A Study on Customer Satisfaction on Online Marketing in India

2017 ◽  
Vol 4 (1) ◽  
pp. 93
Author(s):  
S Chitra ◽  
E Shobana
Keyword(s):  
Customer Satisfaction ◽  
World Wide ◽  
Online Marketing ◽  
The Internet ◽  
Design Development ◽  
Technical Aspects ◽  
Goods And Services ◽  
Business Market ◽  
The World ◽  
Business To Business

Marketing of products or services over the internet. Online Marketing is the marketing of products or services over the internet & it ties together creative and technical aspects of the internet, including design, development, advertising and sale. Online marketing is used by companies selling goods and services directly to consumers as well as those who operate on a business to business. Online marketing, it refers to the techniques which is available to a business market, promote and advertise their products, services or brand to the World Wide Web.

Management Considerations for B2B Online Exchanges

2011 ◽  
pp. 1656-1663
Author(s):  
Norm Archer
Keyword(s):  
Information Systems ◽  
World Wide ◽  
Low Cost ◽  
Electronic Data Interchange ◽  
The Internet ◽  
Business Systems ◽  
Data Interchange ◽  
Organizational Information ◽  
The World ◽  
Business To Business

Information systems that link businesses for the purpose of inter-organizational transfer of business transaction information (inter-organizational information systems, or IOIS) have been in use since the 1970s (Lankford & Riggs, 1996). Early systems relied on private networks, using electronic data interchange (EDI) or United Nations EDIFACT standards for format and content of transaction messages. Due to their cost and complexity, the use of these systems was confined primarily to large companies, but low-cost Internet commercialization has led to much more widespread adoption of IOIS. Systems using the Internet and the World Wide Web are commonly referred to as B2B (business-to-business) systems, supporting B2B electronic commerce.

Factors Affecting Behavior Intentions to Adopt Electronic Shopping on the World Wide Web

2011 ◽  
pp. 107-128 ◽  
Author(s):  
Bay Arinze ◽  
Christopher Ruth
Keyword(s):  
World Wide Web ◽  
World Wide ◽  
The Internet ◽  
Critical Factors ◽  
Factors Affecting ◽  
Goods And Services ◽  
Behavior Intentions ◽  
The World ◽  
Adoption Decisions ◽  
Adoption Model

Searching for and purchasing personal goods and services on the Internet, termed hereafter as “Web shopping,” has seen tremendous growth over the past 2-3 years. With the advent of the Internet and accompanying technologies such as broader bandwidth modems, more robust browsers and multimedia, growth for Web shopping should explode, sustained only by consumers’ perceptions of this new market channel and their subsequent adoption behavior based on these perceptions. Surprisingly, little research has empirically tested an adoption model to this technology to determine critical factors that may influence adoption decisions at the consumer level.

Management Considerations for B2B Online Exchanges

2005 ◽  
pp. 1858-1863
Author(s):  
Norm Archer
Keyword(s):  
Information Systems ◽  
World Wide ◽  
Low Cost ◽  
Electronic Data Interchange ◽  
The Internet ◽  
Business Systems ◽  
Data Interchange ◽  
Organizational Information ◽  
The World ◽  
Business To Business

Information systems that link businesses for the purpose of inter-organizational transfer of business transaction information (inter-organizational information systems, or IOIS) have been in use since the 1970s (Lankford & Riggs, 1996). Early systems relied on private networks, using electronic data interchange (EDI) or United Nations EDIFACT standards for format and content of transaction messages. Due to their cost and complexity, the use of these systems was confined primarily to large companies, but low-cost Internet commercialization has led to much more widespread adoption of IOIS. Systems using the Internet and the World Wide Web are commonly referred to as B2B (business-to-business) systems, supporting B2B electronic commerce.

Library Internet Resources: Conducting Performing Arts Research Online

1999 ◽  
Vol 40 (1) ◽  
pp. 97-104
Author(s):  
Susan Brady
Keyword(s):  
World Wide Web ◽  
Communication Technology ◽  
Performing Arts ◽  
World Wide ◽  
The Internet ◽  
Research Libraries ◽  
The Past ◽  
Internet Resources ◽  
The World ◽  
Electronic Access

Over the past decade academic and research libraries throughout the world have taken advantage of the enormous developments in communication technology to improve services to their users. Through the Internet and the World Wide Web researchers now have convenient electronic access to library catalogs, indexes, subject bibliographies, descriptions of manuscript and archival collections, and other resources. This brief overview illustrates how libraries are facilitating performing arts research in new ways.

scholarly journals Public Access Technologies in Public Libraries: Effects and Implications

2009 ◽  
Vol 28 (2) ◽  
pp. 81 ◽  
Author(s):  
John Carlo Bertot
Keyword(s):  
World Wide Web ◽  
World Wide ◽  
Public Libraries ◽  
Public Access ◽  
The Internet ◽  
Access Technology ◽  
Initial Development ◽  
Early Adopters ◽  
The World ◽  
Computer Services

