scholarly journals Appealing to Hearts and Minds

Intersections ◽  
2020 ◽  
Vol 6 (2) ◽  
Author(s):  
Nilüfer Türksoy
Keyword(s):  
Qualitative Content Analysis ◽  
Left Wing ◽  
Political Issues ◽  
Emotional Appeals ◽  
Working People ◽  
Personal Qualities ◽  
Multi Method Approach ◽  
Progressive Party ◽  
Greek Cypriots ◽  
Hearts And Minds

This research explores the political advertising campaign of Niyazi Kızılyürek, who was a candidate for the 2019 European Parliament election with the left-wing Progressive Party of Working People (AKEL) in Cyprus. It aims to uncover the content of political ads by focusing on the emotive character of the campaign language. Adopting a multi-method approach involving visual and qualitative content analysis of fifty-five ads, I examined the characteristics of communication materials distributed prior to the election. I looked at the type of tone, theme, language, music, visuals, and emotions these ads displayed. The main findings of the study are the following: (1) Kızılyürek’s political stance, which favors a solution to the problem of Cyprus based on creating a federation with Greek Cypriots, is literally reflected in each ad; (2) issue-based ads that underline political issues in the country were preferred to image-based ads that highlighted the personal qualities of the candidate; (3) both emotional appeals (associated with feelings such as hope and enthusiasm) and logical appeals (which tended to promote rational information processed by the conscious mind) were employed in the ads; and, (4) the overall tone of the ads was positive in nature, while negative emotions were completely avoided in this campaign.

The Alt-Right’s continuation of the ‘cultural war’ in Euro-American societies

Thesis Eleven ◽  
2021 ◽  
pp. 072551362110059
Author(s):  
Tamir Bar-On
Keyword(s):  
Carl Schmitt ◽  
New Right ◽  
Right Wing ◽  
Antonio Gramsci ◽  
Left Wing ◽  
Anti Semitism ◽  
The Usa ◽  
The Masses ◽  
Hearts And Minds

In this paper, I argue that the Alt-Right needs to be taken seriously by the liberal establishment, the general public, and leftist cultural elites for five main reasons: 1) its ‘right-wing Gramscianism’ borrows from the French New Right ( Nouvelle Droite – ND) and the French and pan-European Identitarian movement. This means that it is engaged in the continuation of a larger Euro-American metapolitical struggle to change hearts and minds on issues related to white nationalism, anti-Semitism, and racialism; 2) it is indebted to the metapolitical evolution of sectors of the violent neo-Nazi and earlier white nationalist movements in the USA; 3) this metapolitical orientation uses the mass media, the internet, and social media in general to reach and influence the masses of Americans; 4) the ‘cultural war’ means that the Alt-Right’s spokesman Richard Spencer, French ND leader Alain de Benoist, and other intellectuals see themselves as a type of Leninist vanguard on the radical right, which borrows from left-wing authors such as Antonio Gramsci and their positions in order to win the metapolitical struggle against ‘dominant’ liberal and left-wing political and cultural elites; and 5) this ‘cultural war’ is intellectually and philosophically sophisticated because it understands the crucial role of culture in destabilizing liberal society and makes use of important philosophers such as Friedrich Nietzsche, Carl Schmitt, Julius Evola and others in order to give credence to its revolutionary, racialist, and anti-liberal ideals.

scholarly journals Emotionalization and Privatization of Political Communication on Facebook

2021 ◽  
Vol 11 (22) ◽  
pp. 3-23
Author(s):  
Milica Vučković ◽  
Tanja Oblak Črnič
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Quantitative Analysis ◽  
Political Communication ◽  
Longitudinal Analysis ◽  
Private Life ◽  
Personal Life ◽  
Political Issues ◽  
Emotional Appeals ◽  
Political Figure

