Change and Continuity in Event Tourism Development in Nigeria: Examples from Ekpe Cultural Festival in Abia State

2022 ◽  
Author(s):  
Nneoma Grace Ololo ◽  
Peter U C Dieke
Keyword(s):  
Tourism Development ◽  
Tourism Industry ◽  
Government Support ◽  
Male Dominance ◽  
Human Society ◽  
Drastic Reduction ◽  
Special Events ◽  
Arts And Culture ◽  
Event Tourism ◽  
Limited Duration

Events are not only one of the most important parts of tourism, but also an inseparable part of human society. In recent times, events have gained global significance through the tourism industry. As festivals are essentially special events, their special appeal stems in part from their limited duration or concentration of activities over a set period and innate uniqueness of each event or there may be a particular theme. This article critically examines the change and continuity processes of a community festival—Ekpe Cultural Festival in Umunkpeyi and Isingwu in Abia State, Nigeria—for a deeper understanding of the effects in the development of event tourism and its sustainability. Data were collected through ethnographic fieldwork conducted with key informants directly involved in the festival, including the community leaders, chiefs, and staff of the Department of Tourism (DoT), the Abia State Tourism Board (ASTB), and the Ministry of Tourism, Arts and Culture (MoTAC). Data were analyzed using content analysis to identify themes that reflect informants’ perception of the changes and continuity that affect the festival in the study area. Findings revealed notable changes in the practices associated with the festival such as indifference to attire for the festival, drastic reduction in masking, attitude to funding during the festival, while male dominance continues to be paramount. This article concludes that event tourism development requires government support, collaboration, and sensitization to harness and retain some practices of the festival amid obvious changes.

scholarly journals MAIN FACTORS OF INFLUENCE ON THE DYNAMIC DEVELOPMENT OF THE TOURISM

2021 ◽  
Author(s):  
Yulia Bunyakova
Keyword(s):  
Tourism Development ◽  
Tourism Industry ◽  
Government Support ◽  
Cultural Resources ◽  
Human Needs ◽  
Dynamic Development ◽  
High Resource ◽  
Degree Of Satisfaction ◽  
Main Factors ◽  
The Right

The article is devoted to topical issues of tourism development, which is an integral and one of the most important, at the present stage of society, parts of the world economy, as well as one of the key elements of preservation and development of natural, recreational, historical, cultural heritage and human capital. There are quite significant changes in the modern tourist market, so the importance of studying the main factors influencing its dynamic development is beyond doubt. Despite the high resource potential and significant tourist opportunities, Ukraine's contribution is quite modest and insignificant compared to developed tourist countries. The main problems here are, first, the low quality of the tourist product; secondly, imperfect state policy in the field of tourism. Domestic tourism infrastructure is underdeveloped, tourism services do not meet international service requirements, and the creation of a favorable environment for the dynamic development of tourism is not focused on the development of international tourism ties, as well as ensuring European integration. The tourism industry, like any other branch of the economy, is aimed at meeting human needs as much as possible. One of the most important trends in the development of world tourism is the intensification of competition in the tourist offer market as a result of the emergence of more and more growing countries with ambitious plans to attract tourists, as well as oversaturation of the market with the same type of tourist offer. Therefore, it is extremely important to take into account the requests, motives, tastes and the degree of satisfaction of the needs of potential tourists. The main problems that hinder the development of the tourism industry and need their further solution are considered in the article. It is noted that developing a strategy for tourism development in Ukraine should take into account that the priority of world tourism is sustainable development of tourism. Its main essence is to create effective mechanisms for establishing and maintaining a balance between the preservation of natural and historical and cultural resources and tourism. The effects of the new challenges facing the tourism industry in connection with the coronavirus pandemic have also been analyzed. There is no doubt that the pace of recovery of the tourism industry after the crisis will depend mainly on the right government policy and appropriate government support. Ways to overcome the crisis caused by COVID-19 are proposed.

scholarly journals MODEL ANALYTICAL NETWORK PROCESS (ANP) DALAM PENGEMBANGAN PARIWISATA DI JEMBER

2015 ◽  
Vol 11 (1) ◽  
pp. 47
Author(s):  
Sukidin Sukidin ◽  
Pudjo Suharso
Keyword(s):  
Tourism Development ◽  
Tourism Industry ◽  
Soft System Methodology ◽  
Analytical Network Process ◽  
Sustainable Tourism Development ◽  
Event Marketing ◽  
Development Policies ◽  
Network Process ◽  
Event Tourism ◽  
System Methodology

