A Study on the Perception of Smart Seniors on Sports media Contents: Focus on YouTube

In this study, we explore linguistic constructions of gender in US sports reportage concerning two related basketball altercations: the Pacers–Pistons NBA fight in 2004 and the Shock–Sparks WNBA fight in 2008. We use a combined corpus and qualitative textual analysis to investigate coverage from the days immediately following the fights and to compare that coverage to sports reportage more generally. Our analysis reveals key differences in narrative focus; for example, that NBA coverage is most interested in blame assignation in the isolated event, while WNBA coverage concerns gender and the league writ large. Such patterns, which are realised linguistically in both explicit and implicit ways, contribute to the ‘othering’ of women and women athletes in the increasingly important sports-media-commercial complex.

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Side-by-Side Sports Reporters: A Between-Subjects Experiment of the Effect of Gender in Reporting on the NFL

Communication & Sport ◽

10.1177/2167479521995462 ◽

2021 ◽

pp. 216747952199546

Author(s):

Gayle Jansen Brisbane ◽

Patrick Ferrucci ◽

Edson Tandoc

Keyword(s):

Sports Media ◽

Women In Sports Media ◽

Women In Sports ◽

Women In Television

Women are more visible than ever in sports media. Yet, extant research has shown that females have endured an array of issues exclusive to their gender. Consistent research updates on gender in sports media is necessary in order to discover whether an increase in numbers has changed the assessment of women in sports media. This study’s objective was to understand how audiences now perceive women in television sports media, specifically as sports reporters covering the NFL. This quantitative experiment employed two current, veteran sports reporters (one female and one male) and pre-tested for the purpose of this study. It is the first known study that utilized professional television sports reporters. Each reporter recorded the same two “stand-ups” with identical backdrops. Survey participants randomly watched a video either of the male or female giving a fact or an opinion report and were then asked questions to measure their perception of the sports reporter’s knowledge and credibility. Intriguingly, this study did not replicate results from prior research, and therefore could contribute to literature on women in sports media moving forward.

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On The Field: Examining Differences in Video Format in Sports Media Viewing

Proceedings of the Human Factors and Ergonomics Society Annual Meeting ◽

10.1177/1071181320641181 ◽

2020 ◽

Vol 64 (1) ◽

pp. 781-785

Author(s):

Ragan Wilson ◽

Christopher B. Mayhorn

Keyword(s):

Factor Analysis ◽

Confirmatory Factor Analysis ◽

Spatial Presence ◽

Sports Media ◽

User Perceptions ◽

Video Footage ◽

Confirmatory Factor ◽

Need To Evaluate ◽

The Relationship ◽

Video Format

With virtual reality’s emerging popularity and the subsequent push for more sports media experiences, there is a need to evaluate virtual reality’s use into more video watching experiences. This research explores differences in experiences between Monitor (2D) video and HMD (360-Degree) video footage by measuring user perceptions of presence, suspense, and enjoyment. Furthermore, this study examines the relationship between presence, game attractiveness, suspense, and enjoyment as explored by Kim, Cheong, and Kim (2016). Differences were assessed via a MANOVA examining specifically presence, suspense, and enjoyment while the relationships were explored via a confirmatory factor analysis. Results suggest that there was a difference between Monitor (2D) video and HMD (360-Degree) in regard to spatial presence, engagement, suspense, and enjoyment, but the previous model from Kim et al. (2016) was not a good fit to this study’s data.

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The Effect of Statistics on Enjoyment and Perceived Credibility in Sports Media

Communication & Sport ◽

10.1177/2167479521998395 ◽

2021 ◽

pp. 216747952199839

Author(s):

Dustin Hahn

Keyword(s):

New Media ◽

Future Research ◽

Media Industry ◽

Sports Media ◽

Perceived Credibility ◽

Competitive Environments ◽

Dependent Variables ◽

Media Source ◽

The Impact

Evolving media landscapes toward increasingly diverse and competitive environments in both traditional and new media requires producers regularly examine the quality of their productions. One growing line of research identifies the increasing presence and significance of statistics in sports media programming. This experiment measures the effect of statistics on enjoyment and perceived credibility by sport consumers while considering level of fanship, media source, and variations in placement within Instagram posts. Results uncover evidence that validates previous observations about statistics in media while contradicting others. Specifically, findings reveal that statistics enhance enjoyment and improve perceived credibility. Observations were consistent across fanship level. However, additional findings also suggest media source and placement of statistics influences both enjoyment and credibility as well. For both dependent variables, statistics in both the Instagram caption and image yielded significantly greater enjoyment and credibility than some other conditions including posts without statistics at all. The impact of these and other findings on sports media industry and scholarship, along with limitations and directions for future research, are discussed.

