scholarly journals DESKRIPSI DAN ANALISIS PROSPEK KOMODITI KELAPA DI SULAWESI UTARA DENGAN ANALISIS MATRIKS SWOT

2018 ◽  
Author(s):  
Ronaldo F.I. Rottie
Keyword(s):  
Factor Analysis ◽  
New Product ◽  
Internal Factor ◽  
Know How ◽  
Strategic Factor ◽  
North Sulawesi ◽  
Factors Analysis ◽  
Strategic Factors ◽  
Life Pattern ◽  
Coconut Product

Requirement of coconut product for Indonesia society every year it’s increases in line with growth of number of residents. So is estimated this requirement also would continuously increase during which will come where considering Indonesia public life pattern forwards which cannot be discharged from the coconut and processing result. Therefore need to point product development of processing to new product so that request of the market tends to increase (demand driven). Thereby it is important to know how industrial expansion of Indonesian coconut with coconut commodity potency in North Sulawesi. By using method SWOT will be formulated description from coconut commodity prospect in Indonesia especially in North Sulawesi. By using method SWOT we are internal factor analysis and eksternal with analysis at Internal Strategic Factor Analysis Summary ( IFAS) and analysis at External Strategic Factors Analysis Summary ( EFAS).

STRATEGI PEMASARAN UNTUK MENINGKATKAN PENJUALAN BETON SIAP PAKAI (READY MIX CONCRETE) PADA PT SEMEN INDOGREEN SENTOSA PLANT CIKARANG

2020 ◽  
Vol 2 (2) ◽  
pp. 161-173
Author(s):  
A Riyanto ◽  
Arman Paramansyah
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
Field Tests ◽  
Internal Environment ◽  
Internal Factors ◽  
Alternative Strategies ◽  
Strategic Factor ◽  
Swot Matrix ◽  
Strategic Factors ◽  
Delivery Accuracy

  ABSTRACT The problem to be answered in this study is the strategic factors that exist in the company which includes analysis of the external and internal environment to find alternative strategies that can increase sales. In line with the problem, this research was conducted using descriptive methods, which tend to describe the problems that occur in the company. To solve the problems that occur in the company, the External Strategic Factor Analysis (EFAS), Internal Strategic Factor Analysis (IFAS) and SWOT Analysis are used. The analysis shows that based on internal and external analysis of the company, it can be concluded that the main strategy of PT. Semen Indogreen Sentosa is a strategy of SO (Strength Opportunities) Improving product quality, completeness of distribution facilities, payment terms, product prices and delivery accuracy and low prices with the aim of expanding the market Such as internal factors namely completeness of distribution facilities and field tests, and external factors recruiting workers Experienced and educated experts aim to be able to rival competitors. The results of the analysis show that from the analysis of factors external strategies have. Based on these findings, it was suggested that PT Semen Indogreen Sentosa Plant Cikarang try to improve management's response to its external environment by taking advantage of opportunities arising in the market and also increasing management's response to its internal environment by utilizing the company's strengths and implementing alternative strategies summarized in SWOT Matrix Keywords: Marketing Strategy, SWOT Analysis, SWOT Matrix

scholarly journals ANALISIS DAYA DUKUNG EKONOMI DAERAH TERHADAP PENGEMBANGAN KAWASAN INDUSTRI KABUPATEN BANGKALAN

2018 ◽  
Vol 11 (1) ◽  
Author(s):  
Sutjipto Ngumar ◽  
Hening Widi Oetomo
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
External Factor ◽  
Industrial Area ◽  
Internal Factor ◽  
Summary Table ◽  
Strategic Factor ◽  
Swot Matrix ◽  
Area Unit

