Paywalls: Monetizing Online Content

2018 ◽  
Vol 83 (2) ◽  
pp. 19-36 ◽  
Author(s):  
Adithya Pattabhiramaiah ◽  
S. Sriram ◽  
Puneet Manchanda
Keyword(s):  
New York ◽  
Spillover Effect ◽  
New York Times ◽  
Online News ◽  
Digital Content ◽  
Free Access ◽  
Online Content ◽  
Print Version ◽  
Online Newspaper ◽  
Positive Spillover

In recent years, many news providers have begun monetizing online content through paywalls. While the premise behind paywalls is that the subscription revenue can be a new source of income, the externalities that might arise from this pricing change are unclear. The authors study two potential externalities of newspaper paywalls: (1) the effect of a paywall on the engagement of its online reader base and (2) the spillover effect on the print version of the newspaper. The engagement effect considers how the paywall altered the various engagement metrics among light and heavy readers of online news. The spillover effect is likely to arise if readers view print and online versions of a newspaper as substitutes, implying that increasing the price of the latter is likely to increase the demand for the former. Moreover, many newspaper paywalls offer bundles wherein print subscribers are provided free access to the online newspaper. Therefore, the value that a reader derives from the print subscription could be higher after the erection of the paywall. As a result, paywalls are likely to have a positive spillover effect on print subscription and, consequently, circulation. The authors document the sizes of the two externalities for the New York Times paywall and compare them with the direct subscription revenue generated. They comment on implications for newspapers and online content providers that are seeking mechanisms to monetize digital content.

scholarly journals Is the future of meat palatable? Perceptions of in vitro meat as evidenced by online news comments

2015 ◽  
Vol 18 (13) ◽  
pp. 2457-2467 ◽  
Author(s):  
Linnea I Laestadius ◽  
Mark A Caldwell
Keyword(s):  
Public Health ◽  
New York ◽  
Los Angeles ◽  
Qualitative Content Analysis ◽  
New Technology ◽  
New York Times ◽  
Online News ◽  
News Article ◽  
National Public Radio

AbstractObjectiveTo understand current public perceptions of in vitro meat (IVM) in light of its potential to be a more environmentally sustainable alternative to conventional meat.DesignA qualitative content analysis of the comments made on online news articles highlighting the development of IVM and the world’s first IVM hamburger in August 2013.SettingNews article comment sections across seven US-based online news sources (The New York Times, The Los Angeles Times, The Washington Post, The Wall Street Journal, USA Today, Cable News Network and National Public Radio).SubjectsFour hundred and sixty-two commenters who made eight hundred and fourteen publicly available online comments addressing IVM.ResultsKey themes in commenter perceptions of IVM included environmental and public health benefits, but also negative themes such as IVM’s status as an unnatural and unappealing food. Overall, the tone of comments was more negative than positive.ConclusionsFindings suggest that while the environmental and public health motivations for developing and in turn consuming IVM resonate with some segments of the population, others find that reasoning both uncompelling and problematic. Concerns about IVM as an unnatural and risky product also appear to be a significant barrier to public acceptance of IVM. Supporters of IVM may wish to begin to develop a regulatory strategy for IVM to build public trust and explore messaging strategies that cast IVM as a new technology with benefits to individuals rather than primarily a solution to global challenges. Those in the public health nutrition field can make an important contribution to the emerging public discussion about IVM.

A Hit on American Football: A Case Study of Bottom-up Framing Through Op-Ed Readers’ Comments

2016 ◽  
Vol 9 (4) ◽  
pp. 499-518 ◽  
Author(s):  
Travis R. Bell ◽  
Jimmy Sanderson
Keyword(s):  
New York ◽  
Cultural Values ◽  
Sport Participation ◽  
National Football League ◽  
Health And Safety ◽  
New York Times ◽  
Online News ◽  
American Football ◽  
Bottom Up ◽  
Tackle Football

In December 2015, the movie Concussion was released. The film portrayed the story of Dr Bennet Omalu, who is credited with discovering chromic traumatic encephalopathy in the brains of deceased National Football League players. Before the release, on December 7, 2015, Omalu penned an op-ed in The New York Times in which he opined that children should not play tackle football. This research explores 114 reader comments on Omalu’s op-ed through the lens of Nisbet’s bottom-up framing. Using a mixed-methods approach, the results indicated that participants framed the issue through health and safety, American cultural values, parenting liability, and skepticism. Linguistic analysis revealed that comments contained a negative tone, with women’s comments being more negative than men’s. The analysis suggests that online news forums function as spaces where public deliberation around the viability of children playing tackle football occurs and illustrates the tensions around risk, sport participation, and health and safety that confront parents as they grapple with the decision to let their children play tackle football

scholarly journals Media Analysis of News Articles During COVID-19: Renewal, Continuity and Cultural Dimensions of Creative Action

