scholarly journals PENGARUH FAKTOR PSIKOLOGIS TERHADAP KEPUTUSAN MEMBELI MOTOR MATIC YAMAHA MIO M3CW 125 DI KOTA PALU

2020 ◽  
Vol 5 (2) ◽  
pp. 125-134
Author(s):  
Puji Astuti ◽  
Maskuri Sutomo ◽  
Nirwan Nirwan

The purpose of this study was to determine the influence of psychological factors on the decision to buy a Mio M3 CW 125 motorbike in Palu City. The research variables used were psychological factors consisting of motivation, perception, learning, belief, and attitude. While the dependent variable is the decision to buy (Y). The research method used is descriptive causal, with a sample of 90 people. The form of sampling uses accidental sampling technique. Data analysis method used in this study is a multiple linear regression analysis method. The results of this study indicate that: 1) psychological factors consisting of motivation, perception, learning, beliefs, and attitudes simultaneously have a significant effect on the decision to buy a Yamaha Mio M3 CW 125 motorbike; matic Yamaha Mio M3 CW 125; 3) perception partially has a significant effect on the decision to buy a Yamaha Mio M3 CW 125 motorbike; 4) learning partially influences significantly the decision to buy Yamaha Mio M3 CW 125; influential significantly influence the decision to buy a Yamaha Mio M3 CW 125 motorbike matic; 6) the attitude partially influences significantly the decision to buy a Yamaha Mio M3 CW 125 motorbike in Palu City. Tujuan penelitian ini adalah untuk mengetahui pengaruh faktor psikologis terhadap keputusan membeli motor matic Mio M3 CW 125 di Kota Palu.Variabel penelitian yang digunakan yaitu factor psikologisyang terdiri dari motivasi, persepsi, pembelajaran, keyakinan, dan sikap.Sedangkan variabel dependen yaitu keputusan membeli (Y). Metode penelitian yang digunakan bersifat deskriptif kausal,dengan jumlah sampel 90 orang. Bentuk pengambilan sampel menggunakan teknik accidental sampling. Metode analisis data yang digunakan dalam penelitian ini adalah metode analisis regresi linear berganda. Hasil penelitian ini menunjukan bahwa:1) faktor psikologis yang terdiri dari motivasi, persepsi, pembelajaran, keyakinan, dan sikap secara serempak berpengaruh signifikan terhadap keputusan membeli motor matic Yamaha Mio M3 CW 125;2) motivasi secara parsial berpengaruh berpengaruh signifikan terhadap keputusan membeli motor matic Yamaha Mio M3 CW 125;3) persepsi secara parsial berpengaruh berpengaruh signifikan terhadap keputusan membeli motor matic Yamaha Mio M3 CW 125;4) pembelajaran secara parsial berpengaruh berpengaruh signifikan terhadap keputusan membeli motor matic Yamaha Mio M3 CW 125;5) keyakinan secara parsial berpengaruh berpengaruh signifikan terhadap keputusan membeli motor matic Yamaha Mio M3 CW 125;6) sikap secara parsial berpengaruh berpengaruh signifikan terhadap keputusan membeli motor matic Yamaha Mio M3 CW 125 di Kota Palu.

2017 ◽  
Vol 3 (2) ◽  
pp. 201-212
Author(s):  
Taufik Tri Nur Hidayat ◽  
Chalil Chalil ◽  
Maskuri Sutomo