In the development of industrial area, the first step needed is to find out about the current conditional supportiveness on the smallest area unit. In terms of Regency or Municipality, its smallest unit is Subdistrict. The setting of this study is Bangkalan Regency while its smallest area units studied are the Subdistricts of Kamal, Labang, Kwanyar, Modung, Tanah Merah, Tragah, Socah and Burneh. Why these Subdistricts are chosen is because of their common access from Kamal harbor and Suramadu Bridge. The method used is SWOT analysis which considering internal factor constructed in IFAS (Internal Strategic Factor Analysis Summary) table and external factor constructed in EFAS (External Strategic Factor Analysis Summary) table.The highest IFAS values are Kamal’s and Modung’s, while EFAS values are assumed to be equal because the competitors condition are relatively similar. Based on IFAS and EFAS values, the quadrant position will be derived in SWOT matrix whose x axis is IFAS and y axis is EFAS. There are 4 quadrants in SWOT matrix, they are S-O (Strengths – Opportunities), W-O (Weakness – Opportunities), S-T (Strengths - Threats), and W-T (Weakness – Threats). The results of this current study suggest that from 8 Subdistricts we studied, there are 7 (seven) Subdistricts in S-O quadrant and 1 (one) in W-O quadrant. Based on the position of these subdistricts in SWOT quadrant, the appropriate strategy for each Subdistrict in developing their area in order to support the development of industrial area will be determined.

scholarly journals Strategi Kebijakan Pengembangan Desa Pesisir (Studi di Empat Belas Desa Pesisir di Kabupaten Blitar Provinsi Jawa Timur)

2020 ◽  
Vol 8 (1) ◽  
pp. 1-15
Author(s):  
Muhammad Lukman Hakim
Keyword(s):  
Factor Analysis ◽  
Development Policy ◽  
Policy Development ◽  
Swot Analysis ◽  
External Environment ◽  
Coastal Region ◽  
Strategic Issues ◽  
Strategic Factor ◽  
Strategic Factors ◽  
The Village

Research on development policy strategies for coastal areas in Blitar District is important and urgent, considering that there has been a disparity in development between the Blitar North and South Blitar Regions. In terms of community welfare, the Blitar Pesisir Selatan region tends to be poorer, education is still minimal, with poor infrastructure. This can be seen from the Village Development Index of Blitar District. This study seeks to identify the typology of the Village in the Coastal District of Blitar to then formulate a policy development policy for the Coastal Village. In addition to using the ABCD Theory, this study uses the results of the analysis of the Village Build Index and the SWOT analysis. The analysis stage in SWOT is to utilize all data and information in quantitative models of strategy formulation. SWOT analysis is carried out first scanning (scanning) which in essence is a data collection and identification as a pre-analysis. The models used in the SWOT analysis in typology analysis and the development of coastal villages in Blitar Regency are IFAS - EFAS (internal - external strategic factor analysis summary). Internal and external strategy factor analysis is the processing of strategic factors in the internal and external environment by giving a weighting and rating to each strategic factor. Strategic factors are the dominant factors of strengths, weaknesses, opportunities and threats that influence the existing conditions and situations and provide benefits if positive actions are taken. Analyze the internal environment (IFAS) to find out various possible strengths and weaknesses. Strategic issues to be monitored must be determined because these problems might affect development in the future. Analyzing the external environment (EFAS) to find out various opportunities and threats. Through the analysis phase as above, this research is expected to formulate an appropriate policy strategy in developing rural villages in the southern coastal region of Blitar Regency.

scholarly journals BUSINESS COMPETITIVENESS IMPROVEMENT ANALYSIS ON DRY FISH PROCESSING INDUSTRY IN BENGKULU CITY

2015 ◽  
Vol 5 (1) ◽  
pp. 1-11
Author(s):  
Evanila Silvia ◽  
Sigit Mujiharjo ◽  
Yuwana Yuwana ◽  
Kurnia Herlina Dewi
Keyword(s):  
Environmental Factors ◽  
Descriptive Analysis ◽  
Market Segment ◽  
Fish Processing ◽  
Internal Factor ◽  
Processing Industry ◽  
Strategic Factor ◽  
Quality Product ◽  
Strategic Factors ◽  
Business Competitiveness