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Radical Sports Journalism?: Reflections on ‘Alternative’ Approaches to Covering Sport-Related Social Issues

Sociology of Sport Journal ◽

10.1123/ssj.2017-0162 ◽

2018 ◽

Vol 35 (1) ◽

pp. 66-76 ◽

Cited By ~ 6

Author(s):

Shawn Forde ◽

Brian Wilson

Keyword(s):

Social Issues ◽

Alternative Media ◽

Sports Journalism ◽

Sports Media ◽

Media Activism ◽

Sport Media ◽

Alternative Approaches

In this paper we report findings from a study of what we are calling ‘sports media activism’ (or ‘SMA’). We were interested in how, why, and for what purposes a range of sport media activists are engaging with sport-related social issues through different media. This research contributes to a limited body of literature on sport-related activism, and especially to thinking about the role of media in sport-related activism. By ‘taking sport seriously’ in this paper, we consider what might be learned by focusing on the experiences of those creating and contributing to sport-related activism and alternative media. Also, by assessing a range of projects that we include under the sport media activism umbrella—each with their own goals and intentions for change—we think there is room to inform thinking about ‘alternative’ media more broadly.

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Sports fans in the digital age: will virtual reality integrate into the sports space?

10.32920/ryerson.14663598 ◽

2021 ◽

Author(s):

Kristian Kletke

Keyword(s):

Virtual Reality ◽

Digital Media ◽

New Technology ◽

Sports Fans ◽

Theoretical Frameworks ◽

Sports Media ◽

Distribution Strategy ◽

Media Space ◽

Points Of View ◽

Sports Broadcasting

Virtual reality (VR) is an immersive technology that is increasingly considered for use in the sports media space. With the proliferation of digital media, stakeholders in the sports ecosystem are looking to leverage new technology as part of their distribution strategy. This paper will seek to investigate the potential for virtual reality as a sports broadcasting medium. Through an exploration of various points of view in the field, use cases, and theoretical frameworks, this research will attempt to understand the various barriers to mainstream adoption. This MRP concludes that virtual reality for sport viewing is still in its infancy, but will pervade the market as a complementary broadcasting offering in the future. It will furthermore seek to outline a business model for virtual reality sports to monetize content.

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Hyperpartisan Sports Media in Trump’s America: The Metapolitics of Breitbart Sports

Communication & Sport ◽

10.1177/2167479518801557 ◽

2018 ◽

Vol 7 (5) ◽

pp. 588-610 ◽

Cited By ~ 8

Author(s):

Mark Falcous ◽

Matthew G. Hawzen ◽

Joshua I. Newman

Keyword(s):

New Media ◽

Sexual Politics ◽

Party Politics ◽

Donald Trump ◽

Sports Media ◽

Mainstream Media ◽

Political Ideologies ◽

News Website ◽

American Society

The rise of Donald Trump has widely been seen as concurrent to the emergence of the “Alt-Right” that coalesces around intersecting themes of conservativism: White ethno-nationalist “race realism,” populism, misogyny, evangelical theocracy, border protectionism, and anti-liberalism. Media has been a key site of struggle in these developments, with attacks on mainstream media bringing into focus wider questions of truth and legitimacy in journalism. In particular, Trump’s rise has been synonymous with the heightened profile of the Breitbart News website, a purveyor of hyperpartisan, conservative political ideologies. In this article, we consider the place of Breitbart Sports within this dynamic political and media order. Our analysis of the lead-up to the 2016 Presidential election reveals the extent to which Breitbart Sports conveyed a vision of U.S. sport that promoted hard-right agendas in relation to U.S. global stewardship, veiled “race” reclamation discourses, media, immigration, social criticism, policing, sexual politics, and party politics. Breitbart Sports framing casts sport as a liberally infested cultural battleground, where conservativism is under threat. We conclude with a brief discussion about the role of new media in framing political exigencies and the role of sport in contemporary American society.

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