scholarly journals Neoliberal Impression Management

2021 ◽  
pp. 37-55
Author(s):  
Jeremiah Morelock ◽  
Felipe Ziotti Narita
Keyword(s):  
Social Media ◽  
Human Capital ◽  
Professional Identity ◽  
Impression Management ◽  
Career Advancement ◽  
Cultural Development ◽  
Digital Networks ◽  
Erich Fromm ◽  
Erving Goffman ◽  
Concern For Others

This chapter discusses the nexus between digital networks and neoliberal transformations since the 1980s. We describe how on social media, people orient around a variety of metrics in order to build and display their ‘human capital’, projecting their preferred electronic doubles of themselves in order to gain desired recognition from others, and in many cases to network and showcase a ‘professional’ identity directly in the interests of career advancement. We discuss this in light of a theory of ‘neoliberal impression management’, which we introduce in reference to the ideas of Erich Fromm, Erving Goffman, and Michel Foucault. In our theory of neoliberal impression management, a person forges a spectacular self through which their actions and interactions are displayed in ‘public’ view. In doing this, they also amass publicly viewable metrics (likes, shares, followers, etc.) that suggest an ‘objective’ value. This cultural development moves toward self-centeredness, narcissism, and attention-seeking, and away from genuine concern for others and connection with them. This feeds the potential for numbness to – if not outright acceptance of – political cruelty and injustice.

scholarly journals From Youthful Experimentation to Professional Identity: Understanding Identity Transitions in Social Media

Young ◽  
2019 ◽  
Vol 28 (2) ◽  
pp. 157-174 ◽  
Author(s):  
Petter Bae Brandtzaeg ◽  
María-Ángeles Chaparro-Domínguez
Keyword(s):  
Social Media ◽  
Professional Identity ◽  
Impression Management ◽  
Growing Up ◽  
Self Presentation ◽  
Experience Of Time ◽  
Use Of Social Media ◽  
Digital Footprints ◽  
Depth Interviews

The process of self-presentation is significantly complicated for people growing up with social media. Many individuals have time-stamped digital footprints in social media from early youth to adulthood. However, little is known about long-term consequences for these individuals, their experience of time and their identity transition from youthful experimentation to a professional identity in social media. Through 15 in-depth interviews, our study explores challenges concerning identity transition and impression management in social media for young adults who have recently entered working life as journalists. Our participants described how they curated their image and self-censored both their previous and current self-generated content in social media. We also find that many have actively opted for passive and peace-keeping self-presentation and use of social media or for turning their usage into private messaging platforms, masking their online identity. Some participants indicated they felt trapped by their own identity making in social media.

Older and Younger Job Seekers' Impression Management on LinkedIn

2021 ◽  
Vol 20 (2) ◽  
pp. 61-74
Author(s):  
Franciska Krings ◽  
Irina Gioaba ◽  
Michèle Kaufmann ◽  
Sabine Sczesny ◽  
Leslie Zebrowitz
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Impression Management ◽  
Social Networking Sites ◽  
The Internet ◽  
Job Seekers ◽  
Self Presentation ◽  
Job Offers ◽  
Research Show

Abstract. The use of social networking sites such as LinkedIn in recruitment is ubiquitous. This practice may hold risks for older job seekers. Not having grown up using the internet and having learned how to use social media only in middle adulthood may render them less versed in online self-presentation than younger job seekers. Results of this research show some differences and many similarities between younger and older job seekers' impression management on their LinkedIn profiles. Nevertheless, independent of their impression management efforts, older job seekers received fewer job offers than younger job seekers. Only using a profile photo with a younger appearance reduced this bias. Implications for the role of job seeker age in online impression management and recruitment are discussed.

Spontaneous Involvement and Social Life

1996 ◽  
Vol 39 (3) ◽  
pp. 341-351 ◽  
Author(s):  
James M. Ostrow
Keyword(s):  
Social Environment ◽  
Impression Management ◽  
Social Life ◽  
Sociological Analysis ◽  
Social Situations ◽  
Erving Goffman ◽  
The Social

Throughout his writings, Erving Goffman develops the principle that successful impression management requires an appearance of “spontaneous involvement” as evidence of individuals' sincerity. Goffman never articulates this principle in terms of how persons are actually—indeed, as he sometimes recognizes, necessarily involved spontaneously in the social environment. This paper asks: What does it mean for our reading of Goffman and of social situations generally if we move the proposition of the experiential necessity of spontaneous involvement to the center of sociological analysis? I discuss why it never moved to the center of Goffman's inquiries, and then argue that a theory of habit facilitates an elaborate of its sociological significance.

scholarly journals # Pillar of Defense: Using Social Media to Manage Impressions of Conflict: A Case Study of the November 2012 Israel-Hamas conflict

2021 ◽  
Author(s):  
Jelena Djurkic
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Impression Management ◽  
Armed Conflict ◽  
Character Structure ◽  
Military Involvement ◽  
Reputation Risk ◽  
Twitter Account ◽  
Israel Defense Forces

Threats to reputation can destroy a brand. Communicating effectively during a conflict can help to manage negative impressions that expose brands to reputation risk. This is important now more than ever as organizations—and nations—turn to Twitter to address various publics. The rigid 140-character structure of Twitter thus necessitates the creation of sound bites that act as productive texts to address multiple rhetorical objectives simultaneously. An examination of the Israel Defense Forces’ (IDF) Twitter account through sentiment and content analysis shows evidence that the Force took a significantly defensive approach to impression management of Operation Pillar of Defense in November 2012. There is evidence that Israel sought to re-frame public impression of its military involvement from aggressor to defender in the armed conflict. Codes discovered in the analysis suggest that the IDF tried to justify force, avoid responsibility and establish legitimacy of its operations.