Purpose of this research was to identify environmental factors in terms of strength, weakness, opportunity, and threat influencing dry fish processing industry position, and formulating strategic to improve competitiveness the dry fish processing industry in Bengkulu City.  Method applied was descriptive analysis using SWOT matric, EFE matric, IFE matric.  Research location was in Bengkulu City which was selected on purpose. Respondents were academic (1 person), bureaucrat (1 person), practical person (2 person). Result of the research showed that the internal factor consisted 12 strength strategic factors and 15 weakness strategic factor.  The external strategic factor was composed by 13 opportunity strategic factors and 6 threat strategic factors. Strategic factor being capable to improve competitiveness were 1) product diversityin term of labeland market segment, 2) quality product improvement that capable to specify, and 3) improve sale service.

scholarly journals ANALISIS SWOT DAYA DUKUNG DAERAH TERHADAP PENGEMBANGAN KAWASAN INDUSTRI KABUPATEN BLITAR

2018 ◽  
Vol 11 (2) ◽  
pp. 193-218
Author(s):  
Khuzaini Khuzaini ◽  
Suwitho Suwitho
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
External Factor ◽  
Industrial Area ◽  
Internal Factor ◽  
Summary Table ◽  
Strategic Factor ◽  
Swot Matrix ◽  
Area Unit ◽  
Area Development

The first step of industrial area development needs to find out the current conditional supportiveness in the smallest area unit. The smallest unit of Regency or Municipality is subdistrict. The setting of this study is Blitar Regency while its smallest area units studied are the Subdistricts of Bakung, Wonotirto, Sutojayan, Panggungrejo, Wates, Binangun, Kesamben, Selorejo, Doko, Wlingi, Talun, Selopuro, Kanigoro, Kademangan, Sanankulon, Srengat, Udanawu, Wonodadi, Ponggok, Nglegok, Garum and Gandusari.. The method used is SWOT analysis which considers internal factor constructed in IFAS (Internal Strategic Factor Analysis Summary) table and external factor constructed in EFAS (External Strategic Factor Analysis Summary) table. The highest IFAS values is Subdistrict Ponggok, while the highest EFAS values is Kademangan. Based on IFAS and EFAS values, the quadrant position will be derived in SWOT matrix whose x axis is IFAS and y axis is EFAS. There are four quadrants in SWOT matrix, they are S-O (Strengths – Opportunities), W-O (Weakness-Opportunities), S-T (Strengths-Threats), and W-T (Weakness-Threats). The results of this current study suggest that from 22 Subdistricts we studied, there are ten Subdistricts in S-O quadrant, two in W-O quadrant, five in  S-T quadrant and five in W-T quadrant. Based on the position of these Subdistricts in SWOT quadrant, the appropriate strategy for each Subdistrict in developing their area in order to support the development of industrial area will be determined.

scholarly journals STRATEGI PEMASARAN UNTUK MENINGKATKAN PENJUALAN BETON SIAP PAKAI (READY MIX CONCRETE) PADA PT SEMEN INDOGREEN SENTOSA PLANT CIKARANG

2020 ◽  
Vol 2 (2) ◽  
pp. 161-173
Author(s):  
A Riyanto ◽  
Arman Paramansyah
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
Field Tests ◽  
Internal Environment ◽  
Internal Factors ◽  
Alternative Strategies ◽  
Strategic Factor ◽  
Swot Matrix ◽  
Strategic Factors ◽  
Delivery Accuracy

