scholarly journals Business Model Canvas for Usability Testing of E-Commerce Website Design Using SEO On-Page Technique

Jurnal INFORM ◽  
2021 ◽  
Vol 6 (2) ◽  
pp. 93-102
Author(s):  
Isnaini Nur Pramesty ◽  
Atik Ariesta

Advances in information technology have had a tremendous impact on all of the professions today. All buying and selling activities, including selling baby products, have become easier with digital technology, namely the marketplace. Until now, the marketplace business only uses a physical storefront and marketplace to offer their wares. However, there are still obstacles such as the lack of product information obtained by customers due to decreased sales, lack of a wide range of promotions due to lower income, and discounts when using the marketplace due to lower marketplace revenue. Based on the problems mentioned above, an e-commerce website is needed to solve the problem in the Mimimama store. This e-commerce website is built with the WordPress Content Management System (CMS), and the Business Model Canvas (BMC) method is used to analyze the business model. Designs are built using the Unified Modeling Language (UML), and websites are tested using Usability Testing to ensure the functionality works properly. After the website is built, SEO is applied using On-Page SEO to optimize website pages. Google easily indexes them and is easy to find by customers using certain keywords. The development of an e-commerce website provides answers to make it easier for customers to access information, expand marketing reach, and allow Mimimama to focus more on building the Mimimama store brand.

2018 ◽  
Vol 13 (3) ◽  
pp. 22-28
Author(s):  
Budi Sudradjat

Sales System at H2H Couple Fashion today still use manual and very simple. Buyers must come directly so as not effective and efficient. Means of promotion there is inadequate so poorly known, it is harder to obtain for potential buyers. With the establishment of an online sales system web-based  is expected to provide ease of transaction as well as a means of effective and efficient promotion with a wide range of markets and provide satisfaction to customers thereby increasing profits for the company. Design, code creation, testing and support. by using a modeling tool such as a unified Modeling Language (UML), Entity Relationship Diagram (ERD) and data collection techniques by observation, and interviews. While the database application development tools using MySQL and PHPMyAdmin and PHP programming language, Adobe Dreamweaver CS6 text editor. This application provides product information and generate reports including product reports and sales reports.


Jurnal INFORM ◽  
2021 ◽  
Vol 6 (2) ◽  
pp. 127-132
Author(s):  
Muhammad Naufal Akbar ◽  
Atik Ariesta

The digital era, which is quickly evolving nowadays, necessitates the use of online stores by business owners to compete for as many clients as possible. E-commerce is the process of selling, purchasing, and marketing a product over the internet network. Conventional sales of items that do not maximize the use of promotional media will result in sales declining and many products not being sold. Traditional sales must instantly transition to digital marketing via e-commerce websites using a Content Management System (CMS) so that retailers can have their charm to improve product sales. The benefit of this research is to make online sales utilizing a Content Management System (CMS) to improve business operations and product marketing by employing Search Engine Optimization (SEO) to reduce product marketing expenditures. The Business Model Canvas (BMC) is used to create an online business model. Unified Modeling Language (UML) diagrams, such as Activity Diagrams, Use Case Diagrams, Component Diagrams, and System Sequence Diagrams, are used in the system design. As a result of this research, the e-commerce website will be displayed on the first page of the search site, allowing it to assist shop transaction activities and serve as a promotional medium.


Sensi Journal ◽  
2020 ◽  
Vol 6 (1) ◽  
pp. 13-23
Author(s):  
Sugeng Santoso ◽  
Oleh Soleh ◽  
Siti Humaeroh

Aktivitas padat orang tua adalah salah satu alasan kurangnya perhatian pada perkembangan anak di sekolah. Komunikasi guru dan orang tua juga sangat penting, untuk mengetahui perkembangan anak-anak di sekolah. Jendela akademik adalah celah informasi yang menghubungkan sekolah dan orang tua untuk memfasilitasi orang tua dalam mengumpulkan informasi terupdate dan akurat di sekolah. Sehingga orang tua dapat lebih efektif memantau anak-anak mereka di sekolah.Metode pengumpulan data yang digunakan dalam penelitian ini menggunakan metode observasi, wawancara, dan studi pustaka. Metode analisis menggunakan metode PIECES (Performance, Information, Economic, Control, Security, Efficiency, and Service) dan BMC (Business Model Canvas).Untuk merancang sistem yang sedang berjalan menggunakan program Unified Modeling Language (UML), yaitu dengan diagram use case, diagram aktivitas dan diagram urutan. Dalam penelitian ini diharapkan untuk membuat aplikasi yang terintegrasi dengan database sehingga mereka dapat melakukan proses notifikasi yang tepat dan akurat.


2020 ◽  
Vol 4 (3) ◽  
pp. 785
Author(s):  
Dedi Riandika ◽  
Agus Umar Hamdani

XYZ Motoshop is an individual business engaged in the sale of motorcycle accessories and spare parts, located in Pamulang, South Tangerang. The problems experienced by XYZ Motoshop include: difficulty in knowing product availability information, order process is less effective because customers must come directly to the store, sales data processing requires a long time because it is still handwritten, having difficulty to know about shipping goods because it does not have proof of receipt of goods and the customer does not recognize the product being promoted on social media. To solve the above problems, we need a system that is able to manage product sales transactions effectively and efficiently. Researchers offer alternative solutions to help management to solve problems that occur by designing e-commerce systems. In this study, researchers used the Business Model Canvas approach to analyze the company's business model, problem analysis using the Fishbone Diagram approach, analysis and design of the E-Commerce system using the Unified Modeling Language approach and implementation of the E-Commerce system using the Content Management System, the search method using techniques Search Engine Optimization and marketing methods use the 4P marketing strategy. The final results of this research are an E-Commerce Website that can increase sales of motorcycle accessories products in XYZ Motoshop


