scholarly journals THE NECESSITY OF USING RESEARCH IN DIRECT MARKETING OF THE HIGHER EDUCATION INSTITUTION

2021 ◽  
Vol 14(63) (1) ◽  
pp. 197-202
Author(s):  
E. AMELICICHIN ◽  
◽  
V. CALUGHER ◽  
Keyword(s):  
Higher Education ◽  
Service Providers ◽  
Direct Marketing ◽  
Education Institution ◽  
Integrated Marketing ◽  
Higher Education Institution ◽  
Academic System ◽  
The Republic ◽  
Continuous Dynamic ◽  
Sports Sciences

Currently, the use of research in direct marketing is in a continuous dynamic as the traditional and non-traditional direct marketing have been developed in a convergent direction. Moreover, the integrated marketing communications have been developed, and service providers have taken a number of measures to be as close as possible to their clients. In this context, higher education institutions in the Republic of Moldova, as they stand on a market for developing educational services, where the major competitors are becoming more experienced and sophisticated, appear to create the necessary conditions that would allow to attract as many students as possible. Thus, the specialized higher education institution in the field of "Sports Sciences" is in a position to establish and authorize more attractive programs, capable of differentiating from similar ones from local academic system.

scholarly journals INVESTIGATION OF THE MULTIPLE INTELLIGENCE AREAS OF STUDENTS INTRODUCING THE SPECIAL TALENT EXAMINATION FOR HIGHER EDUCATION INSTITUTION

2021 ◽  
Vol 7 (1) ◽  
Author(s):  
Mehmet Ali Can Uyduran ◽  
Uğur Abakay
Keyword(s):  
Higher Education ◽  
Pearson Correlation ◽  
Fine Arts ◽  
Education Institution ◽  
General Information ◽  
Multiple Intelligence ◽  
Higher Education Institution ◽  
Significance Level ◽  
Income Status ◽  
Sports Sciences

This study is a descriptive study meant to examine the multiple intelligence areas of students who enter the Higher Education Institution with a special talent exam. The research was conducted using the scanning model. The population of the research consists of students who have been placed in Gaziantep University Faculty of Sports Sciences, Turkish Music and State Conservatory and Fine Arts Faculty for the 2018-2019 and 2019-2020 academic years with a special talent exam. The sample group consists of 408 (240 male, 168 female) students selected randomly (Sports Sciences 180, Conservatory 100, Fine Arts 128) In order to collect data in the study, “Self-Assessment Inventory in Multiple Intelligence Domains”, developed by Gardner (1993) and translated into Turkish by Saban (2001), was used. SPSS 20.0 (Statistical Packet for the Social Science) package program was used for statistical analysis of the data collected within the framework of the purpose of the research. In the evaluation of general information about students, frequency (f) and percentage (%), mean (X) and standard deviation (Ss) values were calculated. Independent sample t-test and One Way Anova tests were used for comparisons between groups, Pearson correlation analysis was used for the relationships between age groups and intelligence types, and the significance level was accepted as p= 0.05. According to the results of our research, it has been seen that the students who won higher education with a special talent exam have different intelligence areas according to gender, age, department, income status variables and these intelligence areas develop at different levels. Social, environmental, economic, etc. of these intelligence areas. considered to be affected by the circumstances. It is necessary to evaluate the theory of multiple intelligences not only as a theory of intelligence, but as a philosophy of education and training. It is also important for individuals to be aware of their own intelligence areas in terms of their role in the learning environment. <p> </p><p><strong> Article visualizations:</strong></p><p><img src="/-counters-/edu_01/0774/a.php" alt="Hit counter" /></p>

scholarly journals Innovative Basis of Improvement of Professional Development System of Higher Education Institution Pedagogical Staff

2015 ◽  
Vol 1 ◽  
pp. 78
Author(s):  
Uzokboy Begimkulov ◽  
Tuymurod Shoymardonov ◽  
Shavkiddin Adashboev ◽  
Azamat Obidov ◽  
Ismoil Eshmamatov
Keyword(s):  
Higher Education ◽  
Professional Development ◽  
Education System ◽  
Continuous System ◽  
Education Institution ◽  
Integrative Model ◽  
Higher Education Institution ◽  
Development System ◽  
Higher Education System ◽  
The Republic

<p><em>The article highlight’s innovative approaches of organizing pedagogical staff professional development in higher education system of the Republic of Uzbekistan. The essence of integrative model of distance professional development, continuous system of higher education pedagogical staff’s professional development is being described there.</em></p><p> </p>

Research of national culture in higher education institution of professional artistic education in the Republic of Moldova

