scholarly journals THE ROLE OF THE PHARMACISTS AND THE PHARMACEUTICAL COMPANIES IN THE ECOSYSTEM OF THE PUBLIC HEALTH CAMPAIGNS - A CASE STUDY IN INFORMATION CAMPAIGNS ON DIABETES MELLITUS

2021 ◽  
Vol 77 (6) ◽  
pp. 951-962
Author(s):  
Anamaria Boboia ◽  
Turcu-Stiolica Adina ◽  
Mihaela Groza ◽  
Cristina Stoica ◽  
Anca Florea ◽  
...  
2019 ◽  
Vol 28 (4) ◽  
pp. 486-503 ◽  
Author(s):  
Michiel van Rijn ◽  
Manon Haverkate ◽  
Peter Achterberg ◽  
Aura Timen

In this study, we test to what extent an educational video on the intricacies of antibiotic resistance affects public attitudes towards antibiotic resistance and how such information is absorbed by the most likely targets of public health campaigns. We use a representative sample of 2037 individuals (from 2016) to test how people respond to a video educating them about antibiotic resistance. Our results show that receiving information does increase the general awareness of antibiotic resistance among our respondents. Yet, these effects are most profound for those who are the most likely targets of such information: the least knowledgeable group and those who have a more apathetic worldview. Our results are in line with suggestions made by the knowledge deficit model and show that the influence of cultural predispositions on the uptake of information about antibiotic resistance should not be ignored in future campaigns.


2019 ◽  
Vol 29 (Supplement_4) ◽  
Author(s):  
D Dimovski ◽  
J Gajic ◽  
B Vukajlovic ◽  
M Jevtic ◽  
A Komlenic

Abstract Background One of the World Health Organizations (WHO) global nutrition goals by 2025 is to increase the rate of exclusive breastfeeding of infants under six months to at least 50%, which can be achieved only through educating future parents on the importance of breastfeeding. The goal of this research was to establish the current effects of the public health campaigns in raising awareness on breastfeeding by analyzing the opinions of young people towards maternal milk. Methods The study was conducted as a prospective study for six months in 2018. and in 2019. 281 people participated (158 female, 123 male) of whom 127 psychology students.The participants had no children, and were aged between 18 and 26.. The survey consisted of socio-demographic questions and the Iowa Infant Feeding Attitude Scale (IIFAS) with 17 questions. Data processing included methods of descriptive and inferential statistics using the MedCalc program. Values of p < 0,05 were considered statistically significant. Results More than one out of two female and almost two out of five male participants recognized milk as a diet optimal for their infant (53% female, 38% male). Over twice as many participants considered maternal milk to be extremely positive in comparison to baby formulas as positive. Only 12% of respondents acknowledged that infants had beneficial effects from breastfeeding throughout their lives. Since only 12.8% of infants in Serbia are exclusively breastfed (according to the available data), the public health authorities need to take more drastic measures in order to complete the WHO set goal by 2025. Key messages Current public health campaigns aren’t showing sufficient effects. Both sexes need to be included in education process about the importance of breastfeeding.


2012 ◽  
Vol 12 (1) ◽  
Author(s):  
Jessica Aschemann-Witzel ◽  
Federico JA Perez-Cueto ◽  
Barbara Niedzwiedzka ◽  
Wim Verbeke ◽  
Tino Bech-Larsen

2017 ◽  
Vol 45 (4) ◽  
pp. 510-517 ◽  
Author(s):  
Cat Pausé

This article argues that public health campaigns have an ethical obligation to combat fat stigma, not mobilize it in the “war on obesity.” Fat stigma is conceptualized, and a review is undertaken of how pervasive fat stigma is across the world and across the lifespan. By reviewing the negative impacts of fat stigma on physical health, mental health, and health seeking behaviors, fat stigma is clearly identified as a social determinant of health. Considering the role of fat stigma in public health, and the arguments made for using stigmatisation in public health campaigns to promote population health, it is concluded that it is a violation of public health ethics to use stigma as a tool in combatting fatness. The article concludes by making recommendations of how public health in New Zealand can combat, rather than reinforce, fat stigma.


2015 ◽  
Vol 144 (7) ◽  
pp. 1550-1562 ◽  
Author(s):  
P. DELLA ROSSA ◽  
K. TANTRAKARNAPA ◽  
D. SUTDAN ◽  
K. KASETSINSOMBAT ◽  
J.-F. COSSON ◽  
...  

