Economic analysis of the world export of educational services

2022 ◽  
pp. 50-66
Author(s):  
Natalya Yurievna Rodigina ◽  
◽  
Vladislav Igorevich Musikhin ◽  
Ofeliia Andranikovna Azarova ◽  
Maria Vladimirovna Logina ◽  
...  

The research looks at the export of educational services as one of the promising spheres for the development of international economic relations. The study focuses on the experience of developed supplier and recipient countries. The theoretical basis of the study is formed by the typology of ways to export services proposed in the General Agreement on Tariffs and Trade. The importance of the issue under consideration is due, among other things, to the fact that, according to forecasts, the number of foreign students wishing to obtain higher education will increase to 150 million in 2025, and the volume of exports of higher education will reach $30 billion, which is 3 % of the total volume of trade in OECD services. Most prior research focuses on methodological aspects of education; however, the experience of foreign countries is presented in a limited scope. Using the example of the USA in the context of the management training program, it is shown that a fairly broad methodological system is used abroad, allowing specialists from all over the world to acquire the necessary skills and develop competencies. It is obvious that the pandemic has led to a sharp reduction in the number of foreign students in Germany, as in other exporting countries of educational services. Of particular interest is the EdTech market, which is attractive in terms of its size and growth rates. The key barriers to the global market of educational services are, among other things, increased competition, the presence of a larger number of exporters-providers of educational services, more active classes at mass open online courses, active use of mobile devices; the use of learning models that include personalized and blended learning methods; increasing the degree of confidentiality of data; active development of the institute of continuing education in conjunction with the active use of advanced training courses and vocational training. The research is expected to provide valuable information about the balance of powers on the global market of educational services and will serve as an information base for further scientific research in the field.

2018 ◽  
Vol 32 (1) ◽  
pp. 46-56
Author(s):  
Natalia Mushketova ◽  
Elizaveta Bydanova ◽  
Gilles Rouet

Purpose The export of Russian educational services worldwide was not considered by the Russian Government as a full-fledged economic sector until recently. However, the situation has changed since the early 2000s, when in 2002, the Russian Government approved the national strategy for higher education promotion abroad and since then has been actively working on development of incentives and measures to support Russian universities to better market themselves in a global competitive market place of higher education. The paper aims to discuss these issues. Design/methodology/approach In this paper, the authors use a systematic approach to analyze different instruments for promoting higher education services abroad, consider the current state of this issue in Russia and look at what difficulties may arise at various levels when the state attempts to implement its strategy. Findings They are formulated as a set of marketing activities at different levels (national, regional and institutional), allowing a more advantage positioning of Russian universities in the global environment. Practical implications This paper focuses on the development of a marketing strategy for universities in a dynamic setting. The urgency of the problem is determined by the fact that today universities have to deal with a number of challenges: the reduced funding; increased competition at the regional, national and global markets; the growth of the importance of international and national rankings; and demographic and social challenges. Effective positioning in the global market place can be viewed as a source of new opportunities, as well as a challenge, not easy to master in some cases. Originality/value The paper scrutinizes strategies for the promotion of Russian universities to increase effectiveness of their positioning and create for them comfortable conditions for development in the world markets of educational services. The topic of marketing of educational services worldwide for a post-Soviet country is not an issue commonly addressed in the literature today.


2022 ◽  
Vol 7 (4) ◽  
pp. 129-146
Author(s):  
E. D. Frolova ◽  
V. S. Beliaeva ◽  
A. A. Ishukov ◽  
A. A. Frolov

At its present stage of internationalization of education, its architecture and forms have changed. The study of these aspects requires an integrated approach. Increasing the volume of exports of educational services remains a priority for Russia, which, according to the authors, does not realize its educational export potential sufficiently. The purpose of the article is to reveal the features of the current stage of internationalization of higher education through the compilation of its complex characteristics by a set of cross-sections, to interpret the calculations obtained in a new way, to identify new facts and factors affecting the development trend and to develop proposals for Russia as an exporter of educational services. The main sources used were the statistical databases of the WTO, the EEC of the EAEU. Analytical approach, comparative and statistical analysis were used. As a result, the authors found confirmation of the continuing trend of growth in global spending on education, the volume of investments in the global market of educational services, an increase in the number of foreign students, and the preservation of Russia's share in the number of foreign students. The authors also identified new characteristics of the global educational services market, such as: the acceleration of the growth rate of global exports of educational services, the decline in the share of the United States and the growth of the share of the UAE in the global educational services market, the transformation of Asian countries from donors to recipient countries of educational services.


Author(s):  
Suresh K. Chauhan ◽  
Silima Nanda ◽  
Jagdish Arora

India has one of the largest and most complex higher educational systems in the world. Prior to a few decades ago, due to multifarious reasons, India was unable to attract a good number of foreign students in its universities. Keeping this in mind, the Government of India has taken various steps and launched a few ambitious programmes like the Pan-Africa project, UGC-Infonet, and the E-Journals Consortium. All these efforts have contributed to establishing the Indian higher education system as one of the best in the world. Now, Indian universities and other institutes are open to the global market and hope to attract foreign students. The establishment of the distance learning university, Indira Gandhi National Open University, has immensely helped in attracting a large number of international students and it has also brought remarkable changes in the field of self-learning and distance education. This chapter discusses the global shift toward transnational distance learning and India’s role in this transition.