  ABSTRACT The problem to be answered in this study is the strategic factors that exist in the company which includes analysis of the external and internal environment to find alternative strategies that can increase sales. In line with the problem, this research was conducted using descriptive methods, which tend to describe the problems that occur in the company. To solve the problems that occur in the company, the External Strategic Factor Analysis (EFAS), Internal Strategic Factor Analysis (IFAS) and SWOT Analysis are used. The analysis shows that based on internal and external analysis of the company, it can be concluded that the main strategy of PT. Semen Indogreen Sentosa is a strategy of SO (Strength Opportunities) Improving product quality, completeness of distribution facilities, payment terms, product prices and delivery accuracy and low prices with the aim of expanding the market Such as internal factors namely completeness of distribution facilities and field tests, and external factors recruiting workers Experienced and educated experts aim to be able to rival competitors. The results of the analysis show that from the analysis of factors external strategies have. Based on these findings, it was suggested that PT Semen Indogreen Sentosa Plant Cikarang try to improve management's response to its external environment by taking advantage of opportunities arising in the market and also increasing management's response to its internal environment by utilizing the company's strengths and implementing alternative strategies summarized in SWOT Matrix Keywords: Marketing Strategy, SWOT Analysis, SWOT Matrix

scholarly journals Strategi Pengembangan Usaha Kopi Arabika (Studi Kasus: Usaha "Kampung Kupi Gayo", Kabupaten Aceh Tengah)

2017 ◽  
Vol 2 (4) ◽  
pp. 323-333
Author(s):  
Ari Arsyadi Fattarani ◽  
Elvira Iskandar ◽  
Fajri Fajri
Keyword(s):  
Factor Analysis ◽  
Development Strategy ◽  
Swot Analysis ◽  
Development Strategies ◽  
Strategic Factor ◽  
Five Factors ◽  
Aceh Province ◽  
The Face ◽  
Strategic Factors ◽  
Internal And External Factors

Abstrak.  Dalam perekonomian Indonesia, kopi memiliki peranan penting baik sebagai sumber perolehan devisa maupun sebagai sumber penghidupan petani yang tersebar di seluruh Indonesia. Salah satu sentra produksi kopi nasional yang terkenal di Indonesia berada di Kabupaten Aceh Tengah yang terletak di Provinsi Aceh. Menghadapi persaingan usaha yang semakin ketat, perlu menerapkan strategi-strategi pengembangan yang dapat mendukung pengembangan industri tersebut. Penelitian ini dilakukan pada “Kampung Kupi Gayo”. Tujuan dari penelitian ini adalah untuk mengidentifikasi faktor internal dan eksternal yang dihadapi usaha “Kampung Kupi Gayo” serta menentukan strategi pengembangan usaha tersebut dengan menggunakan analisis faktor strategis Internal/ IFAS, analisis faktor strategis eksternal/ EFAS, dan analisis SWOT (Strength, Weakness, Opportunity, and  Threat). Hasil penelitian menunjukkan bahwa faktor strategis internal yang menjadi faktor kekuatan dan kelemahan usaha Kampung Kupi Gayo ada tujuh faktor. Adapun faktor yang menjadi kekuatan dominan usaha Kampung Kupi Gayo yaitu Lokasi usaha strategis, dan harga produk bersaing. Sedangkan yang menjadi kelemahan dominan usaha Kampung Kupi Gayo yaitu Jenis produk yang dihasilkan masih kurang. Faktor-Faktor Strategis Eksternal yang menjadi faktor peluang dan ancaman bagi usaha "Kampung Kupi Gayo" ada lima faktor. Adapun faktor yang menjadi peluang dominan usaha Kampung Kupi Gayo yaitu pangsa pasar kopi olahan masih sangat besar. Sedangkan yang menjadi ancaman dominan bagi usaha "Kampung Kupi Gayo" yaitu persaingan usaha sejenis. Strategi yang dapat digunakan Kampung Kupi Gayo yang diperoleh dari analisis SWOT adalah strategi agresif, yaitu strategi yang memungkinkan usaha ini untuk terus mengembangkan usahanya, meningkatkan pertumbuhan, melakukan ekspansi dan meraih kemajuan secara maksimal.Business Development Strategies Arabica Coffee Processing (Case Study: "Kampung Kupi Gayo", Aceh Tengah RegencyAbstract. In the Indonesian economy, coffee has an important role both as a source of foreign exchange gain and as a source of livelihood of farmers spread throughout Indonesia. One of the most famous national coffee production centers in Indonesia is located in Aceh Tengah district located in Aceh Province. In the face of increasingly fierce business competition, it is necessary to implement development strategies that can support the development of the industry. This research was conducted on "Kampung Kupi Gayo". The purpose of this study is to identify internal and external factors facing the "Kampung Kupi Gayo" business as well as to determine the business development strategy using Internal / IFAS strategic factor analysis, external strategic factor analysis / EFAS, and SWOT analysis (Strength, Weakness, Opportunity , and Threat). The result of the research shows that internal strategic factors which become the strength and weakness factor of "Kampung Kupi Gayo" are seven factors. The factors that become the dominant strength of "Kampung Kupi Gayo" business is the location of strategic business, and the price of competing products. While the dominant weakness business "Kampung Kupi Gayo" that type of product produced is still lacking. External Strategic Factors that become the opportunity and threat factors for the "Kampung Kupi Gayo" business are five factors. The factors that become the dominant opportunity of Kupi Gayo Village business is the market share of processed coffee is still very large. While the dominant threat to the "Kampung Kupi Gayo" business is a similar business competition. The strategy that can be used "Kampung Kupi Gayo" obtained from the SWOT analysis is an aggressive strategy, a strategy that allows this business to continue to expand its business, increase growth, expand and achieve maximum progress.