The purpose of this study is to simultaneously and partially determine and analyze the effect of accessibility and destination image toward the revisit to Tambing Lake. The variables of this research are accessibility (X1) and destination image (X2). While the dependent variable is the revisit (Y). This study used the research method of causal descriptive, with the sample size of 70 people. The sampling of this research used incidental sampling technique. The data analysis method in this research used multiple linear regression analysis method. The results showed that: 1). Accessibility and destination image simultaneously have significant effect on the revisit to Tambing Lake; 2). Accessibility partially have significant effect on the revisit to Tambing Lake; 3). Destination image partially have significant effect on the revisit to Tambing Lake. Tujuan penelitian ini adalah untuk mengetahui dan menganalisis pengaruh variabel aksesibilitas dan citra destinasi secara simultan dan parsial terhadap niat berkunjung kembali ke Telaga Tambing. Variabel penelitian ini yaitu aksesibilitas (X1) dan citra destinasi (X2). Sedangkan variabel dependen yaitu niat berkunjung kembali (Y). Metode penelitian yang digunakan adalah metode deskriptif kausal dengan jumlah sampel 70 orang. Bentuk pengambilan sampel menggunakan teknik insidental sampling. Metode analisis data yang digunakan dalam penelitian ini adalah metode analisis regresi linear berganda. Hasil penelitian menunjukan bahwa: 1). Aksesibilitas dan citra destinasi secara simultan (serempak) berpengaruh signifikan terhadap niat berkunjung kembali ke Telaga Tambing; 2). aksesibilitas secara parsial berpengaruh signifikan terhadap niat berkunjung kembali ke Telaga Tambing; 3). citra destinasi secara parsial berpengaruh signifikan terhadap niat berkunjung kembali ke Telaga Tambing.


2020 ◽  
Vol 2 (1) ◽  
pp. 89-98
Author(s):  
Bagus Nyoman Kusuma Putra ◽  
I Wayan Gede Antok Setiawan Jodi ◽  
I Ketut Merta

Organizational commitment is a level or awareness of a person to recognize the extent of an organization and is bound to its goals so as to accelerate the organization to achieve its objectives. Competence is knowledge, skills, and abilities that are mastered by someone who has become a part of him, so he can do cognitive, affective, and psychomotor behaviors as well as possible. Employee performance is the result of work in quality and quantity achieved by someone in carrying out their functions in accordance with the responsibilities given to him.The purpose of this study is to determine the effect of commitment and competence on employee performance at PT. BPR Duta Bali. The sampling technique used is a saturated sampling technique. The sample in this study was 40 employees. The data analysis method used is multiple linear regression analysis with the SPSS program. The results of the study state that the commitment variable has a positive effect on employee performance. Competency variables do not affect employee performance. Commitment and competency variables simultaneously have a positive and significant effect on employee performance


2021 ◽  
Vol 1 (2) ◽  
pp. 80-99
Author(s):  
Salma Watun ◽  
Suwignyo Widagdo ◽  
Nanda Widaninggar

This study aims to analyze the effect of tax sanctions, tax socialization, tax system, and tax avoidance on the barriers to the tax collection. This research method was quantitative. The population in this study are all individual taxpayers who do free work in Jember Regency. By accidental sampling, the samples are fifty respondents of Individual Taxpayers who do free work. Data collection using a questionnaire, and the data analysis method uses multiple linear regression analysis. The results showed that tax sanctions, tax system, tax avoidance had a significant effect on the obstacles to tax collection, while tax socialization has no significant effect on barriers to tax collection. Since the tax socialization had no impact, fiscus should use the strategy to avoid the barriers of tax collection by using account representative assistance in active counseling to the taxpayer.


2020 ◽  
Vol 8 (2) ◽  
Author(s):  
Pendi Hasyim ◽  
Nuridin Nuridin

<em>This study aims to determine the Effect of Leadership and Organizational Culture on Employee Performance of PT. Kao Indonesia. The population in this study amounted to 300 employees. By using the Slovin formula a sample of 75 employees was obtained. The sampling technique used is simple random sampling. This study uses a quantitative approach, data for this study were obtained through a questionnaire that was filled out by respondents who had been determined. The data analysis method used is a simple and multiple linear regression analysis method. The research results partially show that leadership has a significant effect on employee performance. Organizational culture has a significant effect on employee performance. While simultaneously leadership variables and organizational culture have a positive and significant effect on the performance of employees of PT. Kao Indonesia.</em>


2019 ◽  
Vol 29 (2) ◽  
pp. 791
Author(s):  
Ni Kadek Putri Sartika ◽  
I Nym Wijana Asmara Putra