2019 ◽  
Vol 33 (3) ◽  
pp. 478-485
Author(s):  
Yuri Treshchevsky ◽  
Sergey L. Igolkin ◽  
Maksim Shatalov

Purpose The purpose of this paper is to study the possibilities and potential barriers on the path of internationalization of the educational services market through development of the system of remote education. Design/methodology/approach In order to determine the influence of development of the system of remote education on the process of internationalization of the educational services market, the authors use the method of regression analysis. A regression curve is built, containing the model of paired linear regression and the value of determination coefficient. The research object is the market of higher educational services – as it is subject to internationalization and distribution of remote education. The research is performed based on the 2017 data by the example of countries from various regions of the world that show different rates and levels of socio-economic development but that achieved the largest success in development of the system of remote education – the USA, the UK, Brazil, China, South Korea, Italy, Germany, India, Malaysia, Australia, South Africa and Russia. Due to the absence of the official international statistics on the issue of internationalization of the educational services market, the proprietary method is used for determining its level. Findings It is concluded that remote education has a slight influence on the process of internationalization of the educational services market in the countries of the world, though it has large potential in the sphere of stimulation of internationalization of the educational services market, as it allows providing educational services of equal quality and equal cost for domestic and foreign students. Originality/value The developed and presented model of managing the development of the remote education system of a modern university in the interests of stimulating internationalization of the educational services market allows overcoming these barriers and opening the existing potential of remote education in the sphere of stimulation of internationalization of the educational services market.


2016 ◽  
Vol 3 (2) ◽  
Author(s):  
Dr. Shailendra Singh

Globalization is an umbrella term that refers to increasing global connectivity, integration and interdependence in the economic, social, technological, cultural, political, and ecological spheres. It is a unitary process inclusive of many such sub-processes, perhaps as best understood as enhanced economic interdependence, increased cultural influence, rapid advances of information technology, and novel governance and geopolitical challenges. Higher education includes certain collegiate level institutions, such as vocational schools, trade schools, and career colleges that award degrees, diplomas and certificates. Globalization of higher education has brought remarkable changes in cross-border education. Attracting a good number of international students has been fairly a strong base of educational trade that is growing rapidly around the world. India has one of the largest and most complex higher educational systems in the world. Prior to a few decades ago, due to multifarious reasons, India was unable to attract a good number of foreign students in its universities. Keeping this in mind, the Government of India has taken various steps and launched a few ambitious programmes. Now, Indian universities and other institutes are open to the global market and hope to attract foreign students. This paper examine different aspect of globalization which can usefully be viewed as challenges to higher education especially in its efforts to develop diverse ideas and demonstration of quality and systems of quality guarantee that will be useful and sustainable in this situation.


2020 ◽  
Vol 22 (9) ◽  
pp. 148-173
Author(s):  
S. V. Ryazantsev ◽  
T. K. Rostovskaya ◽  
N. S. Ryazantsev

Introduction. National education and science systems are increasingly integrated into the international scientific and educational space in the context of increasing globalisation. The result of integration processes is an increase in the number of students in the world: if in the 1970s there were about 29 million people in the three-level education system, in 2000 – 100 million, in 2005 – 139 million, in 2010 – 181 million, in 2012 – 196 million. According to the UNESCO Institute for Statistics, the number of such students will grow to 263 million in 2025. In the Russian Federation, 283 000 foreign students (5% of the total number of students) were enrolled in the 2016 / 2017 academic year, and in the United States, about 1 million foreign students were enrolled in the 2014 / 2015 academic year. Given the trends of globalisation of education, Japan was forced to join the struggle for foreign students and the export of educational services. Negative demographic trends such as falling birth rates, an aging population, and a declining youth population are also stimulating the factors in the internationalisation of Japanese universities and the country’s increased participation in the global competition to attract young people to the national higher education system. The aim of the study was to identify the features of the functioning of the model of attracting foreign youth to the higher education system in Japan in the context of worsening problems of population aging and slowing economic growth. This situation is also partly relevant for Russian socio-economic and demographic development. Materials and methods. The article uses statistical data from a number of international organisations (UNESCO, OECD, IOM, World Bank), the Ministry of Education, Culture, Sports, Science and Technology of Japan, the Japan Foundation, and public and private universities in Japan. The sociological method was applied. The authors of the article conducted three focus groups on strategies and tools for attracting foreign students to Japan during a research trip in July 2019. Currently, the higher education system in Japan is one of the best not only in the Asia-Pacific region, but throughout the world. Japan has actually become one of the leaders in the world market for educational services; applicants from different countries seek to master the most in-demand specialties. Results. The study revealed that the system of attracting foreign students to Japanese universities is based on the concept of foreign migration policy, that is, on promoting the country’s geopolitical and economic interests in the AsiaPacific Region (APR). Japanese universities teach students from countries that are strategic partners of Japan: China, Vietnam, Nepal, South Korea, Thailand and Taiwan. An important element of the strategy for attracting foreigners is the work of universities, cultural and educational foundations that promote the Japanese language and culture outside of Japan. The Japanese higher education system, despite its historical traditionalism and conservatism, is gradually internationalising and opening up to the world through active access of universities to foreign educational markets and channels for attracting foreign students. Universities, as the main elements of the higher education system, have become the agents of Japan’s foreign policy, focused primarily on the Asia-Pacific countries and its strategic partners. Moreover, the partner countries were chosen not only based on the priorities of Japanese geopolitics and economy, but also on objective demographic indicators (young age structure, large population). The interaction with migration partner countries is supported by real steps on the part of the Japanese authorities: investment, trade, business and cultural contacts. The experience of Japan can be used in Russia to organise work to attract young people to study in higher education institutions from countries that are geopolitical partners, primarily in the former Soviet Union. Scientific novelty. The features of the functioning of the model of attracting foreign youth to the higher education system in Japan in the context of worsening problems of population aging and slowing economic growth are revealed. Practical significance lies in the possibility of further practical application of the results of the current research on the features of the Japanese model of attracting foreign youth to the higher education system.


