scholarly journals Understanding Culture through Knowledge Cybernetics

2018 ◽  
Vol 9 (1) ◽  
pp. 38-49
Author(s):  
Ousanee Sawagvudcharee ◽  
Maurice Yolles ◽  
Chanchai Bunchapattanasakda ◽  
Buncha Limpabandhu

These days, countries around the world continue with their process of globalization in the digital business and marketing. However, they find themselves straddling different national cultures, which lead to problems of cross-cultural communication management resulting in, for instance, miscommunication and misunderstanding. Consequently, an understanding of the characterisation or mapping of culture is significant, and while there are not many theories of cultural mapping, most stem from the base work of Hofstede. Basically, most people begin with a categorisation of culture through the creation of an ontology that differentiates relatable levels of reality, as a theory of levels allows culture to be broken down into parts that can be analysed more easily. It also helps them to facilitate the creation of a set of generic or universal dimensions of culture which can be used to map different cultures. However, a problem with this theoretical approach is that it does not offer a very dynamic representation of culture, and it has manifestations that impoverish the way that phenomenal manifestations of culture can be explained. On the other hand, there is an alternative approach was adopted by Schwartz. This approach does not discuss ontology but it creates a value inventory in which respondents assess ‘comprehensive’ cultural values. Consequently, there is some relationship between outcome of Hofstede’s and Schwartz’s results. Yolles has developed a theory of Knowledge Cybernetics that delivers a new ontology and a dynamic modelling approach. Schwartz’s results have been merged into this, resulting in a new theory dynamic theory of culture quite distinct from Hofstede’s level theory.

Comunicar ◽  
2010 ◽  
Vol 17 (34) ◽  
pp. 83-89
Author(s):  
Kazadi wa-Mukuma

In recent years, the term «globalization» has become a catchword in many languages. It is an open-ended process that implies different levels of unification. In music, attempts have been made by individual and collectively by artists from different cultures in the world. In each case, the process has been focused on the unification of musical sounds that can be identified within the global community. Technology is successful with the duplication of sounds of musical instruments for computer games, but the creation of zones of cultural interaction as defined by actual musical instruments is presenting challenges with the unification of cultural values into one global community. In music, globalization implies «world music» that is articulated as a hybrid product. The process of globalization is readily realized electronically, with sounds of musical instruments, but the creation of zones of cultural interaction, with the same musical instruments, will require a mixture of configuration of factors ranging from ecology to language and cultural manifestation. The objective of zones of cultural interaction is not to unify style of music, but through globalization is the sharing of actual musical instruments. To accomplish this objective, geographic spaces will have to surmount the globalization of the world ecology, language, and culture. En los últimos años, el término «globalización» se ha convertido en una palabra clave para muchas lenguas. Con él se hace referencia a un proceso abierto que implica diferentes niveles de unificación. En el campo de la música, han participado en él, tanto de forma individual como colectiva, artistas de diferentes culturas del mundo. En todos los casos, el proceso se ha centrado en la unificación de sonidos musicales que puedan identificarse por una comunidad global. En este sentido, la tecnología ha conseguido con éxito duplicar los sonidos de los instrumentos musicales para los videojuegos, pero la creación de zonas de interacción cultural, como las definidas por los instrumentos musicales actuales, se enfrenta a una serie de retos derivados de la unificación de los valores culturales en una comunidad global. El proceso de globalización se puede desarrollar fácilmente de manera electrónica con sonidos de instrumentos musicales, la creación de las zonas de interacción cultural con los mismos instrumentos musicales necesitará que se den además una serie de factores, que van desde lo ecológico hasta lo lingüístico y cultural. El principal objetivo de las zonas de interacción cultural no es el de unificar el estilo de música, sino el de compartir los instrumentos musicales actuales a través de la globalización. Para cumplir este objetivo, los territorios en los que se produzca esa interacción tendrán que completar este proceso globalizador atendiendo a criterios ecológicos, lingüísticos y culturales.


Author(s):  
Ramesh C. Sharma ◽  
Sanjaya Mishra

Around the world many communities have been constantly struggling to maintain their customs, traditions and language. Many communities have been on the move from place to place due to various factors of social change, such as war, search of food, land, and climatic calamities. Such forces have given rise to different cultures and languages through fusion or the creation of new cultures. The cultures not only exist within nationalities and ethnic groups, but also within communities, organizations and other systems. A language is an integral component of cultural identification (Rogers & Steinfatt, 1999). Matsumoto (1996, p. 16) defined culture as, “the set of attitudes, values, beliefs, and behaviours shared by a group of people, but different for each individual, communicated from one generation to the next.” A culture is dynamic in nature; if static, it will cease or lose its identity in due course of time. Cultural values are affected and reinforced by languages. A language is a representation of a different way of thinking as well as a different way of speaking. Languages have significant influence on the cognition (Gudykunst & Asante, 1989; Pincas, 2001).