2021 ◽  
Vol 11 ◽  
Author(s):  
David Mattson ◽  
Katie Mathew ◽  
Jen Katz-Buonincontro
Keyword(s):  
New York ◽  
Los Angeles ◽  
New York Times ◽  
Online News ◽  
Media Analysis ◽  
Cultural Dimensions ◽  
Cultural Resources ◽  
Los Angeles Times ◽  
Dynamic Constraints ◽  
Definition Of

Worldwide, the COVID-19 pandemic has forced people to adapt quickly, and to reexamine interactions and responsibilities toward communities in creative ways. This paper presents a qualitative media analysis (Altheide and Schneider, 2013) of 50 online news articles (Los Angeles Times and New York Times) published between March 17th and August 6th, 2020 using the key-words “creativity” and “COVID-19.” Informed by a definition of creativity as actions that are considered both “new” and “appropriate” (Sternberg and Lubart, 1999), articles describing a “creative action” were kept for analysis. These articles highlight creative responses to the COVID-19 quarantine in various domains including architecture, fashion, and faith. In this paper, we discuss the themes derived during this analysis- “renewal and continuity” and “the multidimensionality of creativity” which elaborate and contextualize a perspective of socio-cultural creativity theory and propose two implications of this study. The first implication posits that creativity was an observable, cultural response to the COVID-19 pandemic. The second implication offers a broader concept of how cultural resources function as dynamic constraints or “affordances” within the Five A’s model of creativity (Glǎveanu, 2013). Discussion of further research through the lens of socio-cultural creativity is discussed.

scholarly journals THE NEW YORK TIMES AND CHINA DAILY ONLINE – LINGUISTIC COMPLEXITY IN NEWS HEADLINES

2020 ◽  
Vol 4 (3) ◽  
Author(s):  
Shujun Wan
Keyword(s):  
New York ◽  
New York Times ◽  
Online News ◽  
Linguistic Complexity ◽  
The New York Times ◽  
English Speaking ◽  
Native English Speaking ◽  
The Difference ◽  
News Headlines ◽  
China Daily

News headlines play an important role in attracting readers’ attention. By comparing 200 online news headlines collected from the New York Times and China Daily online, this paper aims at finding out the difference in linguistic complexity of English online news headlines in a native English speaking country and a non native English speaking country. <p> </p><p><strong> Article visualizations:</strong></p><p><img src="/-counters-/edu_01/0710/a.php" alt="Hit counter" /></p>

scholarly journals “The Disabled Community Is Still Waiting for Equality”: What do Users Have to say About Sexual Reproductive Health of Persons With Disabilities in Online News Comments

2021 ◽  
Vol 6 ◽  
Author(s):  
Mauryne Abwao ◽  
Muhammad Ittefaq ◽  
Annalise Baines ◽  
Pan Liu
Keyword(s):  
New York ◽  
Reproductive Health ◽  
Gender Stereotypes ◽  
New York Times ◽  
The United States ◽  
Online News ◽  
Persons With Disabilities ◽  
Human Aspects ◽  
Sexual Reproductive Health ◽  
The Guardian

Drawing from the literature of the internet as a public sphere, the present study investigates online news comments related to sexual reproductive health of people with disabilities (PWDs) published in The New York Times and The Guardian. We analyzed 3,633 online comments published between January 1, 2016, and December 31, 2019, using thematic analysis. The findings revealed eight major themes: economic consequences; gender; stereotypes; awareness and education; independence and autonomy; medical standpoint; media portrayal; and social justice and accommodation. Further, our study found that 47% of online commenters from The NYT and 49.3% from The Guardian had a positive perception that PWDs should have equal access to sexual reproductive health, compared with non-disabled people. Our study also revealed that comments in The NYT were more focused on the legal issues in the United States, while comments in The Guardian emphasized positive media representation and human aspects of the issue.

Emotion and Virality: What Makes Online Content Go Viral?

