scholarly journals Issues and Challenges on Social Networking Applications

Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration. Reduce the challenges of social networking applications has lifted the research and industrial attention towards the growth of social media development. Web and Mobile based internet applications that allow the creation, access & exchange of user generated content that is available on all the places. Examples of social media are Facebook, Twitter, Google+, Wikipedia, Linkedin, pinterest. In this paper discusses only in detail about the main issues and challenges in social media application, and also discuss about social networking applications.

Author(s):  
Vipin K. Nadda ◽  
Sumesh Singh Dadwal ◽  
Dirisa Mulindwa ◽  
Rubina Vieira

Revolutionary development in field of communication and information technology have globally opened new avenue of marketing tourism and hospitality products. Major shift in web usage happened when Napster in 1999 released peer-to-peer share media and then with pioneer social networking websites named ‘Six Degrees'. This kind of interactive social web was named as ‘Web 2.0'. It would create openness, community and interaction. Web2. is also known as Social media base. Social media is incudes “all the different kinds of content that form social networks: posts on blogs or forums, photos, audio, videos, links, profiles on social networking web sites, status updates and more”. It allows people to create; upload post and share content easily and share globally. Social media allows the creation and exchange of user-generated content and experiences online. Thus, social media is any kind of information we share with our social network, using social networking web sites and services.


Author(s):  
Galit Margalit Ben-Israel

This article deals with citizen engagement and public participation being in crisis on the Israeli home front, in the era of Web 2.0. Since 2004, Web 2.0 characterizes changes that allow users to interact and collaborate with each other in a social media dialogue as creators of user-generated content in social networking sites: Facebook, Twitter, blogs, wikis, YouTube, hosted services, applications, WhatsApp, etc. Since 2006, Israel is involved in asymmetric conflicts. The research defines the impact of Web 2.0 on public engagement in the Israeli home front. The case studies examined in the research are: 1) The 2006 Lebanon War (July-August 2006); 2) The Gaza War (27 December 2008 and ended on 18 January 2009); 3) Operation Pillar of Defense (November 2012); and 4) The 2014 Israel–Gaza conflict.


2018 ◽  
pp. 1318-1339
Author(s):  
Vipin K. Nadda ◽  
Sumesh Singh Dadwal ◽  
Dirisa Mulindwa ◽  
Rubina Vieira

Revolutionary development in field of communication and information technology have globally opened new avenue of marketing tourism and hospitality products. Major shift in web usage happened when Napster in 1999 released peer-to-peer share media and then with pioneer social networking websites named ‘Six Degrees'. This kind of interactive social web was named as ‘Web 2.0'. It would create openness, community and interaction. Web2. is also known as Social media base. Social media is incudes “all the different kinds of content that form social networks: posts on blogs or forums, photos, audio, videos, links, profiles on social networking web sites, status updates and more”. It allows people to create; upload post and share content easily and share globally. Social media allows the creation and exchange of user-generated content and experiences online. Thus, social media is any kind of information we share with our social network, using social networking web sites and services.


2018 ◽  
Vol 35 (1) ◽  
pp. 11-21 ◽  
Author(s):  
Alexa K. Fox ◽  
Todd J. Bacile ◽  
Chinintorn Nakhata ◽  
Aleshia Weible

Purpose The present research aims to examine selfie-marketing from a consumer behavior perspective. Creating and sharing selfies are gaining popularity among millennials. The authors seek to understand how this popularity relates to classic research on narcissism and self-concept and to determine the effectiveness of selfie-marketing in visual user-generated content. Design/methodology/approach A mixed methods approach is used across two studies. Study 1’s qualitative exploration uses the grounded theory method by analyzing semi-structured interviews with millennials. The findings produce three research propositions. These propositions are further developed into testable hypotheses in Study 2’s quantitative investigation, featuring analysis of the variance of online survey data collected from millennials. Findings The findings suggest that narcissism positively relates to millennials’ attitudes toward and intent to participate in selfie-marketing on visual content-sharing apps. Results also demonstrate that millennials seek to use selfies to present their self-concepts differently in various visual content-sharing environments. Originality/value The present research is among the first to focus on the importance of self-presentation and narcissism in regard to consumers’ attitudes and behavioral responses toward selfie-marketing. For marketers, this underscores the importance of understanding the unique nature of user-generated visual content on social media.


2011 ◽  
Vol 74 (4) ◽  
pp. 479-485 ◽  
Author(s):  
Kendra Carmichael

To prepare business communication undergraduates for a changing work world and to engage today’s tech-savvy students, many instructors have embraced social media by incorporating its use in the classroom. This article describes AxeCorp, a fictional company headquartered on the immersive social networking platform, Second Life, and one particular exercise developed for the “company,” the AxeCorp Team Challenge. This challenge attempts to integrate students’ skill development with their knowledge of communication concepts through the creation of a virtual team.