Abstrak    : Model Analytical Network Process (ANP) dalam Pengembangan Pariwisata di Jember. Penelitian ini mengkaji kebijakan pengembangan pariwisata di Jember, terutama kebijakan pengembangan agrowisata perkebunan kopi dengan menggunakan Jember Fashion Carnival (JFC) sebagai event marketing. Metode yang digunakan adalah soft system methodology dengan menggunakan metode analitis jaringan (Analytical Network Process). Penelitian ini menemukan bahwa pengembangan pariwisata di Jember masih dilakukan dengan menggunakan pendekatan konvensional, belum terkoordinasi dengan baik, dan lebih mengandalkan satu even (atraksi) pariwisata, yakni JFC, sebagai lokomotif daya tarik pariwisata Jember. Model pengembangan konvensional ini perlu dirancang kembali untuk memperoleh pariwisata Jember yang berkesinambungan. Kata kunci: pergeseran paradigma, industry pariwisata, even pariwisata, agrowisataAbstract: Analytical Network Process (ANP) Model in the Tourism Development in Jember. The purpose of this study is to conduct a review of the policy of tourism development in Jember, especially development policies for coffee plantation agro-tourism by using Jember Fashion Carnival (JFC) as event marketing. The research method used is soft system methodology using Analytical Network Process. The result shows that the tourism development in Jember is done using a conventional approach, lack of coordination, and merely focus on a single event tourism, i.e. the JFC, as locomotive tourism attraction in Jember. This conventional development model needs to be redesigned to reach Jember sustainable tourism development. Keywords: paradigm shift, tourism industry, agro-tourism

scholarly journals Assessments of national tourism development in terms of sustainability and inclusiveness

2020 ◽  
Vol 29 (2) ◽  
pp. 377-386
Author(s):  
Olga L. Popova ◽  
Viktor V. Koval ◽  
Inesa S. Mikhno ◽  
Olga L. Haltsova ◽  
Natalya V. Asaulenko
Keyword(s):  
Special Needs ◽  
Rural Households ◽  
Tourism Development ◽  
Environmentally Friendly ◽  
Tourism Industry ◽  
Government Support ◽  
Rural Tourism ◽  
Wide Range ◽  
Tourism Services ◽  
The Impact

The increase in global population movement and the development of tourism are connected with the development of transport and other infrastructures. Therefore, funds flow and capital migration increase, while it is possible to accumulate funds with the help of tourism, as well as to increase the GDP of countries, infrastructure and climate of which are attractive for tourists. Two hypotheses about the impact of tourisms on the environment are confirmed: positive and negative effects. A new approach of a “solidarity tourism” as a specific type of inclusive tourism, which is a process of cooperation between various participants of a tourism industry, is proposed. Solidarity tourism means that rural households, which are not fully involved in tourism services once get the opportunity to intensify their activities in this industry by focusing their service on people with special needs. In this case, a “double benefit” in a context of inclusiveness is achieved: on the one hand, an employment and income from tourism are provided in the rural households as a continuation and diversification of agricultural activity, and, on the other hand, quality tourism services are provided for those with special needs. The inclusiveness of tourism services in Ukraine is more connected with the inclusion of a wide range of rural households in the tourism field than with an accessibility of such services for those with special needs and disabilities. Institutional household sector exceeded the non –financial corporation sector in temporary accommodation and catering provision. Rural tourism becomes more widespread as a kind of economic activity mostly for households, located in environmentally friendly areas. However, Ukraine is among outsiders in terms of tourism due to a range of recent events that creates not very attractive image of the country, imperfection of legislation, the lack of effective actions of the government and insufficient desire to invest in tourism development. This article analyzes macroeconomic performances of rural tourism in the country, the level of the interest of population and communities in creation of a favorable tourism atmosphere. Several recreation points are estimated according to the proposed indicator of the investment attractiveness for tourism and the relevant conclusions are grounded. It was found that there is an ecological depletion of natural resources in Ukraine and no proper funds are invested in their recovery. This situation threatens the ecosystem, preservation of ethno cultural values and the development of tourism potential. At the same time, the meaning of environmental protection and the creation of environmentally friendly places for tourism become more important in the developed countries. There is no government support for the environmentally friendly tourism in Ukraine. Rural households provide hospitality services and improve environmental quality of them by investing their own funds.

scholarly journals EVENT TOURISM DEVELOPMENT AND ITS INFLUENCE ON THE TERRITORY PROMOTION

2020 ◽  
Author(s):  
Iryna Pysareva ◽  
◽  
Olha Radionova ◽  
Maryna Prykhodko ◽  
◽  
...  
Keyword(s):  
Economic Development ◽  
Tourism Development ◽  
Tourism Industry ◽  
Event Marketing ◽  
Income Sources ◽  
Local Diversity ◽  
Ability To Act ◽  
Socio Economic Development ◽  
Event Tourism ◽  
Theater Festivals

