Use Of Customer Relationship Management Application For Credit Union

2020 ◽  
Vol 1 (2) ◽  
pp. 1
Author(s):  
Samuel Manurung

Cooperatives are legal entities based on the principle of kinship, which consists of all members of natural or legal persons for the welfare of their members. Where most people want to open a business, it has to have a lot of capital to keep the business from running or growing. Kabanjahe The majority of the population opens a shop to meet their daily needs. The existence of a savings and loan unit can help people in the Kabanjahe region to open a business to improve the economy of people in Kabanjahe. Therefore, we need a system that is very helpful in the cooperative's transaction process. The Customer Relationship Management (CRM) application can support the notification process and simplify the cooperative payment process. This research can help cooperatives and cooperative members to conduct transactions and help members with notification of the funds spent and the date of the last payment of the paper.

Author(s):  
Samuel Manurung ◽  
Mufria J Purba

Cooperatives are legal entities based on the principle of kinship, which consist of all members of natural or legal persons for the welfare of their members. Where most people want to open a business, it has to have a lot of capital to keep the business from running or growing. Kabanjahe The majority of the population opens a shop to meet their daily needs. The existence of a savings and loan unit can help people in the Kabanjahe region to open a business to improve the economy of people in Kabanjahe. Therefore, we need a system that is very helpful in the cooperative's transaction process. The Customer Relationship Management (CRM) application can support the notification process and simplify the cooperative payment process. This research can help cooperatives and cooperative members to conduct transactions and help members with notification of the funds spent and the date of the last payment of the paper.


Author(s):  
Samuel Manurung ◽  
Mufria J. Purba

Cooperatives are usually referred to as a means to help people from low economic circles up to economic conditions upwards. With the existence of a unit for savings and loans can help the community in the district of Kabanjahe open a business in improving the economy of the people in Kabanjahe. Payment of invoices by customers and events to be carried out by cooperatives never arrive due to a lack of information received by customers. Therefore we need a system that is very helpful in the process of supporting events in the cooperative. The CRM (Customer Relationship Management) application can assist in the notification process and simplify the cooperative payment transaction process. This research can facilitate the cooperatives and cooperative members in conducting transactions and is very helpful also to customers in the notification process of cooperative activities and customer bills and notifications are given 3 days before the activities or events from CU.


2014 ◽  
Vol 5 (1) ◽  
pp. 20-26
Author(s):  
Ellynia Ellynia ◽  
Viany Utami Tjhin

In establish good relationship with customer, companies need to have a good customer relationship management system as well. The purpose of this study is to explore the level of development of the use of instant messaging applications that are used for mobility of companies in establishing relationships with customers; and to investigate the factors considered important for the success of the mobility of companies in establishing relationships with their customers. In this study it was found that not all instant messaging application has a feature which serves to establish rapport with customers. The results showed some of the determinants of success in the utilization of instant messaging applications is the ease of use, target the most used mobile devices, operating systems most used by users, and mobile application user interface that is used. Index Terms - customer, relationship, management, application, messanging, instant


2012 ◽  
Vol 1 (3) ◽  
pp. 37-53 ◽  
Author(s):  
Simonet Marie Antoinette ◽  
Kamdem David ◽  
Nguefack Christian

The objective of this contribution is to work out the customer relationship management and the commercial performance of the institutions of microfinance (IMF) in Cameroon in order to show its impacts on the performance indicators of the latter. To achieve this goal, we have simultaneously applied the nonparametric method of the Data Envelopment Analysis (DEA) and the censored Tobit model on a sample of 60 IMF belonging to the Cameroon Cooperative Credit Union League (CAMCCUL) network. The different statistical tests carried out have first of all permitted us to estimate the IMF performance levels and then to assess the different factors which influence the commercial performance of the IMF, taking into account the indicators obtained from the literature review. As a general rule, we have realized from our results that the IMF of the CAMCCUL network are globally inefficient as regards the commercial performance, the women influence on the scores of performance being very significant, insofar as the IMF which are in majority made up of women have relatively been more impressive compared to those which are in majority made up of men. Among the factors influencing the performance, we have noted that the computerized management of the customer relationship and the proximity (closeness) of the social contacts exert a positive influence on the performance, while the satisfaction towards the past experiences with the IMF exerts a negative and very significant influence on this one.


Author(s):  
Aarti Kaushal

The use of a Customer Relationship Management application is to create a business strategy is an excellent way to increase customer loyalty and customer retention. By personalizing a customers stay, a hotel can ensure that customers will come back again and again simply by remembering their favorite beverage, pillow or other preferred amenity.


Sign in / Sign up

Export Citation Format

Share Document