scholarly journals PENGARUH KUALITAS PELAYANAN JASA DAN HARGA TERHADAP LOYALITAS PELANGGAN PADA HOTEL PERMATA LAND RANTAUPRAPAT

2019 ◽  
Vol 4 (2) ◽  
pp. 125-134
Author(s):  
Pitriyani, Pitriyani
Keyword(s):  
Quality Of Service ◽  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Customer Loyalty ◽  
Hypothesis Test ◽  
Primary Data ◽  
Customer Commitment ◽  
Positive Results

Customer Loyalty is customer commitment toward a registered, services or suppliers(Company), based on a very positive attitude and reflected in the re-purchase consistent.Customer Loyalty can be affected by many factors including the quality of service and price.The object of this research is the Permata Land Rantauprapat Hotel. The purpose of thisresearch is to analyze the influence of service quality and price of customer loyalty in the HotelPrecious Land Rantauprapat . The population in this research is the consumers who stay inHotel Permata Land Rantauprapat . The sample in this research is 98 respondents. The typeof data is the primary. Data collection method using questionnaires. The analysis techniquesused is multiple regression. The results of multiple regression analysis between the quality ofservice to the customer loyalty get the positive results of 0.035 hkd and from the results of thehypothesis test using test - t shows the results of a significant number of 10.532 and sig. 0,003<a = 0.05. The results of multiple regression analysis between the price of consumersatisfaction obtain positive results of 0,734 and from the results of the hypothesis test using test– t shows the results of a significant number of 11.583 and sig. 0,000 <a = 0.05. This can beconcluded that the quality of service and prices have positive and significant impact oncustomer loyalty

scholarly journals PENGARUH SANKSI PERPAJAKAN DAN KUALITAS PELAYANAN TERHADAP KEPATUHAN WAJIB PAJAK

2021 ◽  
Vol 12 (1) ◽  
pp. 79-91
Author(s):  
Erika Zahra Afifah Syafira ◽  
R. Nasution
Keyword(s):  
Quality Of Service ◽  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Primary Data ◽  
Validity Data ◽  
Simultaneous Test ◽  
Analysis Technique ◽  
The Impact

The porpuse of this research is to know the impact of tax penalties and the quality of service on taxpayer’s obedience. The data that used in this research is primary data that obtained through the distribution of questionnaires to sample that represent the criteria of the population. The population of this research is taxpayer of KPP Pratama Cikarang Selatan. As for the sample of this reaserch is 100 respondents, that determined by the slovin formula. The methods of this research for validity data is used validity test and reability test. To perevent any bias of use regretion models on research, then used a classical assumption test. The analysis technique that used is multiple regression analysis. For hypothetical test in this research used the t-test that is a partial test and F-test that is a simultaneous test. The result of this research is 1. The tax penalties have a positive and significant impact on taxpayer’s obedience 2. The quality of servis have a positive and significant impact in taxpayer’s obedience. 3. The tax penalties and the quality of service have impact in taxpayer’s obedience.

scholarly journals An Empirical Research on Rebooting of Customer Loyalty of Bata Product Through Guerrilla Marketing

2019 ◽  
Vol 8 (2S8) ◽  
pp. 1528-1531
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Customer Loyalty ◽  
Primary Data ◽  
Survey Method ◽  
Relative Contribution ◽  
Guerrilla Marketing ◽  
Design Cost ◽  
Chennai City

This study is conducted to examine the rebooting of customer loyalty of Bata products through Guerrilla marketing that helps to sustain their customers. In this era of globalization all firms are facing competition. Bata Company is not an exception. Hence this study will reveal how for this guerilla marketing is effective to sustain in the market. Primary data collected through survey method. Questionnaire constructed and data was collected from customers in Chennai city. Multiple regression analysis tools are used that helps to predict the effect of independent variables on dependent variable. Multiple regression analysis determines the fit of the model and the relative contribution of each of the predictors to the total variance. The variation in loyalty of customers of Bata products through Guerilla marketing is explained by change in design, cost effectiveness, variety of products and offers to attract customers. Each independent variable explains the variance.

scholarly journals Pengaruh Harga, Kepercayaan dan Citra Perusahaan Terhadap Loyalitas Pelanggan Perusahaan Otobus Kurnia (PO. Kurnia) Rute Padang-Medan