scholarly journals # Pillar of Defense: Using Social Media to Manage Impressions of Conflict: A Case Study of the November 2012 Israel-Hamas conflict

2021 ◽  
Author(s):  
Jelena Djurkic
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Impression Management ◽  
Armed Conflict ◽  
Character Structure ◽  
Military Involvement ◽  
Reputation Risk ◽  
Twitter Account ◽  
Israel Defense Forces

Threats to reputation can destroy a brand. Communicating effectively during a conflict can help to manage negative impressions that expose brands to reputation risk. This is important now more than ever as organizations—and nations—turn to Twitter to address various publics. The rigid 140-character structure of Twitter thus necessitates the creation of sound bites that act as productive texts to address multiple rhetorical objectives simultaneously. An examination of the Israel Defense Forces’ (IDF) Twitter account through sentiment and content analysis shows evidence that the Force took a significantly defensive approach to impression management of Operation Pillar of Defense in November 2012. There is evidence that Israel sought to re-frame public impression of its military involvement from aggressor to defender in the armed conflict. Codes discovered in the analysis suggest that the IDF tried to justify force, avoid responsibility and establish legitimacy of its operations.

Teachers of TikTok: Glimpses and gestures in the performance of professional identity

2022 ◽  
pp. 1329878X2110688
Author(s):  
Catherine Hartung ◽  
Natalie Ann Hendry ◽  
Kath Albury ◽  
Sasha Johnston ◽  
Rosie Welch
Keyword(s):  
Social Media ◽  
Teacher Education ◽  
Professional Identity ◽  
Professional Practice ◽  
South Australia ◽  
Educational Institutions ◽  
Key Factors ◽  
Global Pandemic ◽  
Pre Service Teacher

During a tumultuous period marked by a global pandemic, forced lockdowns, and educational institutions going ‘digital by default’, TikTok has emerged as a key platform for teachers to connect and share their experiences. These digital practices have been widely celebrated for providing teachers with an outlet during a challenging time, though little is known about the particulars of TikTok's appeal among teachers and their followers. This article focuses on a teacher from South Australia, ‘Mr Luke’, whose upbeat TikTok videos capturing ‘#teacherlife’ have seen him grow a significant following. Drawing on interviews with Mr Luke and an Australian pre-service teacher who follows him, we consider their thoughts on TikTok and its relationship to professional practice. We identify key factors that have enabled TikTok's popularity among educators, with implications for both teacher education and social media scholarship.

The Rise and Rise of K-Pop

2021 ◽  
Author(s):  
Keith Howard
Keyword(s):  
Social Media ◽  
Popular Music ◽  
Hip Hop ◽  
Cultural Development ◽  
Gender And Sexuality ◽  
Music Videos ◽  
Cultural Economy ◽  
Central Component ◽  
History Of ◽  
International Success

K-pop, Korean popular music, is a central component in Korea’s cultural exports. It helps brand Korea, and through sponsorships and tie-ups, generates attention for Korea that goes well beyond the music and media industries. This essay traces the history of Korean popular music, from its emergence in the early decades of the twentieth century, through the influence of America on South Korea’s cultural development and the assimilation of genres such as rap, reggae, punk, and hip hop, to the international success of Psy’s ‘Gangnam Style’ and the idol group BTS. It explores the rise of entertainment companies, how they overcame the digital challenge, and how their use of restrictive contracts created today’s cultural economy. It introduces issues of gender and sexuality, and outlines how music videos and social media have been used to leverage fandom.

The Networked Self

2019 ◽  
pp. 794-808
Author(s):  
Ozlem Hesapci-Sanaktekin ◽  
Yonca Aslanbay
Keyword(s):  
Social Media ◽  
Civic Engagement ◽  
Digital Networks ◽  
Self Identity ◽  
Non Profit ◽  
Civic Activism ◽  
Social Cause ◽  
New Perspective ◽  
The Individual ◽  
Day By Day

The number of digital networks established for a common social ‘cause' having passion of civic activism increase globally day by day. The purpose of this study is to provide explanations for civic engagement through social media causes. In the current study, a structured questionnaire is administered to 308 social media users in Turkey. The findings refine existing research bringing a new perspective to collectivism by explaining civic engagement in specific areas through social media causes in terms of individualistic values, self-identity (social vs. personal) and social media use. Overall findings ascertain social media's role on raising social capital while enhancing not only the individual selves but also collective performances through diverse civic cause engagements. The study has significant outcomes for both non-profit and profit organizations in building strategies of communication with their stakeholders through digital means.

Personal Visual Collecting and Self-Cataloguing

2020 ◽  
Author(s):  
Larissa Hjorth ◽  
Kana Ohashi ◽  
Jolynna Sinanan ◽  
Sarah Pink ◽  
Heather Horst ◽  
...  
Keyword(s):  
Social Media ◽  
Impression Management ◽  
Media Practices

Chapter 6 analyzes the growing role of the visual in social media practices in terms of tensions between sharing, impression management and self-cataloging.

Sign in / Sign up

Export Citation Format

Share Document