2008 ◽  
pp. 1022-1030
Author(s):  
R. C. Sharma ◽  
S. Mishra

Around the world many communities have been constantly struggling to maintain their customs, traditions and language. Many communities have been on the move from place to place due to various factors of social change, such as war, search of food, land, and climatic calamities. Such forces have given rise to different cultures and languages through fusion or the creation of new cultures. The cultures not only exist within nationalities and ethnic groups, but also within communities, organizations and other systems. A language is an integral component of cultural identification (Rogers & Steinfatt, 1999). Matsumoto (1996, p. 16) defined culture as, “the set of attitudes, values, beliefs, and behaviours shared by a group of people, but different for each individual, communicated from one generation to the next.” A culture is dynamic in nature; if static, it will cease or lose its identity in due course of time. Cultural values are affected and reinforced by languages. A language is a representation of a different way of thinking as well as a different way of speaking. Languages have significant influence on the cognition (Gudykunst & Asante, 1989; Pincas, 2001).


2011 ◽  
pp. 1310-1316
Author(s):  
Ramesh C. Sharma ◽  
Sanjaya Mishra

Around the world many communities have been constantly struggling to maintain their customs, traditions and language. Many communities have been on the move from place to place due to various factors of social change, such as war, search of food, land, and climatic calamities. Such forces have given rise to different cultures and languages through fusion or the creation of new cultures. The cultures not only exist within nationalities and ethnic groups, but also within communities, organizations and other systems. A language is an integral component of cultural identification (Rogers & Steinfatt, 1999). Matsumoto (1996, p. 16) defined culture as, “the set of attitudes, values, beliefs, and behaviours shared by a group of people, but different for each individual, communicated from one generation to the next.” A culture is dynamic in nature; if static, it will cease or lose its identity in due course of time. Cultural values are affected and reinforced by languages. A language is a representation of a different way of thinking as well as a different way of speaking. Languages have significant influence on the cognition (Gudykunst & Asante, 1989; Pincas, 2001).


Author(s):  
Nargis - ◽  
Imtihan - Hanim

The different cultures, power distance could be the obstacle in intercultural communication. The aim of this research to identify the types of Cross-Cultural Communication Style Choice between British and American in the Leap Year movie. The researchers attempt to reveal kinds of Cross-Cultural Communication Style Choice between Declan as British and Anna as American for three days. This Qualitative research method analyses data of utterances and are classified into four types of Cross-Cultural Communication Style Choice. The result shows that there are 356 utterances of Anna and Declan. for three days. Anna has 204 utterances with 44,3 % direct style and indirect 5,8 %.. Declan uses 155 utterance with 37 % and 12 % indirect style. British tend to use more indirect styles in expressing their intention to save the interlocutor’s face.Meanwhile, American use direct styles to reveal their intentions as they belong to the high culture communication.Key words: across culture communication,direct style, indirectstyle


2018 ◽  
Vol 162 ◽  
pp. 02037 ◽  
Author(s):  
Israa Fadhil Alqaisi

Managing stakeholders’ expectations and interests is key to a project’s success. So, identifying stakeholders at the beginning of the projects, recognizing and managing their needs and expectations will contribute to the creation of a suitable environment and be catalyst for success. This can be achieved through the establishment of appropriate and timely communication that meets the requirements of stakeholders. This includes providing the decision makers with the required data and receiving feedback to ensure alignment among project objectives and stakeholders expectations. This paper mentions one of the projects which neglected the proactive planning and management of stakeholder’s requirements that causes waste in time and resources and many issues that appear as a result of poor planning, and the lessons learned from it.