Jurnal Ecogen ◽  
2020 ◽  
Vol 3 (2) ◽  
pp. 232
Author(s):  
Fera Mardiana ◽  
Rose Rahmidani
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Customer Loyalty ◽  
Analytical Method ◽  
Sampling Technique ◽  
Corporate Image ◽  
Primary Data ◽  
Service Users ◽  
Trust Company

This study aims to determine the effect of price, trust and corporate image on customer loyalty of the Kurnia otobus (PO. Kurnia) company in the Padang-Medan route. This type of research is causative. The population in this study were all PO service users (passengers). Kurnia Padang-Medan route. Samples were taken using the Slovin formula with 100 respondents and selected by purposive sampling technique. The type of data used in this study is primary data obtained through distributing questionnaires to Kurnia bus passengers with predetermined criteria. The analytical method used is multiple regression analysis using SPSS version 20. The results of this study indicate that: (1) price, trust, company image have a positive and significant effect on customer loyalty (2) price has a positive and significant effect on customer loyalty (3) trust positive and significant effect on customer loyalty (4) company image positive and significant effect on customer loyalty.Keywords: price, trust, corporate image, customer loyalty

scholarly journals ANALISIS PENGARUH KUALITAS PELAYANAN TELLER TERHADAP KEPUASAN ANGGOTA PADA BMT POLIDANA POLITEKNIK NEGERI SEMARANG

KEUNIS ◽  
2021 ◽  
Vol 9 (1) ◽  
pp. 1
Author(s):  
Aris Sunindyo
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Primary Data ◽  
Analysis Tool ◽  
Data Analysis Tool ◽  
Member Satisfaction

<p>This study aims to examine the quality of teller service which consists of tangibles, reliability, responsiveness, assurance, and empathy of member satisfaction by saving at Baitul Maal Wat Tamwil (BMT) Polidana Semarang State Polytechnic. The data used are primary data in the form of questionnaires' distribution to BMT members. The data used are primary data which are distributed through questionnaires to BMT members. This study used 100 members of the BMT Polidana as a sample. The data analysis tool used multiple regression analysis with SPSS 21. The results showed that tangibles, reliability, responsiveness and assurance had a significant effect on member satisfaction in saving at BMT Polidana State Polytechnic Semarang while empathy (empathy) does not have a significant effect on member satisfaction in saving at BMT Polidana Semarang State Polytechnic</p>

scholarly journals The Relative Impact Of Competitiveness Factors And Destination Equity On Tourists Loyalty In Koh Chang, Thailand

2010 ◽  
Vol 9 (10) ◽  
Author(s):  
Panisa Mechinda ◽  
Sirivan Serirat ◽  
Nongluck Popaijit ◽  
Aurathai Lertwannawit ◽  
Jirawat Anuwichanont
Keyword(s):  
Quality Of Service ◽  
Regression Analysis ◽  
Natural Resources ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Destination Image ◽  
Relative Impact ◽  
Tourist Destination ◽  
Attitudinal Loyalty

The purpose of this study is to investigate the relative impact of competitiveness factors and destination equity on tourist’s loyalty toward Koh Chang (Chang Island) one of the famous tourist destination in Thailand). Multiple regression analysis indicated that attitudinal loyalty was mainly driven by destination equity (destination image and destination awareness). The competitiveness factors that significantly influence domestic tourists are (1) location of destination, (2) quality of service and (3) natural resources while the competitiveness factor that influence international tourists is natural resources.

scholarly journals Pengaruh Kualitas Pelayanan Account Representative (Ar) Terhadap Kepuasan Dan Kepatuhan Wajib Pajak Badan (Studi Pada Perusahaan Makanan Di Kota Malang)

2013 ◽  
Vol 4 (2) ◽  
pp. 119
Author(s):  
Ajeng Rachma Pertiwi ◽  
M. Khoiru Rusydi
Keyword(s):  
Quality Of Service ◽  
Regression Analysis ◽  
Data Analysis ◽  
Regression Model ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Significant Influence ◽  
Quality Service

AbstractThe objective of this research is to know influence between account representative quality service as an evidence of administration modernization of taxation with the taxpayer satisfaction and the taxpayer compliance. Quality of service was measured based on tangibles, reliability, responsivness, assurance, and empathy responder. Method applied for data analysis used multiple regression analysis. Analysis result of regression model I indicated tangibles, reliability, responsivness, assurance, and empathy variables had no a significant influence to satisfaction of taxpayer. While partially regression model II indicated that tangibles, reliability, responsivness, and empathy variables didn't have significant effect to taxpayer compliance, and assurance variable has an significant effect to taxpayer compliance. This thing means that taxpayer compliance was influenced by assurance variable. If satisfaction and compliance of taxpayer increased, receiving of tax will increase.

