovering adversarial fraudsters in large online app review platform
Given users and products that he/she reviews, can we recognize fake reviews just using the text information, or determine whether a reviewer is a fraud or not? Automatically detecting fake reviews and reviewers is an urgent problem and lots of work attempts for discovering linguistics, behaviors and graph patterns. However, in reality, there are new kinds of fraudsters who can change their behaviors to camouflage as genuine reviewers to avoid detection systems. With the fraudsters become distributed, dynamic, and adversarial, anti-spam tasks face a new challenge. In this paper, we tackle the challenge of adversarial fraudsters in online app review platform and propose a system called DDF (Detect, Defense, and Forecast) to uncover camouflage accounts. Firstly, we select a small set of seed with high-precision based on text and behavior features; Secondly, we build our graph-based detection model for uncovering hidden (distant) users who serve structurally similar to the seed by utilizing Graph Convolutional Network (GCN) algorithm. Thirdly, we evaluate DDF using real-world data set from Tencent APP Store and analyze the potential fraudsters detected by DDF. It is worth mentioning that precision can achieve 0.95+. Finally, we validate the efficiency and scalability of DDF and show that it can be well transferred to other anti-spam tasks.