This research was conducted at PT. Prosperous Indobali Trada all branches in Bali. Data collection is done by questionnaire with saturated sampling technique. The number of employees who become respondents is as many as 46 people. Data Analysis Method used in this research is to use multiple linear regression analysis. Based on the results of the analysis found Leadership Style has a positive and significant effect on company performance. This shows that the greater the leadership style the company will increase. Positive and significant organizational commitment to the company's performance. This shows the higher level of organizational commitment, the higher the company will be. Positive and significant work motivation on company performance. This shows the higher level of work motivation, the higher the increase in the company. Keywords : Leadership Style; Organizational Commitment; Motivation; Performance.


2019 ◽  
Vol 3 (1) ◽  
pp. 53-63
Author(s):  
Risfa Fadila ◽  
Maryani Septiana

This study aims to examine and analyze the effect of the application of fingerprint attendance on employee discipline in Markas Komando Direktorat Pengamanan Badan Pengusahaan Batam. Data collected through distributing questionnaires to 55 respondents. A sampling technique uses a saturation sampling. The data analysis method used is quantitative analysis using validity and reliability testing, classic assumption test, F test, t test, coefficient of determination and multiple linear regression analysis. The results of data analysis show that 1) the practical dimensions of fingerprint attendance have a positive but not significant effect on employee discipline, 2) the accurate dimension of fingerprint attendance has a positive but not significant effect on employee discipline, 3) high securities fingerprint attendance has a positive and significant effect on employee discipline, 4) the dimensions of fingerprint attendance hardware have a positive but not significant effect on employee discipline, 5) practical, accurate, high security, and fingerprint attendance hardware simultaneously have a positive and significant effect on employee discipline.


Menara Ilmu ◽  
2021 ◽  
Vol 15 (1) ◽  
Author(s):  
Zike Martha ◽  
Indria Flowerina ◽  
Asni Dewi Syahriani Bishry

Penelitian ini bertujuan untuk mengetahui Pengaruh Motivasi Kerja dan Komunikasi Efekti Budaya Organisasi terhadap Kinerja Karyawan pada Hotel Rangkayo Basa secara parsial dan simultan. Objek penelitian yang digunakan adalah Hotel Rangkayo Basa. Penelitian ini menggunakan teknik Total Sampling yaitu semua anggota populasi dijadikan sampel. Penelitian ini termasuk dalam jenis penelitian deskriptif kuantitatif. Metode analisis data yang digunakan dalam penelitian ini adalah analisis regresi linear berganda. Secara Parsial hasil pengujian hipotesis motivasi kerja menunjukkan nilai t hitung > t tabel dengan taraf signifikansi 0,20, berarti motivasi kerja berpengaruh signifikan terhadap kinerja karyawan Hotel Rangkayo Basa. Kata Kunci: Motivasi Kerja, Komunikasi Efektif, Budaya Organisasi, Kinerja Karyawan ABSTRACT: This study aims to see the effect of work influence and communication on the effectiveness of organizational culture on employee performance at the Rangkayo Basa hotel partially and simultaneously. The research object used was the Rangkayo Basa Hotel. The research used total sampling technique, in which all members of the population were sampled. This research is included in the type of quantitative descriptive research. The data analysis method used in this study is multiple linear regression analysis. Partially the results of testing the motivation hypothesis show the value of t count> t table with a significance value of 0.20, meaning that work motivation has a significant effect on the employee performance of the Rangkayo Basa Hotel.