2013 ◽  
Vol 5 (1) ◽  
pp. 18-23 ◽  
Author(s):  
Jonah Berger ◽  
Katherine L. Milkman
Keyword(s):  
New York ◽  
Experimental Evidence ◽  
Positive Emotions ◽  
Online Communication ◽  
New York Times ◽  
Viral Marketing ◽  
Online Content ◽  
High Arousal ◽  
The Relationship ◽  
Positive Content

Abstract "Companies are relying more and more on online communication to reach consumers. While some viral campaigns are tremendously successful, others remain far below expectations. But why are certain pieces of online content more viral than others? An analysis conducted on the New York Times’ most-emailed list, along with further experimental evidence, showed that positive content is more viral than negative content. However, the relationship between emotion and social transmission is more complex than valence alone. Virality is driven, in part, by activation and arousal. Content that evokes either high-arousal positive emotions (awe) or negative emotions (anger or anxiety) tends to be more viral. Content that evokes low arousal or deactivating emotions (e.g., sadness) tends to be less viral. These results were also true when examining how surprising, interesting, or practically useful content is (all of which are positively linked to virality), as well as external drivers of attention (e.g., how prominently content is featured). Taking the effect of emotions into account helps to design effective viral marketing campaigns. "

scholarly journals Digitizing the paper of record: Archiving digital newspapers at the New York Times

Journalism ◽  
2021 ◽  
pp. 146488492110238
Author(s):  
Sharon Ringel
Keyword(s):  
New York ◽  
New York Times ◽  
Online News ◽  
Digital Archive ◽  
The New York Times ◽  
Joint Project ◽  
The Past ◽  
Current Events ◽  
Digital Objects ◽  
The Times

This study uses three archiving efforts at the New York Times as a means to analyse the newspaper as an archival object. I study the traditional ‘morgue’ of physical clippings and photos, the Times’ joint project with Google Cloud to digitize its photo collection, and the TimesMachine interactive digital archive, which made scanned editions of printed issues from 1851 to 2002 publicly available online. Based on interviews with staff and analysis of documents describing past and present newspaper archiving practices, it is clear that the digital archive is not a comprehensive copy of an analogue original. There are a significant number of documents stored in physical archives that have not been translated to digital, and whose loss would be detrimental to historians and media scholars alike. Moreover, even the documents that have been scanned and made available as digital objects do not perfectly mirror their analogue equivalents, meaning that information loss is inherent to the digitization process. As active producers of the past for contemporary purposes, these online news archives serve as cultural gatekeepers, actively shaping journalistic practice and reframing current events in reference to the past.

scholarly journals Syntactic complexity of online newspaper editorials across countries

2018 ◽  
Vol 5 (2) ◽  
pp. 294-307 ◽  
Author(s):  
Dwi Indarti
Keyword(s):  
New York ◽  
New York Times ◽  
Controversial Issues ◽  
Syntactic Complexity ◽  
Sentence Structure ◽  
Complexity Measures ◽  
Online Newspaper ◽  
The Usa ◽  
Grammatical Structures ◽  
Newspaper Editorials

This study attempts to reveal the syntactic complexity of online English newspaper editorials across countries. The data was taken from ten online English newspaper and was analyzed by using L2 syntactic complexity analyzer (Lu, 2010). Second Language Syntactic Complexity Analyzer (L2SCA) program displays fourteen syntactic complexity measures. Those editorials were derived from ten online newspaper in the USA, UK, Egypt, Indonesia, Japan, Malaysia, Nigeria, Pakistan, Russia and Singapore. All the editorials were written in English by the local newspaper editors, so they contain varied production units and grammatical structures from native English writers and non-native English writers. The results of the study reveal that the non-native online newspaper, The Vaguardgnr from Nigeria, shows the most complexity of sentence structure as indicated in the length of production unit which correlate with higher levels of proficiency. Meanwhile, the native online newspaper, The New York Times from USA, displays the highest score of subordination, which indicate complexity at the beginning and intermediate levels of proficiency. Hence, in most newspapers, the purpose of editorials is to influence the opinions of readers on some controversial issues.

scholarly journals The Use of References in English News Published by Jakarta Post and New York Time Online Newspaper

2021 ◽  
Vol 1 (02) ◽  
pp. 85-92
Author(s):  
Atik Muhimatun Asroriyah
Keyword(s):  
New York ◽  
New York Times ◽  
York Time ◽  
News Article ◽  
Personal Reference ◽  
Cohesive Devices ◽  
Online Newspaper ◽  
Similarities And Differences

This study highlights the use of references in the element of cohesive devices in English news article of The Jakarta Post and New York Time written by Indonesian non-native and American native. The purpose of this study is to identify the similarities and differences in using personal references, demonstrative references and comparative reference. The method of this study is descriptive qalitative. The data were taken from online newspaper; The Jakarta Post and New York Times articles. There are 20 articles which are analyzed in this study, 10 articles from each online newspaper in any field of these newspaper. The data were analyzed use (Halliday and Hasan’s : 1976) the theory of cohesion. The result of this study explained that the use of references in the New York Time articles higher than The Jakarta Post articles. The most dominant use the type of reference is personal reference both of the articles.

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