scholarly journals ANALISIS SWOT DAYA DUKUNG DAERAH TERHADAP PENGEMBANGAN KAWASAN INDUSTRI KABUPATEN BLITAR

2017 ◽  
Vol 11 (2) ◽  
pp. 193
Author(s):  
Khuzaini Khuzaini ◽  
Suwitho Suwitho
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
External Factor ◽  
Industrial Area ◽  
Internal Factor ◽  
Summary Table ◽  
Strategic Factor ◽  
Swot Matrix ◽  
Area Unit ◽  
Area Development

The first step of industrial area development needs to find out the current conditional supportiveness in the smallest area unit. The smallest unit of Regency or Municipality is subdistrict. The setting of this study is Blitar Regency while its smallest area units studied are the Subdistricts of Bakung, Wonotirto, Sutojayan, Panggungrejo, Wates, Binangun, Kesamben, Selorejo, Doko, Wlingi, Talun, Selopuro, Kanigoro, Kademangan, Sanankulon, Srengat, Udanawu, Wonodadi, Ponggok, Nglegok, Garum and Gandusari..The method used is SWOT analysis which considers internal factor constructed in IFAS (Internal Strategic Factor Analysis Summary) table and external factor constructed in EFAS (External Strategic Factor Analysis Summary) table. The highest IFAS values is Subdistrict Ponggok, while the highest EFAS values is Kademangan. Based on IFAS and EFAS values, the quadrant position will be derived in SWOT matrix whose x axis is IFAS and y axis is EFAS. There are four quadrants in SWOT matrix, they are S-O (Strengths – Opportunities), W-O (Weakness-Opportunities), S-T (Strengths-Threats), and W-T (Weakness-Threats). The results of this current study suggest that from 22 Subdistricts we studied, there are ten Subdistricts in S-O quadrant, two in W-O quadrant, five in  S-T quadrant and five in W-T quadrant. Based on the position of these Subdistricts in SWOT quadrant, the appropriate strategy for each Subdistrict in developing their area in order to support the development of industrial area will be determined.

scholarly journals ANALISIS DAYA DUKUNG EKONOMI DAERAH TERHADAP PENGEMBANGAN KAWASAN INDUSTRI KABUPATEN BANGKALAN

2017 ◽  
Vol 11 (1) ◽  
pp. 59
Author(s):  
Sutjipto Ngumar Sutjipto Ngumar ◽  
Hening Widi Oetomo Hening Widi Oetomo
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
External Factor ◽  
Industrial Area ◽  
Internal Factor ◽  
Summary Table ◽  
Strategic Factor ◽  
Swot Matrix ◽  
Area Unit

