A preferred reality: Film portrayals of robots and AI in popular science fiction

2021 ◽  
Vol 4 (1) ◽  
pp. 59-76
Author(s):  
Daniel G. Dieter ◽  
Elyse C. Gessler
Keyword(s):  
Content Analysis ◽  
Science Fiction ◽  
Technology Use ◽  
Social Reality ◽  
Popular Science ◽  
Human Interaction ◽  
Popular Cinema ◽  
Popular Films ◽  
Analysis Methodology ◽  
Film Portrayals

The increasing frequency and depth of human interaction with robots and artificial intelligence (AI) prompts this research study into how media-framed portrayals of technology in popular visual media might construct social reality. Cinema serves as an important and influential form of media, and portrayals of technology in film media can influence public perceptions, specifically confirming or creating perceptions of artificial or robotic intelligence. Previous research identifies frequent portrayals of robots and AI as deceptive, aggressive monsters in films like Fritz Lang’s Metropolis and James Cameron’s The Terminator. However, as the distance between fantastic technology collapses into a new social reality where humans, AI and robots exist together, film portrayals reflect a more nuanced view and changing expectations for human-robot, human-AI interactions. The study applies framing theory and a content analysis methodology to examine filmmakers’ choices to determine robot and AI character types frequenting popular cinema. Seventeen popular films yielded 592 scenes to analyse. Findings from this quantitative content analysis revealed patterns portraying robots and AI more often as friendly, helpful companions of humans, rather than menacing or harmful to humans. Therefore, the researchers conclude that modern films primarily depict cohesive and complimentary interactions between humans and living technology, reflecting on heavy technology use and dependency. Furthermore, individuals who create these films may be illustrating scenes of a preferred reality, where AI and robots are meant to be our helpers, rather than threatening replacements in both society and industry.

Housing Inflation: Policy Guidelines from Shariah Perspective

2019 ◽  
Vol 16 (1) ◽  
pp. 70-81
Author(s):  
Azrul Azlan Iskandar Mirza ◽  
Asmaddy Haris ◽  
Ainulashikin Marzuki ◽  
Ummi Salwa Ahmad Bustamam ◽  
Hamdi Hakiem Mudasir ◽  
...  
Keyword(s):  
Content Analysis ◽  
Housing Prices ◽  
Construction Materials ◽  
Housing Price ◽  
Developed Countries ◽  
Control Element ◽  
Recent Issue ◽  
Analysis Methodology ◽  
The Government ◽  
Developing And Developed Countries

The soaring housing prices in Malaysia is not a recent issue. It is a global phenomenon especially in developing and developed countries, driven by factors including land price, location, construction materials cost, demand, and speculation. This issue demands immediate attention as it affects the younger generation, most of whom could not afford to buy their own house. The government has taken many initiatives and introduced regulations to ensure that housing prices are within the affordable range. This article aims to introduce a housing price control element from the Shariah perspective, as an alternative solution for all parties involved in this issue. It adopts content analysis methodology on policy from Shariah approved sources.

Benefit Clubs as a Tool for Loyalty Marketing. Study of Brazil’s Main Insurance Companies

2019 ◽  
Vol 10 (3) ◽  
pp. 216-226
Author(s):  
Guaracy Carlos Da Silveira ◽  
◽  
Fernando Augusto Carvalho Dineli Da Costa ◽  
Keyword(s):  
Content Analysis ◽  
Best Practices ◽  
Relationship Marketing ◽  
Insurance Companies ◽  
Brand Value ◽  
Analysis Methodology ◽  
Loyalty Marketing

: This paper considers Relationship Marketing as a business strategic tool and seeks to verify the existence of Benefit Clubs and their structure offered by the major insurance companies in Brazil, analyzing the presence and formatting of the programs. Through the content analysis methodology, we seek to infer its uses for the strengthening of the positioning of these companies. At the end of the paper we compare the best practices identified. The result of the analysis considers the differential obtained by the employment of programs that seek to create brand value and loyalty.

A Comparative Content Analysis of Physician, General Public and Media Opinion Leader Posts Regarding Physician-patient Conflicts on Microblog (Preprint)

2020 ◽  
Author(s):  
Wanqi Gong ◽  
Qin Guo
Keyword(s):  
Content Analysis ◽  
Public Opinion ◽  
General Public ◽  
Public Perception ◽  
Medical Science ◽  
Popular Science ◽  
Opinion Leaders ◽  
Objective Evidence ◽  
Comparative Content ◽  
Physician Patient