2019 ◽  
Vol 8 (1) ◽  
pp. 37-50 ◽  
Author(s):  
Alexander R. Arifianto

AbstractThe successful ‘Defending Islam’ rallies of 2016–2017 provide clear evidence that Islamism is on the rise in contemporary Indonesia. Mainstream Islamic authorities, including groups such as Nahdlatul Ulama and Muhammadiyah, are increasingly losing their authority to newer, more conservative Islamic preachers and groups. What explains this phenomenon – and what does it mean for the moderate perspectives that many predicted would dominate Islam in Indonesia in the post-Reformasi era?This article argues that three main mechanisms can explain the rise of Islamism in Indonesia: 1) the creation of a ‘marketplace of ideas’ in post-Reformasi Indonesia and the way in which this marketplace has contributed to the rise of Islamism and the breakdown of Islamic authority; 2) the ascent of new Islamic authority figures, who propagate their views using new methods, ranging from social media to campus da'wa organisations and community-based activities (majelis taklim); and 3) the growing influence of new Islamic groups and preachers, who are building alliances with established religious elites and politicians. Such alliances strengthen the influence of new Islamic authorities, while further marginalising religious minorities, such as Ahmadi and Shi'a Muslims.


2020 ◽  
Vol 22 (1) ◽  
pp. 111
Author(s):  
Isyaku Hassan ◽  
Mohd Nazri Latiff Azmi ◽  
Akibu Mahmoud Abdullahi

The phenomenon of fake news has become a much contentious issue recently. The controversy regarding this issue has further been intensified by the openness of social media platforms. Via a systematic review, this paper offers a discussion on the spread and detection techniques of fake news on Social Networking Sites (SNSs). A total of 47 articles eventually fulfilled the inclusion criteria and were coded for the literature synthesis. The overall findings from the literature on fake news and social media have been extracted and synthesized to explore the creation, influence and popular techniques and dimensions used for fake news detection on SNSs. The results showed that various entities are involved in the creation and spread of fake news on SNSs, including malicious social and software agents. It was also found that early registered users, old people, female users, delusion-prone persons, dogmatic persons, and religious fundamentalists are more likely to believe in fake news than other groups of individuals. One of the major problems of the existing techniques is their deficiency in datasets. Therefore, future studies on fake news detection should focus on developing an all-inclusive model with comprehensive datasets. Social media users require fake news detection skills especially using linguistic approach. This study provides the public with valuable information about the spread and detection of fake news on SNSs. This is because SNSs are an important avenue for fake news providers.


Author(s):  
Filippo Chiarello ◽  
Andrea Bonaccorsi ◽  
Gualtiero Fantoni ◽  
Giacomo Ossola ◽  
Andrea Cimino ◽  
...  

In recent years, social media have become ubiquitous and important for social networking and content sharing. Moreover, the content generated by these websites remains largely untapped. Some researchers proved that social media have been a valuable source to predict the future outcomes of some events such as box-office movie revenues or political elections. Social media are also used by companies to measure the sentiment of customers about their brand and products. This work proposes a new social media based model to measure how users perceive new products from a technical point of view. This model relies on the analysis of advantages and drawbacks of products, which are both important aspects evaluated by consumers during the buying decision process. This model is based on a lexicon developed in a related work (Chiarello et. al, 2017) to analyse patents and detect advantages and drawbacks connected to a certain technology. The results show that when a product has a certain technological complexity and fuels a more technical debate, advantages and drawbacks analysis is more efficient than sentiment analysis in producing technical-functional judgements.


Author(s):  
Tehreem Cheema

With the emergence of e-commerce, the fast fashion industry has experienced a revolution in terms of its management and how it is marketed. Rapid advancements in internet-related infrastructures and services have propelled explosive growth in what is considered to be one of the fastest growing industries in the global economy. The future of fast fashion is now being influenced by advanced technologies. The growing role of online social media and networks in marketing has important implications for how consumers, channels, and companies interface. Shoppers harness social media and user-generated content to make key purchase decisions. This chapter contributes to the existing literature on the influence of digital marketing on fast fashion, and it provides a number of pertinent marketing recommendations in regard to the practice of apparel retailers.


Author(s):  
Tehreem Cheema

With the emergence of e-commerce, the fast fashion industry has experienced a revolution in terms of its management and how it is marketed. Rapid advancements in internet-related infrastructures and services have propelled explosive growth in what is considered to be one of the fastest growing industries in the global economy. The future of fast fashion is now being influenced by advanced technologies. The growing role of online social media and networks in marketing has important implications for how consumers, channels, and companies interface. Shoppers harness social media and user-generated content to make key purchase decisions. This chapter contributes to the existing literature on the influence of digital marketing on fast fashion, and it provides a number of pertinent marketing recommendations in regard to the practice of apparel retailers.


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