2020 ◽  
pp. 28-36
Author(s):  
Nelly Nikolaevna Orlova ◽  
Nadezhda Nikolaevna Stebletsova

Due to the threat posed by COVID-19, many colleges and universities around the world opted to switch to online courses and smart working to keep their students, professors, and staff safe during the pandemic emergency. Face-to-face classes, including labs and workshops, have been canceled and substituted with online activities. New administrative procedures have also been established to support the emergency remote education. This article analyzes these changes in light of the experiences of three higher education institutions in different countries, namely Latvia, Poland, and Italy. From this analysis, some aspects have emerged that have stimulated a deeper reflection on the use of digital technology in higher education. .


2020 ◽  
Vol 9 (2) ◽  
pp. 366-374
Author(s):  
Alla Stepanova ◽  
Iryna Horbas’ ◽  
Oksana Derkach ◽  
Tetyana Ovcharenko

The article summarizes the arguments within the scientific discussion about the search of alternative sources of research universities funding in the absence of sufficient support from the government. The main objective of the research is to define the possibility of using the endowment as a fundraising tool to attract alternative sources of funding for research universities in Ukraine. The relevance of solving this scientific issue lies in the fact that modern research universities are independent entities, which according to the Bologna Declaration assume the entire load on the future of the state and have to do it at the highest professional level. This can be ensured through a combination of traditional and modern sources of funding. The world experience of successful implementation of the endowment has been presented. The level of knowledge intensity of GDP, which is one of the key indicators that reflects the level of quality of higher education, has been analyzed. The endowment as one of the most effective fundraising tools is poorly developed in Ukraine. This fact has prompted us to research the main provisions of this phenomenon and to define the conditions for its implementation in Ukrainian research-based institutions of higher education by means of the strategic analysis. The conducted SWOT analysis has made it possible to systematize problem areas of the domestic market of educational services in the direction of creating and using the endowment and predicting possible strategies for its development. Since the Research Universities are considered to be the core of creation of intellectual and innovative products and the crucial mover of scientific and technological progress in the country and in the world, they have been chosen as the research object.  Keywords: fundraising, endowment, Research University, market of educational services, investment, alternative sources of funding


Author(s):  
A. Artyukhov

The article is devoted to the description and analysis of factors that potentially and actually affect the socio-economic development of the state on the example of the higher education institution. It is established that at the system level the level of ensuring the quality of educational activities and the quality of higher education has a decisive influence on the formation of a positive image of a higher education institution. The results of a survey of students on the criteria for choosing a university to study are presented. Statistics on public funding of education in general and higher education in particular are presented and analyzed. It is established that, despite the formally high percentage of education funding from the level of GDP in absolute terms, the actual funding is low and needs to be strengthened by attracting external funding from customers. Attention is also paid to the state of development of educational services for foreign students. In a competitive environment at the national and international level, the decisive influence on the involvement of foreign students in the university is influenced by the structure of the training program, teacher qualifications, organization of the educational process in the classroom and so on. The article on the example of a higher education institution presents the main stages of formation and development of the internal system of quality assurance of education as an object of influence on the socio-economic development of the state. The development and/or improvement of internal quality assurance systems in universities is becoming a powerful basis for increasing university funding from external (personally involved) sources, reducing the outflow of applicants abroad and the successful provision of educational services to foreign students. At this stage, given the limited opportunities for funding of educational activities by the state (compared to EU countries), the successful implementation of the university development strategy is possible provided that systematic work is done to improve the quality of educational services for domestic and foreign citizens. As part of further research, it is planned to analyze the mutual impact of the education quality assurance system on the effectiveness of scientific activities, the provision of additional paid educational services, training for external customers and other sources.


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