<span>Public libraries were early adopters of Internet-based technologies and have provided public access to the Internet and computers since the early 1990s. The landscape of public-access Internet and computing was substantially different in the 1990s as the World Wide Web was only in its initial development. At that time, public libraries essentially experimented with publicaccess Internet and computer services, largely absorbing this service into existing service and resource provision without substantial consideration of the management, facilities, staffing, and other implications of public-access technology (PAT) services and resources. This article explores the implications for public libraries of the provision of PAT and seeks to look further to review issues and practices associated with PAT provision resources. While much research focuses on the amount of public access that </span><span>public libraries provide, little offers a view of the effect of public access on libraries. This article provides insights into some of the costs, issues, and challenges associated with public access and concludes with recommendations that require continued exploration.</span>

scholarly journals A Simulation of the Structure of the World-Wide Web

2002 ◽  
Vol 7 (1) ◽  
pp. 9-25 ◽  
Author(s):  
Moses Boudourides ◽  
Gerasimos Antypas
Keyword(s):  
World Wide Web ◽  
Power Law ◽  
Web Sites ◽  
World Wide ◽  
The Internet ◽  
Web Pages ◽  
Small Worlds ◽  
Web Page ◽  
Simple Simulation ◽  
The World

In this paper we are presenting a simple simulation of the Internet World-Wide Web, where one observes the appearance of web pages belonging to different web sites, covering a number of different thematic topics and possessing links to other web pages. The goal of our simulation is to reproduce the form of the observed World-Wide Web and of its growth, using a small number of simple assumptions. In our simulation, existing web pages may generate new ones as follows: First, each web page is equipped with a topic concerning its contents. Second, links between web pages are established according to common topics. Next, new web pages may be randomly generated and subsequently they might be equipped with a topic and be assigned to web sites. By repeated iterations of these rules, our simulation appears to exhibit the observed structure of the World-Wide Web and, in particular, a power law type of growth. In order to visualise the network of web pages, we have followed N. Gilbert's (1997) methodology of scientometric simulation, assuming that web pages can be represented by points in the plane. Furthermore, the simulated graph is found to possess the property of small worlds, as it is the case with a large number of other complex networks.

scholarly journals On the Potentialities and Problems of a WWW Based Naturalistic Sociology

1998 ◽  
Vol 3 (2) ◽  
pp. 12-20 ◽  
Author(s):  
R. S. Slack
Keyword(s):  
World Wide Web ◽  
Full Advantage ◽  
Conversation Analysis ◽  
World Wide ◽  
The Internet ◽  
The World

This paper argues that the World Wide Web provides a unique opportunity for sociological explication. It contends that sociological uses of the Internet for publication purposes have not as yet taken full advantage of the technology available, producing web facsimiles of printed pages. It highlights the potential for undertaking inquiries which employ the multimedia aspects of WWW technology and extends some of the insights from ethnomethodology and conversation analysis regarding retrievable data.

scholarly journals Comment, Rating, Opinion, Review – the Preliminary Research

2021 ◽  
Vol 40 (45) ◽  
pp. 158-169
Author(s):  
Monika Jaworska
Keyword(s):  
Customer Satisfaction ◽  
Social Impact ◽  
Literary Tradition ◽  
The Internet ◽  
Consumer Reviews ◽  
Goods And Services ◽  
Internet Users ◽  
Speech Genres ◽  
Preliminary Research ◽  
Services Use

The article focuses on functional speech genres used on the Internet to assess the level of customer satisfaction after purchasing goods and services on portals with various offers. It attempts to define what genre is used in the texts called commentaries, evaluations, opinions and consumer reviews. Both Internet users and providers of goods and services use these terms interchangeably. The situation may result from the fact that in the ordinary mind, they constitute one genre. The text introduces the research on the statements of internet users expressing their opinion on the transaction, the purchased products, and the service provided. Nowadays, the Internet has such a large social impact that it is important to examine the changes in speech genres existing in the Internet space in relation to their prototypes derived from the literary tradition.

scholarly journals THE INTERNET AS A LEADING INSTITUTION OF INFORMATION LAW IN THE XXI CENTURY

2021 ◽  
Vol 58 (1) ◽  
pp. 1853-1858
Author(s):  
Lesko Natalia Vladimirovna Et al.
Keyword(s):  
World Wide Web ◽  
World Wide ◽  
World View ◽  
Modern Society ◽  
Legal Regulation ◽  
The Internet ◽  
Specific Information ◽  
Information Culture ◽  
The World ◽  
Information Law

The features of the Internet as a leading institution of information law in the XXI century have been studied in the article. It has been determined that a characteristic feature of the Internet is that geographical boundaries do not play any role here. The Internet space is an electronic information space of communications for which there are no borders. That is why it is difficult to ensure effective legal regulation of the Internet, as there is no systematic legislation regulating the relevant types of relations on the World Wide Web, besides, there are objective features of the Internet functioning. It has been stated that an important point of solving the problems of using the Internet is the adoption of the Laws: "On the protection of freedom on the Internet", "On e-democracy", "On distance learning on the Internet". It has been noted that in modern society, the Internet has made it possible to influence greatly the life of every person. As a result of globalization processes, the World Wide Web performs the function of forming a person's world-view. Unfortunately, standards that do not conform to the ideas of humanism are often promoted on the Internet. New forms of communication on the Internet have led to the separation of the culture function of this means of mass communication, as a result of which a specific information culture is being formed. Thus, an important factor in building a global information society is the formation of the individual new information culture on the Internet network.

Sign in / Sign up

Export Citation Format

Share Document