BACKGROUND Physician-patient conflicts have increased more than ten times from the 2000s to 2010s in China and arouse heated discussion on microblog. However, little is known about similarities and differences among views of opinion leaders from the general public, physician, and media regarding physician-patient conflict issues on microblog. OBJECTIVE This study aimed to explore how opinion leaders from physician, the general public, and media areas framed the posts on major physician-patient conflict issues on microblog. Findings will provide more objective evidence of trilateral (health profession, general public, and media) attitudes and perspectives on physician-patient conflicts. METHODS A comparative content analysis was conducted to examine the posts (N=545) from microblog opinion leaders regarding the major physician-patient conflicts in China from 2012 to 2017. RESULTS Media used significantly more conflict (M=0.16) and attribution frames (M=0.16) but least popularize medical science frame (M=0.03) than physician (M=0.06, p<0.001; M=0.06, p<0.001; M=0.08, p=0.035, respectively) and general public opinion leaders (M=0.06, p<0.001; M=0.09, p=0.003; M=0.12, p<0.001, respectively). There are no significant differences in the use of conflict, cooperation, negative and popular science frames between general public and physician opinion leaders. CONCLUSIONS This imbalanced use of frames by media would cultivate and reinforce the public perception of physician-patient contradiction. The physician and general public opinion leaders share some commons in post frames, implying that they do not have a fundamental discrepancy on physician-patient conflict issues. It is essential to guide and encourage media microbloggers to make every effort to popularize medical science and improve physician-patient relationships.

scholarly journals User agreements and makerspaces: a content analysis

2015 ◽  
Vol 116 (7/8) ◽  
pp. 358-368 ◽  
Author(s):  
Heather Michele Moorefield-Lang
Keyword(s):  
Content Analysis ◽  
Academic Libraries ◽  
Technology Use ◽  
Academic Library ◽  
The Body ◽  
Library Science ◽  
Learning Space ◽  
Content Type ◽  
The Usa ◽  
Qualitative Data Analysis Software

Abstract – The purpose of this paper is to analyze the user agreements of makerspaces in public and academic libraries. User agreements, also known as maker agreements, user forms and liability forms, can be very important documents between library patrons, staff and faculty. User agreements are similar to the earlier creation of acceptable use policies for technology use in libraries. The author of this study will delve into the user agreements created for public and academic libraries across the USA. Design/methodology/approach – The researcher used content analysis to investigate 24 different user agreements written for public and academic library makerspaces. NVivo qualitative data analysis software was integrated into this research to aid in the breakdown of commonalities across terms, themes and purpose within the user agreements. Findings – Although makerspaces are a very exciting topic in the field of library science at this time, the implementation of a maker learning space is still new to many libraries. Creating a user agreement for a makerspace is newer still. Most user agreements in this study were six months to a year old. Some consistencies found across makerspace user agreements include liability waivers, permissions for minors, safety, copyright and technology replacement costs. Originality/value – At this time, most publications on makerspaces are held in the realm of popular publications (blogs, magazines, zines, etc.). The body of peer-reviewed and scholarly research on makerspaces is growing. Makerspace user agreements are new to this growing field of interest, and a content analysis of these documents will pave the way for the writing of future forms.

Defining Relationship Marketing: A review of Research

2007 ◽  
Vol 3 (2) ◽  
pp. 64-76 ◽  
Author(s):  
C. Madhavaiah ◽  
S. Durga Rao
Keyword(s):  
Content Analysis ◽  
Relationship Marketing ◽  
Customer Loyalty ◽  
Previous Literature ◽  
The Core ◽  
Analysis Methodology ◽  
Different Sources ◽  
Made In

The term “relationship marketing” has become a popular concept among the practitioners of marketing as well as academics during the last several years. It is very beneficial to firms because it can foster customer loyalty and re-patronage behaviour. Apart from its growing popularity among academia and practitioners, still there exists no consensus on the basic “constructs” of relationship marketing. Different authors have different opinions about what should and what should not be at the core of what constitutes “relationship marketing”. In view of this, an attempt is made in this paper to collect and analyse 36 definitions of relationship marketing from different sources of previous literature. Content analysis methodology has been used to identify the underlying “constructs” in each of the 36 definitions. The results suggest that there are seven RM “constructs” which constitute the major conceptualisations of relationship marketing. Out of 36 definitions of relationship marketing, only one definition is judged as being more comprehensive and generally acceptable and a new definition for relationship marketing is presented as an inducement to further research and discussion.

scholarly journals Constructing the emotions of childhood: an analysis of Margaret Mahy’s use of emotion in her literary contribution to the School Journal

2021 ◽  
Author(s):  
◽  
Gemma Amy Helleur Hiscock
Keyword(s):  
Content Analysis ◽  
Social Construction ◽  
Research Study ◽  
Qualitative Content Analysis ◽  
School Librarians ◽  
Reader Responses ◽  
Analysis Methodology ◽  
The Social ◽  
School Journal ◽  
Margaret Mahy