In the development of industrial area, the first step needed is to find out about the current conditional supportiveness on the smallest area unit. In terms of Regency or Municipality, its smallest unit is Subdistrict. The setting of this study is Bangkalan Regency while its smallest area units studied are the Subdistricts of Kamal, Labang, Kwanyar, Modung, Tanah Merah, Tragah, Socah and Burneh. Why these Subdistricts are chosen is because of their common access from Kamal harbor and Suramadu Bridge. The method used is SWOT analysis which considering internal factor constructed in IFAS (Internal Strategic Factor Analysis Summary) table and external factor constructed in EFAS (External Strategic Factor Analysis Summary) table. The highest IFAS values are Kamal’s and Modung’s, while EFAS values are assumed to be equal because the competitors condition are relatively similar. Based on IFAS and EFAS values, the quadrant position will be derived in SWOT matrix whose x axis is IFAS and y axis is EFAS. There are 4 quadrants in SWOT matrix, they are S-O (Strengths – Opportunities), W-O (Weakness – Opportunities), S-T (Strengths - Threats), and W-T (Weakness – Threats). The results of this current study suggest that from 8 Subdistricts we studied, there are 7 (seven) Subdistricts in S-O quadrant and 1 (one) in W-O quadrant. Based on the position of these subdistricts in SWOT quadrant, the appropriate strategy for each Subdistrict in developing their area in order to support the development of industrial area will be determined.

ANALISIS LINGKUNGAN SEBAGAI DASAR DALAM PENENTUAN STRATEGI PENGADAAN BAHAN BAKU PADA PT. GLOBAL TROPICAL SEAFOOD KAPEDI SUMENEP

2012 ◽  
Vol 2 (1) ◽  
Author(s):  
Endang Widiyastuti
Keyword(s):  
Factor Analysis ◽  
External Factor ◽  
Internal Factor ◽  
Analysis Strategy

Sektor pemasaran sebagai salah satu fungsi dalam perusahaan yang diharapkan mampu berperan banyak dalam upaya meningkatkan volume penjualan. Fungsi dari kegiatan pemasaran adalah menyakinkan konsumen agar bersedia membeli produk yang ditawarkan. Untuk menghindari kesalahan sasaran program pemasaran perlu adanya suatu strategi pemasaran yang tepat, yaitu strategi pemasaran yang berwawasan lingkungan pemasaran. Hal ini penting untuk menghadapi setiap perubahan lingkungan pemasaran yang semakin tidak menentu dan agar dapat bersaing serta bertahan dalam percaturan bisnis dan untuk mengantisipasi kecenderungan pemasaran karena sifat pasar yang selalu berubah dan tidak  pasti.Tujuan dari penelitian ini adalah untuk menganalisis lingkungan internal (kekuatan dan kelemahan) serta eksternal (peluang dan ancaman) perusahaan, serta untuk mengidentifikasi strategi yang tepat bagi perusahaan.Dari hasil analisis data menunjukkan bahwa strategi pemasaran yang diterapkan adalah strategi pertumbuhan internal perusahaan dengan cara pendekatan penetrasi pasar. Alasan yang mendasari pemutusan  strategi tersebut adalah pada analisis lingkungan eksternal EFAS (External Factor Analysis Strategy) yang meliputi kondisi demografi, teknologi yang menunjukkan beberapa peluang bagi perusahaan yang bergerak dibidang perikanan untuk tumbuh dan berkembang. Pada analisis lingkungan internal IFAS (Internal Factor Analysis Strategy) perusahaan menunjukkan kondisi internal perusahaan masih perlu dibenahi karena kekuatan Sumber Daya Manusia merupakan potensi yang dapat dikembangkan dimasa yang akan datang.Berdasarkan hasil penelitian yang dilakukan maka dapat disimpulkan bahwa strategi pemasaran dalam hal ini untuk mengantisipasi lingkungan internal.  Kata kunci: analisis lingkungan, penentuan strategi.

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