2020 ◽  
Vol 64 (1) ◽  
pp. 3-23
Author(s):  
Adam Pisarek

This article concerns “living zones of the imagination”—areas of social life in which intensive “interpretive labor” is underway. Thanks to these zones, it is possible to engage in universally accepted exercises that enable a person to “see the world through the eyes of another person” and that yet do not disturb the current socio-cultural order. They provide an important basis for understanding among people, for harmonizing meanings in the sphere of social realities, and for integration that goes beyond certain permanent boundaries and hierarchies. The basic aim of the article is to prove that hospitality, understood as a value in Polish culture, could contribute to a considerable degree to the creation of such zones. The author analyzes the zones’ character, function, and meaning, paying attention to how they resist the expansion of bureaucratic ways of organizing social life. He also draws attention to the influence that an axio-normative pattern could havewithin specific models of behavior and cultural practices.


Author(s):  
Piyaporn Nurarak ◽  
Shiori Sasaki ◽  
Irene Erlyn Wina Rachmawan ◽  
Yasushi Kiyoki

Cross-cultural religious tourism is computational to promote cross-cultural communication and understanding according to impression distance. Our motivation to implement semantic search with an emotion-oriented context into the proposed system is to realize global tourism recommendations expressed in different cultures. The objectives of this paper are (1) to find the religious places by using the tourist’s emotional distance, (2) to find similar religious places not only in the same culture but also in the different cultures with the tourist’s emotional distance calculations. Experimental results demonstrate the feasibility and applicability of this method.


2021 ◽  
Vol 5 (3) ◽  
Author(s):  
Romi Mesra ◽  
Yummy Jumiati Marsa ◽  
Mardiati Etika Putri

The author who is directly involved in the consignment trading process sees so many phenomena that occur, whether it is related to the consignment trader, the shop owner, the emotional relationship between the two, business relationships, character, cultural values, and so on. The research approach used in this study is qualitative research approach. Data collection techniques in this study were carried out by in-depth interviews and observations. The types of data in this study are: primary data and secondary data. Data analysis techniques in this study use data analysis techniques miles and hubermen, including data reduction (data reduction), data presentation (data display) and drawing conclusions and verification (conclusion drawing / verification). The results of this study indicate that there are 7 patterns of interaction between consignment traders and shop owners, namely: making mutually beneficial business agreements, cooperation on the basis of mutual trust, mutual understanding of each other's character, respecting different cultures, disputes for breaking the agreement, lack of openness, and conflict of interest.


Author(s):  
В.И. Казаренков ◽  
М.М. Карнелович

Проблема межкультурного взаимодействия приобретает особую актуальность в связи с процессом интернационализации высшего образования. В ситуации межличностного взаимодействия студенты — представители разных культур являются субъектами самопрезентации их этнической идентичности. В связи с высокой прикладной значимостью проблемы эффективного и толерантного взаимодействия студентов в условиях поликультурной образовательной среды была выдвинута и подвергнута эмпирической проверке гипотеза о связи этнической идентичности и самопрезентации студентов, являющихся представителями разных культурных групп — русской, белорусской, туркменской и индийской. Цель работы — эмпирически выявить специфические особенности взаимосвязи типа этнической идентичности и тактик самопрезентации у студентов разных культурных групп в межличностном взаимодействии. В исследовании определены содержание и направленность связи между типами этнической идентичности — позитивной, нигилистичной, индифферентной, фанатичной, эгоистичной — с защитными и ассертивными стратегиями самопредъявления студентов. Предлагается обзор программы тренинга самопрезентации, направленного на коррекцию неадаптивных способов самопредъявления и формирование эффективных стратегий самопрезентации студентов в межличностном взаимодействии с представителями иных культурных групп. Результаты исследования представляют интерес для специалистов в области кросс-культурной коммуникации, этнической психологии и психологии личности. The issue of intercultural communication is gaining relevance because of the process of higher education internationalization. In situations of interpersonal communication, students, representatives of different cultures, define themselves and their ethnic identity. The investigation of students’ efficient and tolerant interaction in the conditions of multicultural learning environments enables the authors of the research to put forward a hypothesis that students’ ethnic identity is closely related to their self-presentation in multicultural groups (Russian, Belorussian, Turkmen, and Indian). The aim of the research is to empirically single out some specific peculiarities of students’ ethnic identity and self-presentation strategies in interpersonal communication. The research defines the content and the interconnection between ethnic identity — positive, nihilist, indifferent, fanatical, selfish — and protective and assertive strategies of students’ self-presentation. The article presents an overview of a self-presentation training course aimed at the correction of nonadaptive means of self-presentation and the formation of efficient strategies of self-presentation in interpersonal communication with representatives of other cultural groups. The results of the research may be useful for specialists in the sphere of cross-cultural communication, ethnic psychology and personal psychology.


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