scholarly journals Factors Affecting Students’ Decisions Choosing SMA Maitreyawira Batam

2017 ◽  
Vol 3 (2) ◽  
pp. 172
Author(s):  
Emi Lestari
Keyword(s):  
Quality Of Service ◽  
Regression Analysis ◽  
Service Quality ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Significant Influence ◽  
Factors Affecting ◽  
Independent Variables ◽  
Independent Variable

<p>This study examines the quality of service that includes variable Reliability, Responsiveness, Assurance, Empathy and Evidence Direct (Tangible) partially and simultaneously affect the decision of students to choose SMA Maitreyawira Batam. The method of multiple regression analysis used by the researcher is to know and examine how big influence of independent variable which numbers two or more. Multiple regression analysis is used to know the influence of independent variables on dependent variable. The number of samples of this research is 110 students of SMA Maitreyawira Batam. The result of the research shows that there is significant influence of service quality with variable of reliability, responsiveness, assurance, empathy and tangible to student decision to choose SMA Maitreyawira Batam.</p>

scholarly journals The Influence of Quality of Distribution and Sales Promotion to Customer Satisfaction in PT Arasindo

2020 ◽  
Vol 1 (2) ◽  
pp. 120
Author(s):  
Yusuf Suwandi
Keyword(s):  
Regression Analysis ◽  
Customer Satisfaction ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Sales Promotion ◽  
Primary Data ◽  
Sales Promotions

This study addressed PT Arasindo, a furniture and furniture accessories distributor. It aimed at understanding customers’ perception on quality of distribution, sales promotion, and customer satisfaction in PT Arasindo. In particular it was to find out whether the quality of distribution, sales promotions influences customer satisfaction in PT Arasindo. This study used primary data gathered using questionnaire and analyzed using multiple regression analysis. The results show there is influence of the quality of distribution on customer satisfaction.

scholarly journals Pengaruh iklan dan harga terhadap brand equity sepatu nike

2018 ◽  
Vol 7 (2) ◽  
Author(s):  
Yasri Yasri ◽  
Whyosi Septrizola ◽  
Monica Nofriyanti
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Brand Equity ◽  
Significant Influence ◽  
Secondary Data ◽  
Primary Data ◽  
Brand Quality

The purpose of this research is to analyze (1) the influence of the advertisement toward brand equity of nike (2) the influence of the price toward brand equity of nike (3) the influence of the advertisement and price toward brand equity of nike. The population in this research is the entire people in Padang who ever wear Nike with samples 100 people. The data of this research are primary data and secondary data. The data was analyzed with multiple regression analysis. The results of this research shows that: (1) the advertisement has positive significant influence toward brand quality of nike (2) the price has positive significant influence toward brand quality of nike (3) the advertisement and price have positive significant influence toward brand quality of nike.Keywords: Brand equity; advertisement; price.

scholarly journals Analisis Pengaruh Kualitas Pelayanan terhadap Kepuasan Tinggi dan Rendah Nasabah di Bank Syari’ah Mandiri Cabang Salatiga

2016 ◽  
Vol 7 (2) ◽  
pp. 117
Author(s):  
Wiyanto Wiyanto
Keyword(s):  
Quality Of Service ◽  
Regression Analysis ◽  
Customer Satisfaction ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Test Validity ◽  
Validity And Reliability ◽  
Variable Quality

The purpose of this study was to test the effect of a variable quality of service with tangible, reliability, responsiveness, assurance and empathy on the high and low customer satisfaction at Syariah Mandiri Bank, Salatiga. The study used a sample of 150 students of the Faculty of Economics and Business Islam IAIN Salatiga. Multiple regression analysis was used to test hypotheses of the study after the classic assumption test and test validity and reliability. The results showed that the variable of reliability, responsiveness, and empathy effect on the high and low customer satisfaction Syariah Mandiri Bank with the branch in Salatiga. Furthermore, the quality of service with these five indicators affect the high and low customer satisfaction Syariah Mandiri Bank, Salatiga together.

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