2018 ◽  
pp. 103-109
Author(s):  
T. Komendant
Keyword(s):  
Higher Education ◽  
National Culture ◽  
Teaching And Learning ◽  
Continuous Process ◽  
Education Institution ◽  
Higher Education Institution ◽  
Modern Culture ◽  
Cultural Aspects ◽  
The Republic ◽  
The Individual

Significant changes that occurred in the socio-cultural space of the modern era contributed to the development of modern culture, in general, and national culture, in particular. This work is devoted to the problem of the study of national culture in the higher education institution of professional artistic education.National culture is considered as a kind of fusion of its own ethno cultural heritage and universal human ideas and values, a continuous process of interaction between the traditional and innovative.The author regards artistic culture as one of the most important ways of forming a personality of integrity, his/her spirituality, creative individuality, intellectual and emotional wealth. Familiarizing the individual with the process of artistic creation, acquiring knowledge, preservation and dissemination of artistic values is a true way of getting to know by modern man the artistic culture of his people.The article highlights the important role of education in the field of art for developing the creative potential of the individual, successful socialization and preservation of the diversity of the national culture.Artistic education is regarded as an important means of continuously acquiring knowledge of the surrounding reality by man, as the most important element in the formation and development of a harmoniously developed creative personality.Particular attention is paid to the achievements in higher education through art, which is considered as one of the methods of teaching and learning that stipulates the inclusion of artistic and cultural aspects in all the subjects of the university program, in particular the specialized course “Sociology of Culture”.

How (Not) to Lead Academia

2019 ◽  
Author(s):  
Miguel Abambres
Keyword(s):  
Higher Education ◽  
Time Management ◽  
Social Engagement ◽  
Student Assessment ◽  
Education Institution ◽  
Academic Leadership ◽  
Academic Department ◽  
Higher Education Institution ◽  
Role Assignment ◽  
Professional Career

This work reports several issues found by the author throughout his professional career, concerning academic leadership. Topics like (i) out-of-field teaching/researching, and (ii) time management in faculty hiring or new role assignment, are addressed. Besides, the author describes which fundamental decisions he´d take if he could manage a higher education institution or academic department. The topics covered are crucial for the success of any higher education institution, such as (a) hiring, (b) social engagement, (c) student assessment, (d) open mindedness, (e) prompt communication, (f) passion in work, and (g) freedom / trust.

Students’ and Applicants’ Social Perceptions of the Risks of Educational Environment at Higher Education Institution

2019 ◽  
Vol 28 (11) ◽  
pp. 56-67 ◽  
Author(s):  
A. V. Lyalyuk ◽  
O. R. Tuchina
Keyword(s):  
Higher Education ◽  
Education Institution ◽  
Well Being ◽  
Social Institution ◽  
Educational Environment ◽  
Expert Assessment ◽  
Risk Category ◽  
Subjective Well Being ◽  
Higher Education Institution ◽  
Investigation Methods

Educational system is the most important social institution, which provides the development of a personality and frames his/her worldview and the conception of subjective well-being. Despite the large number of studies on the issue of psychological and pedagogical security of educational environment, the sphere of higher education still remains underexplored. The available empiric material has not received sufficient methodological justification and conceptualization. This article aims to provide the conceptualization of the risk category as applied to the educational environment of a higher education institution, as well as empiric investigation of the risks within the educational environment as viewed by applicants and students.Materials and methods. 213 applicants and 547 students of the Kuban State Technological University took part in the survey. The following investigation methods were used: expert assessment, interview, questioning, content analysis, analysis of means method, cluster analysis and factor analysis.Investigation results. Comparative examination of the manifestation degree of risks within the educational environment as viewed by applicants and students of higher education institution showed significant differences in the assessment of risk by these groups of respondents. From the point of view of applicants, the main risks are connected with social and psychological aspects of the educational environment of a higher education institution, relations within student groups and interaction with teachers, as well as with the issues related to the educational management and leisure arrangement. As viewed by the students, the risks within the educational environment include external and social and psychological risk factors, motivating risks and risks arising from the learning process organization and management and the related issues. Applicants’ notion of the risks within the educational environment of a higher education institution was mainly influenced by information they received from media and by the opinion of their relatives and age mates.Consideration and conclusions. It was proved that the applicants’ idea of the risks within the educational environment of a higher education institution is determined by the opinion of people they know personally, however it changes during the process of studying in higher education institution and acquiring their own experience of being within the environment. The investigation results allow creating a model of psychological and pedagogical security within the educational environment of a higher education institution. This model makes it possible to forecast main risks of the educational environment, their development, and evolvement and find solution to them. 

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