Social media are usually accused of being one of the major forces for personalization of ‏political communication and consequently for depolitization of recent politics. However, personalization ‏seems to stimulate certain users to pay more attention to political issues and to act more responsively to ‏such highly personalized political profiles. This article presents the results of a longitudinal analysis of ‏online presence of Barack Obama to assess his political communication through Facebook. It also answers ‏if presence of emotional appeals and private life cues in the posts have any effect on users’ responses in‏ terms of numbers of their likes, comments and shares. Based on a quantitative analysis of 2804 Facebook ‏posts, published in the period from 2008 to 2016, the results of content analysis revealed that Obama ‏used his Facebook fan page almost exclusively to communicate about political issues instead of his ‏personal life. The analysis also confirmed that a smaller number of posts, which contained emotional ‏appeals or cues from private life had significantly higher numbers of users’ responses than posts that ‏were not emotionalized or privatized. While personalization of Obama’s political figure is part of a wider‏ debate, this study confirms that the presence of private cues and emotional appeals stimulates greater‏ responsiveness from Facebook users.

Lacking conviction: Inquiries and trials after Bristol

2019 ◽  
pp. 73-97
Author(s):  
Simon Peplow
Keyword(s):  
Party Politics ◽  
Local People ◽  
Left Wing ◽  
Law And Order ◽  
Political Issues ◽  
The Public ◽  
Public Inquiry ◽  
The City

This chapter charts the divided response to the St Pauls disturbance, through rejected appeals for a public inquiry and the authorities’ alternative reaction, which attempted to divert attention onto law and order and away from governmental policies. There was a clear division of local attitudes between moderates, who desired the societal legitimisation of a public inquiry, and radical or younger groups, more likely to have been involved in disturbances, who believed it would be a diversion or ‘whitewash’. Other government measures that were implemented – such as select committees turning their focus to the city – were thus boycotted by various groups, who thought their attendance would imply satisfaction with this limited response; similarly, attempted left-wing inquiries were snubbed by local people who rejected attempts to introduce party politics. This chapter lastly examines failed court trials to convict twelve locals under the serious charge of riotous assembly; influenced by criticism directed towards Bristol police for their temporary withdrawal during the disorder, authorities continued their focus upon law and order to the detriment of wider social or political issues, attempting to obtain criminal sentences to reassure the public and deter future violence.

The Politics of Songs: Myths and Symbols in the Chinese Communist War Music, 1937–1949

1996 ◽  
Vol 30 (4) ◽  
pp. 901-929 ◽  
Author(s):  
Chang-Tai Hung
Keyword(s):  
French Revolution ◽  
Communist Party ◽  
Chinese Communist Party ◽  
Armed Conflicts ◽  
Left Wing ◽  
National Anthem ◽  
The Chinese Communist Party ◽  
War Of Resistance ◽  
Hearts And Minds ◽  
Tian Han

Nie Er (1912–1935), a young Communist musician from Yunnan, could not possibly have imagined that when he wrote this patriotic song (with lyrics by the left-wing writer Tian Han [1898–1968]) for the 1935 filmChildren of Troubled Times (Fengyun ernü) it would soon become one of the most popular tunes in China. The overwhelming success of the song reflected a nation, long frustrated by imperialist (especially Japanese) aggression, thwarted reforms, domestic armed conflicts, and government ineptitude, venting its anger and crying out for a solution. When the Japanese invaded China two years later, ‘The March of the Volunteers’ was rapidly transformed into the quintessential song of resistance against Japan, sung at schools, in the army, at rallies, and on the streets. The song was influential in capturing the hearts and minds of millions during China's eight-year War of Resistance against Japan (1937–1945); its impact, in the words of one contemporary song critic, was ‘similar to that of the “Marseillaise” [in the French Revolution]’. When the Chinese Communist Party (CCP) seized power in it adopted the song as the official national anthem.