Today, most European destinations consider the event tourism organization as a tool for socio-economic development. The tourism industry development contributes to the income sources diversification in the territories budget, which in combination with other sources can be a factor in shaping the socio-economic development of a particular territory. The event tourism development should be developed as a soft tourism form that is well adapted to local diversity. The purpose of the article is to study the event tourism development in Ukraine and its impact on the territory promotion. The article uses general scientific methods and content analysis. Despite the significant scientific achievements on this issue, in the Ukrainian tourism discourse, event tourism has not become the object of due attention. This fully applies to the significant reputational event tourism potential, its ability to act as a factor in shaping the tourist attractiveness of the territory. The structure of event tourism development in Ukraine by events types is investigated in the article. It is determined that the largest share is made up of music festivals and competitions. There are also a significant number of gastronomic festivals, national holidays and festivals, film and theater festivals and theatrical shows, which also attract a large number of visitors. According to the territorial distribution results of events by regions of Ukraine, the largest number of events takes place in the largest cities and regions of Ukraine – Kyiv and Kyiv region, Lviv region, Odessa region and Kharkiv region. The paper proposes the concept use of event marketing in tourism, which is due to the fact that in modern conditions it is becoming increasingly difficult to capture the attention of tourists; and as old marketing tools lose their effectiveness over time, destinations are forced to invent new concepts that fully meet the requirements of today's target audience. One of the tools that allows you to retain and attract visitors and investors is event marketing. Event marketing in tourism is the event use to promote a certain area and attract consumers who do not find a tourist destination attractive enough to visit it for no reason.

scholarly journals Post-Industrial Tourism as a Driver of Sustainable Development

2021 ◽  
Vol 13 (15) ◽  
pp. 8145
Author(s):  
Aleksandra Kuzior ◽  
Oleksii Lyulyov ◽  
Tetyana Pimonenko ◽  
Aleksy Kwilinski ◽  
Dariusz Krawczyk
Keyword(s):  
Sustainable Development ◽  
Tourism Development ◽  
Tourism Industry ◽  
Digital Marketing ◽  
Gender And Education ◽  
Development Goals ◽  
The Difference ◽  
Post Industrial ◽  
The Impact ◽  
Industrial Tourism

The accepted Sustainable Development Goals aim at reorienting the tourism industry to sustainable tourism and enhancing post-industrial tourism. In this case, it is necessary to identify the statistically significant determinants which affect post-industrial tourism development. In this paper, we aim to analyse: (1) the impact of economic and environmental dimensions, and of digital marketing on supporting post-industrial tourism development and (2) the difference between attitude to post-industrial tourism on the gender, age, and education dimensions and digital channels on post-industrial tourism development. The data was collected from questioning 2334 respondents during April–November 2020. The study applied the following methods: frequencies, percentages, t-test, and one-way ANOVA and multiple regression analysis. The findings confirmed the statistically significant impact of the economic and environmental dimensions, as well as digital marketing on post-industrial tourism development. The results of the analysis justified that digital marketing was a catalysator of post-industrial tourism development. In addition, the findings confirmed that there is no difference in attitudes towards post-industrial tourism with respect to the dimensions of age, gender, and education.

scholarly journals Positioning spice tourism as an emerging form of special interest tourism: perspectives and strategies

2021 ◽  
Vol 8 (1) ◽  
Author(s):  
Bipithalal Balakrishnan Nair ◽  
Patita Paban Mohanty
Keyword(s):  
Special Interest ◽  
Tourism Development ◽  
Tourism Industry ◽  
Development Plan ◽  
Global Awareness ◽  
Medical Practices ◽  
Home Remedies ◽  
Medicinal Use ◽  
Global Tourism

AbstractThe COVID-19 pandemic has halted activities in the global tourism industry, and the situation has only been worsened by the general air of uncertainty and lack of effective vaccinations. Consequently, people have begun testing various remedies to enhance their immunity, primarily turning to traditional medical practices and home remedies. The medicinal use of spices, given their immune-boosting properties, is increasingly popular globally and has enhanced global awareness of spices and their products. In light of this surging popularity, this study examines spice tourism as a concept of niche tourism. This study proposes spice tourism as a valuable post-COVID-19 strategy by providing four different approaches to position spice tourism within special interest tourism. This paper also suggests a tourism development plan for spice tourism and proposes a strategy for its resilience post-COVID-19.

