Conclusion
This chapter looks toward the future of both the National Rifle Association (NRA) and the gun debate more broadly. It discusses potential threats to the NRA's political influence, including its own internal struggles, the rise of more effective gun control advocacy organizations, and the potential downsides of its close relationship with the Republican Party. The chapter also talks about the potential generalizability of the book's findings to other groups and policy areas. It considers the lessons that other groups might learn from the NRA in terms of cultivating and using ideational power. Ultimately, the chapter notes its implications for our understanding of interest groups and political parties, and reflects on the NRA's place in American democracy.