2020 ◽  
Vol 4 (3) ◽  
pp. 683
Author(s):  
Muhamad Ridho Dwi Cahyo ◽  
Candiwan Candiwan

Yoga Farm is a Micro, Small, and Medium Enterprises (MSME) that focuses on catfish breeding that is still doing business processes manually. With this process, information received by related parties is very difficult to obtain quickly. Therefore, the product is still not widely known, and customers are still few because the system used in sales and promotions still uses a manual system. The research method used is qualitative. This study aims to create a sales information system recommended at Yoga Farm and design using Unified modeling language (UML) for the recommended business processes. Customers will get product information in real-time, products can be widely recognized, and the number of Yoga Farm customers can increase. Based on the results of this study, adoption of a web-based sales information system can certainly make it easier to get the latest information quickly, can expand the market and can also facilitate customers in the transaction. For future research, this research can be used as a reference for conducting similar studies at other MSMEs to increase sales


Author(s):  
Daniel Brandon Jr.

The UML (Unified Modeling language) has become a standard in design of object-oriented computer systems (Schach 2004). UML provides for the use of stereotypes to extend the utility of its base capabilities. In the design and construction of business systems, the use of stereotypes is particularly useful stereotypes, and this article defines and illustrates these.


Author(s):  
Joshua Lubell ◽  
Russell S. Peak ◽  
Vijay Srinivasan ◽  
Stephen C. Waterbury

One important aspect of product lifecycle management (PLM) is the computer-sensible representation of product information. Over the past fifteen years or so, several languages and technologies have emerged that vary in their emphasis and applicability for such usage. ISO 10303, informally known as the Standard for the Exchange of Product Model Data (STEP), contains the high-quality product information models needed for electronic business solutions based on the Extensible Markup Language (XML). However, traditional STEP-based model information is represented using languages that are unfamiliar to most application developers. This paper discusses efforts underway to make STEP information models available in universal formats familiar to most business application developers: specifically XML and the Unified Modeling Language™ (UML®). We also present a vision and roadmap for future STEP integration with XML and UML to enable enhanced PLM interoperability.


2020 ◽  
Vol 5 (02) ◽  
pp. 103-110
Author(s):  
Desi Puspita ◽  
Melani Anggita

Tujuan dari penelitian ini adalah untuk menghasilakan sistem pengenalan usaha kecil menengah (UKM) Kota Pagar Alam berbasis web dengan Unified  Modeling Language  (UML)  sebagai alat perancangan web. Pada usaha kecil menengah Kota Pagar Alam saat ini pengenalan masih bersifat manual, yaitu para pengunjung harus datang langsung ke Dinas Perindustrian, Perdagangan, Koperasi dan Usaha Kecil Menengah Kota Pagar Alam untuk mencari informasi maupun melihat produk yang dijual oleh pelaku usaha kecil menengah. Dengan cara seperti ini boleh jadi pengunjung sulit untuk mendapatkan informasi dan pemesaran produk pun sulit untuk dilakukan. Konsumen sangat kesulitan mencari informasi tentang keberadaan usaha kecil menengah (UKM) yang ada di Kota Pagar Alam. Metode pengumpulan data dalam penelitian ini menggunakan metode wawancara, observasi, dokumentasi dan studi pustaka. Metode pengembangan sistem menggunakan metode waterfall dengan tahapan analisis, desain, pengkodean dan pengujian. Sistem ini dikembangkan dengan menggunakan aplikasi adobe dreamweaver CS3, Php, MySQL dan Xampp. Perancangan web yang dibuat dari UML berupa Use case diagram, Class Diagram dan Activity Diagram.  Hasil penelitian dilihat dari pengujian sistem dengan usability testing, dimana nilai rata-rata 4,53 yang berarti pegguna menyatakan bahwa web  ini bisa mempermudah pihak UKM untuk menyampaikan informasi tentang UKM yang ada di Kota Pagar Alam kepada masyarakat


2020 ◽  
Vol 12 (1) ◽  
Author(s):  
Yuliani Indrianingsih ◽  
Astika Ayuningtyas ◽  
Uyuunul Mauidzoh

Patuk District is a gateway to enter Gunungkidul Regency. In Patuk District there are several tourist attractions such as Kampoeng Emas, Purba Volcano and Embung Nglanggeran. In addition, there is also the potential for processed food products from natural and agricultural products in Patuk District. Leading potentials in Patuk District need to be promoted to the wider community so that they are known and can be an attraction for tourists. The purpose of this research is to design and create a system of promotion of superior products and Web-based tourism objects that can facilitate Patuk District in introducing superior products owned by each village and facilitate the general public to obtain superior product information in Patuk District. The method used in the analysis and system design uses Unified Modeling Language (UML). In this study, a system consisting of three users was produced, namely admin in the Inter-Village Coordination Board (BKAD), admin of business owners and general users. This system can be accessed at the address www.jelajahipatuk.com.


Author(s):  
Daniel Brandon Jr.

The UML (Unified Modeling Language) has become a standard in design of object oriented computer systems (Schach, 2004). UML provides for the use of stereotypes to extend the utility of its base capabilities. In the design and construction of business systems, the use of stereotypes is particularly useful stereotypes, and this article defines and illustrates these.


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