Behind Clubhouse’s Trajectory and Phenom
Clubhouse is an auditory app that allows users to host various rooms surrounding a diverse range of topics from Artificial Intelligence to Philosophy. Along with its educational and serene approach, it is known for its popularity amongst celebrities, including Elon Musk, Mark Zuckerburg, CEO of Shopify, and its elusive invite and ios-only pass into gaining access into Clubhouse. Waiting lists are available in the case of not achieving an invite, but to further speed the process, various sellers on eBay, Reddit, Twitter, etc., charging invites from $10-$200. This research paper covers the phenomenon of Clubhouse and the emergence of audio-only rooms, along with a hypothesis of why Clubhouse and other apps of a similar kind are experiencing a harsh downfall despite its seemingly successful business model.