Sustainable Tourism Development In India: An Exploratory Research On Sustainability Of Delhi Tourism

2021 ◽  
Vol 9 (4) ◽  
pp. 198-217
Author(s):  
T. Venugopalan
Keyword(s):  
Factor Analysis ◽  
Environmental Sustainability ◽  
Structural Equation ◽  
Local Community ◽  
Tourism Development ◽  
Research Paper ◽  
Tourism Industry ◽  
Exploratory Research ◽  
Cultural Sustainability ◽  
Adverse Impacts

This research paper explores the economic, environmental, and socio-cultural sustainability of Delhi tourism from the perspective of tourists. Primary research was conducted among tourists based on a structured questionnaire at various tourist places across Delhi. This research paper used exploratory factor analysis (EFA), confirmatory factor analysis (CFA), and structural equation modelling (SEM) for examining and analysing the sustainability of tourism. The research findings on environmental pressure (EP) validate that tourism has been exerting huge pressure on the environment. The environment management (EM) system adopted by the tourism industry has failed in mitigating the adverse impacts of tourism and achieving environmental sustainability. The findings about economic empowerment (EP) prove that tourism has failed to achieve economic sustainability by empowering the local community. The destination governance (DG) mechanisms are directly contributing to the sustainability of tourist places. However, the findings on socio-cultural pressure (SP) fail to substantiate the argument that tourism is putting huge pressure on socio-cultural sustainability. Thus, tourism development in Delhi is not conducive to achieving environmental, economic, and social sustainability. Hence, the government should adopt proactive measures to mitigate the adverse impacts of tourism on the environment and economy integrating local communities while formulating and implementing tourism plans and programmes.

Potensi Pariwisata Dan Strategi Pengembangan Desa Wisata Sukajadi di Kabupaten Bogor

2021 ◽  
Vol 2 (1) ◽  
pp. 13-26
Author(s):  
Dina Mayasari Soeswoyo
Keyword(s):  
Development Strategy ◽  
Environmental Sustainability ◽  
Swot Analysis ◽  
Tourism Development ◽  
Secondary Data ◽  
Community Support ◽  
Tourism Industry ◽  
Matrix Analysis ◽  
Primary Data ◽  
Tourist Attractions

This study identifies the potential of tourism products in Sukajadi Village Bogor Regency based on ten (10) tourism components as well as its development strategy, which is currently included in the category of a newly developing tourist village. The results of this research are aggressive and serious development strategies in all aspects of the tourism component, namely increasing the quality and diversification of tourist attractions and activities, accessibility, improving the quality and quantity of tourism amenities, improving the quality of human resources & institutions, community support, land use, tourism industry cooperation, as well as marketing aspects. This research type is a descriptive qualitative with a case study exploratory approach. Primary data is obtained from direct observation and interviews with key informants, namely Pokdarwis and the Village Head, while secondary data is the result of literature studies and research documentation. The analysis technique of this research uses SWOT analysis and Matrix, analysis of the work program of the vision for tourism development of the Bogor Regency Government which refers to local government master plan for tourism development (RIPPARDA), and also analysis of the Cleanlines, Health, Safety and Environmental Sustainability (CHSE) guidelines.

Perspective directions of development of local gastronomy tourism in the conditions of European integration

2020 ◽  
pp. 125-130
Author(s):  
Tetyana P. Yakhno ◽  
Ulyana A. Martynyuk
Keyword(s):  
Self Regulation ◽  
Tourism Development ◽  
State Regulation ◽  
Tourism Industry ◽  
Economic Interests ◽  
International Tourist ◽  
Rich Flora ◽  
Innovation Clusters ◽  
Recreational Resources ◽  
Further Development

The article identifies the main aspects of gastronomy tourism in Ukraine and in the world and possible prospects and trends for further development of gastronomy tourism in our country. The variety of gastronomic festivals and tours in the leading regions of the country available in Ukraine are analyzed. Factors and entities of development of gastronomic tourism in each region and the reasons of their uneven application are allocated. The perspective areas of gastronomy tourism development in Ukraine to create a promising and competitive product on the international market of tourist services are outlined. Ukraine as a new tourism destination is increasingly establishing itself on the tourists’ travel map. The information is supplemented by various ratings from international tourist guides, which recommend travelers to turn their eyes to Ukraine. In Ukraine, the tourism industry is in its infancy, but its operation has a significant impact on the economy and is quite promising. Ukraine has very promising conditions and opportunities for activating the tourist capacity, in particular, due to the availability of unique natural and recreational resources, historical and cultural monuments, rich flora and fauna, areas of various forms of recreation, interesting and delicious dishes. Forming the innovation clusters, which are groups of enterprises, firms, organizations, and institutions operating in one (or several related) business area by economic interests and regional characteristics is one of the perspective forms of economic integration and development in the tourism industry of Ukraine. The advantage and novelty of the cluster approach are that it provides significant importance to the microeconomic component, as well as the territorial and social aspects of economic development. In modern conditions, the improvement of methods of organizational, financial, and resource-based support for tourism development at the macro, meso-, and micro levels is highly relevant. The intensification of the tourism companies’ activity should be based on the expansion of the possibilities of regional investment processes management in the specified direction and the combination of efficient state regulation of the economy with market self-regulation.

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