Twitter’s diffusion in sports journalism: Role models, laggards and followers of the social media innovation

2014 ◽  
Vol 18 (3) ◽  
pp. 484-501 ◽  
Author(s):  
Peter English
Keyword(s):  
Social Media ◽  
Role Models ◽  
Sports Journalism ◽  
The Social

scholarly journals SOCIAL MEDIA – “THE CLASSROOM” OF THE DIGITAL AGE

2018 ◽  
Vol 1 (2) ◽  
pp. 073
Author(s):  
Tatjana Vulić
Keyword(s):  
High School ◽  
Social Media ◽  
High School Students ◽  
Role Models ◽  
School Students ◽  
Frequency Of Use ◽  
The Social ◽  
Research Findings ◽  
Use Of Social Media ◽  
Source Of Information

The goal of this research paper is to examine the frequency of use of social media by high school students in Serbia, as well as whether they use the social media to keep themselves informed and adopt informal knowledge, that is, to educate themselves. With regards to this topic, several research goals were set. The respondents were 155 students from “Prva kragujevačka gimnazija” (transl.: The First High School of Kragujevac) and “Prva tehnička škola” (transl.: The First Technical School) in Kragujevac, from 1st to 4th grade. The sample included 86 boys (55.5%) and 69 girls (44.5%). The questionnaire with 13 items was created specifically for this survey and it included the answer choices for the specific phenomena we investigated. Descriptive statistics was used during this research. Research findings suggest that high school students in Serbia spend more and more time on social media, primarily on Facebook (133 out of 155 respondents) which they also see as a source of information. Moreover, 49% of the respondents claimed that they trust this type of information and find it significant in peer-to-peer communication. Although more than a half of the respondents do not adopt role models and idols through social media, 45% of them still said that they have this tendency. Furthermore, this research has also shown that the largest number of respondents express their personal views on social media, two to three times a week. 

scholarly journals THE EFFECT OF SOCIAL MEDIA INFLUENCER ON BRAND IMAGE, SELF-CONCEPT, AND PURCHASE INTENTION

2019 ◽  
Vol 4 (2) ◽  
pp. 76-89 ◽  
Author(s):  
Atika Hermanda ◽  
Ujang Sumarwan ◽  
Netti Tinaprillia
Keyword(s):  
Social Media ◽  
Role Models ◽  
Purchase Intention ◽  
Structural Equation ◽  
Brand Image ◽  
Third Party ◽  
Self Concept ◽  
Equation Modeling ◽  
Cross Sectional ◽  
The Social

The purpose of the research was to discover how social media influencers influenced the brand image, self-concept and the purchase intention of cosmetic consumers. The social media influencers became the third party which provided information about cosmetic products to the social media audience. Those who had the same self-concept with the influencers often viewed them as role models in consumption. The increase of self-concept and brand image affected a consumer’s purchase intention. The research would implement the cross sectional design, with the data gathered through online questionnaires shared in social media accounts. The samples would be gathered using the convenience sampling technique, with respondents up to 219 people. The research implemented the purchase intention as the endogenous variable and social media influencers as the exogenous variable, as well as brand image and self-concept as the intervening variable. The analysis method that would be implemented was the Structural Equation Modeling (SEM), using the SmartPLS software. The research resulted in the significant negative influence of both social media influencer and self concept towards the purchase intention, in contrast with the brand image which had a significant positive effect.

Knowledge Contribution in Organizations via Social Media

2017 ◽  
Vol 16 (1) ◽  
pp. 12-24 ◽  
Author(s):  
Nicole Behringer ◽  
Kai Sassenberg ◽  
Annika Scholl
Keyword(s):  
Social Media ◽  
Social Identity ◽  
Social Identity Theory ◽  
Knowledge Exchange ◽  
Expectancy Theory ◽  
Perceived Usefulness ◽  
Abstract Knowledge ◽  
The Social ◽  
Willingness To Contribute ◽  
Social Media Tool

Abstract. Knowledge exchange via social media is crucial for organizational success. Yet, many employees only read others’ contributions without actively contributing their knowledge. We thus examined predictors of the willingness to contribute knowledge. Applying social identity theory and expectancy theory to knowledge exchange, we investigated the interplay of users’ identification with their organization and perceived usefulness of a social media tool. In two studies, identification facilitated users’ willingness to contribute knowledge – provided that the social media tool seemed useful (vs. not-useful). Interestingly, identification also raised the importance of acquiring knowledge collectively, which could in turn compensate for low usefulness of the tool. Hence, considering both social and media factors is crucial to enhance employees’ willingness to share knowledge via social media.

Hacking in to the social media network of bacteria: The antiquorum sensing properties of herbs and spices

Planta Medica ◽  
2016 ◽  
Vol 81 (S 01) ◽  
pp. S1-S381 ◽  
Author(s):  
S Cosa ◽  
AM Viljoen ◽  
SK Chaudhary ◽  
W Chen
Keyword(s):  
Social Media ◽  
Sensing Properties ◽  
The Social ◽  
Social Media Network ◽  
Herbs And Spices

Technologies Disability and Inclusion

2018 ◽  
Author(s):  
Tomas Brusell
Keyword(s):  
Social Media ◽  
Augmented Reality ◽  
Information And Communication Technologies ◽  
Future Development ◽  
Smart Cities ◽  
Communication Technologies ◽  
Modern Technology ◽  
The Social ◽  
The Disabled ◽  
Information And Communication

When modern technology permeates every corner of life, there are ignited more and more hopes among the disabled to be compensated for the loss of mobility and participation in normal life, and with Information and Communication Technologies (ICT), Exoskeleton Technologies and truly hands free technologies (HMI), it's possible for the disabled to be included in the social and pedagogic spheres, especially via computers and smartphones with social media apps and digital instruments for Augmented Reality (AR) .In this paper a nouvel HMI technology is presented with relevance for the inclusion of disabled in every day life with specific focus on the future development of "smart cities" and "smart homes".

Emotive Trending And Tracking of Tweets

2017 ◽  
Vol 7 (11) ◽  
pp. 25
Author(s):  
Sanjay Chhataru Gupta
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Social Network ◽  
The Social ◽  
The World ◽  
Complex Events

Popularity of the social media and the amount of importance given by an individual to social media has significantly increased in last few years. As more and more people become part of the social networks like Twitter, Facebook, information which flows through the social network, can potentially give us good understanding about what is happening around in our locality, state, nation or even in the world. The conceptual motive behind the project is to develop a system which analyses about a topic searched on Twitter. It is designed to assist Information Analysts in understanding and exploring complex events as they unfold in the world. The system tracks changes in emotions over events, signalling possible flashpoints or abatement. For each trending topic, the system also shows a sentiment graph showing how positive and negative sentiments are trending as the topic is getting trended.

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