<p>This qualitative content analysis research study examines how Margaret Mahy used emotion in the School Journal to form insights into reader appeal, reader response and the social construction of childhood. This research study examines Mahy’s contribution to the School Journal. The study explores this body of work in terms of how its author uses emotion to captivate readers by evoking the feelings associated with childhood. The underlying objective of the study was to provide insights into why Mahy’s work is so treasured and memorable; to explain how she uses emotion to captivate readers, and how this contributes to the social construction of childhood. The prose and poetry Mahy contributed to the School Journal prove to be a significant, rich and uncharted resource for the purposes of this research investigation. Analysis of this body of work has allowed for greater insights and understanding into Mahy’s contribution to children’s literature. It has also allowed for a greater appreciation of how Mahy’s use of emotion contributes to the social construction of childhood. This type of content analysis research study proves to be invaluable in the development of reader’s advisory services to young people. The employment of a content analysis methodology, underpinned by a discourse analysis approach, enabled the emotional narratives of Mahy’s text to be explained and understood. The study’s findings, that lightness and aliveness are the most prevalent and persuasive emotions operating within Mahy’s text, was substantiated through analysis of actual reader responses. This investigation is most applicable to school librarians, children’s librarians and educators. The study has broader implications for the improvement of client interaction and collection development in youth library services</p>

scholarly journals Assessing the Scope and Feasibility of First-Year Students’ Research Paper Topics

2017 ◽  
Vol 77 (6) ◽  
Author(s):  
Erin Rinto ◽  
Melissa Bowles-Terry ◽  
Ariel J. Santos
Keyword(s):  
Content Analysis ◽  
Information Literacy ◽  
Literacy Instruction ◽  
Textual Analysis ◽  
Research Paper ◽  
First Year ◽  
Research Topics ◽  
First Year Students ◽  
Analysis Methodology ◽  
New Information

This study applied a content analysis methodology in two ways to evaluate first-year students’ research topics: a rubric to examine proposed topics in terms of scope, development, and the “researchability” of the topic, as well as textual analysis, using ATLAS.ti, to provide an overview of the types of subjects students select for a persuasive research essay. Results indicated that students struggle with defining an appropriate and feasible focus for their topics and that they often select topics related to education, health, and the environment. These findings were used to implement a new information literacy instruction model that better supports student topic development.

Conference in Honour of the 90th Birthday of Freeman Dyson

2014 ◽  
Vol 03 (01) ◽  
pp. 18-21
Author(s):  
APPN Editorial Team
Keyword(s):  
Science Fiction ◽  
Surface Area ◽  
Popular Science ◽  
Star Trek ◽  
Inside Surface ◽  
90Th Birthday ◽  
Next Generation ◽  
Freeman Dyson ◽  
Data Informed

In an episode of the popular science fiction series Star Trek: The Next Generation, the crew of the USS Enterprise-D happened upon a full Dyson sphere when its gravitational fluctuations brought them to a stop. After some analysis of the sphere, Lieutenant Commander Data informed that the inside surface area of the sphere was equal to "250 million class-M worlds".

Abstract WP185: How to Design Woke Stroke Tech: The STORIES Project

Stroke ◽  
2020 ◽  
Vol 51 (Suppl_1) ◽  
Author(s):  
McKenzie Eakin ◽  
Amanda Gian ◽  
Francesca Kim ◽  
Julie Muccini ◽  
Maarten Lansberg ◽  
...  
Keyword(s):  
Technology Use ◽  
Stroke Rehabilitation ◽  
Financial Risk ◽  
Bachelor's Degree ◽  
Ease Of Use ◽  
Human Interaction ◽  
Stroke Survivors ◽  
Risk Minimization ◽  
Structured Interviews ◽  
Rehabilitation Technology

Introduction: There is little foundational evidence describing needs, wants, and concerns of stroke survivors and their carers regarding stroke rehabilitation technology. The aim of the STORIES Project (Stroke Tech- Overviews in Rehabilitation, Insights, and Experiences of Survivors & carers) was to identify, characterize, and prioritize these needs and concerns, as well as differences in characterizations across subgroups, to inform socially inclusive design. Methods: Mixed-method, semi-structured interviews were conducted with 29 stroke survivors and 16 carers, including 12 matched patient-carer dyads. Participants used a 1-5 scale to rate confidence and interest in using technologies for stroke rehabilitation and to rate the importance of 41 aspects of rehabilitation technology use. Differences between subgroups were compared via student t-tests. Qualitative data was coded to add depth of understanding to quantitative results. Results: Across all participants, aspects rated most important were clear instructions, ability to return a product from home, ease of use, ability to see progress over time, and that technology use did not replace time with a therapist. Human interaction in rehabilitation was deeply important for motivation, effectiveness, and mental health. Compared to carers, patients found the following less important: training carers in rehabilitation technology use ( p =.006), ability to share progress ( p =.001), and ability to do exercises with therapists rather than carers ( p =.001). Non-whites more strongly valued including music in the rehabilitation technology experience ( p =.001). Medicaid beneficiaries cared more about time & financial risk-minimization strategies ( p <.000), but not direct cost ( p =.72). People without a Bachelor’s degree had less technology familiarity and interest ( p =.003). Finally, patients and carers of patients less than 12 months post-stroke were less interested in stroke rehabilitation technologies ( p <.000). Conclusion: To increase adoption of stroke rehabilitation technologies, development should focus on improving multiple parts of the product experience, including clear instructions, ease of use, progress tracking, music inclusion, free trials, and free returns from home.

Sign in / Sign up

Export Citation Format

Share Document