2020 ◽  
Vol 1 (3) ◽  
pp. 297-306
Author(s):  
Firdha Nur Atifa ◽  
Wahyuningsih Wahyuningsih ◽  
Ponirin Ponirin

This research aims to determine the influence of store atmosphere on consumer satisfaction at Cafe Refresho  in  Palu  City.  The  independent  variables  used  in  this  study  are  Exterior  (X1),  General Interior (X2), Store Layout (X3) and Interior Display (X4), while the dependent variable is consumer satisfaction  (Y).  This  type  of  research  is  quantitative.  The method  of  this  research  is  descriptive causal. Samples used in this study are 100 respondents and using purposive sampling technique. Data analysis method used in this research is multiple linear regression analysis method. The results of this study indicate that simultaneously Store Atmosphere elements consisting of Exterior, General Interior, Store Layout, and Interior Display have a significant effect on consumer satisfaction at Cafe Refresho in  Palu  City.  Partially  Store  Atmosphere  elements consisting  of  General  Interior,  Store  Layout,  and Interior  Display have  a  significant  effect  on  consumer  satisfaction  at  Cafe  Refresho  in  Palu  City. While  the  Exterior  element  partially  have  no  significant  effect  on  consumer  satisfaction  at  Cafe Refresho in Palu City. Penelitian ini bertujuan untuk mengetahui pengaruh store atmosphere terhadap kepuasan konsumen pada  Cafe  Refresho  di  Kota  Palu.  Variabel  independen  yang  digunakan  dalam  penelitian  ini  adalah Exterior (X1), General Interior (X2), Store Layout (X3) dan Interior Display (X4), Sedangkan variabel dependen adalah kepuasan konsumen (Y). Jenis penelitian ini adalah kuantitatif. Metode penelitian ini adalah deskriptif  kausal.  Sampel  yang  digunakan  pada  penelitian  ini  yaitu sebanyak  100  responden dengan  bentuk  pengambilan  sampel menggunakan  teknik  purposive  sampling.  Metode  analisis  data yang digunakan  dalam  penelitian ini  adalah  metode  analisis  regresi  linear berganda.  Hasil  penelitian ini menunjukkan bahwa secara serempak elemen Store Atmosphere yang terdiri dari Exterior, General Interior, Store Layout, dan Interior Display berpengaruh signifikan terhadap kepuasan konsumen pada Cafe  Refresho  di  Kota  Palu.  Secara  parsial  elemen  Store  Atmosphere  yang  terdiri  dari  General Interior, Store Layout, dan Interior Display berpengaruh signifikan terhadap kepuasan konsumen pada Cafe  Refresho  di  Kota  Palu.  Sedangkan  elemen  Exterior  secara  parsial  berpengaruh  tidak  signifikan terhadap kepuasan konsumen pada Cafe Refresho di Kota Palu.


ACCRUALS ◽  
2020 ◽  
Vol 4 (01) ◽  
pp. 35-46
Author(s):  
Abdul Hafiz Tanjung

This research aims to give an overview about administrative reform taxation, taxtation knowledge and compliance taxable enterpreneur for VAT purposes (PKP) descriptively, and whether there is or not an influence of administrative reform taxation and taxtation knowledge towards compliance taxable enterpreneur for VAT Purposes on KPP Pratama Cibeunying Kaler. Data used in this research was primer data collected by using questionnaire which was distributed to respondents. Respondent in this research is PKP listed on KPP Pratama Cibeunying Kaler. Amount of samples obtained as many as 49 PKP taken by method Simple Random Sampling from 96 PKP as a population. As for the research method used was descriptive method and associative. While the data analysis method is in this research is Multiple Linear Regression Analysis. The result of this research shows that tax administrative reform taxtation and taxtation knowledge both partially and simultaneously positive and significant effect to compliance Taxable Enterpreneur for VAT Purposes on KPP Pratama Cibeunying Kaler.


Author(s):  
Amalia Juliana Monika Intan

The purpose of this study was to determine whether the product, price, place and process partially or simultaneously influence the desirability of students to recommend lectures at the NHI Bandung Tourism Academy. The population and sample in this study were students of the Bandung Tourism Academy. The variables of this research are the variable product (product), price (price), place (place), and process (process) as well as the desire to recommend college. The research method uses an explanatory survey. The data analysis method used is multiple linear regression analysis and using the t test and F test. Research results. Based on the results of multiple linear regression analysis


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