How right-wing versus cosmopolitan political actors mobilize and translate images of immigrants in transnational contexts

2017 ◽  
Vol 16 (3) ◽  
pp. 315-336 ◽  
Author(s):  
Nicole Doerr
Keyword(s):  
Political Parties ◽  
Western Europe ◽  
Contentious Politics ◽  
Right Wing ◽  
Left Wing ◽  
Political Issues ◽  
Political Actors ◽  
People's Party ◽  
The Right ◽  
Syrian Refugee Crisis

This article examines visual posters and symbols constructed and circulated transnationally by various political actors to mobilize contentious politics on the issues of immigration and citizenship. Following right-wing mobilizations focusing on the Syrian refugee crisis, immigration has become one of the most contentious political issues in Western Europe. Right-wing populist political parties have used provocative visual posters depicting immigrants or refugees as ‘criminal foreigners’ or a ‘threat to the nation’, in some countries and contexts conflating the image of the immigrant with that of the Islamist terrorist. This article explores the transnational dynamics of visual mobilization by comparing the translation of right-wing nationalist with left-wing, cosmopolitan visual campaigns on the issue of immigration in Western Europe. The author first traces the crosscultural translation and sharing of an anti-immigrant poster created by the Swiss People’s Party (SVP), a right-wing political party, inspiring different extremist as well as populist right-wing parties and grassroots activists in several other European countries. She then explores how left-libertarian social movements try to break racist stereotypes of immigrants. While right-wing political activists create a shared stereotypical image of immigrants as foes of an imaginary ethnonationalist citizenship, left-wing counter-images construct a more complex and nuanced imagery of citizenship and cultural diversity in Europe. The findings show the challenges of progressive activists’ attempts to translate cosmopolitan images of citizenship across different national and linguistic contexts in contrast to the right wing’s rapid and effective instrumentalizing and translating of denigrating images of minorities in different contexts.

scholarly journals Postgraduate Online Teaching in Healthcare: An Analysis of Student Perspectives

2020 ◽  
Vol 24 (1) ◽  
Author(s):  
Cuisle Forde ◽  
Silvia Gallagher
Keyword(s):  
Online Learning ◽  
Health Care Professionals ◽  
Online Teaching ◽  
Qualitative Content Analysis ◽  
Continuing Professional Development ◽  
Healthcare Setting ◽  
Student Perspectives ◽  
Survey Analysis ◽  
Development Goals ◽  
Multi Method Approach

The use of online learning in postgraduate teaching has increased dramatically in recent years. Health-care professionals can benefit from the flexibility afforded by online learning to fulfil their continuing professional development goals. Understanding student expectations, concerns, and experiences of such courses is crucial for the development and successful facilitation of this education modality. The aim of this paper was to examine student perspectives of an online postgraduate certificate in clinical exercise prescription. A set of recommendations based on these findings was also created which may serve to inform those involved in online education.Students expressed their expectations and concerns about taking the course before it began, and completed surveys on their experience after module completion. A multi-method approach using both qualitative content analysis and quantitative survey analysis was used to analyze student responses on the online modules in the virtual learning environment.Students (n = 19) had a combination of academic, personal, and clinical expectations entering the course. Concerns entering the course included ability to reach academic standards set by the course due to personal circumstances or lack of academic ability; the ability to manage time and workload; and the online nature of the course. Students felt supported throughout the course, although some had difficulties keeping up with the workload or managing their time. Results of this study can be used to inform the structure and coordination of online modules, in particular in the postgraduate healthcare setting.

Agendamelding and out-group derogation

2018 ◽  
Vol 2 (2) ◽  
pp. 124-144
Author(s):  
Jeffrey K. Riley ◽  
Holly S. Cowart
Keyword(s):  
News Media ◽  
Qualitative Content Analysis ◽  
Group Formation ◽  
News Article ◽  
Right Wing ◽  
Left Wing ◽  
News Sources ◽  
The Social ◽  
Media Platform ◽  
The Media

Abstract This study is a mixed-method quantitative and qualitative content analysis that examined the overlapping presence of agendamelding theory and in-group out-group formation on the social media platform Reddit. The study looked at the top 10 posts for one month (n = 310) on the pro-Donald Trump subreddit /r/The_Donald. The results show that media choice was used to prove membership to the in-group, often by derogating the media used by the out-group. Specific patterns emerged within the derogative language as well. Links to left-wing and neutral news media sites were often commented on and criticized, while the content of the linked news article was ignored or changed. Right-wing news media sites, which were used as news sources rather than commentary, were typically posted without changes, unlike neutral news media sites, which were often posted in a mocking manner. As agendamelding suggests, participants sought to avoid dissonance by posting media to fit within the community.

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