SUMMARYLeptospirosis incidence has increased markedly since 1995 in Thailand, with the eastern and northern parts being the most affected regions, particularly during flooding events. Here, we attempt to overview the evolution of human prevalence during the past decade and identify the environmental factors that correlate with the incidence of leptospirosis and the clinical incidence in humans. We used an extensive survey of Leptospira infection in rodents conducted in 2008 and 2009 and the human incidence of the disease from 2003 to 2012 in 168 villages of two districts of Nan province in Northern Thailand. Using an ad-hoc developed land-use cover implemented in a geographical information system we showed that humans and rodents were not infected in the same environment/habitat in the land-use cover. High village prevalence was observed in open habitat near rivers for the whole decade, or in 2008–2009 mostly in rice fields prone to flooding, whereas infected rodents (2008–2009) were observed in patchy habitat with high forest cover, mostly situated on sloping ground areas. We also investigated the potential effects of public health campaigns conducted after the dramatic flood event of 2006. We showed that, before 2006, human incidence in villages was explained by the population size of the village according to the environmental source of infection of this disease, while as a result of the campaigns, human incidence in villages after 2006 appeared independent of their population size. This study confirms the role of the environment and particularly land use, in the transmission of bacteria, emphasized by the effects of the provincial public health campaigns on the epidemiological pattern of incidence, and questions the role of rodents as reservoirs.


2008 ◽  
Vol 13 (22) ◽  
Author(s):  
S Bloomfield ◽  
M Exner ◽  
G M Fara ◽  
E A Scott

Infectious diseases circulating in the home and community are a continuing and significant burden on the health and prosperity of the European community. They could, however, be significantly reduced by better standards of hygiene. Across Europe, public health is currently structured such that the separate aspects of hygiene in different settings (food hygiene, personal hygiene, handwashing, pandemic flu preparedness, patient empowerment etc.) are dealt with by separate agencies. If efforts to promote hygiene at community level are to be successful in changing behaviour, we need a concerted family-centred approach to ensure that a basic understanding of infectious disease agents and their mechanisms of spread, together with an understanding of a risk-based approach to hygiene, are promoted as part of the school curriculum and as part of public health campaigns. Alongside this, we also need unambiguous communication with the public on issues such as the hygiene hypothesis and environmental issues.


Author(s):  
Florian Liberatore ◽  
Sarah Schmelzer ◽  
Alfred Angerer

While decreasing public health budgets force campaign managers to spend money more wisely, many public health campaigns still use traditional communication channels and neglect the great potential of citizen co-creation, the active involvement of the target group. This article provides an overview of the issue of citizen co-creation in the context of public health campaigns and presents a case study of an HIV campaign in Switzerland as an example of applied citizen co-creation. The incremental effect of word of mouth on campaign effectiveness and efficiency is examined, showing how citizen co-creation can be quantified in the context of evaluating a campaign. Finally, the article suggests practical implications for the design and evaluation of future public health campaigns involving citizen co-creation.


2016 ◽  
Vol 24 (3) ◽  
pp. 75-78 ◽  
Author(s):  
Jia Li ◽  
Naixue Cui ◽  
Jianghong Liu

Food safety has become a focus of attention worldwide. In China, one of the top concerns in food safety is gutter oil, known as ‘swill-cooked oil’. This Commentary summarizes the key incidents disclosed to the public by the media, and the policies regarding gutter oil at national, regional, and provincial or city levels. Several challenges the country still faces in tackling this issue are identified, including a lack of evaluation of the implementation and effect of the policies, a lack of effective technology to detect and recycle gutter oil, and the overlooking of the hazardous effect of gutter oil on health. This commentary suggests that strengthening policy implementation and evaluation, improving measurement and recycling technologies, and launching public health campaigns would help eliminate gutter oil from dining tables.


Author(s):  
Myleea Hill ◽  
Marceline Hayes

Awareness is a common goal of public health campaigns. However, awareness as an end goal may be counter-productive and may lead to slactivism instead of action. The purpose of the present research was to analyze reactions to the Facebook breast cancer “Do You Like it on the …”game via feedback to an article stating that the game is not cute/sexy/informative. Thematic analysis revealed several themes: Support or Disagreement with the author’s points, the Game is Ineffective, the Game Spreads Awareness, and Awareness is the Beginning. The researchers suggested (1) a distinction be made between awareness and attention and awareness and knowledge and (2) campaigns should communicate specific informative messages and move beyond simply gaining attention and creating general awareness.


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